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SlideShare utilise les cookies pour améliorer les fonctionnalités et les performances, et également pour vous montrer des publicités pertinentes. Si vous continuez à naviguer sur ce site, vous acceptez l’utilisation de cookies. Consultez notre Politique de confidentialité et nos Conditions d’utilisation pour en savoir plus.
We all tend to send and receive huge numbers of emails every single day.It’s safe to say that with all this trafﬁc,you somehow need a way to stand out and grab a moment ofattention that sparks interest and drives reach. Email, as it is today, is a faceless activity so you rely on the text itself and the writing to bringyour personality to life, but does it? No, not really. Hi Joe,You should know that our value proposition is excellent and is a perfect ﬁt for your company. We should set up a time to discuss how working with us can giveyou an immediate ROI.Best,Jim
People do business with people.This then means that people are actually interested in who you are; hence the success ofsites like Linkedin, Facebook and so on. People actually care to know more about you butwith email we never really give them that opportunity. ACMEACME IncHome About Us Services ContactCompany websites do a really poor job of highlighting the key people within thosecompanies that make the engine run and yet those very people are the life-source of anycompany. They are the ones that do the selling, marketing, management, strategy,production, quality control and so on for every successful enterprise in the world.
So we’ve given email a face. We highlighted the people who make the company’s enginerun. We created something called a Social Media Press Kit for companies to deploy to all oftheir people company wide in order to give their emails a face, to put a spotlight on theirpeople, and to spark engagement from clients or prospective clients. Jim JonesVP of SalesJim is the Vice President of Sales at Richter. Sincetaking on this position in 2008, Richter hasexperienced a consistent growth in theperformance of the buseinss development teamunder his leadership. In fact, just last year salesincreased 7.8% over any previous year.Jim attributes the growth to hiring only the bestpeople, as well as ensuring each clientexperiences the service of a boutique ﬁrm whilegetting the service options only able to be offeredby large corporations. This winning combinationhas resulted in excellent customer satisfactionacross the boardsJim enjoys spending time with his wife and twochildren at the beach near his home in San Jose,CA. He also hits the links every weekend and has apassion for deep sea ﬁshing.
The result we’ve seen is further engagement, expanded salesleads, better interaction and quite possibly one of the smartestorganic marketing plays ever. Let us explain further....
Imagine how many emails are sent out from each employee of your company daily. Onaverage, let’s call it 50 emails. Now, let’s say you have 1000 employees. That’s now 50,000faceless emails going out daily.Now imagine having Social Media Press Kits attached to all of those emails, addinga unique button with a smiling face that once clicked, leads to the Social MediaPress Kit proﬁle for that employee - a custom branded company website for thatemployee.Custom button added to email signature & linked to SMPK
customer serviceNow imagine 1000 new websites on Google that can be found for your company, allleading back to your website and social sites, etc. Think you’ll increaseengagement? Reach? Sales leads? We do, too. In fact, we know you will.
We’ve created Social Media Press Kits for some of the following companies:The Social Media Press Kit enterprise platform is speciﬁcally built for companiesthat have 500 or more employees and are looking for ways to increase their reachand utilize their resources in the most efﬁcient and affordable way possible.
727.447.3600www.smpkenterprise.com email@example.comSMPKWe’d love to setup a call to discuss the Social Media Press Kit enterprise platform furtherwith you, so please feel welcome to get in touch: