Twitter social listening is a powerful strategy that can be employed by any business or brand for market intelligence, influencer identification or social lead generation. Marketers that apply a tactical approach to social listening can create predictable models of engagement by monitoring the conversations that their customers, prospects, and brand ambassadors participate in on a daily basis. To find out how to apply a tactical social listening approach to your social business mission, contact me at robert@oneqube.com or via Twitter @MediaLabRat. Our powerful social listening platform, SpiderQube.com, can help you find the perfect people to connect with everyday!