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Business Planning and Plan Governance
1. BUILDING A REALITY-BASED BUSINESS
PLAN TO DRIVE RESULTS
Planning and plan governance is a critical part of a
firm’s leadership infrastructure: a framework that
keeps the entire team aligned and focused.
2. WHY WE NEED TO PLAN
Five Clients with
Five Unique (but common) Stories
The Emotional CEO (with A.D.D)
The Reluctant & Introverted CEO
The Beer Garden Dreamer
The CEO Atop the Rocket
The Rocket That Ran Out of Fuel
5. ENTREPRENEURS HYPOTHESIZE & TEST
SCALING COMES LATER
Hypothesis
Plan
New
Hypothesis
Plan
Identify
Critical
Assumptions
Identify
Critical
Assumptions
Develop
New
Strategies
Prove or
Disprove
Them
Prove or
Disprove
them
Establish
new data set
Establish
New Data
Set
16. BUSINESS PLANNING GOALS
Learn
• All leaders learn to plan.
• The CEO learns to drive the
process.
• An operations focused leader learns
to guide the process.
Balance
• Get the planning done quickly, while
leaders can focus on it.
• Be diligent in the planning,
uncovering the likely problems.
• Balance speed with diligence,
through coaching and CEO support.
17. BUSINESS PLANNING GOALS-2
Prioritize
Decide
• This process is only for the most
important priorities.
• Identify projects and work that
should NOT be prioritized.
• Clarity on priorities means that
departments will work together.
• Strategic or operational debates
must come to a head.
• Decisions must be made so teams
can execute without hesitation.
• No decision must mean no
execution.
18. BUSINESS PLANNING GOALS-3
KPIs
Projects
• Targets must be set and committed
to.
• KPIs must be date bounded.
• Organizations new to planning
should focus on the striving for a
target, more than target attainment.
• Projects must have deadlines.
• They must have one responsible
party (the plan owner).
• They must be broken down into
written steps for project
management.
19. PLAN GOVERNANCE
Expect what you inspect.
Monthly team reviews at each
level of leadership in the
organization delivers exposure
and visibility, allowing for
appropriate rewards (or
discomfort) that drives focus and
innovation.
20. PLAN GOVERNANCE
Scheduled
Presented
Targets
Recorded
• The plan review meetings must be set in advance,
creating pressure to update scorecards and progress
reports. These plan reviews are never skipped—only
rescheduled if required.
• Each plan owner must present their results.
• Targets are not adjusted during the plan review
phase. We hit them or we miss them.
• Each plan owner must record their results each
month, and compared against targets and prior year
(if available).
21. PLAN GOVERNANCE - 2
Facilitated
• The meeting must be facilitated, to insure it stays at a
high level, that there is broad engagement, and that
all plan reviews are completed in the allotted time for
the meeting.
Escalation
• An escalation roster (ER) of issues needing deeper
discussion must be created, with the responsible
party noted (to insure follow up).
Big Issues
• Any issues uncovered that require the entire team’s
participation can be worked once the plan reviews
are concluded, if there is time.
Forethought
• Displeasure on the part of the leader should be
expressed at these meetings only with careful
forethought.
34. Robert Sher is founding principal of CEO
to CEO, Inc. and an online columnist for
Forbes and CFO Magazine. The author
CEO to CEO, Inc. improves the skills of
of “The Feel of the Deal” and Leading in
the leadership team of mid-market
the Middle: Overcoming the Seven Silent
companies who are navigating major
Growth Killers of Midsized Companies
shifts in their business or marketplace.
(due September 16, 2014). Robert was
We help these CEOs and their top teams CEO of a publishing company for more
rapidly elevate their game and lead their than 20 years before launching CEO to
companies to the next level and beyond. CEO in 2007.
Who We Are and How We
Help
We work with the senior-most executive
at companies or divisions with revenue
from about $20 million to $500 million
that are facing significant opportunities
and challenges. Our clients are very
talented CEOs who nonetheless feel
they are still learning their craft; realize
their company’s performance depends
on improving their own performance; and
want to enhance their skills rapidly and
on the job.
About Robert Sher
Robert has worked with the CEOs of
more than 80 mid-market firms including
hyper-growth skin-care firm Rodan +
Fields, Atlanta based Cellairis and the
San Francisco law firm Hanson Bridgett.
From 1984 to 2006, he was CEO of
privately held, Bentley Publishing Group,
which he grew into an industry-leading
art publisher.
Editor's Notes
Measurement is a critical step toward identifying both high performers and low performers in the environment. In order for measures to be effective, they must be relevant to the business, and accepted by the population as valid measures of their activity. Thus the measures must be built into operating plans, and crafted by each leader being measured. The top levels of leaders in big organizations spend much of their time planning. In contrast, leaders of small firms spend little time planning—they execute immediately. Execs of mid-sized firms must learn to devote more time to planning to keep up with a growing organization.
1. The broad intentions of the organization (i.e. growth, profit, geographic expansion) must flow from the CEO first, then the top team leaders, then downward from there. Teams cannot plan for progress in a certain direction until that direction is indicated.
2. Every leader must have a sense of ownership around their plan, and must have crafted the plan herself, with coaching as to process, format, and in full support of her leader’s plan. Her leader must approve the plan.
3. Plans at all levels must be visible to all leaders during the plan build, so that interdependencies and assumptions are accessible to all planners.
4. Capacity, capabilities and resources must flow from the lower levels of leadership up toward the company plan. High level executives cannot know for certain if certain projects or objectives can be achieved until lower levels have analyzed the challenges, identified the resources needed, and crafted a plan. Once accomplished, timelines and confidence levels can cascade upward toward the company level plans.
5. Measurements must use currently available data, or be able to use new reports or manual systems that can be implemented immediately. The creation of data collection processes are projects, not measurements. Once the project is completed, it might support a measure the next time the plan-build process occurs.
5. Measurements must use currently available data, or be able to use new reports or manual systems that can be implemented immediately. The creation of data collection processes are projects, not measurements. Once the project is completed, it might support a measure the next time the plan-build process occurs.
5. Measurements must use currently available data, or be able to use new reports or manual systems that can be implemented immediately. The creation of data collection processes are projects, not measurements. Once the project is completed, it might support a measure the next time the plan-build process occurs.
5. Measurements must use currently available data, or be able to use new reports or manual systems that can be implemented immediately. The creation of data collection processes are projects, not measurements. Once the project is completed, it might support a measure the next time the plan-build process occurs.