SEO Guide| SEO Tips | Search Engine Optimization | What Is SEO

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Search Engine Optimization is necessary to make thorough study of your business goals, It is used for only increasing the traffic.The search engine employee applications known as spiders or robots that crawl all over the World Wide Web following links from website to website

Technology Design

What Is SEO?
• SEO Means Search Engine Optimization.
• Optimizing a website into search engines like
(google, yahoo, bing etc.,) with our targeted key
words, so that we will get listed in 1st page of search
engines when somebody search with related
keywords or phrase into search engines.

Why SEO?
To generate huge amount of traffic on daily basis
without spending money for every visitor.

How SEO?
Optimization for a website can be done in 2 ways
1. On Page Optimization.
2. Off Page Optimization.

On Page Optimization
 Title tags Optimization
 Meta tags Optimization (keywords/Description)
 Html tags H1 & H2
 Image Optimization
 Content Optimization
 URL Optimization
 Link Validation(Check for broken links)
 Canonicalization
 Site Map (Html & Xml generation)
 Robots.txt Generation

 RSS feed Submission
 Image Marketing/Submission
 Video Marketing/Submission
 Deep Linking

SEO Guide| SEO Tips | Search Engine Optimization | What Is SEO

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Heather Hedden, Senior Consultant at Enterprise Knowledge, presented “The Role of Taxonomy and Ontology in Semantic Layers” at a webinar hosted by Progress Semaphore on April 16, 2024. Taxonomies at their core enable effective tagging and retrieval of content, and combined with ontologies they extend to the management and understanding of related data. There are even greater benefits of taxonomies and ontologies to enhance your enterprise information architecture when applying them to a semantic layer. A survey by DBP-Institute found that enterprises using a semantic layer see their business outcomes improve by four times, while reducing their data and analytics costs. Extending taxonomies to a semantic layer can be a game-changing solution, allowing you to connect information silos, alleviate knowledge gaps, and derive new insights. Hedden, who specializes in taxonomy design and implementation, presented how the value of taxonomies shouldn’t reside in silos but be integrated with ontologies into a semantic layer. Learn about: - The essence and purpose of taxonomies and ontologies in information and knowledge management; - Advantages of semantic layers leveraging organizational taxonomies; and - Components and approaches to creating a semantic layer, including the integration of taxonomies and ontologies

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1. SEO (Search Engine Optimization)

2. What Is SEO? • SEO Means Search Engine Optimization. • Optimizing a website into search engines like (google, yahoo, bing etc.,) with our targeted key words, so that we will get listed in 1st page of search engines when somebody search with related keywords or phrase into search engines.

3. Why SEO? To generate huge amount of traffic on daily basis without spending money for every visitor.

4. How SEO? Optimization for a website can be done in 2 ways 1. On Page Optimization. 2. Off Page Optimization.

5. On Page Optimization  Title tags Optimization  Meta tags Optimization (keywords/Description)  Html tags H1 & H2  Image Optimization  Content Optimization  URL Optimization  Link Validation(Check for broken links)  Canonicalization  Site Map (Html & Xml generation)  Robots.txt Generation

6. Off Page Optimization  Search Engine Submission  Directory Submission  Social Bookmarking  Article Submissions  Press Release  Wiki Profile Creations  Social Networking Pages  Blog Hosting  Local Search Engine Submission  Classified Ad Postings

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