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The Bigger Picture: A Panel Discussion
JOSE CORONADO
Vice President of 

Global Design Operation
JPMorgan
RACHEL POSMAN
He...
Advice on ProvidingValue and Measuring Outcomes
JOSE: “Find the perfect mix of metrics to showcase impact and value for
De...
Advice on Partnering Outside Design
JOSE: “Tag along with the people who are working on process and change
management.”
RA...
Advice on Change Management
JOSE: “Small wins create big change.”
RACHEL: “Find loud supporters who have already built up ...
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The Bigger Picture (Lou Rosenfeld, Jose Coronado, Rachel Posman, Guneet Singh, and Crystal Yan at DesignOps Summit 2019)

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Lou Rosenfeld, Jose Coronado, Rachel Posman, Guneet Singh, and Crystal Yan: “The Bigger Picture”
DesignOps Summit 2019 • October 23-24, 2019 • New York, NY, USA
http://www.designopssummit.com

Publié dans : Design
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The Bigger Picture (Lou Rosenfeld, Jose Coronado, Rachel Posman, Guneet Singh, and Crystal Yan at DesignOps Summit 2019)

  1. 1. The Bigger Picture: A Panel Discussion JOSE CORONADO Vice President of 
 Global Design Operation JPMorgan RACHEL POSMAN Head of Design 
 Operations UberEats GUNEET SINGH Director of Customer 
 Experience Programs Docusign LOU ROSENFELD Principal Rosenfeld Media MODERATOR 3:45 - 4:30pm CRYSTAL C.YAN Product Lead, 
 New Initiatives Remitly
  2. 2. Advice on ProvidingValue and Measuring Outcomes JOSE: “Find the perfect mix of metrics to showcase impact and value for DesignOps.” RACHEL: “Acting and thinking like a designer goes a long way in proving DesignOps’value on a design team.” GUNEET:“Think beyond hard gains: explore metrics that demonstrate influence and impact either directly or indirectly.” CRYSTAL: “Tie everything back to organization/company goals, and speak the language of your audience.”
  3. 3. Advice on Partnering Outside Design JOSE: “Tag along with the people who are working on process and change management.” RACHEL: “Bring back nuggets of intelligence from the business to improve design.” GUNEET:“Start with one partner at a time to gain momentum.” CRYSTAL: “Take people out of the building and show them how they’ve already been designing.”
  4. 4. Advice on Change Management JOSE: “Small wins create big change.” RACHEL: “Find loud supporters who have already built up trust; use them to communicate and reinforce the need for change.” GUNEET:“Don’t assume that people will get the message in one attempt: communicate, communicate, communicate!” CRYSTAL: “Take on risk to convince people to embrace a different approach.”

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