1. Resume
• Summary of education, skills
accomplishments, experience
• Aim of the resume is to get an interview
• A well-written resume single most
important factor in getting job
• Resume is a one-of-its-kind marketing
communication

2. Resume
• Resume tool with a specific purpose-to
win an interview
• Great resume points out the benefits and
advantages you bring to the firm
• Whets the appetite, create interest
• Is NOT a history of your past

3. How to knock the socks off a
prospective employer
• Only one resume in 200 granted an
interview
• Resumes scanned quickly, not read
• Review, summarize and present
experiences and achievement on one
page
• Brief and concise

4. Cover Letter
• Effective resume has two sections
• In the first, assertions about abilities,
qualities and achievements
• Write powerful, honest advertising copy
• This is the covering letter
• In the first paragraph, draw attention to
key requirements, say you meet them
• Middle portion summarises skills set,
experience, attributes

5. Cover Letter
Cover letter has four distinct functions
1. Tell the employer where you heard of the opportunity
2. Make a formal application.
3.Tell the employer something about your qualities and
qualifications.
4. Ask for an interview.
Second section is evidence section
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Provide evidence, list and describe jobs
This section is the C.V.

6. Curriculum Vitae
• Before preparing C.V. do self-assessment
• Outline skills,abilities, extra-curricular
activities
• All contact information at the top of the
resume.
• Use a permanent address.
• Use a permanent telephone number and
include the area code.

7. Curriculum Vitae
• Choose an e-mail address that sounds
professional
• Include web site address if the web page
reflects your professional ambitions.
• First major topic of resume should be the
objective line
• Demonstrates your clarity of direction
• Tells potential employers the sort of work you
hope to do.

8. Career Objective
• Tailor your objective to each employer you
target/every job you seek.
• Be specific about the job you want
Here's how to write your objective
• An xxx position in an organization where yyy and
zzz would be needed (or, in an organization
seeking yyy and zzz).

9. Career Objective
• Xxx is the name of the position you are
applying for
• Yyy and zzz are the most compelling
qualities, abilities or achievements that
make you stand out
Ex:- 1. To obtain an entry-level position within a
financial institution requiring strong analytical
and organizational skill.

10. Career Objective
2. Vice president of marketing in an organization where a
strong track record of expanding market share and
internet savvy is needed.
3.Senior staff position with a bank that offers the
opportunity to use my expertise in commercial real
estate lending and strategic management.
4.An entry-level position in the hospitality industry where a
background in advertising and public relations would be
needed.
5.A position teaching English as a second language where
a special ability to motivate and communicate effectively
with students would be needed.

11. Resume
Education
• New graduates list their educational information
first.
• Alumni list it after the work experience section.
• most recent educational information is listed first.
• Include your degree, major, institution attended,
university, GPA,academic honors

12. Resume
Work Experience
• Brief overview of work that has taught you skills
• Use action words, reverse chronological order
• Title of position,
• Name of organization
• Location of work (town, state)
• Dates of employment
• Describe work responsibilities with emphasis on
specific skills and achievements.

13. Project Details
While describing SIP, include the following
• Company/ organisation where the project
was undertaken
• Aim/objective of the project
• Which business functions, processes,
concepts were used
• Achievements and contribution to the
company

14. Resume
Other information
• Key or special skills or competencies
• Leadership experience in volunteer
organizations
• Participation in sports.
• References

15. Resume Checkup
Content:
• Run a spell check
• Get a friend to do a grammar review, proofread
Design:
• Use white or off-white paper
• Use 8-1/2- x 11-inch paper
• Print on one side of the paper
• Use a font size of 10 to 14 points
• Use nondecorative typefaces

16. Resume Checkup
• Choose one typeface and stick to it.
• Avoid italics, script, and underlined words.
• Do not use horizontal or vertical lines,
graphics, or shading.
• No abbreviations or acronyms
Do not fold or staple your resume.
• If you must mail your resume, put it in a
large envelope.

17. Guidelines for better presentation
• Simple clean structure. Very easy to read.
Symmetrical. Balanced. Not crowded.
• uniformity and consistency in the use of
italics, capital letters, bullets, boldface,
and underlining.
• Absolute parallelism in design decisions.
• There are absolutely no errors

18. Guidelines for better presentation
• All the basic, expected information is
included
• Jobs listed include a title, the name of the
firm, the city and state of the firm, and the
years.
• It is targeted, It has focus.
• Strengths are highlighted / weaknesses
de-emphasized.

19. What Employers Want
job candidates who have excellent
communication skills, good
grooming habits, and relevant work
experience.

20. Top 10 Qualities Employers Seek
Top 10 Qualities Employers Seek
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Communication skills (verbal and written)
Honesty/integrity
Teamwork skills (works well with others)
Interpersonal skills (relates well to others)
Motivation/initiative
Strong work ethic
Analytical skills
Flexibility/adaptability
Computer skills
Organizational skills