Udemy Market Research Public Relations by Udemology You might be reading and thinking why should I read this report? Well, are you planning to start a course on Udemy? Are you planning to teach students about Public Relations? If that is the case, did you do market research about it on Udemy? This market research report about Public Relations will show you all the possible data about this market. You will receive many insights about Udemy and what competitors are active in the Public Relations category. Data that truly will help you out! Udemology, the science of Udemy!

1. -
Udemology
The science of Udemy
Market Research Report:
Public Relations
By: www.udemology.com

2. 1
About Udemology
Udemology.com provides facts,
figures and reports about Udemy. All
this information is intended to help
out course instructors to succeed
and supporting the Udemy
Community.
Market Research
This market research will provide
any course instructor information
about the Public Relations category.
Are you planning to make a course in
this category? Please read on!

3. 2
Why Should You Do
Market Research?
Perhaps you are just wondering why
you should even bother to do this.
The goal of market research is giving
insight in your market. You want to
validate that the “product” or “course”
you produce will sell. If you discover
during your research that this will not
succeed, well than look for another
topic.
In this research we at Udemology will
give our personal opinion. You do not
have to agree it, but we will make sure
you understand what we are doing
during this research!

4. 3
The questions we will
analyze
In the market research we will give you
answer on the following questions:
1. How many courses are available in this
market?
2. How many competitors are in this
market?
3. What is the average price for a course?
4. How many students bought a course?
5. How many students does a course have
on average?
6. Who is the largest competitor?
7. What would be my earning potential if l
will create a course in this segment?
And finally the Udemology conclusion!
Is this a market to get in too YES or
NO?

5. 4
1. How many courses are
available in this market?
Many people see competition as a
curse. In reality competition is a
healthy sign of capitalism. Competition
is a sign that the market you are in is
financially healthy. More courses
equals to more money that can be
made.
How many courses in this category? In
total 35 courses are available in the
market. That is a great deal of courses.

6. 5
2. How many competitors
are in this market?
The Public Relations market in Udemy
has 24 competitors. You might already
notice that some competitors are
offering more than one course. In total
there are 35 courses, and 24
competitors offering courses.

7. 6
3. What is the average price
per course?
In the Public Relations market of Udemy
there are prices ranging from $0 all up
to $199 . The price difference is huge,
but on average the price for a course is
$50 . That is a decent price.

8. 7
4. How many students
bought a course?
In total 18,235 students have enrolled.
That is a large amount.
Please note that we did not extract the
total free courses that students
followed. The amount of free students
is quite huge in this market.
Over 2,427 students enrolled for a free
course. That is 13.3% of the entire
market that follows a free course
(2,427 / 18,235 x 100%). Only 15,808
students enrolled for a paid course.

9. 8
5. How many students does
a course have on average?
You already start to realize the market
size is quite large. Now we will measure
the average per course.
The easy way is to divide the amount of
students by amount of course. That is
521 students (=18,235 / 35). On
average a course receive 521 students.
Please note that in that calculation we
included the free students. Want to
know how much the paying student is?
That is 465 paying students (=15,808 /
35 – 1 free courses). We reduced the
35 courses to 34 because 1 courses
were free.

10. 9
6. Who is the largest
competitor?
In this part we will analyze our biggest
competitor in Public Relations. We
measure that based on the amount of
students per competitor. Well here you
have the top 3:
This is the preview version of this
Market Research. Do you want to have
the full version of this document? Get
the Udemology course on Udemy and
learn how to pick the perfect topic for a
Udemy Course that sells!
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11. 10
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12. @ Udemology.com
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and reports about Udemy for
course instructors.
© All right reserved by Udemology
Nicky Wong
Nicky Wong is the creator of
Udemology. A true Data
Analyst.
© All right reserved by Nicky Wong

13. D
Disclaimer
The data in this research is
based on (current) asking
prices. We do not distinct
students that bought the
course for a discount, Udemy
Promo, or enrolled thru free
vouchers.
That data is not available but
we are working hard to
develop this data in the
future.