Company Profile
2020
www.aylinglobal.in
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Founders Note
The world is facing an epochal transformation at the rapid rate due to the
emergence of new invention, innovation and automation in the field of science
and management and many immature but few mature organisations are
unable to cope up with these tremendous trends which may later turn into a
stagnant growth for each of them.
At Aylin, we believe deep insights about the market and the brand competitors
plays a vital role in analysing strategies, planning, execution and helps in
fuelling brands for multi-sectoral collaborations with leaders, businesses,
startups, companies or organisations to achieve maximum market share.
Intelligent data insights empower the end users to be a lot closer to the results
of the business.
We integrate three parameters (i.e craft, concept and storytelling) together into
brand management services, beautifully, through visual brand identities and
systems, logos, packaging, advertisement campaigns, branding materials, UI
Designs, product designs, digital designs and technology integrations.
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Founders Desk
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About Aylin
A player who makes a team great is more valuable
then a great player.
Aylin Global LLP was established in 2016 by two Directors “Mr. Abhishek
Srivastava” & “Mr. Shibam Sarbswa” as a global brand management
company, offering a diversified and multi-faceted branding, marketing,
advertising, technology solutions & services to the global & local business
community.
We help clients find ways to turn everyday information into actionable insights
by embedding branded customer experience across their organisations
product or service.
Aylin believes in an ideology that “the business world would be a better
place if organisations growth can be achieved by clear strategy and help
organisations to deliver exceptional branded customer experience”.
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Our
Vision
Our
Mission
Our
Core
Values
We’re guided by a relentless focus on strategy, creativity,
and quality to grow brands & businesses. We will strive
hard towards excellence by implementing our working
principles into everything what we deliver to our clients and
benefit business by providing cost-effective services and
overall branded customer experience.
•We want to be an inspiring workplace where everyone has the freedom
to think, create, innovate, and enjoy.
•We will create and integrate newly automated business strategies to
turn into profitable business opportunities, across the globe in order to
maximise investor value.
•We love to bring the best innovative portfolio of quality branding in front
of the world and satisfying customer needs and desires.
•We want to nurture a winning network of customers, and agencies,
together creating mutual, enduring values.
•We want our productivity to be highly effective, continuously improving,
lean and fast-moving organisation.
•Accountability: We take accountability of brands to
emerge.
•Yes-Minded: We always strive to compromise & find
the yes-minded medium for all people engaged in the
work.
•Legacy: We build brands to create their legacy.
•Integrity: We work honestly and dedicatedly with
brands.
•Nurture: We design and build systems to take care,
feed and protect brands from any unauthentic activities.

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Services
Aylin Global has a dedicated team of professionals who are focussed on effectively servicing
clients who are in the start-up phase, growing into a mature business or into mature business.
We have professionals within our Aylin Global network to provide the following services:
Branding
Advertisement
Marketing
Technology
Training
Consulting
By integrating our professionals in these specialty services, our one-stop-shop can effectively
provide you with holistic support for your requirements from initial set-up through to on-going
operations.

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Branding Services
We use research, analytics, and creativity to gain a clear and deep understanding of unmet
needs and opportunities related to brands, customers or markets, to create value for
businesses.
Brands are living business assets. We build a strategic and creative foundation for the future
by clearly defining their purpose, identity, and role. This creates identification, differentiation,
loyal customers, and value for businesses.
Insight Strategy
Customer Understanding &
Brand Research
Corporate/Brand Identity
Research & Analytics Brand Surveys
Brand Intelligence Experience Strategy
Business Case/ROI Brand Innovation & Activation
Brand Valuation Social Engagement
Experience Valuation Brand Strength Management

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Our Branding Process

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Design Services
We build unique, holistic experiences that connect people and brands in meaningful ways.
We do this through the creation and integration of products, services, behaviours,
communications, and environments.
Shape how a brand is experienced through the cohesive design of specific products and
touch-points. We combine employee behaviour, processes, environments, and technology to
engage customers and generate value for the business.
Experience
Identity Design Voice Over
Retail & Environments Content
Consumer Branding & Packaging Video
User Experience Tech Product Design
Service Design Industrial Product Design
Messaging Experience Design

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Our Design Process

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Advertising Services
We design and build distinctive, authentic, and interactive branded environments that drive
engagement and sales. We understand the science behind retail, bring it together with clear
customer insight, and deliver powerful creative experiences.
Create, plan, structure, and prototype signature services by articulating how the customer
experience should unfold over time. We develop services through the lens of people,
processes, actions, and the touch-points required to support it.
Digital Ads Outdoor Ads
Google Adwords/PPC TV Commercials
Youtube Newspaper
Facebook Magazines
LinkedIn Billboard
Instagram Radio
Banner Vehicles

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Our Advertising Process
Advertising
Strategy
Concept
Development
Concept
Evaluation
Market
Testing
Tracking
Quantitative
Research
Qualitative Qualitative/
Quantitative
Quantitative Quantitative
• Key targets
• Key messages
• Opportunities
• Winning
• Brands ™
• Explanatory
• Developmental
• Refining concepts
for further
development
• Key communication
messages
• Reaction/response
• Assessment of
finished concept
or commercial
• Key
communications
• Target audience
response
• Ads@Work
• Ad tracking
Brand response
• Winning
Brands ™

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Marketing & PR Services
Our B2B digital marketing services help your prospects discover and engage with your
brand in a way that builds your business, and your bottom line.
By integrating our highly skilled marketing professionals certified as a Google Partner in these
speciality services, our one-stop-shop can effectively provide you with holistic support for
your requirements from initial set-up through to on-going operations.
Influencer & PR Digital & Innovation
Blogging Campaigns Social Media Makrketing
Hashtag Trending Email Marketing
Media & Investor Relase SEO/SMO/SEM
Event Organising & Product Launch Lead Generation
Expert Advice Online Reputation Management
Content Curation Lisiting, Indexing & Bookmarking

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Tech Solutions
We develop the internal tools, platforms, and processes required to bring effective and
coherent user experiences to market.
Technology Design & Development
Website Development
Android App Development
iOS App Development
Windows App Development
Hybrid App Development
Blackberry App Development
By integrating our high-tech professionals in these specialty services, our one-stop-shop can
effectively provide you with holistic support for your requirements from initial architecture
development through to on-going operations & successful delivery.

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Training &
Capacity
Building
We are focused on delivering a variety of soft skills training solutions to
individuals, teams and organisations around the globe. We pride ourselves
on the impact that our programs have an individual and team performance,
productivity, morale and efficiency. Each of our training programs are
interactive, hands-on and provide practical and useful information that will
leave you and your team with updated skills that can be immediately
applied in any scenario.
Our focus is on the development of real skills and practical solutions that
meet participants needs. We provide high impact, interactive training
programs that will help you reach your peak potential and have fun during
the process! We are dedicated to your results!
Learning & Development
Programs

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Brand
Consulting
We focus on upstream marketing and use the principles of insight, identity
and innovation to drive growth. Our consultants use a customer-driven,
collaborative approach to improve business results.
The strongest, most enduring brands result from disciplined alignment of
brand strategies and plans with customer requirements. We have deep
expertise across the full range of branding services, from strategic
positioning, brand architecture and equity extension, through brand
naming, identity development, brand management and execution.
We combine proven techniques (qualitative and quantitative brand
research) with case studies, deep expertise and proprietary tools
& frameworks to help clients create distinctive brands and brand
architectures
Consulting Support

Industries
Served
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WFN
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Abhishek Srivastava Shibam Sarbswa
Global Director Global Director
Key Skills:
Business Consulting, Brand
Strategy Consulting,
Interaction Design, Design
Thinking, UI/UX Design
Key Skills:
Business Development, Management
Consulting, Marketing Consulting,
& Sales
Email: abhishek@aylinglobal.in Email: shibam@aylinglobal.in
Anita Tejwani Tanya Gandhi
SME Branding SME Research & Strategy Design
Key Skills:
PR, Personal Branding,
Influencer Marketing
Key Skills:
Content Strategist, Research,
UI/UX Design,
Email: anita@aylinglobal.in Email: tanya@aylinglobal.in
Lena KyropoulosMiyuki Hunsaker
SME Sales | United States SME Sales | Europe
Key Skills:
Negotiation, Client Relationship
Business Development
Key Skills:
Negotiation, Client Relationship
Business Development
Email: miyuki@aylinglobal.in Email: lena@aylinglobal.in
*Note: SME stands for Subject Matter Experts
Management Team

About AG
AG is a fast growing company in branding, marketing, advertising,
technology and PR services. The insights and quality services we deliver help
build trust and confidence in the market. We develop outstanding leaders
who team to deliver on our promises to all of our stakeholders. In so doing,
we play a critical role in building a better working world for our people, for
our clients and for our communities.
For more information about our organisation, please visit aylinglobal.in.
© 2019-2021 Aylin Global LLP.
All Rights Reserved.
Registration no. AAH-0359
ED None
AG | Branding | Marketing | Advertising | Technology | PR
In line with AG’s commitment to minimise its impact on the
environment, this document has been printed on paper with a high
recycled content.
aylinglobal.in