Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...
Salesforce the Customer Company
1. Sales Cloud
Everything a sales team needs to
win deals – in one place
Build stronger relationships with
customers, gain better visibility into sales
and, close more deals.
CRM plus networking tools sales reps need
to make new and stronger connections
within their broader communities of
colleagues, partners, and prospects.
Quick access to critical information such as
leads, accounts, contacts, opportunities,
reports & dashboards, tasks, calendars
and emails.
Data.com
Provide accurate and complete
business data (contact info) on
individuals and companies
Provide accurate business data on
individuals and companies.
Get actionable insights and complete your
social profiles.
Clean, update, and backfill all your business
data and partial leads.
Build precisely targeted, highly effective
marketing lists.
App Exchange
Online marketplace for cloud computing
applications
Browse, test drive and install hundreds of
apps that integrate with Salesforce.
Provides extensive tools and features that
allow you to demonstrate the full
capabilities of your app, as well as easily
distribute it to potential customers.
Chatter Communities
Create private branded social
communities for customers and partners
One place your customers can go to get
answers
Breaks down the silos between traditional
self-service and peer-to-peer service
Touch
Write custom mobile apps once and
deploy on any device.
Built on HTML5 technology, so it’s easy to
add the Sales app to any mobile tablet or
handset.
Build your own apps.
Chatter
Collaborate with co-workers in a social,
real time, private, and secure way
Utilize internal social media tools to work
together, solve problems faster, and keep
everyone in the loop.
Puts everything you need in one place:
people, documents, applications.
Force.com (platform)
The cloud platform for business apps
Run custom apps and websites on
force.com platform.
Build your own apps.
Remedyforce
Provide faster IT help desk support at a much lower cost
Streamline IT assistance and deliver it
through a cloud based, social platform.
Boost agent productivity out of the box.
Create a social community between users
and agents.
Easy to implement in just 5 days.
Desk.com
The simple, social, mobile, affordable, customer support help desk
Organizes all of your support in one place, regardless of what channels
your customers are on.
Support your customers any time, anywhere on a mobile device.
Do.com
The Social Productivity App for Your Team
Easily create and share tasks, projects and notes with your team so you
always know what needs to get done, no matter where you are.
Real-time Notifications and Activity Feeds.
Identity
Delivers identity and access
management services for enterprise
cloud and mobile apps
Give users a single identity for all of their
enterprise apps and social feeds.
Simplifies management of apps and users
for IT administrators.
Service Cloud
Delight customers with faster, more
responsive service across every channel.
Meet customers wherever they are -
including social networks such as Facebook
and Twitter.
Deliver great customer service in
whatever channel they chose
SALESFORCE
Social media is dramatically changing how
we connect, share, and collaborate.
It’s time to transform your business for this
new reality.
To engage in new ways with customers,
employees, and everyone that matters to
your business.
Know your customers like never before.
Connect and share with colleagues instantly.
Engage with customers in brand-new ways.
The Customer Company
Marketing Cloud
Marketing Cloud helps you listen, gain
insight, and respond to customers in
real time
Listen to the dialogue about your brand
and company.
Measure and analyze those conversations.
Engage in real time – write back to
your customers.
Work.com
The social way to improve performance
at work
A web-based social performance
management platform that helps
companies improve performance through
social goals, continuous feedback and
meaningful recognition.
Goal setting, coaching, recognition
feedback - all in one.
Data Model
Standard and custom objects and the
relationships between them.
The objects and fields available to you
within Salesforce
Multi-Tenant Infrastructure
A single instance of the application
serves multiple customers
Multiple tenants(customers) store their
data on the same servers. Each tenant’s
data is isolated and remains invisible to
other tenants.
Scalable, automatic upgrades, no need to
install or configure hardware or software,
pay as you go.
Heroku
A new way to build and deploy web
applications
Lets app developers spend 100% of their
time on their application code, not
managing servers, deployment, ongoing
operations, or scaling.
Programmers write code, push it to
Heroku and Heroku runs it.
SALES MARKETING SERVICE
DATA.COM
CHATTER
FORCE.COM
IDENTITY
HEROKU
DATA MODEL
MULTI-TENANT INFRASTRUCTURE
TOUCH
CHATTER COMMUNITIES
WORK.COM
APP
EXCHANGE
Connected
Customers
Connected
Employees
Connected
Partners
Connected
Products
Sales
Platform
Any
Social
Network
Back
End
Systems
AppExchange
Apps
Any System
Finance
ERP
Facebook
YouTube
Twitter