Managing technical communicators in an XML environment

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Scriptorium Publishing

Recorded webcast from Sarah O'Keefe. Delivered June 15, 2010

Technology Education

Managing in an XML
environment

Sarah O’Keefe, Scriptorium Publishing

background image
ﬂickr: thelastminute

Tuesday, June 15, 2010

Housekeeping notes
❖ Everyone is muted except for the
presenter
❖ Please ask your questions through the
Questions area in the webcast interface
❖ The presentation is being recorded;
attendees do not appear in the
recording.

Tuesday, June 15, 2010

This session is not about
XML implementation.
ﬂickr: thelastminute
Tuesday, June 15, 2010

It’s about what happens
after the transition to XML.
ﬂickr: soschilds
Tuesday, June 15, 2010

Technical communication
is evolving.
ﬂickr: leafbug
Tuesday, June 15, 2010

Automation requires
compromises.
ﬂickr: rtpeat
Tuesday, June 15, 2010

XML changes tech comm
management.
❖ Transparency
❖ Accountability
❖ Metrics
❖ Skill sets
❖ Collaboration

Tuesday, June 15, 2010

XML increases transparency.
ﬂickr: groundzero
Tuesday, June 15, 2010

How do you measure
high-quality content?
❖ Writing: clear, concise, audience-
appropriate, accurate (!), up-to-date
❖ Formatting: Attractive, consistent,
well-executed
❖ Searchable, ﬁndable, discoverable

Tuesday, June 15, 2010

High-quality content
❖ Writing: clear, concise, audience-
appropriate, accurate (!), up-to-date
❖ Formatting: Attractive, consistent,
well-executed
❖ Searchable, ﬁndable, discoverable

Tuesday, June 15, 2010

Transparency means
accountability.
ﬂickr: leafbug
Tuesday, June 15, 2010

Seductive metrics
ﬂickr: oriananash
Tuesday, June 15, 2010

Useful metrics
ﬂickr: garryknight
Tuesday, June 15, 2010

The writing quality
equation: QUACK
ﬂickr: law_keven
Tuesday, June 15, 2010

If it looks like a duck…

Quality + Usability + Accuracy + Completeness + Konciseness
Cost

Tuesday, June 15, 2010

Writing in XML changes
the mix of skills needed.
Writing ability Writing ability
Tools Tools
Domain Domain
People skills People skills

Traditional XML
Tuesday, June 15, 2010

The biggest hurdle:
Collaboration
❖ Shift to topic focus rather than
deliverable focus
❖ Looking for excuses to avoid reuse

Tuesday, June 15, 2010

Don’t succumb to BOSSY.
ﬂickr: kandypics
Tuesday, June 15, 2010

CROC is your friend.
ﬂickr: tambako
Tuesday, June 15, 2010

Summary
❖ Learn to QUACK.
❖ Don’t be BOSSY.
❖ Make friends with CROC.

Tuesday, June 15, 2010

Final notes
❖ scriptorium.com/resources/webcasts for
the webcast recording (allow three
business days)
❖ Check scriptorium.com/events for
upcoming events

Tuesday, June 15, 2010

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Managing technical communicators in an XML environment

1. Managing in an XML environment Sarah O’Keefe, Scriptorium Publishing background image ﬂickr: thelastminute Tuesday, June 15, 2010

2. Housekeeping notes ❖ Everyone is muted except for the presenter ❖ Please ask your questions through the Questions area in the webcast interface ❖ The presentation is being recorded; attendees do not appear in the recording. Tuesday, June 15, 2010

3. This session is not about XML implementation. ﬂickr: thelastminute Tuesday, June 15, 2010

4. It’s about what happens after the transition to XML. ﬂickr: soschilds Tuesday, June 15, 2010

5. Technical communication is evolving. ﬂickr: leafbug Tuesday, June 15, 2010

6. Automation requires compromises. ﬂickr: rtpeat Tuesday, June 15, 2010

7. XML changes tech comm management. ❖ Transparency ❖ Accountability ❖ Metrics ❖ Skill sets ❖ Collaboration Tuesday, June 15, 2010

8. XML increases transparency. ﬂickr: groundzero Tuesday, June 15, 2010

9. How do you measure high-quality content? ❖ Writing: clear, concise, audience- appropriate, accurate (!), up-to-date ❖ Formatting: Attractive, consistent, well-executed ❖ Searchable, ﬁndable, discoverable Tuesday, June 15, 2010

10. High-quality content ❖ Writing: clear, concise, audience- appropriate, accurate (!), up-to-date ❖ Formatting: Attractive, consistent, well-executed ❖ Searchable, ﬁndable, discoverable Tuesday, June 15, 2010

11. Transparency means accountability. ﬂickr: leafbug Tuesday, June 15, 2010

12. Seductive metrics ﬂickr: oriananash Tuesday, June 15, 2010

13. Useful metrics ﬂickr: garryknight Tuesday, June 15, 2010

14. The writing quality equation: QUACK ﬂickr: law_keven Tuesday, June 15, 2010

15. If it looks like a duck… Quality + Usability + Accuracy + Completeness + Konciseness Cost Tuesday, June 15, 2010

16. Writing in XML changes the mix of skills needed. Writing ability Writing ability Tools Tools Domain Domain People skills People skills Traditional XML Tuesday, June 15, 2010

17. The biggest hurdle: Collaboration ❖ Shift to topic focus rather than deliverable focus ❖ Looking for excuses to avoid reuse Tuesday, June 15, 2010

18. Don’t succumb to BOSSY. ﬂickr: kandypics Tuesday, June 15, 2010

19. CROC is your friend. ﬂickr: tambako Tuesday, June 15, 2010

20. Summary ❖ Learn to QUACK. ❖ Don’t be BOSSY. ❖ Make friends with CROC. Tuesday, June 15, 2010

21. Final notes ❖ scriptorium.com/resources/webcasts for the webcast recording (allow three business days) ❖ Check scriptorium.com/events for upcoming events Tuesday, June 15, 2010

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