Service Design Drinks started off into their 5th year. This edition discussed one of the most important services – education.
Our own Manuel – who recently co-organised a summit on the future of education – shed light on educational services in Germany with focus on digital tools. He presented a study, discuss today’s challenges and potential approaches to them.
To fit the topic the event took place at the ‘Evangelische Schule Berlin Zentrum’, known for its application of design thinking in the classroom.
11. “Last week I was asked for help by a colleague
since the interactive whiteboard was ‘broken’. The
problem: a cable was loose.”
— M I C H A E L B U S C H
teacher in Hamburg
*
16. International Computer and Information Literacy
Study (ICILS) 2013: “Preparing for life in a digital
age”
November 2014
17. Computer literacy
“an individual’s ability to use computers to
investigate, create, and communicate in
order to participate effectively at home, at
school, in the workplace, and in society”
Definition by Fraillon, Schulz, & Ainley, 2013
18. Data base of the ICILS
60,000 students grade 8 (or equivalent)
35,000 teachers
21 countries*
*or education systems
Source: Executive summary of the ICILS 2013
19. Access to computers & internet at home
Source: Executive summary of the ICILS 2013
*cross-national average of 8th graders
94%*
at least one computer
(desktop, laptop,
notebook, or tablet
device)
48%*
three or more
computers at home
92%*@ some form of
internet connection
20. Years of computer usage since
5 - 7 years
38 %
29 %
33 %
7+ years
Source: Executive summary of the ICILS 2013
21. Computer usage at schools
Denmark 40.2
Poland 18.4
Germany 9.1
25 50 75 1000
every day at least once a
week
at least once
a month
less than
once a month
never
Canada 73.0
Source: Presentation of Dr. Heike Schaumburg at “Richtungsweiser Bildung”
22. “[…] we would be naive to expect
[students] to develop computer and
information literacy in the absence of
coherent learning programs”
Quote from the executive summary of the ICILS 2013
23. Study findings
Source: Executive summary of the ICILS 2013
young people are not the digital natives
who we think they are
knowledge & skills can and should be taught
need to focus on increasing teacher
expertise in information and computer
technology use
24. How to get teachers on board?
will
skill
tool
higher frequency
of usage
Based on the Will-Skill-Tool-Model by Knezek et al 2000
27. Teachers are breaking the law every day
because they want to use materials that
are up to date.
28. Copyright & service innovation
O W N E R S H I P
O F M E D I A
ACC E S S
TO CO N T E N T
music on CDs Spotify
movies on DVDs Netflix
knowledge inside
school books
???
33. computer rooms no integrated learning
tablets & laptops financial burden
bring your own
device
inclusion of all students
smartboards teachers need training
free wifi legal issues & misuse
T E C H S O LU T I O N S H U R D L E S
43. Tool: Stakeholder Map
People-Centerer view on an ecosystem
Understand who affects and who is
affected by a service
Illustrates relationships &
dependencies
WHAT
WHY
HOW List all stakeholders
Annotate relationships
44. EXAMPLE Map of relationships
FuxBlau
Stakeholder Map
.............................
.............................
.............................
.............................
.............................
................................
................................
................................
................................
teachers
students
parents
administration
school board
friends
publishing
houses
45. EXAMPLE Centered approach
FuxBlau
Stakeholder Map
......................
......................................
.................................
................................
................................
........................................
.................... ....................
........................................
................................
................................
.....................
.....................
.....................
.....................
.....................
.....................teachers
students
parents
school
board
publishing
houses
Federal
politicians
47. Exercise
Create a stakeholder map that helps you to tackle
your challenge (challenges are on the work
sheets).
1. Brainstorm and collect all stakeholders. Put
each stakeholder(group) on a single post it.
2. Bring the stakeholders in an order that helps
you to make sense of the ecosystem.
3. Annotate the kind of relationships that the
stakeholders have with each other.
50. Take-away
teachers’ expertise needs to be improved
the access of learning materials (content)
needs to be improved
to solve education challenges we need to
manage stakeholders better
students are not as computer literate as
one might think
51. Nov 13–14, 2015
at Kalkscheune,
Berlin / Germany
Interactive
conference for
Service Innovators