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Welcome!   Session 1 – July 6, 2004 Instructor - Kevin Hawley [email_address]
[object Object],[object Object]
Agenda – Session 1 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Course Objectives ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Your Responsibilities ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Introductions ,[object Object],[object Object],[object Object],[object Object],[object Object]
The Business Plan ,[object Object],[object Object],[object Object],[object Object]
The Business Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Business Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Business Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Business Plan ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Executive Summary ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Class Exercise: Mission Statement ,[object Object],[object Object],[object Object],[object Object]
Class Exercise: Mission Statement ,[object Object],[object Object],[object Object],[object Object]
Class Exercise: Mission Statement ,[object Object],[object Object],[object Object],[object Object]
Class Exercise: Mission Statement ,[object Object],[object Object],[object Object]
Class Exercise: 3-5 Business Goals ,[object Object],[object Object],[object Object],[object Object]
Class Exercise: 3-5 Business Goals ,[object Object],S – Short Term (1-5 years) M – Measurable  A – Attainable R – Realistically achievable, given your resources T – Time specific
- 10 Minute Break -
Product/Service Descriptions ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Product/Service Descriptions ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Class Exercise: Refining Your Product/Service Descriptions ,[object Object],[object Object],[object Object],[object Object]
Class Exercise: Value Proposition ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Class Exercise: Value Proposition ,[object Object],[object Object],[object Object],[object Object],[object Object]
Homework: Value Proposition ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Homework: Value Proposition ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Management Team Overview ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Homework Overview ,[object Object],[object Object],[object Object],[object Object],[object Object],Questions about the assignments?

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Strategic Business Planning Part 1

  • 1. Welcome! Session 1 – July 6, 2004 Instructor - Kevin Hawley [email_address]
  • 2.
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14.
  • 15.
  • 16.
  • 17.
  • 18.
  • 19. - 10 Minute Break -
  • 20.
  • 21.
  • 22.
  • 23.
  • 24.
  • 25.
  • 26.
  • 27.
  • 28.