1. SHERYL JOY O. PANGILINAN
#29-A KABO PIO ST., BARANGAY BARANGKA, MARIKINA CITY
(02) 956-5051
(0916) 294-6424
yipeeyayi@yahoo.com
EDUCATION
AB Communication Arts
Miriam College
Katipunan Avenue, Quezon City
A.Y. 2005 – 2009
WORK EXPERIENCE
Senior Dealer Sales and Marketing Executive
Motor Image Pilipinas Inc. (Subaru)
187 Edsa North Greenhills, San Juan City
May 2013 to Present
Supervises overall Distributor and Dealership communication and management.
Formulates annual retail and dealership sales target.
Conceptualizes monthly, quarterly and annual business programs, support and subsidies for
Dealer’s sales target.
Provides and monitors monthly, quarterly and annual Dealer sales report, study and
recommendation.
Identifies and analyzes Dealership’s overall target positioning, achievement and catch-up.
Asses Dealer unit forecasting and allocation.
Manages Distributor and Dealership unit inventory, allocation, distribution and delivery.
Supervises vehicle delivery and retail release.
Conceptualizes and provides monthly business programs, subsidies and support for Dealer’s Sales
and Marketing promotions.
Monitors Dealer Sales and Marketing activities and compliance.
Provides brand and competitor market positioning report and comparison.
Manages unit purchase orders and payment monitoring.
Attends to Dealer’s overall management and operations concern addressed to the Distributor.
Assess, computes, and prepares Dealer subsidy achievement and claims.
Evaluates Dealer’s corporate and brand compliance thru Dealership visits and audits.
Ensures constant communication and rapport between Distributor and Dealers.
Represents Distributor on Dealership activities, promotions and events.
Sales and Marketing Officer / Dealer Development Officer
United Asia Automotive Group Inc. (Foton Motor Philippines)
728 A. Bonifacio Ave., Balitawak Quezon City.
December 2010 to April 2012
Sales and Marketing Officer
Initiates and coordinates development of sales and marketing strategies to penetrate markets.
Runs the development and implementation of marketing events, showroom displays and other
branding activities.
Maintains good PR and media relation with all business partners.
Coordinates with media partners for PR releases and exposures.
2. Handles negotiations and transactions with all production suppliers.
Classifies potential clients thru organizational networking, marketing efforts and lead generation.
Creates and conducts proposal presentations and on-site product demo.
Maintains accurate records of all monthly pricings, sales, and activity reports.
Prepares up-to-date product and pricing comparison of competitor brands.
Dealer Development Officer
Leads and attends to all dealership concerns addressed to the mother company.
Builds and maintains good partnership rapport between Philippine dealers and the head office.
Defines and endorses dealers’ annual sales target and initiated marketing activities.
Monitors dealer performance with brand promos implemented by the head office.
Submits monthly report for product and market sales study.
Supervises dealer monthly sales achievement.
Approves and processes dealer sales and marketing reimbursements.
Directs dealers in developing and implementing strategies to increase sales.
Supervises and assists all marketing activities performed by the dealers.
Does auditing for dealers’ compliance to all branding standards.
Scouts for new strategic locations to build a dealership.
Conducts and organizes sales and product trainings for new sales agents.
Marketing Officer
Shoemaker’s Shop, Inc. (Hush Puppies Philippines)
#23 Guerilla St. Sto. Niño, Marikina City
March 2010 to November 2010.
Maintains positive relationships with public relations and media partners and venue staffs.
Does creative writing for PR releases and product branding
Supervises field merchandising and sponsorship tie-ups.
Handles projects and programs to increase promotional opportunities and ideas from conception
through to delivery.
Field Sales Specialist
JobsDB Philippines Inc.
9/F, Suites 905 – 907 Taipan Place F. Ortigas Jr. Road, Ortigas Center, Pasig.
June 2009 to March 2010.
Assigned in identifying potential customers and prospective contacts and creating reports.
Monthly Quota: 10 New Closed Accounts
Highest Account Quota Reached: 10 New Closed Accounts
ACHIEVEMENTS
Subaru Levorg Dealership Launch. Planning, Organization and Event Execution. December
2015
Subaru Eco-Adventure Drive. Planning, Organization and Event Execution on Dealer
Participation. October 2015
Foton’s Big Show 2011. Overall Marketing Planning, Organization, Advertisement and
Event Execution. October 2011.
Annual Dealership Conference 2010 and 2011. Overall Planning, Organization and Event
Execution. Foton Motor Philippines.
Top Sales for New Accounts. September 2009. JobsDB Philippines
3. SKILLS
Experienced event organizer.
Excellent communication skills; has several exposures in public hosting.
Proficient in Microsoft Office Applications.
Knowledgeable in Photography.
Licensed driver.
SEMINARS ATTENDED
Management Development Workshop. Subaru Manila Bay. February 26, 2015.
FOTON LOVOL Construction and Machinery Training. Foton Lovol HI Corp. Weifang, China. August 2011
UAAGI Attitude and Motivation Development Seminar. Foton Motor Phils. Inc. Head Office. June 04, 2011.
CENTREX Training for Community Leadership. Quezon City Hall. June 2003 – March 2004
REFERENCE
Mr. Rodolfo Fugoso Jr
Dealer Sales Manager
Motoor Image Pilipinas Inc. (Subaru)
Edsa Greenhills, San Juan City
(0917) 814-9213
Mr. Gerry Hernandez
Dealer Development Manager
Nissan Philippines Inc.
Bonifacio Global City, Taguig City
(0917) 544-3779
PERSONAL INFORMATION
Birth date : September 3, 1987
Gender : Female
Religion : Catholic
Height : 5 ft. 4 in.
Weight : 115 lbs.