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The
Micro-Frozen Crystal Beverage
Today:
Introduction
Today
The Concept
Our Vision
The IceCloud
Process
Technical Benefits
Marketing Benefits
Challenges
Freeze Solutions Ltd.
Intellectual Property
Summary
Dispenser cools & forms
the beverage
in an uninterrupted flow
The Concept:
Restructuring of Beverage Matter
Micro-Frozen Crystallized
Beverage
Every drop is an Original
Beverage drop
Introduction
Today
The Concept
Our Vision
The IceCloud
Process
Technical Benefits
Marketing Benefits
Challenges
Freeze Solutions Ltd.
Intellectual Property
Summary
IceCloud micro-crystals
In Electronic Microscope
Black circles are CO2 bubbles
Our Vision:
Introduction
Today
The Concept
Our Vision
The IceCloud
Process
Technical Benefits
Marketing Benefits
Challenges
Freeze Solutions Ltd.
Intellectual Property
Summary
-4.0
-2.0
0.0
2.0
4.0
6.0
8.0
10.0
12.0
14.0
16.0
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
16
17
18
19
20
21
22
23
24
25
26
27
Time in minutes
Temp
°C
Cider IceCloud glass temperature test
The Ice Cloud Process:
Introduction
Today
The Concept
Our Vision
The IceCloud
Process
Technical Benefits
Marketing Benefits
Challenges
Freeze Solutions Ltd.
Intellectual Property
Summary
Q-
2 C - 4 C
Q
24 C
Technical Benefits:
Introduction
Today
The Concept
Our Vision
The IceCloud
Process
Technical Benefits
Marketing Benefits
Challenges
Freeze Solutions Ltd.
Intellectual Property
Summary
• Sub-Zero serving (-1.5 0C)
• Beverage frozen micro-crystals and not water ice
crystals
• Best method of maintaining the Beverage cool
• Frozen Beverage Micro-crystal of less than 30 microns
• Uninterrupted Flow
• Frozen Beverage Micro-crystal do not change Taste
• No need for chilled glasses
• Changing IceCloud Ratio
• Does not lose Carbonation
• Low system volume saves beverages at cleaning
The Beverage Sub Zero -1.5 0C
– An Innovative Concept in Chilled Beverages
that Maintains Quality & Original Non-Diluted Taste
- Cup contains 100% Beverage
The Dispenser
- Uninterrupted Beverage Cooling and Production
of Micro-Frozen Beverage Crystals
- Equipment in cellar
Beer and Soft Carbonated Beverages
Marketing Benefits:
Cutting Edge Proprietary Technology
1.
2.
3.
Introduction
Today
The Concept
Our Vision
The IceCloud
Process
Technical Benefits
Marketing Benefits
Challenges
IceCloud
.
Intellectual Property
Summary
Challenges:
Introduction
Today
The Concept
Our Vision
The IceCloud
Process
Technical Benefits
Marketing Benefits
Challenges
IceCloud
Intellectual Property
Summary
 One Micro-Ice Generator per brand
 Downsizing of Prototype
 More than one tap per generator
 Energy Consumption Optimization
 Foam and IceCloud quantity spec
 Market Research
 Brand Preference
 Integration to Beverage Company
Strategy
BIG Things Start Small
Originaly Founded: 2012, Location: Israel
New Initiative: 2023, partner of the beverage Industry
IceCloud
MISSION:
– To develop a new generation Beverage Concept,
“The Ice Cloud”
Introduction
Today
The Concept
Our Vision
The IceCloud
Process
Technical Benefits
Marketing Benefits
Challenges
IceCloud
Intellectual Property
Summary
New Beverage Form – Patentable
100 liters/hour model
Intellectual Property:
Introduction
Today
The Concept
Our Vision
The IceCloud
Process
Technical Benefits
Marketing Benefits
Challenges
IceCloud
Intellectual Property
Summary
Steady Main stream of profit from royalties on
beverage dispensed through IceCloud dispensers
(MolsonCoors model) or
Fixed royalties per dispensers (S&N, C&C model)
Business Model:
• Innovative
• Proprietary
• Technology
* Customer Receives Better
Value for Money
* Increased Sales of Beverages
Summary:
Introduction
Today
The Concept
Our Vision
The IceCloud
Process
Technical Benefits
Marketing Benefits
Challenges
IceCloud
Intellectual Property
Summary
Pouring Brahma
Icecloud™ Presentation

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Icecloud™ Presentation

  • 2. Today: Introduction Today The Concept Our Vision The IceCloud Process Technical Benefits Marketing Benefits Challenges Freeze Solutions Ltd. Intellectual Property Summary
  • 3. Dispenser cools & forms the beverage in an uninterrupted flow The Concept: Restructuring of Beverage Matter Micro-Frozen Crystallized Beverage Every drop is an Original Beverage drop Introduction Today The Concept Our Vision The IceCloud Process Technical Benefits Marketing Benefits Challenges Freeze Solutions Ltd. Intellectual Property Summary IceCloud micro-crystals In Electronic Microscope Black circles are CO2 bubbles
  • 4. Our Vision: Introduction Today The Concept Our Vision The IceCloud Process Technical Benefits Marketing Benefits Challenges Freeze Solutions Ltd. Intellectual Property Summary -4.0 -2.0 0.0 2.0 4.0 6.0 8.0 10.0 12.0 14.0 16.0 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 Time in minutes Temp °C Cider IceCloud glass temperature test
  • 5. The Ice Cloud Process: Introduction Today The Concept Our Vision The IceCloud Process Technical Benefits Marketing Benefits Challenges Freeze Solutions Ltd. Intellectual Property Summary Q- 2 C - 4 C Q 24 C
  • 6. Technical Benefits: Introduction Today The Concept Our Vision The IceCloud Process Technical Benefits Marketing Benefits Challenges Freeze Solutions Ltd. Intellectual Property Summary • Sub-Zero serving (-1.5 0C) • Beverage frozen micro-crystals and not water ice crystals • Best method of maintaining the Beverage cool • Frozen Beverage Micro-crystal of less than 30 microns • Uninterrupted Flow • Frozen Beverage Micro-crystal do not change Taste • No need for chilled glasses • Changing IceCloud Ratio • Does not lose Carbonation • Low system volume saves beverages at cleaning
  • 7. The Beverage Sub Zero -1.5 0C – An Innovative Concept in Chilled Beverages that Maintains Quality & Original Non-Diluted Taste - Cup contains 100% Beverage The Dispenser - Uninterrupted Beverage Cooling and Production of Micro-Frozen Beverage Crystals - Equipment in cellar Beer and Soft Carbonated Beverages Marketing Benefits: Cutting Edge Proprietary Technology 1. 2. 3. Introduction Today The Concept Our Vision The IceCloud Process Technical Benefits Marketing Benefits Challenges IceCloud . Intellectual Property Summary
  • 8. Challenges: Introduction Today The Concept Our Vision The IceCloud Process Technical Benefits Marketing Benefits Challenges IceCloud Intellectual Property Summary  One Micro-Ice Generator per brand  Downsizing of Prototype  More than one tap per generator  Energy Consumption Optimization  Foam and IceCloud quantity spec  Market Research  Brand Preference  Integration to Beverage Company Strategy
  • 9. BIG Things Start Small Originaly Founded: 2012, Location: Israel New Initiative: 2023, partner of the beverage Industry IceCloud MISSION: – To develop a new generation Beverage Concept, “The Ice Cloud” Introduction Today The Concept Our Vision The IceCloud Process Technical Benefits Marketing Benefits Challenges IceCloud Intellectual Property Summary
  • 10. New Beverage Form – Patentable 100 liters/hour model Intellectual Property: Introduction Today The Concept Our Vision The IceCloud Process Technical Benefits Marketing Benefits Challenges IceCloud Intellectual Property Summary Steady Main stream of profit from royalties on beverage dispensed through IceCloud dispensers (MolsonCoors model) or Fixed royalties per dispensers (S&N, C&C model) Business Model:
  • 11. • Innovative • Proprietary • Technology * Customer Receives Better Value for Money * Increased Sales of Beverages Summary: Introduction Today The Concept Our Vision The IceCloud Process Technical Benefits Marketing Benefits Challenges IceCloud Intellectual Property Summary Pouring Brahma