KL-GM169 Digital Integration - Shirlyn

3 4 August 2016 | kuala lumpur, malaysia-RD th
DIGITALINTEGRATION&
BUSINESS TRANSFORMATIONASIAUsing digital strategy to reshape business models, leverage operational improvements and enhance customer experience

Shirlyn Igonia
T: +632 406 4711 | E: shirlyni@trueventus.com
For further details, contact
PG. 1
“CEOs generally understand the strategic opportunities and threats associated with digital business, but many
have yet to build and communicate a vision for their companies or to develop a strategy to make that vision a
reality.”
Harvard Business Review
WHO SHOULD ATTEND?
This event will be beneficial for
industry representatives from
across all industries:
• Chief Executive Officers
• Heads of Digital Transformation
• Chief Technology Officers
• Chief Digital Officers
• Heads of Change Management
• Heads of Digital Delivery
• Chief Marketing Officers
• Chief Information Officers
• Heads of Online
• Heads of Digital
• Heads of Experience
• Heads of Digital Strategy
• Head of HR
• Heads of Digital Innovation
• Heads of Customer Engagement
• Heads of Digital Marketing
• Heads of Insights and Analytics
WHY YOU CANNOT MISS THIS EVENT
Adapt or die. Organisations need to respond quickly in order to survive in
the coming age of Digital Darwinism! They need to be prepared for new
technologies and changes in consumer behaviour and find strategic,
forward-thinking responses on all levels and process of their businesses.
Today, many of the organisations leaders lack understanding and
knowledge needed to execute a sound digital strategy and transformation.
They are feeling the increasing heat as small, agile and disruptive start-up
companies armed with new technologies and new ways of doing business
challenge traditional business models!
The clock is ticking: Are you ready for a digital transformation? Join
Trueventus Digital Integration & Business Transformation Asia a
great platform for decision makers, leaders and senior executives to learn
and adopt best practices from leading companies importing business
strategies, game-changing innovations and successful approaches into your
structure from getting management buy in right to streamlining business
operations as well as maximising revenue with digitisation. Take advantage
of digital opportunities, reduce digital treats and turn them into
opportunities!
5 REASONS NOT TO MISS DIGITAL INTEGRATION & BUSINESS
TRANSFORMATION ASIA
• Develop a strategic roadmap and tools necessary to ensure the success
of your digital transformation
• Discover how to streamline your organisational processes through
digitisation in a cost effective manner
• Enhance digital leadership capacity to drive your organisation’s digital
revolution
• Reengineer business processes to be aligned to your digital strategy
• Build a more digital savvy workforce to fully capitalise the busines
transformation
DIGITALINTEGRATION BUSINESSTRANSFORMATION& ASIAUsing digital strategy to reshape business models, leverage operational improvements and enhance customer experience

FEATURING KEYNOTE PRESENTATION AND CASE STUDIES DELIVERED BY DISTINGUISHED SPEAKERS:
David Mathison CEO and Founder
CDO Summit, USA
Speaking on: Change in Leadership: Do you need a Chief Digital Officer (CDO) or are the roles of Chief Information Officer
(CIO) evolving?
David Mathison is the curator of the Chief Digital Officer Summit and founder of the CDO Club, and is the world’s leading authority on
Chief Digital and Data officers. He has given keynote presentations everywhere from Columbia University to the United Nations (3 times
in 2010), from Amsterdam to Zagreb.
Samsurin Welch Head of Digital Innovation, Strategy & Architecture
PETRONAS Group of Companies, Malaysia
Speaking on: Change Management: Overcoming internal culture change
Samsurin specialises in helping businesses become successful through strategic and innovative use of digital technologies. He has been
involved in IT strategic planning & leadership advisory, working with multiple industries including Oil & Gas Upstream & Downstream,
Healthcare & Education..
Chari TVT Chief Financial Officer
Axiata, Malaysia
Speaking on: Budget Restriction vs Huge growth opportunities
During his time at Celcom, Chari was instrumental for many initiatives that contributed to excellent financial performance of Celcom,
making it one of the most profitable companies in Malaysia. He spent 20 years at HP, of which 10 years was in senior finance positions in
various countries such as Hong Kong, Malaysia, Thailand and Singapore.
Alvin Lim SVP Head of Direct Channels
HSBC, Singapore
Speaking on: Getting management buy in- From Analogue to Digital Leadership
Having achieved and experienced the digital hyper-growth in China for the past 3+ years, Alvin is returning to Singapore to continue
driving the digital banking journey with HSBC. He had regional experience having worked in Malaysia, Singapore and China for the past
14 years across large global consumer banks, regional digital media agency, web portal and early start-up companies.
Donald Lim Chief Digital Officer
ABS-CBN Broadcasting Corporation, Philippines
Speaking on: 1) Reshape and innovate your business model to survive digital Disruption
2) Change in Leadership: Do you need a Chief Digital Officer (CDO) o are the roles of Chief Information Officer
(CIO) evolving?
Dr. Donald Patrick Lim is the Chief Digital Officer of ABS-CBN Broadcasting Corporation. Aside from his full time job now with ABS-CBN,
he oversees five other businesses of his own, and also does management consulting for up and coming brands and businesses. Dr. Donald
is one of the only 24 Certified Professional Marketers in the country, and one of the first in the Philippines to be awarded the Certified
Entrepreneur title by the Canadian Institute of Entrepreneurship.
Damien Cummings Global Head of Digital Marketing
Standard Chartered, Singapore
Speaking on: Marketing transformation: moving from traditional to digital- Hear from Asia’s most influential Chief Marketing
Officer
Damien has over 20 years’ experience in digital and marketing transformation. He is one of the most recognized marketing leaders (based
in Asia), having been awarded "Most Influential CMO 2015" (at Philips/Standard Chartered); "Marketing Professional Of The Year 2012"
(at Samsung) and the "Brand Leadership Award 2011" (while at Dell).
Basker Rangachari Chief Transformation Officer & Global Head of Advisory Services
ZAFIN, Singapore
Speaking on: Developing digital strategy: Building blocks required-Case Study
Basker is responsible for the coordinated transformation of Zafin’s solutions, processes and disciplines to achieve scale and speed. He also
leads the global expansion of advisory services to help our clients achieve their vision of true customer centricity. Basker has 28 years of
experience across consumer banking, payments services, private equity, retail and consulting.
Shirlyn Igonia
PG. 2

FEATURING KEYNOTE PRESENTATION AND CASE STUDIES DELIVERED BY DISTINGUISHED SPEAKERS:
Basker Rangachari Chief Transformation Officer & Global Head of Advisory Services
ZAFIN, Singapore
Speaking on: Developing digital strategy: Building blocks required-Case Study
Basker is responsible for the coordinated transformation of Zafin’s solutions, processes and disciplines to achieve scale and speed. He also
leads the global expansion of advisory services to help our clients achieve their vision of true customer centricity. Basker has 28 years of
experience across consumer banking, payments services, private equity, retail and consulting.
Wing Yuen Loon Director of Innovation, Group Information and Operations Division
CIMB, Malaysia
Speaking on: Delivering significant Cost Benefits: Effective cost optimization in business operations
With over 25 years of experience in the IT industry, Wing has expertise in many areas ranging from technology (custom development,
operating systems and systems administration, storage administration, networks and network administration, databases and database
administration and business intelligence) to setting up and running PMOs and Innovation.
Steve Leonard Executive Deputy Chairman
Infocomm Development Authority of Singapore, Singapore
Speaking on: Panel Discussion: Government Initiatives for boosting the growth of digital economy in APAC
Steve Leonard is an industry veteran with more than 28 years of experience working in leading global technology companies. In his
position as Deputy Chairman, he holds executive leadership responsibility for IDA, with a special focus in industry promotion and
development.
Sumit Puri VP Operations & Technology
Max Healthcare, India
Speaking on: Using digital transformation in breaking down organisation silos-Turning your business processes to be more
agile - Case Study
Sumit has over 21 years of experience in Asia Pacific region in varied industries such as Health/ Life Insurance, IT/ITES, and management
consulting. In 2009, Sumit was deputed as the Chief Information Officer of Prudential Life Assurance, Indonesia and implemented
innovative enterprise IT initiatives.
Leon Jackson Head of Healthcare IT (CIO)
University of Malaya, Malaysia
Speaking on: Digitisation of documents: moving towards a paperless office
Leon is the CIO of UM Specialist Centre (UMSC), a private tertiary care delivery organization owned by the University of Malaya. He is a
subject matter expert on Healthcare IT, with 16 years of experience in software engineering and 9 years of experience in the healthcare
industry. He heads the IT team responsible for the transformation of UMSC from paper based medical records and processes to a
information enabled delivery of care.
Laurence Smith Managing Director HR, Group Head of Learning & Talent Development
DBS Bank, Singapore
Speaking on: 1) Preparing your organisation & leaders to win in the age of digital disruption & business transformation- Case
Study DBS Bank Singapore
2) (Panel Discussion) Bridging the Digital Talent Gap: Finding and developing workforce for today’s organisations
As a Chief Talent and Learning Officer with 25 years of experience (16 of which is spent in Asia), Laurence Smith brings with him a proven
track record of driving large-scale organizational transformation, culture change, leadership and development, and performance
improvement. Laurence partners with visionary CEOs to transform organization, and is a thought leader on globalizing Asian organisations
and leaders.
Shirlyn Igonia
PG. 3

DAY ONE
0800
0845
0900
1015
1045
1130
1215
1300
Registration & coffee
Opening address by Chairperson
Session One: Panel Discussion
Government initiatives for boosting growth by promoting
digital transformation in APAC
The potential of digital technologies to improve economic develop-
ments and productivity of businesses across all industries is
significant. Asia has the opportunity to rise to the forefront, making
it one of the top five digital economies in the world by 2025.This
session seeks to explore the key initiatives taken by Asian govern-
ment in promoting the hard and soft digital infrastructure in
boosting the ICT industry across the region to help businesses in
getting the most out of digital transformation.
Panelists:
Steve Leonard Executive Deputy Chairman
Infocomm Development Authority of Singapore, Singapore
Morning refreshments
Session Two
Getting management buy in - From analogue to digital
leadership
Successful corporate digital transformations start from the top
embracing technology. Digital transformation is often pushed to
the IT department, but this should not be the case, the process
impacts the entire organisation. The questions often asked is
weather your leadership is digital-ready? What are the internal
pressures in driving this change from top down? This session will
cover discussion on getting boardroom buy in on the concept of
digital transformation and how it is impacting organisational issues.
Alvin Lim SVP Head of Direct Channels
HSBC, Singapore
Session Three
Developing a digital strategy: building blocks required - Case
study
Most companies in Asia are still at the early stages in implementing
digital strategy due to lack of understanding, cost challenges and
not having the right capabilities. It’s time for companies to get off
the sidelines.
• Articulating a clear business case for digital transformation and
providing an overall framework to operationalise the digital strategy
• Knowing where to start
• Having a strategic plan to avoid going off in too many directions
at once
Basker Rangachari Chief Transformation Officer & Global Head of
Advisory Services
ZAFIN, Singapore
Session Four
Budget restriction vs huge growth opportunities
In most companies, often there is struggle in getting budget for
digital initiatives and strategy. It can be challenging to reconcile the
pressure for short-term returns with long-term strategic goals. This
session will explore how balancing budget and investment can
unlock opportunity in new revenue streams whilst adapting a more
digitised strategy.
Chari TVT Chief Financial Officer
Axiata, Malaysia
Networking luncheon
1400
1530
1615
1630
1730
Session Five: Panel Discussion
Bridging the Digital Talent Gap: Finding and developing
workforce for today’s organisations
Statistics shows that over 90% of companies stated that they do
not have the necessary digital skills. Companies do realise the digital
skills gap and its importance, but are not reacting fast enough by
adopting the rapid change and embracing the workforce for the
future? Only 46% are investing in developing this skill -There are no
sufficient in house grooming of staffs to be high skilled by develop-
ing adequate training programme for staffs in enhancing their
digital capabilities.
Panelists:
Laurence Smith Managing Director HR, Group Head of Learning &
Talent Development
DBS Bank, Singapore
Session Six
Delivering significant Cost Benefits: effective cost optimisa-
tion in business operations
Amid the economic downturn, companies are searching for every
opportunity to cut costs.
Real cost cutting through digitisation comes in the form of
operations, administration, and overall customer engagement.
Embracing a more strategic cost-saving initiative with forward-look-
ing strategic cost optimisation will be beneficial on long term cost
cutting.
Wing Yuen Loon Director of Innovation, Group Information and
Operations Division
CIMB, Malaysia
Afternoon refreshments
Session Seven
Change Management: overcoming internal culture change &
developing a culture of digital change
In today’s fast-moving environment, change is a crucial element of
a business to develop and grow.
Organisational leaders must identify the need for change and
communicate the shift with the company. They must also engage
employee at all levels of the organisation by explaining what is
happening and involving them in the design of the implementation
strategy. Leaders must actively involve the people that are most to
be affected to ensure employees at all levels embrace the proposed
changes.
Samsurin Welch Head of Digital Innovation, Strategy & Architecture
PETRONAS Group of Companies, Malaysia
End of Day One
Shirlyn Igonia
PG. 4

DAY TWO
0800
0845
0900
1030
1000
1115
1200
1245
Registration & coffee
Welcome address by Chairperson
Session One: In Conversation
Change in Leadership: Do you need a Chief Digital Officer
(CDO) or are the roles of Chief Information Officer (CIO)
evolving?
How are you driving digital change in your company? How can you
leverage IT’s uniquely horizontal view for greater business impact?
What new organizational model can help IT keep pace with the
rapid-fire pace of new demands? Today's CIOs need to examine the
way technology is disrupting and transforming their organisations.
Should the current roles of CIOs, CTOs or CMO be relinquished? Or
should the business hire a CDO leading companies’ digital transfor-
mation?
Chairperson
David Mathison CEO and Founder
CDO Summit, USA
Panelists
Morning refreshments
Session Two
Preparing your organisation & leaders to win in the age of
digital disruption & business transformation- Case Study DBS
Bank Singapore
Digital disruption is the greatest threat to Organisations today - and
to the effectiveness of the HR department. Just like senior business
leaders, senior HR leaders are nervous and unsure how to proceed.
But digitally savvy HR leaders have the opportunity to be powerful
advocates for change and effective partners to the business. Learn
how DBS Bank has become recognised as one of the most innova-
tive and digitally savvy banks in the world and how to apply those
lessons to your industry (and leaders!)
Laurence Smith Managing Director HR, Group Head of Learning &
Talent Development
DBS Bank, Singapore
Session Three
Reshape and innovate your business model to survive digital
disruption
The fundamental issue with most companies is that they never
re-evaluate their business models. This session seeks to understand
how companies should adapt and reshape their business models to
survive digital disruptions; How can businesses best respond to this
shift? How can they take advantage of the opportunity to innovate,
differentiate and grow?
Session Four
Marketing transformation: moving from traditional to digital
- Hear from Asia’s most influential Chief Marketing Officer
Digital Future explores marketing transformation. The move from
traditional to digital marketing covering issues like digital market-
ing, mobile, social media, search marketing, e-commerce, digital
advertising and online strategy. Pushing towards programmatic
buying, specifically focusing on social media and content market-
ing.
Damien Cummings Global Head of Digital Marketing
Standard Chartered, Singapore
Networking luncheon
1400
1445
1530
1600
1645
1730
Session Five
Using digital transformation in breaking down organisation
silos-Turning your business processes to be more agile - Case
Study
Organisations must think of ways to make their processes more
flexible by breaking down barriers across all departments, to foster
a more collaborative approach between IT and other business units
in improving efficiency and productivity. Now we will see the more
progressive organizations starting to unify business silos using
Cross-modal IT, for example.
Sumit Puri VP Operations & Technology
Max Healthcare, India
Session Six
Digitisation of documents: moving towards a paperless
office
Every business- small or big looks at going paperless for bringing in
greater efficiency and automation in their organizations.
• Integrating an advance Document management system (DMS) in
place
• Promoting a seamless and integrated experiences across all channels
• Using a secure DMS in managing security issues
Leon Jackson Head of Healthcare IT (CIO)
University of Malaya, Malaysia
Afternoon refreshments
Session Seven
Thinking Big Picture: growing your revenue and maximising
profit with digital transformation
Digital transformation needs to be aimed at increasing revenue, not
just increasing efficiencies.
According to Mckinsey & Company digital transformation will put
upward of 30 percent of the revenues.
Organisations should develop a strategy and roadmap on high-val-
ue digital transformation.
Speakers to be advised
Session Eight
Become a Digirati! Building digital maturity for your organi-
sation
Digirati have the digital maturity not only to build digital innova-
tions, but also to drive enterprise-wide transformation. What is your
digital maturity? Structured approach to assessing your digital
maturity based on an understanding not just of the technology, but
of the ‘big picture’ of what digital engagement means to the
business.
Speaker to be advised
End of Conference
Shirlyn Igonia
PG. 5

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KL-GM169
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HRDF Approved Training Provider Reg No: 889325K
(Applicable for Malaysia only)
REGISTER NOW
Shirlyn Igonia
T: +632 406 4711
E: shirlyni@trueventus.com
Take a Snapshot or Scan and Email us
Shirlyn Igonia
PG. 6

KL-GM169 Digital Integration - Shirlyn

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