This presentation is about Facebook Scandal. It covers it's overview, timeline, Key names in Facebook Scandal and why it is needed to know such news and facts. To make such presentations for a reasonably cheaper price, please visit https://sbsolnlimited.wixsite.com/busnedu/bookings-checkout/hire-designer-for-powerpoint-slides

1. Facebook’s Data Scandal

2. Overview
• It was a result of some events which started
few years ago; Facebook announced the
launch of a platform called Open Graph to
third party apps in 2010
• Cambridge academic Aleksandr Kogan
created an app called ‘Thisisyourdigitallife’
in 2013
• The app used the users information to make
psychological report for getting a better
targeted audience for the advertisers
• The same was claimed to be used at the
time of American presidential campaign and
Brexit polls

3. Timeline
• March 17- The New York Times and The
Guardian’s Observer exposed the largest data
breach in the history of Facebook (FB)
• March 18- US Senators called on FB Chief
Executive Officer Mark Zuckerberg to testify
before Congress
• March 19- FB’s Chief of Security Alex Stamos
left FB in the wake of internal clashes
• March 20- Cambridge University psychology
academic Aleksandr Kogan appears in a CNN
interview and he claims to be used as
scapegoat by FB and Cambridge Analytica
(CA)

4. Timeline (contd.)
• March 21- Mark Zuckerberg breaks his
silence, and FB’s shares dropped
more than 9 percent, losing US$60
billion of its Stock Market Value since
the scandal was exposed
• March 25- Zuckerberg took out full
page advertisements in British and
American Newspapers to apologize
for the “breach of trust”
• April 10- Zuckerberg was scheduled to
appear before a joint hearing of the
Senate Judiciary and Commerce
committees

5. Where it took place?
• Facebook Inc.
• Data of 50 million users
was breached

6. Key names
• Mark Zuckerberg
• Aleksandr Kogan
• Christopher Wylie
• Robert Mercer

7. Reason to choose this news piece
• This scandal is a wakeup call for all FB users
• To create awareness about the sensitivity of the personal data
available on social media
• This is a highly prestigious and controversial case

9. Relevance to my peers
• Most of FB users are
between the age group of
18-34 years
• FB is a prominent part of
majority of people’s lives
and their loved ones
• Right of privacy is
everyone’s basic right
• Data breach is a serious
offense and users should be
conscious of the information
they share on a social
platform

10. Sources
• Lin, K. Y. (2018, March 21). Timeline of Facebook, Cambridge Analytica
scandal. The Straits Times. Retrieved from
https://www.straitstimes.com/world/united-states/timeline-of-facebook-
cambridge-analytica-scandal
• Meredith, S. (2018, April 10). Facebook-Cambridge Analytica: A timeline of
the data hijacking scandal. CNBC.com. Retrieved from
https://www.cnbc.com/2018/04/10/facebook-cambridge-analytica-a-
timeline-of-the-data-hijacking-scandal.html
• The Telegraph (2018, April 11). Highlights: Mark Zuckerberg's Congress
grilling [Video File]. Retrieved from
https://www.youtube.com/watch?v=T_Jt-0b6M1w&feature=youtu.be