1. SHONA BOREVITZ
760.533.8361 | shonaborevitz@gmail.com linkedin.com/in/shonaborevitz
Director - DEVELOPMENT, MAJOR GIFTS/SPONSORSHIP, EVENT PLANNING
A top-performing Event Director credited with combining fundraising, marketing, and logistics expertise to
successfully produce large-scale, high profile fundraising events. Raised over $1 million in major gifts and
corporate sponsorship funds for AIDS Walk New York, a record-breaking sum. A sterling track record of
developing and implementing fundraising strategies, building national fundraising teams, and cultivating
relationships with high-impact donors. Outstanding communications skills: adept at representing an event to the
media, liaising with city officials, and building highly functioning, cohesive, and fun-loving teams of employees.
Areas of Expertise
 Major Donor Cultivation
 High-Profile Event Direction
 Event Marketing
 Community Outreach/Org.
 Budget Planning
 Development/Fundraising
 Corporate Sponsorship
 Event Planning/Logistics
 Media Relations
 Recruitment/Training/Staff
Management
 Crowdfunding/Peer-to-Peer
fundraising
 Process Improvement
 ACT Database Software
 Blackbaud
 Conversational Spanish
Key Skills Assessment
DIRECTOR OF SPONSORSHIP AND MAJOR GIFTS – Secure millions of dollars in corporate, foundation, and
individual gifts/sponsorships by expanding existing relationships and strategic new prospecting efforts. Over-
deliver on sponsorship fulfillment and recognition.
HIGH-PROFILE EVENT DIRECTION – Strong expertise in directing the development and execution of mass-
participatory, multi-million dollar fundraising events under pressure and strict time constraints.
DIRECTOR OF FUNDRAISING – Highly skilled in all aspects of fundraising on both a national and local level. Director
of the largest one-day AIDS fundraising event in the world, AIDS Walk New York, which raised more than $5
million in 2013.
Professional Experience
MZA EVENTS, INC., LOS ANGELES/NEW YORK/SAN FRANCISCO 2004 – 2014
DIRECTOR OF SPONSORSHIP AND MAJOR GIFTS (2013 – 2014)
Supervise the Major Gift and Sponsorship Dept for MZA Events, Inc. MZA Events produces the AIDS Walks in Los Angeles,
New York, and San Francisco, as well as produces other smaller events (fundraising bike rides, receptions, rallies, marches,
press conferences, and more).
 Oversee department responsible for securing gifts of $5K-$400K from individuals, corporations, and foundations
 Direct development activities focused on prospecting new donors and increasing giving from current
 Research and create new vehicles for sponsor recognition and develop dynamic, engaging, and innovative
proposals. Manage all sponsorship fulfillment and Return on Investment packages
EVENT DIRECTOR (2010 – 2013)
Event Director responsible for organizing high-profile fundraising events, including AIDS Walks in New York and Los
Angeles, Tour de Summer Camps (a first-time cycling event for the Jewish Federation of Greater Los Angeles), and Rock
For Equality (focused on Marriage Equality for LA Gay & Lesbian Center) in a fast-paced, timeline driven environment.
Direct all day-to-day operations of campaign including donor and team development, leveraging community response,
fundraising and recruitment strategy, and event logistics. Oversee all staff and expertly manage a range of $150,000 to $1.6
Million campaign production budgets.

2. Shona Borevitz
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 Direct AIDS Walk New York, the largest single day AIDS fundraising event in the world, featuring 40,000
participants, 2,500 volunteers, and raising over $5 Million per year.
 Design and develop marketing materials and web content. Research, initiate, and manage outdoor advertising
campaigns that require extensive street banner placements, multiple transit ads, kiosk ads, and billboards.
 Cultivate relationships with executive-level staff at benefiting organizations, and with clients.
 Coordinate event logistics with event site and city law enforcement officials.
 Represent the events on television, radio, in print media, and at donor and participant receptions. Serve as emcee
of receptions and events.
 Hire, train, manage, and successfully motivate a diverse staff of 30 on each event, as well as hundreds of
volunteers. Evaluate and mentor employees, and successfully lead weekly progress/collaborative meetings.
 Monitor event progress using statistical analysis and adjust strategy as necessary.
 Drastically and creatively reduced spending when I took over position , including an $86K cost reduction for AIDS
Walk LA in 2010 and a $75K reduction for AIDS Walk NY 2011.
NATIONAL MANAGER OF FUNDRAISING (2007 – 2010)
Hired, trained, and managed a team of 20 to 35 employees, including a staff of six in each of three cities (LA, NY, SF), to
cultivate increased revenue from high fundraisers and increase corporate and community group involvement. Designed,
edited, and approved all printed materials and content for the website, mailings and newsletters.
 Oversaw all day-of-event logistics for team meeting and registration area for 20,000-40,000 team participants in
LA, NY, SF, including park set-up, photography and videography, and the orientation and supervision of 70
volunteers.
TEAMS AND TARGETED FUNDRAISING DEPARTMENT SUPERVISOR, AIDS WALK LOS ANGELES (2004 –
2007)
Responsible for overseeing all fundraising and outreach for teams and individual high fundraisers (Star Walkers).
 Introduced strategic planning initiatives for bulk mailings, registration, and day-of-event preparation to lower
costs and increase efficiency.
 Secured a wide variety of in-kind donations to serve as Team fundraising incentives.
 Hosted a series of nine meetings, workshops, and receptions for team leaders, team members, and high
fundraising walkers (“Star Walkers”), along with numerous on-site presentations to educate, motivate and plan
team fundraising events.
 Increased Team and Star Walker fundraising by more than $300,000 from the previous year, bringing the total
raised by these two groups up to 75% of total money raised, compared to 60% for the previous year.
 Increased 2005 Team fundraising by 24% from 2004.
 Increased 2005 Star Walker fundraising by 22% from 2004.
GURIA SWAYAM SEVI SANSTHAN, VARANASI, U.P. INDIA
2003
DIRECTOR
Director of fundraising projects at an education center in Varanasi’s “red-light” district. The center provided basic hygienic
care, socialization skills and education for 80 neglected children of women forced into prostitution.
 Obtained funding from U.S. sponsors to purchase a permanent facility.
 Created a new revenue stream by coordinating a hand-made greeting card project.
 Edited informational materials for the organization.
YAHOO HOTJOBS!, SAN FRANCISCO, CA
2000 – 2003
SENIOR ACCOUNT EXECUTIVE
Sold customized online recruitment products to a book of over 150 corporate clients, and instigated and cultivated strong
relationships with Chief Level Executives. Cultivated new business through prospecting, cold calling and onsite
presentations. Exceeded 70 calls per day and consistently met or exceeded monthly sales goals.
 Sold Hotjobs Career Expo booth space and advertising in the Career Expo program guide. Served as Onsite
coordinator of event logistics and exhibitor services.
 Recruited new hires through resume database sourcing, and interviewed, hired and trained new employees.
 Instrumental in bringing together the HotJobs and Yahoo! Teams post-acquisition.
 Served as company Team Leader for AIDS Walk San Francisco for three years. Effectively encouraged company-
wide participation and bolstered sense of office unity, camaraderie, and morale. Collaborated with multiple
departments including marketing, billboard advertising, the Yahoo! Foundation and the graphic design team.

3. Shona Borevitz
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Team Yahoo! raised over $20,000 for the San Francisco AIDS Foundation and successfully promoted the event to
the community.
Education & Training
Bachelor of Arts, Spanish Literature, University of California, Berkeley, CA
John Kevin Walsh Scholarship, 3.8 GPA, Golden Key & Delta Sigma PI National Honors Societies
Supervision Training, Franklin Covey/Time Management Training, Franklin Covey