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... IN MORE SCIENTIFIC TERMS
o Miller’s law
o Fear Of Missing Out
o Gateway Habit
o All-or-nothing approach
Direct Solutions
SOLUTIONS
o Automatic absence messages
o Selective receiver filtering
o Default/Custom profiles
o Automatic Profile Switches
o Agenda feature
o Location-based function
SOLUTIONS
o Notifications Shield
o Smartwatch Support
o Fast,fun & easy to use
PEOPLE WANT TO BE
REACHABLE
...
WHILST RETAINING
FOCUS
o Herbert Beraldo
o Sanne Brys
o Alexander Deboutte
o Anton De Vis
o Dimitri Leys
o Bart Vyncke
APPARACHUTE BUZZY
o Thomas Frissen
o Marie Holemans
o Simon Mestdagh
o Sara Smeets
o Lisa Van De Weyer
o Kristien Vansteenkiste
o Dorothée Leclercq
o Selina Moermans
o Tatjana Philtjens
o Klara Stumpfl
o Ben Tanghe
BLOCKED
APPARACHUTE BUZZYBLOCKED
APPARACHUTE BUZZYBLOCKED
APPARACHUTE BUZZYBLOCKED
APPARACHUTE BUZZYBLOCKED
APPARACHUTE BUZZYBLOCKED
APPARACHUTE BUZZYBLOCKED
APPARACHUTE BUZZYBLOCKED
APPARACHUTE BUZZYBLOCKED
APPARACHUTE BUZZYBLOCKED
APPARACHUTE BUZZYBLOCKED
FOCUS
METHOD
o Brainstorm session
o Meetings & discussions
o Results and data from 95 users
Low fidelity prototype of Focus
METHOD
o Results from the user tests
o Missing screens and functionality
o Difficulties,due to low fidelity paper prototype
o Differences in user preferences
o Results and data from 6 user tests
First high fidelity prototype of Focus
METHOD
o Results from the user tests
o Minor issues (e.g. extra buttons)
o Differences in user preferences
o Results and data from 6 user tests
Final high fidelity prototype of Focus
HIGH FIDELITY PROTOTYPE
https://marvelapp.com/74d52g
In a few seconds
you’ll enter the Sbib
You just walked in
the Sbib
Please turn OFF the
Work profile.
Usability Design: Focus, eliminate distractions
Usability Design: Focus, eliminate distractions
Usability Design: Focus, eliminate distractions
Usability Design: Focus, eliminate distractions
Usability Design: Focus, eliminate distractions

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Usability Design: Focus, eliminate distractions