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CARREFOUR, CHINA
BUILDING A GREENER
STORE
Presented By:
Sindoor Naik
Case Synopsis
 Carrefour : 2nd Largest Retailer in the World
 Entered China in 1995
 Carrefour approach : French Manage...
Problem Definition
 Store Development in China During the early years
 Retail operations
 Chinese Climate
 Frequent Po...
Solutions
 Centralize and standardize all asset expansions and construction activities
 Monaco reduced the average store...
THANK YOU
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"Carrefour ,China - Building a greener store" Case Study Analysis

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"Carrefour ,China - Building a greener store" Case Study Analysis

  1. 1. CARREFOUR, CHINA BUILDING A GREENER STORE Presented By: Sindoor Naik
  2. 2. Case Synopsis  Carrefour : 2nd Largest Retailer in the World  Entered China in 1995  Carrefour approach : French Manager for new project  David Monaco : Asset and construction director of Carrefour in China  Transition from traditional markets to super markets in China  Product range : A mixture of East and West (from food product to non food products)  Success factors : Experience gained in Taiwan and Local Strategies  Environment Friendly Initiative  Green Building trends in China  The LEED Green Building rating system  The Competition
  3. 3. Problem Definition  Store Development in China During the early years  Retail operations  Chinese Climate  Frequent Power Shortages  Protests against genetically modified products  Green Building trends in China during Olympics  Reducing power consumption and operating costs  Green Market Certification  Competition from Walmart, Auchan and other retailers in the race for green initiative  Cost for installing green equipments
  4. 4. Solutions  Centralize and standardize all asset expansions and construction activities  Monaco reduced the average store development cost by 25%  Shorten the average construction time by 20%  Maintenance an operating cost by 12%  Established long term relationships  Assigned engineers to work on low-cost preventive maintenance of store  Tie up with Schneider electric  Solar Panels and in-store refrigeration systems were tested  Deco lighting provided energy savings by 33% per sq. meter  Energy management systems were used which reduced the savings by 550,460 KWh  Installed various alternate energy equipment
  5. 5. THANK YOU

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