The eDays E-Commerce Conference is Russia’s first internationally oriented e-commerce event. It focuses on the most important trends and developments in the Russian e-commerce scene, in both its domestic and cross-border dimensions, and the related operational aspects. In June 2014, eDays attracted more than 220 top executives and high-level professionals, some of them joining the event from France, Estonia, Finland, The Netherlands, Spain, Sweden, the UK and Ukraine. In its second edition, eDays is expecting more than 600 guests during its 2 plenary sessions on June 4 and 5, 2015. Dedicated to "Retail Innovation," Day 1 is intended for those willing to prepare today the business conditions of tomorrow. Through inspiring keynotes, panel discussions and a breathtaking Innovation Show, this session will highlight the latest technological and business trends in online and offline retail, both globally and in Russia. The response of Russian online retailers to the crisis, the accelerated digital transition of traditional retail, and the challenges of doing e-commerce in Russia, will be among the topics discussed on Day 2. The latest market trends and data – with a focus on Fashion, Home Decor and DIY, as well as the cross-border segments – will be unveiled by Russia’s best market experts. Be part of this inspiring environment and benefit from its unique networking opportunities!

1. Moscow, June 4-5, 2015

2. ABOUT
THE EVENT
Moscow, June 4-5, 2015

3. About the event
The eDays E-Commerce Conference is Russia’s first
internationally oriented e-commerce event. It focuses on the
most important trends and developments in the Russian e-
commerce scene, in both its domestic and cross-border
dimensions, and the related operational aspects.
In June 2014, eDays attracted more than 220 top executives
and high-level professionals, some of them joining the event
from France, Estonia, Finland, The Netherlands, Spain, Sweden,
the UK and Ukraine.
In its second edition, eDays is expecting more than 600 guests
during its 2 plenary sessions on June 4 and 5, 2015.
• Dedicated to "Retail Innovation," Day 1 is intended for
those willing to prepare today the business conditions of
tomorrow. Through inspiring keynotes, panel discussions and
a breathtaking Innovation Show, this session will highlight the
latest technological and business trends in online and offline
retail, both globally and in Russia.
• The response of Russian online retailers to the crisis,
the accelerated digital transition of traditional retail,
and the challenges of doing e-commerce in Russia, will
be among the topics discussed on Day 2. The latest
market trends and data – with a focus on Fashion, Home
Decor and DIY, as well as the cross-border segments – will be
unveiled by Russia’s best market experts.
Be part of this inspiring environment and benefit from its unique
networking opportunities!

4. Organizers
East-West Digital News is the first
international information company
dedicated to Russian digital industries.
Its research studies have become the
international reference on Russian e-
commerce markets.
www.ewdn.com
www.ewdn.com/publications.html
Founded in 1997, the Franco-
Russian Chamber of Commerce
and Industry (CCI France Russie)
represents nearly 400 French, Russian
and international companies,
operating in Russia. The Chamber
actively promotes the development of
business ties between France and
Russia.
www.ccifr.ru
BuzzFactory is a digital PR solution
company providing the latest
technologies for digital communication
to leading brands and PR
professionals. The company focuses on
influencer marketing and online
reputation management.
www.buzzfactory.ru

5. FULL FORMAT: www.edays-russia.com
Program – Day 1
(subject to changes)
eDays
2015
Day 1 (June 4)
"Retail innovation"
In partnership with La French Tech
and the Merchant Risk Council (MRC)
9:00 – 9:15 Introductive remarks
9:15 – 9:45
Visions of the Future
Keynotes by Western and Russian tech gurus
9:45 – 10:30
The digital transition: What does it stand for? What is at stake? What is at risk?
Panel discussion
10:30 – 11:00 BREAK 1
11:00 – 12:00
Mobile commerce: Latest global and Russian trends
Mobile innovation: From engagement to sales
Expert presentations & Panel discussions
12:00 – 12:45
How to reach the digital native generation: The future of marketing
Panel discussion
12:45 – 13:00 Drone flying simulation
13:00 – 14:15 LUNCH
14:15 - 15:00
The eDays Innovation Show:
10 technologies from Russia and abroad that could change your retail business
15:00 - 15:45
The security challenges of today and tomorrow:
From payment fraud to data protection
Panel discussion in partnership with the MRC
15:45 - 16:30
Payment innovation: Getting more profitability
by making the payment experience easier to consumers
Panel discussion
16:30 – 17:00 BREAK 2
17:00 - 17:45
Digital transition in retail – POS today and tomorrow
Panel discussion
17:45 - 18:30
Is Russia innovative? Crossing the points of view of retailers,
venture investors, and tech providers
Panel discussion
EVENING Networking cocktail

6. Program – Day 2
(subject to changes)
eDays
2015
Day 2 (June 5)
"Market trends & perspectives"
In partnership with research company Data Insight
and industry association NAMO
9:00 – 9:15 Introductive remarks
9:15 – 9:45
DOMESTIC E-COMMERCE: Russian e-commerce in crisis times
Presentation of the latest market trends and data
9:45 – 10:30
DOMESTIC E-COMMERCE: Key players - Situation & strategies
Panel discussion
10:30 – 11:00 BREAK 1
11:00 – 12:00
DOMESTIC E-COMMERCE: From offline to online, the transition accelerates
Panel discussion
12:00 – 12:45
PAYMENTS: Russia’s new payment regulations and their business impact
Expert presentation and panel discussion
12:45 – 13:00 The eDays E-Commerce Surprise
13:00 – 14:15 LUNCH
14:15 - 15:00
CROSS-BORDER SALES: Key market trends,
Legal and tax environment; Delivery and
customs issues
Expert presentations
DOMESTIC E-COMMERCE:
Fashion
Presentation of new market research by
Data Insight followed by a panel
discussion
15:00 - 15:45
CROSS-BORDER SALES: From Russian
import to Russian export?
Panel discussion in partnership with
the NAMO industry association
DOMESTIC E-COMMERCE:
Home decor & DIY
Presentation of new market research by
Data Insight followed by a panel
discussion
15:45 - 16:30
CROSS-BORDER SALES: The new Chinese
kings of Russian e-commerce
Expert presentations and Panel discussion
with key Russian and Chinese players
DOMESTIC E-COMMERCE
A new marketplace landscape?
Presentation of latest trends by EWDN
followed by a panel discussion
(to be confirmed)
16:30 – 17:00 BREAK 2
17:00 - 17:45
The financing of Russian e-commerce: From venture investment to profitability?
Panel discussion
17:45 - 18:30 1 to 1 meetings
EVENING Networking cocktail
FULL FORMAT: www.edays-russia.com

7. Among speakers (2014 edition)
FULL FORMAT: www.edays-russia.com

8. 2014 edition
65 Speakers
124 Attendees
22 Journalists
Audience
International 58%
Russian 42%
Target
Top
managers 75%
Specialists 25%

9. SPONSORSHIP
OPPORTUNITIES
Moscow, June 4-5, 2015

10. Sponsorship packages
“Strategic partner”
Exclusive – €20,000*
CO-DEFINING EVENT TOPICS AND FEATURES:
• Introduction and/or joint preparation of a specific topic or event feature
• Up to 2 speaker slot(s) and panelist position(s)
• On-stage demo if relevant
BRANDING ON SITE:
• Logo on the press wall and sponsor list
• Banner in the conference hall + lobby (up to 6 banners)
• Inclusion of goodies and gifts in attendee packs
• Thanks in the opening speech
• Placement of promotional materials in the lobby
• Branding of the room dedicated to networking
BRAND CORNER STAND:
• Demo desk
• Distribution of goodies, gifts, promotional items
BRANDING ONLINE:
• Co-branding of specific invites and other supports related to the topical panel
and/or speaker slot
• Standard branding benefits via the event’s website and email invitations
EVENT BOOK:
• CEO interview or corporate section
• Logotype on cover page + ad on back cover
NETWORKING:
• Personal introductions during the event
• Further introductions based on attendee list
• Dedicated premium room for the sponsor’s meetings and other purposes (if
required)
PR:
• Branding in press portfolio
• Specific quotes or mentions in the press release
• Personal press introductions
• Special PR actions via EWDN supports + Russian and international media
VIP DINNER:
• Co-branding
• CEO welcome speech or other sponsor feature
ACCESS TO THE EVENT:
• 6 invitations to the conference, for each day
• 2 invitations to the VIP Dinner* VAT not included – Payment in rubles on due date rate
based on the average of Central Bank rate.
Moscow, June 4-5, 2015

11. BRANDING ON SITE:
• Logo on the press wall and sponsor list
• Banner in the conference lobby (up to 6 banners)
• Inclusion of goodies and gifts in attendee packs
• Thanks in the opening speech
• Placement of promotional materials in the lobby
BRAND CORNER STAND:
• Demo desk
• Distribution of goodies, gifts, promotional items
BRANDING ONLINE:
• Co-branding of specific invites and other supports related to the topical panel
and/or speaker slot
• Standard branding benefits via the event’s website and email invitations
EVENT BOOK:
• Corporate section: 2 pages, including one intern cover
NETWORKING:
• Personnal introductions during the event
• Further introductions based on attendee list
PR:
• Branding in press portfolio
PARTICIPATION IN TOPICAL EVENT FEATURES:
• Joint preparation of, and participation in the topical panel
• Speaker slot if relevant
• On-stage demo if relevant
ACCESS TO THE EVENT:
• 4 invitations to the conference, for each day
• 2 invitations to the VIP Dinner
Sponsorship packages
“General Partner”
Non-exclusive – €10,000*
* VAT not included – Payment in rubles on due date rate
based on the average of Central Bank rate.
Moscow, June 4-5, 2015

12. PARTICIPATION IN TOPICAL EVENT FEATURES:
• Joint preparation of, and participation in the topical panel
• Speaker slot if relevant
• On-stage demo if relevant
BRANDING ON SITE:
• Logo on the press wall and sponsor list
• Banner in the conference lobby (up to 2 banners)
• Distribution of goodies, gifts, promotional items
BRANDING ONLINE:
• Co-branding of specific invites and other supports related to the topical panel
and/or speaker slot
• Standard branding benefits via the event’s website and email invitations
EVENT BOOK:
• 1 page ad
• Editorial contribution
NETWORKING:
• Personal introductions during the event
PR:
• Branding in press portfolio
• Specific quotes or mentions in the topical part of the press release
• Support for press contact / interview with specialized media
ACCESS TO THE EVENT:
• 2 invitations to the conference
* VAT not included – Payment in rubles on due date rate
based on the average of Central Bank rate.
Sponsorship packages
“Topical Partner”
Non-exclusive – €6,000*
Moscow, June 4-5, 2015

13. BRANDING ON SITE:
• Logo on the press wall and sponsor list
• Banner in the conference lobby (1 banner)
• Distribution of goodies, gifts, promotional items
BRANDING ONLINE:
• Standard branding benefits via the event’s website and email invitations
EVENT BOOK:
• 1/3 page ad
NETWORKING:
• Personal introductions during the event
PR:
• Branding in press portfolio
ACCESS TO THE EVENT:
• 2 invitations to the conference
* VAT not included – Payment in rubles on due date rate
based on the average of Central Bank rate.
Sponsorship packages
“Partner”
Non-exclusive – €3,500*
Moscow, June 4-5, 2015

14. ON-STAGE PRESENCE:
• Technology demonstration at the e-Days Innovation Show
BRANDING ON SITE:
• Logo on the press wall and sponsor list
• Distribution of goodies, gifts, promotional items
BRANDING ONLINE:
• Standard branding benefits via the event’s website and email invitations
EVENT BOOK:
• Logo
NETWORKING:
• Personal introductions during the event
ACCESS TO THE EVENT:
• 2 invitations to the conference
* VAT not included – Payment in rubles on due date rate
based on the average of Central Bank rate.
Sponsorship packages
“Special Startup”
Non-exclusive – €2,000*
Moscow, June 4-5, 2015

15. Contact information
www.edays-russia.com
@edays-conference #edaysconf
For more information about this
event and the sponsorship
opportunities, please contact
Sebastien Iwanski
sebastien.iwanski@ccifr.ru
Phone: +7 915 325 30 70