The document discusses a study conducted by Sorgenfrei LLC on how well automotive dealer website builders help their clients achieve high search engine placements on Google. The study analyzed 12 vehicle brands across 20 markets, reviewing 148 builders, 2,400 sites, and over 670,000 pages. It found that 73% of car shoppers conduct online research, with many seeking pricing, specs, photos and dealer locations as they near purchase. For dealers, optimizing websites for search engines through strategies like clear labeling and site mapping is important to be found by these online consumers. The report aims to determine which builders are most effective at getting their clients into Google's top search results.