Not all Fiber is the same!! Be careful of what hides in your products. Fiber makes you feel full preventing overeating, reduces your risk for colon cancer, and keeps you regular. Not all fiber is the same. Arbonne's fiber gives you 48% of your daily fiber while the other only gives you 12%. Arbonne's 1st ingredient is their all natural fruit/vegetable fiber blend. The other brand's is table sugar AND it has yellow #6, a known toxin linked to cancer, hyperactivity, ADHD and allergic reactions.