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We asked Americans about their 396 holiday gift-buying behavior by using SurveyMonkey Audience
87% Of respondents said that they will be shopping for the holidays
54% Do not participate in any of the big discounted shopping days! HALF OFF SA SA SALE SAL SALE SALE
12% Prefer Cyber Monday to Black Friday (6%)
Compared with last year, more people 20132014 are doing their shopping online 45% 56%
Consumers who make purchases using their mobile device 86% in 2014 66% in 2013
60% $60 Of shoppers use a $65 mobile device to browse for gifts
4% Post comments on social spaces or share links with others
8% Rely on salespeople’s recommendations on what to buy JOE
37% Use mobile devices to read recommendations and reviews for ideas about which gifts to buy
61% Ask their friends and family for gift ideas
?? 48% Know what to give because they take direct requests
Types of gifts parents are giving their kids 55% Clothing 6% Wearable technology 34% Cash checks 3 1 $ | :01234567...
52% Of Americans spend $200–$799
31% Of men shop for gifts over $900 76% Of men shop for a maximum of 9 people
19% Of women shop for gifts over $900 61% Of women buy gifts for 7 to 13+ people
Market Research Made Easy We’ve got millions of people ready to take your survey so you can stay ahead of consumer tren...
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54% Do not participate in Holiday Gift Buying Behavior

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54% Do not participate
in any of the
big discounted
shopping days!
HALF
OFF
SA
SA
SALE
SAL
SALE
SALE

Publié dans : Commerce de détail
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