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12 Tools To Boost your
Social Media Success
With Buffer you can schedule updates
for your social accounts:Twitter,
Facebook, LinkedIn, Google+, Pinterest
A paid accou...
What more to do with Buffer
•  Use the Analytics section to see which posts
are clicked, retweeted and favorited
•  Test t...
Canva
An easy to use online interface to upload
pictures, edit, design and create great
pictures in the right size for you...
What more to do with CANVA
•  Easily create graphics for any network including
infographics and presentations
•  Use the p...
Google Analytics
(there are many analytics tools, using one
should be mandatory for any marketer)
Analytics give you the p...
What Else about Analytics
•  Test different campaigns, use UTM links
•  Set up different dashboards to see the most
import...
Tweetdeck
Set up one feed for every king of
information you are looking out for:
•  A feed where you follow a list
•  A fe...
What Else about Tweetdeck
•  Are you running multiple accounts? Monitor them
all inTweetdeck
•  Monitor real-time conversa...
ManageFlitter
ManageFlitter gives you multiple options to
find these people
•  Follow people from your niche
•  Follow act...
What More on ManageFlitter
•  ManageFlitter shows you the best times to tweet
when most of your followers are online
à Po...
SocialOomph
You have a ton of evergreen content, but no
time to tweet it? Set up recurring queues
and let yourTwitter run ...
What More on SocialOomph
•  Track Keywords
•  Track your clicks on tweeted links
•  Send automated direct messages
•  Keyw...
Unfollowers
You want to send automated welcome tweets
or direct messages? Unfollowers.com does it
for you
Comes in a free ...
What More on Unfollowers
•  Analyze your community
•  FindAwesome people to connect to
•  Schedule tweets
Go directly to
U...
SocialBro
(Amazing but quite expensive for larger
acounts)
Indepth analysis ofTwitter accounts
Direct message campaigns to...
IFTTT
IfThisThenThat basically can do everything
you want if it follows the rule in the name
If This happensThen doThat
Yo...
PostPlanner
Marketing automation for Facebook
Schedule posts
Easily identify and share content that fits
your target audie...
What More on PostPlanner
•  PostPlanner gives you Data to help you choose the
best content to share on your Facebook Page
...
Twitter Analytics
Do you know who your followers are?What
they are interested in?Which country they
come from?Which langua...
FanPage Karma
Go directly to FanPage Karma
See what works and what does not, what
your competitors do and how your reach i...
More information on automation, tools and
social media can be found on our blog:
Blog.thesocialms.com
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12 Tools to Boost Your Social Media Success

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12 Tools to help work better and more efficient with your Social Media. Use marketing automation and social media tools to boost your social media success.

Publié dans : Marketing

12 Tools to Boost Your Social Media Success

  1. 1. 12 Tools To Boost your Social Media Success
  2. 2. With Buffer you can schedule updates for your social accounts:Twitter, Facebook, LinkedIn, Google+, Pinterest A paid account allows you to integrate more social accounts, schedule more updates and have thorough statistics
  3. 3. What more to do with Buffer •  Use the Analytics section to see which posts are clicked, retweeted and favorited •  Test titles and Subject lines and find out which one work better •  Use the browser extension and send content you discover directly to your Buffer instead of Twitter Go directly to www.buffer.com
  4. 4. Canva An easy to use online interface to upload pictures, edit, design and create great pictures in the right size for your social media Many elements of Canva are for free New: Canva for work with magical resizing of images for different networks
  5. 5. What more to do with CANVA •  Easily create graphics for any network including infographics and presentations •  Use the predefined image sizes Canva provides to always have the image in the right size •  Upload any image or photo - or use preloaded symbols, images or graphics Go directly to www.canva.com
  6. 6. Google Analytics (there are many analytics tools, using one should be mandatory for any marketer) Analytics give you the possibility to figure out which of your activities drive the most traffic and which don’t work at all Marketing without Analytics is like flying blind in the dark
  7. 7. What Else about Analytics •  Test different campaigns, use UTM links •  Set up different dashboards to see the most important data for you at one glance •  See how your web traffic develops, how your social audience grows and which websites gain the most exposure Go directly to https://www.google.com/analytics
  8. 8. Tweetdeck Set up one feed for every king of information you are looking out for: •  A feed where you follow a list •  A feed where you follow a search term •  A feed where you follow aTwitter Chat •  A feed for whatever you need to watch If yourTwitter feed gets too noisy, Tweetdeck has the solution
  9. 9. What Else about Tweetdeck •  Are you running multiple accounts? Monitor them all inTweetdeck •  Monitor real-time conversations, searches and much more •  All on aTwitter-owned client Go directly toTweetdeck
  10. 10. ManageFlitter ManageFlitter gives you multiple options to find these people •  Follow people from your niche •  Follow active accounts •  Follow smaller accounts that really interact on Twitter •  Unfollow the inactives, spammers, … If you really want to grow onTwitter, you need to follow (and unfollow) the right people
  11. 11. What More on ManageFlitter •  ManageFlitter shows you the best times to tweet when most of your followers are online à PowerPost •  ManageFlitter lets you schedule even recurring tweets •  ManageFlitter has a powerful tweet search and account search to find the best accounts to interact Go directly to ManageFlitter
  12. 12. SocialOomph You have a ton of evergreen content, but no time to tweet it? Set up recurring queues and let yourTwitter run on autopilot (terrible interface, lots of features)
  13. 13. What More on SocialOomph •  Track Keywords •  Track your clicks on tweeted links •  Send automated direct messages •  Keyword search •  Sort intoTwitter Lists •  Filter Profiles •  And much more… Go directly to SocialOomph
  14. 14. Unfollowers You want to send automated welcome tweets or direct messages? Unfollowers.com does it for you Comes in a free version which can be used for a trial
  15. 15. What More on Unfollowers •  Analyze your community •  FindAwesome people to connect to •  Schedule tweets Go directly to Unfollowers.com
  16. 16. SocialBro (Amazing but quite expensive for larger acounts) Indepth analysis ofTwitter accounts Direct message campaigns to a select list ofTwitter accounts Go directly to SocialBro
  17. 17. IFTTT IfThisThenThat basically can do everything you want if it follows the rule in the name If This happensThen doThat You can use IFTTT to automate your social accounts, email and web workflows Go directly to IFTTT
  18. 18. PostPlanner Marketing automation for Facebook Schedule posts Easily identify and share content that fits your target audience and gets likes and shares
  19. 19. What More on PostPlanner •  PostPlanner gives you Data to help you choose the best content to share on your Facebook Page •  PostPlanner helps you schedule your updates •  PostPlanner gives you a re-publishing feature, that helps you repurpose your best content Go directly to PostPlanner
  20. 20. Twitter Analytics Do you know who your followers are?What they are interested in?Which country they come from?Which language they tweet? Twitter Analytics tells you that Twitter Analytics also gives you a lot of data about your account growth and performance Go directly toTwitterAnalytics
  21. 21. FanPage Karma Go directly to FanPage Karma See what works and what does not, what your competitors do and how your reach is developing Analyse your Facebook page – and other Fanpages
  22. 22. More information on automation, tools and social media can be found on our blog: Blog.thesocialms.com

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