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Yo u r c i t i z e n i s k i n g , 
b u t y o u r e m p l o y e e i s y o u r s u p e r h e r o 
From #convgov to #socgov 
#SMWRd a m
H i ! I ’m S o f i e a k a @ l a m a z o n e
D i s c l a i m e r : I ’m a n o p t i m i s t
FHiir! s It’m: f Sr oomf i e# caoknav @g olva mt oa z#osnoec g o v
We l i v e i n a n e v e r- c h a n g i n g wo r l d
D i g i t a l i s c h a n g i n g u s
broadcasting networking 
S o c i a l i s c h a n g i n g u s
We e x p e c t 
2 4 / 7 - o p e n - t o g e t h e r - e q u a l
:( 
H o w c a n g o v e r n m e n t s k e e p u p ?
We n e e d… s ome o n e
2 4 /7 
t o g e t h e r 
o p e n 
e q u a l
2 4 /7 
t o g e t h e r 
o p e n 
e q u a l
E n t e r… t h e c o n ve r s a t i o n m a n a g e r
CM CI T I Z ENS 
H O O R AY ! # c o n vg o v
B u t … h e’s a l l a l o n e 
2 4 / 7 ? 
t o g e t h e r ? 
e q u a l ? 
o p e n ?
!! 
!! 
!! 
!! 
!! 
!! 
!! 
!! 
Corp 
Com 
Int 
Com 
Social 
Media 
Purchas 
ing 
Administ 
ration 
HR 
Innova-tion 
IT …. 
B u t … s i l o s
B u t … h i e r a r c h y
:p 
H o w c a n g o v e r n m e n t s r e a l l y k e e p 
u p ?
E n t e r… t h e c o n ve r s a t i o n t e a m !
CITIZENS 
CM TEAM 
H O O R AY ! # c o n vg o v # c o o p e r a t i o n
!! 
!! 
!! 
!! 
!! 
!! 
!! 
!! 
Corp 
Com 
Int 
Com 
Social 
Media 
Purchas 
ing 
Administ 
ration 
HR 
Innova-tion 
IT …. 
B u t … n o t e v e r y o n e i s i n v o l v e d
B u t … h i e r a r c h y
:) 
H o w c a n g o v e r n m e n t s r e a l l y 
r e a l l y r e a l l y k e e p u p ?
To g e t h e r, w i t h e v e r y o n e
INT E RNAL IN & EX EXT E RNAL 
H O O R AY ! # s o c g o v
!! 
!! 
!! 
!! 
!! 
!! 
!! 
!! 
Corp 
Com 
Int 
Com 
Social 
Media 
Purchas 
ing 
Administ 
ration 
HR 
Innova-tion 
IT …. 
# c o o p e r a t i o n # c r owd s o u r c i n g
# c o l l a b o r a t i o n
S o . . e v e r y o n e i s a h e r o
B e n e f i t s o f # s o c g o v ?
E v e r y o n e i s a n a m b a s s a d o r
E v e r y o n e h a s i m p a c t
EHvaeprpyyo ne em pi so wa ehreerdo e m p l o y e e s
Wor k i s d o n e mo r e e f f i c i e n t l y
P e e r- t o - p e e r l e a r n i n g
I n c r e a s e s p e e d
I t ’s n o t a b o u t i f…
A BIGG-ASS TITLE 
About a proper subject 
B u t w h e n …
GOOD LUCK! 
L i tt l e d u d e s & H e r o e s b y J D H a n c o c k
feel free to connect 
twitter.com/lamazone 
sofie@talkingheads.be 
+32 478 208 411 
www.talkingheads.be 
linkedin.com/in/sofieverhalle 
facebook.com/lamazone
Staying in touch with Talking Heads? 
✓ OUR BLOG FOR ALL THINGS SOCIAL 
✓ TWITTER FOR QUICK SOCIAL MEDIA FACTS & INSIGHTS 
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From #convgov to #socgov: citizen is king, but your employees are your superheroes!

  • 1. Yo u r c i t i z e n i s k i n g , b u t y o u r e m p l o y e e i s y o u r s u p e r h e r o From #convgov to #socgov #SMWRd a m
  • 2. H i ! I ’m S o f i e a k a @ l a m a z o n e
  • 3. D i s c l a i m e r : I ’m a n o p t i m i s t
  • 4. FHiir! s It’m: f Sr oomf i e# caoknav @g olva mt oa z#osnoec g o v
  • 5. We l i v e i n a n e v e r- c h a n g i n g wo r l d
  • 6. D i g i t a l i s c h a n g i n g u s
  • 7. broadcasting networking S o c i a l i s c h a n g i n g u s
  • 8. We e x p e c t 2 4 / 7 - o p e n - t o g e t h e r - e q u a l
  • 9. :( H o w c a n g o v e r n m e n t s k e e p u p ?
  • 10. We n e e d… s ome o n e
  • 11. 2 4 /7 t o g e t h e r o p e n e q u a l
  • 12. 2 4 /7 t o g e t h e r o p e n e q u a l
  • 13. E n t e r… t h e c o n ve r s a t i o n m a n a g e r
  • 14. CM CI T I Z ENS H O O R AY ! # c o n vg o v
  • 15. B u t … h e’s a l l a l o n e 2 4 / 7 ? t o g e t h e r ? e q u a l ? o p e n ?
  • 16. !! !! !! !! !! !! !! !! Corp Com Int Com Social Media Purchas ing Administ ration HR Innova-tion IT …. B u t … s i l o s
  • 17. B u t … h i e r a r c h y
  • 18. :p H o w c a n g o v e r n m e n t s r e a l l y k e e p u p ?
  • 19. E n t e r… t h e c o n ve r s a t i o n t e a m !
  • 20. CITIZENS CM TEAM H O O R AY ! # c o n vg o v # c o o p e r a t i o n
  • 21. !! !! !! !! !! !! !! !! Corp Com Int Com Social Media Purchas ing Administ ration HR Innova-tion IT …. B u t … n o t e v e r y o n e i s i n v o l v e d
  • 22. B u t … h i e r a r c h y
  • 23. :) H o w c a n g o v e r n m e n t s r e a l l y r e a l l y r e a l l y k e e p u p ?
  • 24. To g e t h e r, w i t h e v e r y o n e
  • 25. INT E RNAL IN & EX EXT E RNAL H O O R AY ! # s o c g o v
  • 26. !! !! !! !! !! !! !! !! Corp Com Int Com Social Media Purchas ing Administ ration HR Innova-tion IT …. # c o o p e r a t i o n # c r owd s o u r c i n g
  • 27. # c o l l a b o r a t i o n
  • 28. S o . . e v e r y o n e i s a h e r o
  • 29. B e n e f i t s o f # s o c g o v ?
  • 30. E v e r y o n e i s a n a m b a s s a d o r
  • 31. E v e r y o n e h a s i m p a c t
  • 32. EHvaeprpyyo ne em pi so wa ehreerdo e m p l o y e e s
  • 33. Wor k i s d o n e mo r e e f f i c i e n t l y
  • 34. P e e r- t o - p e e r l e a r n i n g
  • 35. I n c r e a s e s p e e d
  • 36. I t ’s n o t a b o u t i f…
  • 37. A BIGG-ASS TITLE About a proper subject B u t w h e n …
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