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The Life ofSteve Jobs Tribune by :- Prof Tanu Narang
From the day he was born on February 24, 1955, Steven Paul Jobs has been blazing his own path. As the CEO of Apple Computer and CEO and Chairman of Pixar, Jobs is today recognized as one of the top leaders and visionaries of both the computer and entertainment industries and is worth an estimated $4.4 billion. Steve Jobs, the mastermind behind Apples iPhone, iPad, iPod, iMac and iTunes, has died on October 5, 2011, when he was 56 years old.
The visionary that changed the lives of millions. February 24, 1955 – October 5, 2011
• He Skipped 5th grade • Took his ﬁrst electronics class in high school • A7er school, a9ended lectures at the Hewle9 Packard company where he met Steve Wonzniak during work
• Graduated high school in 1972 • Enrolled in Reed College in Oregon • Dropped out a7er one semester • Slept on his friends dorm room ﬂoor and dropped in on classes of interest-‐ I didn t have a dorm room, so I slept on the floor in friends rooms, I returned coke bottles for the 5¢ deposits to buy food with, and I would walk the 7 miles across town every Sunday night to get one good meal a week at the Hare Krishna temple.
• Returned to California in 1974 and was hired as a technician for Atari • A9ended meePngs at Wozniak s Homebrew Computer Club Steve convinced Wozniak to work with him in building computers. For this Jobs sold his Volkswagen van while Wozniak sold his Hewle9-‐Packard scienPﬁc calculator. Jobs named their company – Apple in memory of a happy summer he had spent as an orchard worker in Oregon. •
• Born on April 1st, 1976• Apple I designed and prototype built• First single board computer with built-in video interface
• Apple II designed in the following year• Operating System loaded automatically• Smaller Components & built-incircuitry• In 1976, Jobs looked to hire apublic relations agency to helpadvertise
• Most investors turned Apple down• Retired Intel executive Mike Markkula decided to invest• Markkula became chairmanof Apple in May 1977
• Became publicly traded company in 1980• Launched LISA in 1983• First commercialcomputer to use GUI• Unpopular due to its few software programs and high price
• Macintosh created to compete with PC • Marketed for friendliness, not just a mindless machine • Very popular – sold approximately 70,000 Macs in the ﬁrst 100 days
Downfall – parting from AppleSales began to plungeWozniak quit Apple in 1985Board members of Apple met on May 28th, 1985 and eachvoted on the removal of Steve from the company-At 30 Jobs, however, was fired from the company he co-founded withSteve Wozniak. He left the company after losing a bitter battle overcontrol with Apple s CEO John Sculley (whom Jobs had recruited from Pepsi Cola).
Steve Later Said :-I didn t see it then, but it turned out that getting fired from Apple was the best thing that could have ever happened to me. The heaviness of being successful was replaced by the lightness of being a beginner again, less sure about everything. It freed me to enter one of the most creative periods of my life.
Starting all over againDecided to start his ownCompany .Founded NeXT Computerin 1989 NeXT turned a profit for the first time in 1992. NeXT software needed to be made more reliable and compatible for consumers. Company slowly starts going downhill
Jobs was criticized for wasting money thatbelonged to the company in 1993. Closed a NeXT factory in that February. Laid off half of the employees and stopped making computers.
Also Started Pixar Pixar, however was a success story. The company started the first computer-animated film, the Toy Story and when Pixar s stock went public, Jobs became an instant billionaire.
Job Back with a VengenceMeanwhile, his old company, Apple was under immense pressurefrom rival Microsoft and in 1996 posted billions of dollars in losses.In December 1996 Jobs convinced Apple to buy NeXT and make itssoftware the foundation of the next-generation Mac OS.The technology he developed at NeXT became the catalyst ofApple s comeback. Initially appointed as Apple s adviser,Steve Jobs was named Apple s interim CEO in 1997
The New Beginning• In early 2000, Pixar leads animated film industry• Later that month,Jobs announced hisreturn to the CEOposition• Insisted on keeping his $1 annual salaryAlthough his salary was low, the company granted him tenmillion shares of Apple stock worth hundreds of millions
Portable Audio Revolution• Less than a year after iTunes was released, Apple released the iPod• Originally only for Mac users• In July 2002, the new iPod wasavailable for Windows users aswell• Sales skyrocketed and 75% of MP3 players are iPodsIn eight weeks, five million songs were soldon iTunes. Took over 80% of the legal music downloading market
More Successful Changes• June 6th, 2005, Jobs announced switch from PowerPC chips to Intel chips.• This would conserveenergy on PowerBookand iBook
Pixar• Pixar was Jobs second company• Swept the box office withits animated films• On January 24th, 2006, Disneybought out Pixar for $7.4 billion
1976: Steve wozniak & Steve jobs starts apple1984:Macintosh Pc debuts1985:Jobs leaves Apple1986:Funds Pixar Animation Studios1997:Rejoins Apple as interim CEO1998:Imac desktop computer unveiled2001: Ipod unveiled2007:Iphone launched2010:Apple begins selling ipadAug 9, 2011:Apple briefly becomes world smost valuable companyAug 24 , 2011:Jobs steps down as Apple CEOOct 5, 2011:Jobs dies after battle with cancer
The prominent style of SteveHe used to say that :- I save time even on thinking what to wear every morning .
Jobs believes that everything happens for a reason and although that reason may be hard to see at the time, sometimes you need to just sit back and have faith that things will work out in the end. Trusting your own decisions is often one of the most difPicult but necessary and rewarding experiences.
Jobs knows how lucky he is to have discovered his passion in life at an early age. Jobs considers the passion he has for his work one of the most important factors behind his immense success. Jobs is now living his dream life. He continues to work on a daily basis, to experiment and to innovate. He admits that the only thing that keeps him coming to work every day is his passion.
You have to trust in something – your gut, destiny, life, karma, whatever. This approach has never let me down, and it has made all the difference in my life.
Your time is limited, so dont waste it living someone elses life.
The only way to do great work is to love what you do. If you haven t found it yet, keep looking. Don t settle.
It has been Jobs willingness to seize new opportunities and take the road less traveled that has allowed him to rise above his competitors. This has helped Jobs not only become one of the most successful entrepreneurs of the 20th century, but has also let him live his dream life. He is both a workaholic and a devoted family man and never loses any opportunity to improve upon both.
Whenever the answer has been No for too many days in a row, I know I need to change something,
If you live each day as if it was your last, someday youll most certainly be right.
Dont be trapped by dogma – which is living with the results of other peoples thinking. Dont let the noise of others opinions drown out your own inner voice. They somehow already know what you truly want to become.
Jobs learned the importance of making the most of his time when he was diagnosed with cancer in 2004. My doctor advised me to go home and get my affairs in order, which is doctor s code for prepare to die.
When Jobs spoke at the summer convocation of Stanford University in 2005, Remembering that Ill be dead soon is the most important tool Ive ever encountered to help me make the big choices in life, because almost everything – all external expectations, all pride, all fear of embarrassment or failure – these things just fall away in the face of death, leaving only what is truly important.
Remembering that you are going to die is the best way I know to avoid the trap of thinking you have something to lose. You are already naked. There is no reason not to follow your heart.
Innovation is the distinction between a leader and a follower.
To turn really interesting ideas and Pledgling technologies into a company that can continue to innovate for years, it requires a lot of disciplines.
Your work is going to Pill a large part of your life, and the only way to be truly satisPied is to do what you believe is great work.
"Thats been one of my mantras -‐-‐ focus and simplicity. Simple can be harder than complex: You have to work hard to get your thinking clean to make it simple. But its worth it in the end because once you get there, you can move mountains. -‐Steve Jobs BusinessWeek interview, May 1998
"Were here to put a dent in the universe. –Steve Jobs "Death is very likely the single best invenPon of Life. It is Lifes change agent. It clears out the old to make way for the new.
"My model for business is The Beatles. They were four guys who kept each others kind of negaPve tendencies in check. They balanced each other and the total was greater than the sum of the parts. Thats how I see business: great things in business are never done by one person, theyre done by a team of people.
You know, we dont grow most of the food we eat. We wear clothes other people make. We speak a language that other people developed. We use a mathematics that other people evolved... I mean, were constantly taking things. Its a wonderful, ecstatic feeling to create something that puts it back in the pool of human experience and knowledge.