2. Hello
The elevator pitch: introduce your brand and
your idea. This slide should take no more than
one minute, tops. Keep it to 5 words if possible.
3. Pain point #1
Pain point #2
Pain point #3
List 3 - 5 elements that make up the problem your company
will solve. Should include information about your customer.
The Problem
4. Solution #1
Solution #2
Solution #3
Solutions should be kept brief - after all, why would anyone
invest in a company that can’t summarise its purpose in a
matter of seconds?
How we’ll fix it
5. Statistic #1
Statistic #2
Statistic #3
Choose the most crucial data that backs up your claims
and intentions - while it can be tempting to go into as much
detail as possible, brevity will make strengthen the impact
of your data.
Market Validation
6. This is where you discuss the market size: will
it be worth the investors’ while (and money)?
Demonstrate that the market is big enough to
necessitate funding.
Market Size
7. Describe the core functions of the product.
Include images if possible, prototypes,
illustrations, etc.
The Product
8. Discuss your chosen business model, and
address why it’s right for your brand.
The Business Model
9. How will you foster the use of your product?
How much will it cost?
How will your product have an edge on the
competition?
This is crucial, as investors will want to know how you plan
to share your product with a large audience.
Market Adoption
10. You can acknowledge your competition - and
the niche you fill - with a competitor analysis
positioning matrix.
Competition
11. For the money you’re asking for, you can’t just shake up
your industry in the short term. Here, outline the longevity
and endurance of your brand by noting long-term
competitive advantages.
Competitive Advantages
12. Here, you can include info such as:
Unit Economics
LTV
CAC
What would you do with any $ if you had the chance?
Financial Rundown
13. This slide should be all about the founders:
Why are you qualified? Are you an award-winning
designer? What is your insight?
Why should someone invest in you and your vision?
Team