Loyalty programs can significantly increase store visits and sales. C-stores with active loyalty programs and communications see in-store visits increase to 50-60% compared to 31% on average. Loyalty programs provide reasons for customers to visit stores through rewards and discounts from emails and texts. Well-designed programs offer flexible rewards at various spending thresholds tailored to each customer's purchase history.
2. On average, a customer is at the pump for
4 minutes and 26 seconds.
Just imagine if you could increase the number of customers coming in the store and
making purchases….the revenue impact is huge and the profit is even larger.
Give them a reason to come in, earn rewards and get discounts…. All
because they got an email or text from you!
3. C-stores that have a loyalty program with active
communications (emails and texts) see their in-store
visits increase to 50-60% compared to the average 31%.
6. There has been a 26.7% growth of US
loyalty program memberships between
2010 and 2012.
7. C-Stores that send loyalty members two
communications per week see three times
more customer visits than businesses that
do not send any communications.
8. Merchants see an increase of sales
anywhere from 15% to 50% as a result of
these campaigns.
9. Examples of Program Options
• Club Programs
• Buy 10, get 1 free -
customizable to your product
mix
• Point Programs
• Points for fuel/merchandise or
both
• Cents off fuel
• Rebate based on purchases
• Tiered points
• Gold level receives more
points per dollars spent vs
silver level
10. Examples of Rewards
• Automatic reward when threshold is met
• 10th cup of coffee free
• Reward when a certain dollar is spent
• Spend $200 and get $5 off next purchase
• Multiple reward options that the member chooses
• For 50 points get a free coffee, for 100 points get a free hot dog, etc.
11. • Link from your website for member update and reward status
• Members can see their points or club counts, plus they can update their address,
email and cell phone numbers.
• Client Online Tools
• See results quickly on dashboard at the corporate level or by site
• Enrollment
• You choose who has access to what information
• Set up instant discounts for members only
• Drive traffic with instant, unique, free items for members
Features
12. Flexibility and Support – Our Core Values
• Quickly adapt to needs
• Help deliver results
• Ongoing evolution to keep
engagement
• Ready to help whenever
needed!
13. Technology Integration
• Certified with Gilbarco Passport
– Verifone Commander is next
• Everything is instant and easy
for customers and employees
• Fast and accurate enrollment
using driver’s license
• Loyalty at the pump and in-
store
• Send email and text to
members whenever you want
14. Where We Stand Out From the Competition
• 24/7 technical support
• Training your way
• Over 14 years of experience in many
industries
• Real-time transactions
• Easiest enrollment options helps more
join
• Flexibility to meet your exact needs
• Not just a standard program that every
other C-Store has
15. • Integrated communication tool to
surprise your members with offers
• Open and honest communications
with our customers
• Low up-front pricing with fixed
monthly fees
• Makes it easy to get started and keep
in your budget
Where We Stand Out From the Competition
16. Want to learn more?
View a demo of our loyalty software.