1. What kind of media institutions might
distribute your media product and why?
2. Mainstream vs. Independent?
When it comes to distributing my magazine I personally
believe an independent distributor would be more suitable
than a global publisher. Although I can understand the
advantages of being owned by a worldwide company, I
just want mine to make it in the industry on its own.
3. Readership & Publicity
On the other hand, having an institution would be most
beneficial. This is because they are promoting and
advertising my product out there.
So, looking into the hobbies of interest my profile model
portrays; my magazine could be distributed through
stores, which is how most mainstream magazines are
distributed. So this has given me the concluding decision
in particular stores I personally think it would be more
beneficial if it was sold in.
4. My list of stores and brands
Nike (brand)
Addidas (brand)
JD(shop)
Footlocker (shop)
Jib (shop)
Sports direct (shop)
Puma (brand)
Lacoste (brand)
Ralph Lauren (shop and brand)
5. Institution
Having the helping hand of these stores and
brands will massively help my product get across
to my audiences' through publicity an readership.
