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TAMIOtalk on Using Humor

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The very funny Jay Socol of College Station discusses using humor in your local government communications. Step 1: Be funny (like Jay).

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TAMIOtalk on Using Humor

  1. 1. USING HUMOR. @JAYSOCOL @CITYOFCS
  2. 2. GOVERNMENT = UNFUNNY.
  3. 3. IT DOESN’T HAVE TO BE.
  4. 4. * CITY OF BRYAN WATER CALENDARS
  5. 5. 6 ELEMENTS REQUIRED FOR HUMOR IN YOUR MESSAGING.
  6. 6. ELEMENT 1 YOU & YOUR STAFF ARE LEGITIMATELY FUNNY.
  7. 7. ELEMENT 2 YOU & YOUR STAFF POSSESS “THE FILTER.”
  8. 8. ELEMENT 3 YOUR INTENDED AUDIENCE APPRECIATES HUMOR.
  9. 9. ELEMENT 4 YOUR COUNCIL HAS A GREAT SENSE OF HUMOR.
  10. 10. ELEMENT 5 YOUR CITY MANAGER HAS A GREAT SENSE OF HUMOR.
  11. 11. Suffering from acute blood loss after hurriedly shaving off the goatee. Wife said I kinda looked like @jaysocol ! City Manager Kelly Templin
  12. 12. ELEMENT 6 YOUR ORGANIZATIONAL CULTURE EMBRACES HUMOR.
  13. 13. 1. YOU & YOUR STAFF ARE LEGITIMATELY FUNNY. 2. YOU & YOUR STAFF POSSESS “THE FILTER.” 3. YOUR INTENDED AUDIENCE APPRECIATES HUMOR. 4. YOUR COUNCIL HAS A GREAT SENSE OF HUMOR. 5. YOUR CITY MANAGER HAS A GREAT SENSE OF HUMOR. 6. YOUR ORGANIZATIONAL CULTURE EMBRACES HUMOR.
  14. 14. USING HUMOR. @JAYSOCOL @CITYOFCS

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