Unveiling SOCIO COSMOS: Where Socializing Meets the Stars
Social Media: Why You Should Dress Up Your Facebook Page for the Holidays - 12.10.13
1. Social Media Clinic
Tuesday, December 10, 2013
Why Should You
Dress Up Your
Facebook Page
for the Holidays?
Presenter:
Erika L. Forsythe 1
2. Why make your Facebook page festive?
Crowdtap Survey and Infographic | crowdtap.com
65% of shoppers consult social media to find gift ideas
67% of shoppers purchased a gift found via social media
3. 35% influenced by peer social media recommendation vs.
34.5% influenced by a positive Amazon.com review
http://mashable.com/2013/08/21/social-media-shopping/
4. Facebook leads the pack as the strongest social influencer for purchases
http://mashable.com/2013/08/21/social-media-shopping/
5. 44.3% of shoppers discovered deals via peer recommendation
http://mashable.com/2013/08/21/social-media-shopping/
6. Share the Georgia Tech connection.
Share the holiday deal of a colleague.
14. REFERENCES
Belosic, J. (October 31, 2013). “5 Ways to Prepare Your Facebook
Page for the Holidays.” socialmediaexaminer.com. Retrieved
December 6, 2013 from
http://www.socialmediaexaminer.com/prepare-your-facebook-page-for-
the-holidays/
Lu, D. (August 21, 2013). “65% of Shoppers Tap Social Media for
the Perfect Gift.” mashable.com. Retrieved December 6, 2013 from
http://mashable.com/2013/08/21/social-media-shopping/
Burning Man (October, 2013). [photo of gift]
blog.burningman.com/Retrieved December 6, 2013 from
http://blog.burningman.com/2013/10/eventshappenings/event-the-gift-
from-economy-to-cosmology/
15. REFERENCES
Hill, K.. (Copyright 2010). Kent’s Country Cookies. Retrieved
December 6, 2013 from http://kentscountrycookies.com/.
Hill, K.. Kent’s Country Cookies on Facebook. Retrieved December
6, 2013 from https://www.facebook.com/kentscountrycookies
Cooper, J. [photo of construction] “How To: Build an Old-School
Log Cabin | Building Small Log Homes” www.loghome.com
Retrieved December 6, 2013 from http://www.loghome.com/how-to-
build-an-old-school-cabin/
17. Company Name Here
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18. REFERENCES
Noff, A. (February 1, 2010). “Building a presence from scratch on the Social Web.”
Socialmedia.biz. Retrieved November 14, 2013 from
http://socialmedia.biz/2010/02/01/hp-israels-psg-group-gains-momentum-
in-the-social-media-world/
Willis, G. (October 8, 2013). “How small business can boost success
through social media.” [Video file]. Fox Business. The Willis Report.
Retrieved November 14, 2013, from
http://video.foxbusiness.com/v/2730842578001/how-small-business-
can-boost-success-through-social-media/
Dennis. [Expert Cartoon]. 2012. Actlikeaman.org. Retrieved from
http://www.actlikeaman.org/master/expert/
Mershon, P. (January 18, 2012). “9 Small Business Social Media Success Stories.”
Socialmediaexaminer.com. Retrieved November 14, 2013 from
http://www.socialmediaexaminer.com/9-small-business-social-media-success-stories/
19. REFERENCES
Anthony, S. “A Day in the Life of Sifu Anthony (or any Small Business Owner).”
Retrieved November 14, 2013, from flowingzen.com/8729/a-day-in-the-life-of-sifu-anthony
Hart, G. “Stop Selling & Start Succeeding.” Sales Du Jour. Retrieved November 14,
2013, from http://www.salesdujour.com/selling/stop-selling-and-start-succeeding/
Lucy. (July 19, 2013). :6 ways to build community around sharing platforms.” Unstash
Retrieved November 14, 2013, from http://blog.unstash.com/6-ways-to-build-community-around-
your-sharing-platform/
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