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KEE GROUP
Outline

- Short Company Introduction
- Plastic Decorative Capabilities
- In Mold Decorative Capabilities
  - Advanced Decorations
  - Integration of Touch Screens
  - Decorative Solutions
  - New Developments
- Lessons Learnt
Introduction


-KEE was first founded in 1965
-KEE Group Organization was formed in 2000
-Privately held and funded by international
shareholders
-All 6 facilities focus on providing innovative
decorative solutions
Facilities

FACILITY      LOCATION           AREA (M²)   CAPABILITIES
1             TAIWAN             9,000       RESEARCH & PROJECT COORDINATION
2             KUNSHAN (1st)      25,000      NP, MBS, INJ, ASM, P
3             KUNSHAN (2nd)      65,200      IMD, INJ, ASM, T
4             KEE EUROPE         1,500       PROJECT COORDINATION
5             KEE USA            1,000       PROJECT COORDINATION
6             KEE HONG KONG      800         ORDER COORDINATION
    ASM = Assembly             MBS = Membrane Switch            P = Painting
    INJ = Injection Molding    NP = Nameplate                   EF = Electro Forming
    IMD = In Mold Decoration   T = Tooling
Quality & System



 CERTIFICATIONS             OPERATION

RoHS Compliant         Lean Sigma Operation

TS-16949               SA 8000

ISO 14001              Self Audit Proficiency

OHSAS 18000            Self Qualification

QS 9000/ ISO 9000
References
Plastic Decoration Capabilities

Vertically integrated
High volume production
In-house tool design and
tool fabrication
 Spray           Screen        Pad
                                        Color-Fill-In
painting         printing    printing
UV clear           Dip         PU          Laser
coating          coating     doming       etching
Chrome            PVD          Hot
                                        Laminating
plating          plating    stamping
   2K            CNC-
                            Embossing    Forming
injection        Milling
„IMD“- In-Mould-Decoration
                  IMA- In Mould Appliqué
Nearly any type of pre-decorated or fabricated shell can be
inserted into the injection tool to produce a decorated part.

                           Mould
                        Independent
                           Texture


        Animal                                  Soft
         Skin                                  Touch

                            IMA
        Woven                               Synthetic
        Fabric                               Fibers
                            Metal
                           Formed
                            Shells
In-Mold Decoration Capabilities

         - 16 years experience in mass production
         - In-house tool design and fabrication
         - Vertically integrated (Including printing,
          forming, trimming, injection)
         - All manufacturing in clean rooms


      3D             Glossy        Carbon
                                                PVD / NCVM
 Hard Coating     piano lacquer     Fiber
 Single/Double
                      IMEL          Fabric      Leather/Suede
Side Decoration
                   Integrated
  IMR + IML                         Metal         Deep Draw
                    Antenna
Advance Decorations
                                  Multi-Decoration

                            1st Surface Techniques


             IMA                          IMF                          IML

Electro Form        Milled Pattern     Laser Effect   Screen Printing         VM Plating

 Anodizing          Spin Patterns     Clear Coating     Pad Printing         PU Doming

  Etching           Diamond Cut       Spray Coating    Hot Stamping          UV Texturing

 Hair Line               Emboss      Chrome Plating     Ink Transfer     Laser Etching


                              Plastic Substrate
               IMA                Hair Line      Laser Effect      VM Plating

                   IMF        Screen Printing    Pad Printing     UV Texturing

                   IML         Hot Stamping      Laser Etching     Ink Transfer




                              2nd Surface Techniques
Integration of Touch screens within IMD products
                     GENERATION I

                                          Advantages:
                                            Flexible Design
1.4 mm
                                            3D Effect possible
                                            Seamless Design
                                            Easy to assemble

                                          Production Example:


           IMD film

           IMD resin

           Optical Clear Adhesive (OCA)

           Touch panel
Integration of Touch screens within IMD products
                          GENERATION II

                                               Advantages:
0.2 ~
0.4 mm                                           Only film in screen area
                                                 Design Flexibility
                                                 3D Effect possible
                                                 Seamless Design
                                                 Slim

                                               Production Example:

                IMD film

                IMD resin

                Optical Clear Adhesive (OCA)

                Touch panel
Lessons Learnt




Due to manufacturing tolerances in both material
and the actual IML process, the edges of the IML
part has high risk of cosmetic and part failure if not
taken into consideration during initial part design.
In the follow pages we would like to share a few
problems and suggest options to eliminate these
risks.
KEE GROUP

  EEP     XCEEDING       XPECTATIONS

Creating Beautiful Things for All to See!

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Kenya Coconut Production Presentation by Dr. Lalith Perera
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KEE Group - Fabian Ellerböck

  • 2. Outline - Short Company Introduction - Plastic Decorative Capabilities - In Mold Decorative Capabilities - Advanced Decorations - Integration of Touch Screens - Decorative Solutions - New Developments - Lessons Learnt
  • 3. Introduction -KEE was first founded in 1965 -KEE Group Organization was formed in 2000 -Privately held and funded by international shareholders -All 6 facilities focus on providing innovative decorative solutions
  • 4. Facilities FACILITY LOCATION AREA (M²) CAPABILITIES 1 TAIWAN 9,000 RESEARCH & PROJECT COORDINATION 2 KUNSHAN (1st) 25,000 NP, MBS, INJ, ASM, P 3 KUNSHAN (2nd) 65,200 IMD, INJ, ASM, T 4 KEE EUROPE 1,500 PROJECT COORDINATION 5 KEE USA 1,000 PROJECT COORDINATION 6 KEE HONG KONG 800 ORDER COORDINATION ASM = Assembly MBS = Membrane Switch P = Painting INJ = Injection Molding NP = Nameplate EF = Electro Forming IMD = In Mold Decoration T = Tooling
  • 5. Quality & System CERTIFICATIONS OPERATION RoHS Compliant Lean Sigma Operation TS-16949 SA 8000 ISO 14001 Self Audit Proficiency OHSAS 18000 Self Qualification QS 9000/ ISO 9000
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  • 8. Plastic Decoration Capabilities Vertically integrated High volume production In-house tool design and tool fabrication Spray Screen Pad Color-Fill-In painting printing printing UV clear Dip PU Laser coating coating doming etching Chrome PVD Hot Laminating plating plating stamping 2K CNC- Embossing Forming injection Milling
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  • 10. „IMD“- In-Mould-Decoration IMA- In Mould Appliqué Nearly any type of pre-decorated or fabricated shell can be inserted into the injection tool to produce a decorated part. Mould Independent Texture Animal Soft Skin Touch IMA Woven Synthetic Fabric Fibers Metal Formed Shells
  • 11. In-Mold Decoration Capabilities - 16 years experience in mass production - In-house tool design and fabrication - Vertically integrated (Including printing, forming, trimming, injection) - All manufacturing in clean rooms 3D Glossy Carbon PVD / NCVM Hard Coating piano lacquer Fiber Single/Double IMEL Fabric Leather/Suede Side Decoration Integrated IMR + IML Metal Deep Draw Antenna
  • 12. Advance Decorations Multi-Decoration 1st Surface Techniques IMA IMF IML Electro Form Milled Pattern Laser Effect Screen Printing VM Plating Anodizing Spin Patterns Clear Coating Pad Printing PU Doming Etching Diamond Cut Spray Coating Hot Stamping UV Texturing Hair Line Emboss Chrome Plating Ink Transfer Laser Etching Plastic Substrate IMA Hair Line Laser Effect VM Plating IMF Screen Printing Pad Printing UV Texturing IML Hot Stamping Laser Etching Ink Transfer 2nd Surface Techniques
  • 13. Integration of Touch screens within IMD products GENERATION I Advantages: Flexible Design 1.4 mm 3D Effect possible Seamless Design Easy to assemble Production Example: IMD film IMD resin Optical Clear Adhesive (OCA) Touch panel
  • 14. Integration of Touch screens within IMD products GENERATION II Advantages: 0.2 ~ 0.4 mm Only film in screen area Design Flexibility 3D Effect possible Seamless Design Slim Production Example: IMD film IMD resin Optical Clear Adhesive (OCA) Touch panel
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  • 30. Lessons Learnt Due to manufacturing tolerances in both material and the actual IML process, the edges of the IML part has high risk of cosmetic and part failure if not taken into consideration during initial part design. In the follow pages we would like to share a few problems and suggest options to eliminate these risks.
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  • 35. KEE GROUP EEP XCEEDING XPECTATIONS Creating Beautiful Things for All to See!