The business model canvas of Fashion.me, a Brazilian social network focused in the fashion World. You can see more details in my blog: http://startupbizmodel.com (in portugueses)

1. startupbizmodel.com 07 mar - 2012
Key Key Value Customer Customer
Partners Activities Proposition Relationships Segments
Pla;orm
development
and
maintenace
Venture
Capital
Investors
Create,
share
and
view
Community
management
looks
in
a
social
Facebook,
Twi9er
and
and
content
crea?on
network
focused
in
site
fashion
Girls
between
20
and
Marke?ng
40
interested
in
fashion
Guide
of
city’s
bar,
clubs
Product
scanning
Commercial
team
and
restaurant
Curated
informa?on
about
the
fashion
world
Customer
prospec?on
Key Channels Brands
related
to
the
Brand
and
product
fashion
world
(cloths,
Resources
exposure
to
a
very
shoes,
lingerie,
bikini,
Model:
Ana
Hickmann
watchs...)
Digital
products
base
segmented
client
and
Facebook,
blog,
Twi9er,
a
channel
to
interect
site
with
them
Pla;orm
Commercial
team,
site,
Users
and
their
looks
Facebook
Cost Revenue
Sponsored
post
Ads
Structure Steams
Digital
models
and
scanning
products
Servers
Free
Virtual
products
Campaigns
Marke?ng
Human
Resources