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2013 trends to watch
                             IPOs
                  Biometry           Viral video


   Social ads                                      Mobile payment


 Data privacy                                        Cheapeast tablets


 Live streams                                        BYOD

                                                                    Thibaut Loilier
   Mobile addiction                           Hacking               tloilier@gmail.com
                                                                    @tloilier
                       Glass 2.0   More ads                         LinkedIn
                                                                    vizualize.me/tloilier
Massive IPOs                                                                         Thibaut Loilier
                                                                                                   @tloilier




                 IPOs ‘speculation’ for 2013                      Number of IPO filings (US)

                                                                                                             300




                                                                                                           200




    $352,8 Million                         $16 Billion
                                                                                                         100
                            $700 Million



                                                         2007
                                                                2008
                                                                       2009                            0
                                                                              2010
                                                                                     2011
                                                                                            2012
     May 2011                Nov. 2011     May 2012

Source: Renaissancecapital.com
Data protection                                                                 Thibaut Loilier
                                                                                         @tloilier




                                                                        A third of consumers globally
                                                           32%        believe that their online privacy is
                                                     68%              adequately protected by today's
                                                                              business practices
                     70% are worried about
                        misuse of their
                         personal data




      Privacy concerns in 2012
     compared with 2011 (US)
        3%
                              Less concerned today
              37%             No change
  60%                         More concerned today

                                                             «Your recent amazon purchases,
                                                            tweet score and location history
Source: Edelman & Cobit & TRUSTe
                                                            makes you 23.5% welcome here.»
Mobile payment                                                           Thibaut Loilier
                                                                                      @tloilier




                                                     Worldwide mobile payments transaction
                                                                                                $400B
                       Store
                     location
           Self-                     Loyalty
        scanning &
        check-out
                                                                                              $300B


                                           Redeem
Promotions                                 coupons
                                                                                            $200B



                                     Mobile e-
         Payment                    commerce                                               $100B
                          In-
                      store price
                     comparision
                                                        2011
                                                               2012                       $0B
                                                                       2013
                                                                               2014
Source: Gartner
More ads                                                                     Thibaut Loilier
                                                                                           @tloilier




                                                     Total media ad spending worldwide, 2012-2015
                                                                                                 $700B


  Global Advertising Markets 2012
                   Mobile
                      $1.5B
                                    Online                                                    $650B
Direct Mail                          $68B
   $155B



                                                                                            $600B


                                             TV
                                             $193B                                         $550B


   Print                                              2012
   $138B
                                                              2013                        $500B
                                                                       2014
                       Radio                                                     2015
                          $32B
    Source: eMarketer, & Facebook
Biometric                                                                       Thibaut Loilier
                                                                                              @tloilier




                     Civil and military biometric                         Built-in biometric reader
                      market revenue forecast

$10 000M




 $7 500M




  $5 000M




  $2 500M




       $0M
                               	

    	

      	

              2010      2011   2012     2013         2014   2015   2016


   Source: Frost & Sullivan
Viral video                                                                                                        Thibaut Loilier
                                                                                                                                @tloilier




   Top 3 most shared
   social video brands                                                  Days to 100 Million views
                  5,9 Million                 60

    5,5 Million                 4,3 Million

                                              45




                                               30



                                                   15



                                                    0

    Google glass video was the most                                 Susan Boyle:     Lady Gaga:   Rebecca Black: Psy: Gangnam Justin Bieber:
      shared video brand of 2012                        Kony 2012   Britain’s got   Bad romance      Friday           Style        Baby
                                                                       talent

Source: Marketingcharts.com
Mobile addiction                                                                                        Thibaut Loilier
                                                                                                                        @tloilier




                                                                Worldwide Smart Connected Device Market Forecast Unit
                                                                            Shipments (Millions), 3Q 2012

                                                                                                                                    2 000
                                                                      Desktop PC                 Portable PC
                                                                      Tablet                     Smartphone

                                                                                                                                  1 500



                                                                                                                                  1 000


  44% of cell owners have slept with their
  phone next to their bed because they wanted                                                                                   500
  to make sure they didn’t miss any calls, text
  messages, or other updates during the night.


                                                                                                                              0
                                                                       2011            2012           2013     2014   2015
Source: International Data Corporation, Pew Research Center’s Internet & American Life Project
Glass 2.0                                             Thibaut Loilier
                                                                     @tloilier




                                 50% of consumers expressing
                                 immediate interest in purchasing.




                              GPS /
                           Street map
                                                 Contextual
          Tourism



                                                       Museum
 Local
                                                        tours
merchant


                                                 Trying on
         Education                                clothes

                                Gaming


Source: Google Project Glass, Hit Laboratories
Hacking                                                                                                        Thibaut Loilier
                                                                                                                           @tloilier




                                                                New Ransomware (malware) samples
                       The volume of malicious and                                                                                   200 000
                       high-risk Android apps will
                       reach 1 million in 2013




                                                                                                                                   150 000




                                                                                                                                 100 000




                                                                                                                                50 000


   Hacktivist group Anonymous has said               Q1 2011
                                                               Q2 2011
   that 2013 will be a memorable year                                    Q3 2011
                                                                                   Q4 2011                                  0
              for cyberattacks                                                               Q1 2012
                                                                                                       Q2 2012
                                                                                                                 Q3 2012

Source: Trendnicro, McAfee
Live Streams




                                              2012 US Presidential Debate: record
                                              1.2 million live streams on CNN.com
Felix Baumgartner jump: record
8 million watch live on YouTube




    In 2013, live-
    Streams will
  become more and
    more popular

                                  At the Austin City Limits Music Festival, about a third of the nearly 130
                                  bands on a lineup that includes the Red Hot Chili Peppers, the Black
                                  Keys and Jack White had their sets broadcast on YouTube
Bring your own device (BYOD)

                                                            Companies offering BYOD
                                   In 2013 more than a
                                 quarter of devices used                          90
                                     for work will be a
                                  smartphone or tablet,
                                         not a PC


                                                                                  60




                          58% of companies expect growth
                         in employees bringing smartphone                      30
                                      in 2013


                                                               2012           0
                                                                       2014

Source: Mubaloo, Forrester, Gartner
Social advertising
                                              Social network ad revenues worldwide

                                                                                  $10B




                                                                              $8B




     Social is a weapon                                                      $5B
     against irrevelancy


                                                                            $3B



                                                      2011
                                                             2012           $0B
                                                                     2013
Source: eMarketer, Salesforce, Twitter, IBM
Cheapest tablets

                                        Tablet average selling Price Forecast
“There are few innovations
from vendors to differentiate                                                  $400
their tablets; low price seems
to be the major factor to
attract consumers to buy
tablets other than iPads”.

  IMS Market Analyst, Gerry Xu
                                                                              $300




                                                                             $200



                                                                         $100

                                 2011
                                           2012                         $0
                                                     2013
                                                               2014
Source: BI Intelligence
Jan. 2013

Thibaut Loilier
@tloilier
tloilier@gmail.com




                             Try me!




            http://linkd.in/z2w4zP

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Presentation digital trends 2013

  • 1. 2013 trends to watch IPOs Biometry Viral video Social ads Mobile payment Data privacy Cheapeast tablets Live streams BYOD Thibaut Loilier Mobile addiction Hacking tloilier@gmail.com @tloilier Glass 2.0 More ads LinkedIn vizualize.me/tloilier
  • 2. Massive IPOs Thibaut Loilier @tloilier IPOs ‘speculation’ for 2013 Number of IPO filings (US) 300 200 $352,8 Million $16 Billion 100 $700 Million 2007 2008 2009 0 2010 2011 2012 May 2011 Nov. 2011 May 2012 Source: Renaissancecapital.com
  • 3. Data protection Thibaut Loilier @tloilier A third of consumers globally 32% believe that their online privacy is 68% adequately protected by today's business practices 70% are worried about misuse of their personal data Privacy concerns in 2012 compared with 2011 (US) 3% Less concerned today 37% No change 60% More concerned today «Your recent amazon purchases, tweet score and location history Source: Edelman & Cobit & TRUSTe makes you 23.5% welcome here.»
  • 4. Mobile payment Thibaut Loilier @tloilier Worldwide mobile payments transaction $400B Store location Self- Loyalty scanning & check-out $300B Redeem Promotions coupons $200B Mobile e- Payment commerce $100B In- store price comparision 2011 2012 $0B 2013 2014 Source: Gartner
  • 5. More ads Thibaut Loilier @tloilier Total media ad spending worldwide, 2012-2015 $700B Global Advertising Markets 2012 Mobile $1.5B Online $650B Direct Mail $68B $155B $600B TV $193B $550B Print 2012 $138B 2013 $500B 2014 Radio 2015 $32B Source: eMarketer, & Facebook
  • 6. Biometric Thibaut Loilier @tloilier Civil and military biometric Built-in biometric reader market revenue forecast $10 000M $7 500M $5 000M $2 500M $0M 2010 2011 2012 2013 2014 2015 2016 Source: Frost & Sullivan
  • 7. Viral video Thibaut Loilier @tloilier Top 3 most shared social video brands Days to 100 Million views 5,9 Million 60 5,5 Million 4,3 Million 45 30 15 0 Google glass video was the most Susan Boyle: Lady Gaga: Rebecca Black: Psy: Gangnam Justin Bieber: shared video brand of 2012 Kony 2012 Britain’s got Bad romance Friday Style Baby talent Source: Marketingcharts.com
  • 8. Mobile addiction Thibaut Loilier @tloilier Worldwide Smart Connected Device Market Forecast Unit Shipments (Millions), 3Q 2012 2 000 Desktop PC Portable PC Tablet Smartphone 1 500 1 000 44% of cell owners have slept with their phone next to their bed because they wanted 500 to make sure they didn’t miss any calls, text messages, or other updates during the night. 0 2011 2012 2013 2014 2015 Source: International Data Corporation, Pew Research Center’s Internet & American Life Project
  • 9. Glass 2.0 Thibaut Loilier @tloilier 50% of consumers expressing immediate interest in purchasing. GPS / Street map Contextual Tourism Museum Local tours merchant Trying on Education clothes Gaming Source: Google Project Glass, Hit Laboratories
  • 10. Hacking Thibaut Loilier @tloilier New Ransomware (malware) samples The volume of malicious and 200 000 high-risk Android apps will reach 1 million in 2013 150 000 100 000 50 000 Hacktivist group Anonymous has said Q1 2011 Q2 2011 that 2013 will be a memorable year Q3 2011 Q4 2011 0 for cyberattacks Q1 2012 Q2 2012 Q3 2012 Source: Trendnicro, McAfee
  • 11. Live Streams 2012 US Presidential Debate: record 1.2 million live streams on CNN.com Felix Baumgartner jump: record 8 million watch live on YouTube In 2013, live- Streams will become more and more popular At the Austin City Limits Music Festival, about a third of the nearly 130 bands on a lineup that includes the Red Hot Chili Peppers, the Black Keys and Jack White had their sets broadcast on YouTube
  • 12. Bring your own device (BYOD) Companies offering BYOD In 2013 more than a quarter of devices used 90 for work will be a smartphone or tablet, not a PC 60 58% of companies expect growth in employees bringing smartphone 30 in 2013 2012 0 2014 Source: Mubaloo, Forrester, Gartner
  • 13. Social advertising Social network ad revenues worldwide $10B $8B Social is a weapon $5B against irrevelancy $3B 2011 2012 $0B 2013 Source: eMarketer, Salesforce, Twitter, IBM
  • 14. Cheapest tablets Tablet average selling Price Forecast “There are few innovations from vendors to differentiate $400 their tablets; low price seems to be the major factor to attract consumers to buy tablets other than iPads”. IMS Market Analyst, Gerry Xu $300 $200 $100 2011 2012 $0 2013 2014 Source: BI Intelligence