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Managerial Economics            By:            Prof. Shilpa. C
Importance of the ManagerialEconomics•   To study the consumer behavior•   Business economics is studied as a    core subj...
Objectives:•   Understood the managerial decision    making•   Learn demand, supply, cost & profit    concepts & functions...
Unit I   Managerial Economics- meaning,    nature & scope,   Managerial Economics decision    making   Role of Manageri...
Unit II   Supply Analysis: meaning &    determinants- production decisions-    production functions   Cost concepts: cos...
Unit III   Market structure: characteristics,    Pricing & output decisions- methods    of pricing – differential pricing...
Unit IV   Profit: Meaning & nature, Profit    policies, Profit planning & forecasting,    Cost volume profit analysis –  ...
Unit V   National Income: Business cycle,    inflation & deflation – balance of    payments- Monetary & Fiscal Policies
References:   Economics for Business by Reddy,    Shanti, Appannaiah   Managerial Economics by Mithani   Managerial Eco...
References:   Economics for Business by Reddy,    Shanti, Appannaiah   Managerial Economics by Mithani   Managerial Eco...
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  1. 1. Managerial Economics By: Prof. Shilpa. C
  2. 2. Importance of the ManagerialEconomics• To study the consumer behavior• Business economics is studied as a core subject• It covers the micro & macro economics• Decision Making
  3. 3. Objectives:• Understood the managerial decision making• Learn demand, supply, cost & profit concepts & functions along with its applications• To learn the inflation, deflation & balance of payment on national income
  4. 4. Unit I Managerial Economics- meaning, nature & scope, Managerial Economics decision making Role of Managerial Economist Demand Analysis- meaning, determinants & types of demand, elasticity of demand
  5. 5. Unit II Supply Analysis: meaning & determinants- production decisions- production functions Cost concepts: cost output relationship- economies & diseconomies of scale- cost functions
  6. 6. Unit III Market structure: characteristics, Pricing & output decisions- methods of pricing – differential pricing- Government intervention & pricing
  7. 7. Unit IV Profit: Meaning & nature, Profit policies, Profit planning & forecasting, Cost volume profit analysis – Investment Analysis
  8. 8. Unit V National Income: Business cycle, inflation & deflation – balance of payments- Monetary & Fiscal Policies
  9. 9. References: Economics for Business by Reddy, Shanti, Appannaiah Managerial Economics by Mithani Managerial Economics by Dwivedi Managerial Economics by Kalkundrikar
  10. 10. References: Economics for Business by Reddy, Shanti, Appannaiah Managerial Economics by Mithani Managerial Economics by Dwivedi Managerial Economics by Kalkundrikar

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