1. Main Components of Corporate Communications
Internal
Communication
Crisis
Communication
PR Engagement
and
Management
Corporate
Communications
CSR/Corporate
Corporate sponsorships
Structure Communication
Studies and
Management
Sustainability
Communication
and
Management
2. Relationship with the other departments
Human
Resources
Department
Technical Marketing
Department Department
Corporate
Communications
Department
Supply Chain Sales
Department Department
Investor
Relations
Department
3. Corporate Reputation
Internal stakeholders External stakeholders
Communication
Web pages Company TV Conferences Social media
Tools
Mobile applications
Newsletter Printed materials Press meetings Intranet
Employees
Blog enviroment Company Embassadors Roundtable meetings Printed media
Crteating Projects through content management
Which is based on Stakeholder Engagement
Projects
Sustainabi Internal
lity Com. Com.
Corporate
Corp.
Communica
CSR Com. Structure
tion
Recent developments about
Content Management
CSR industry/Company
PR
Company assets Crisis
Engagement Vision, mission, Code of ethics
Com.
Announcements values
HR Projects
Industry Corporate
Personal interest researches sponsorships Engagement
within a company Sustainability survey
Crisis Corporate Recruitment
Success stories Management structure studies IR events Process Training content
4. Corporate Structure Studies
Intranet Mobile application
Communication
Newsletter Company TV
Tools
Printed materials Social media
Exp:
Strategies Realizing studies and researches based on employee
engagement.
Top managers and also employees who is each level of
Messengers
company.
Content
Value Research Reputation Research
Employee Engagement Survey
Stakeholder Map Corporate Brand Map
5. PR Engagement
Press meeting
Communication
Interviews Press visiting
Tools
Press release Roundtable meetings
Exp:
Strategies Supporting the employees to develop their speaking
skills.
Company embassadors who is expert about their
business area to speak out about industry evaluation,
future projects, company approach, sustainability and
HR events.
Messengers
Employees (executives and top managers) who have
different skills , specialities and also having speaking
ability.
Content
Personal interests Industry evaluation and future
within a company expectations
Sustainability
Recent developments about industry/company
Success stories Investor relations events
HR events CSR / Corporate sponsorships
6. Internal Communication
Intranet Company Magazine
Communication
Newsletter Mobile application
Tools
Printed materials Company TV
Exp:
Strategies Building the most efficient infrastructure systems to
reach employees.
Company embassadors who is expert about their
business area to speak out about industry
evaluation, future projects, company
approach, sustainability, HR events and etc.
Messengers
Employees (executives and top managers) who have
different skills , specialities and also having speaking
ability.
Content
Personal interests Industry evaluation and future
within a company expectations
Messages from
top managers Sustainability
Recent developments about industry/company
Success stories Investor relations events
HR events CSR / Corporate sponsorships
7. Crisis Communication Crisis Management
Intranet / Crisis Section Press Release/Meeting /
Strategic Approach
Communication Roundtable Events
Mobile Application / Crisis Team
Tools Social Media Newsletter Crisis Training
Crisis Room
Printed Materials Company TV Speaker of Crisis
Pre and Past Reporting
Process Management Plan
Exp: Crisis Strategic Business Partners
Strengthening technical hardware to reach the
Strategies related stakeholders effectively.
Establishing crisis team and to train them and also Content
keep them updated.
Creating Crisis Team Planing Crisis Training
Top managers and related managers who is a Determining of Potantial Description of Crisis
Risk Areas
Messengers member of crisis team and also expert about that its Creating of Best Cases
crisi issue . Preparing of Emergency Document / Crisis Book
Plan
Content
Preparing Crisis Center and Technical Requirements
Crisis issue / Informative Current Developments
content
Crisis Reporting
Crisis Book Crisis Action Plan
8. CSR/Corporate Sponsorship CSR/Corporate Sponsorship
Communication Management
Intranet / Newsletter Social media / Company TV
Strategic Approach
Printed materials Advertisements on media Project Consultancy
Communication
Pre and Past Reporting
Tools Press release, meeting, visiting, roundtable Measurement
organizations and tailor made organization for the Collaboration with strategic partners
stakeholder Stakeholder Engagement
Exp:
- Creating project volunteers to speak out on the
Content
Strategies relevant communication stages.
- Organizing projects based on employee engagement. Reputation research
Company Vision and
Mission
Company ambassadors who is from top managers to
Corporate Brand Map Stakeholder map
Messengers employees within different disciplines. And also
business partners.
Potantial CSR areas Potantial Corporate
Sponsorship areas
Content
Short and long term plan and acquisitions
Objectives of CSR and Corporate Sponsorships
projects Measurement of the projects
Opinions of employees who Recent developments
is a level of that from top in projects
managers to workers and
also business partners Project acquisitions
9. Sustainability Sustainability
Communication Management
Intranet Social media
Strategic Approach
Newsletter Advertisements on media Project Consultancy
Communication Pre and Past Reporting
Printed materials Company TV Measurement
Tools
Collaboration with Business Partners
Press release, meeting, visiting
Stakeholder Engagement
Exp:
Strategies Creating projects which is encouraging employees to
embedd sustainability approach to their working
process. Content
Sustainability Sustainability vision
strategy
Company ambassadors who is from top managers to Sustainability priorities
Messengers
employees within different disciplines.
Sustainbility committments / targets
Content Creating sustainability projects
Sustainability Sustainability report Sustainability Committee
projects Vision, strategies
Sustainbility committments / targets
Acquisitions Sustainability awards