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JULY 2018
LOYALTY SOFTWARE
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Contents
Feed Summary
Investment Trends
Market Details
Exit Outlook
Investors
News
Appendix
2
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Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Contents
Feed Summary
Investment Trends
Market Details
Exit Outlook
Investors
News
Appendix
3
Feed Summary
Investment Trend Summary
Exit Outlook Summary
BlueBox
Summary of Key Markets
Notable Companies in the Sector
Recent News
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Note: Mega Companies includes IPO’d companies, Mega Acquisitions and Unicorn. Data is taken from Tracxn Platform as on July 31, 2018.
Loyalty Software Feed Summary
4
Loyalty Software > Feed Summary
Companies offering software solutions which enable businesses to run and manage customer loyalty programs.
• Inclusions: Companies providing standalone
customer loyalty platforms, coalition loyalty programs,
engagement based rewards, and enablers solutions like
loyalty card aggregators, gamification engines, and
rewards fulfilment solutions.
• Exclusions: Company-owned standalone loyalty
programs, Employee loyalty solutions, B2B loyalty
solutions, blockchain based loyalty solutions, and
customer engagement solutions which do not reward
customers.
• Excludes funding information of Chinese companies Feed in Numbers
Overview
$1.6B
Funding
9
Mega
Companies
244984
FundedCovered on
Tracxn
-
Unicorns
8
Soonicorns
11
Minicorns
6
IPO’d Cos
79
Late Stage Cos
20
6
Acquisitions
106
DeadPooled
39
Acquihired
Series A+ Cos
FiveStars
(2011, San Francisco, $105M)
Capillary Tech
(2008, Bangalore, $100M)
Paytronix
(2001, Newton, $65M)
Top Companies
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Investment Trend Summary
Summary of Funding Activity in Loyalty Software
5
$65M - PE
Paytronix (2001, Newton, $65M)
$20M - Series B
Punchh (2010, Sunnyvale, $32.5M)
$35M - Series D
SessionM (2011, Boston, $97.3M)
$20M - Series B
StocardApp (2011, Mannheim, $25.4M)
$35M - Series D
Tango Card (2009, Seattle, $55.2M)
$20M - Series A
SpotOn (2010, San Rafael, $25M)
$21M - Series A
Drop Loyalty (2015, Toronto, $27.3M)
$17.1M - Series B
Thanx (2012, San Francisco, $23.1M)
$20M - Series C
Capillary Tech (2008, Bangalore, $100M)
$6M - Series B
Ifeelgoods (2010, Palo Alto, $13.6M)
Top Geos of InvestmentEntrepreneurial Activity Global Funding Trend
*YTD *YTD
Loyalty Software > Feed Summary > Investment Trend Summary
Seed Internet Attitude (#2), 11.2 Capital (#1), Allied Minds (#1)
Series A/B DAG Ventures (#2), New Enterprise Associates (#2), 7-Ventures
(#1)
Series C+
Commerce Ventures (#1), General Atlantic (#1), HarbourVest
Partners (#1)
Incubators
Plug and Play Tech Center (#4), 500 Startups (#3),
Startupbootcamp (#3)
Other Notable
Investors
NXTP Labs (#2), Tech Coast Angels (#2), Wayra (#2)
Debt Investors InnoVen Capital (#2), Silicon Valley Bank (#2), Macquarie Group
(#1)
Most Active InvestorsRecent Investments
107
100
141
103
35
2013 2014 2015 2016 2017 2018*
Y-o-Y # of Companies Founded 46 35 38 42 27 15
$133M $136M $134M
$172M
$41M
$253M
2013 2014 2015 2016 2017 2018*
$ Funding # Rounds
$965M
$211M
$130M
$127M
$31.3M
US
Europe
India
Israel
Canada
$ Funding
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Summary of exit outlook in Loyalty Software
Exit Outlook Summary
66
Most Active AcquirersTop Investors in Exits
Custom Solutions 1 Bilendi (1999, Paris)
Acorn Agri 1 Grass Roots (1980, Tring)
Expon Capital 1 Bilendi (1999, Paris)
Gimv 1 Bilendi (1999, Paris)
Holtzbrinck
Ventures
1 Bilendi (1999, Paris)
Feb 2018 Nectar Acq by Sainsbury's for $105M
Jan 2017 Cartera Acq by Ebates
Oct 2016 Grass Roots Acq by Blackhawk Network for $118M
Sep 2014 Shopkick Acq by SK Planet
Aug 2010 GameLogic Acq by Scientific Games
Oct 2005 Affinion Acq by Apollo Global Management for $1.8B
Loyalty Software > Feed Summary > Exit Outlook Summary
Apollo Global
Management
1 Affinion (Oct 2005, $1.8B)
Blackhawk
Network
1 Grass Roots (Oct 2016, $118M)
Scientific Games 1 GameLogic (Aug 2010)
Sainsbury's 1 Nectar (Feb 2018, $105M)
Ebates 1 Cartera (Jan 2017)
Recent IPOs Top Acquisitions
Ackroo
Gift card & loyalty program for businesse…
IPO MCap: - Current MCap: -
Bilendi
Market Research and Loyalty Management Pl…
IPO MCap: - Current MCap: -
Epoxy App
Gift and Loyalty card app
IPO MCap: - Current MCap: -
Points Feb 2011
Rewards sourcing network
IPO MCap: - Current MCap: $182M
Smiles
Brazil based coalition loyalty program
IPO MCap: - Current MCap: -
Multiplus
Brazil-based pure play coalition loyalty…
IPO MCap: - Current MCap: -
For any Feedback and Query reach out to MyAnalyst@tracxn.com.
Funding data excludes Debt, Grants & Post-IPO rounds. Excludes all details for Chinese companies
FACTSHEET
Feed Report - Loyalty Software - Jul 20187 Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.
Overview
Companies 984
Funded 244 Series A+ 79
Funding $1.6B Last 2 yrs $371M
Most Active Investors
Seed Internet Attitude (2)
Series A/B DAG Ventures (2)
Series C+ Commerce Ventures (1)
Others NXTP Labs (2)
Incubators Plug and Play Tech Center (4)
Top Cities
Bay Area 40 Cos $365M
Boston 7 Cos $149M
Feed in Numbers
Unicorns - Soonicorns 8
Minicorns 11 Editor Picks 51
Acquihired 39 Deadpooled 106
Top Companies
Paytronix (2001, Newton, $65M)
FiveStars (2011, San Francisco, $105M)
Capillary Tech (2008, Bangalore, $100M)
Exits
IPOs 6 Points, Smiles
Acquisitions 6 Affinion, Grass Roots
Top Acquirers Apollo Global Management,
Blackhawk Network
Marketmap: Loyalty Software
ENGAGEMENT BASED
LOYALTY ENABLERS
AGGREGATORS
REWARDS FULFILMENT
GAMIFICATION ENGINES
STANDALONE
ENTERPRISE
SMB
COALITION
REWARD POINTS ACCRUAL
PAYMENTS CARD LINKED
Loyalty Software > Feed Summary > BlueBox
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Key Sub Sectors in Loyalty Software Sector
Summary of Key Markets
8
Top Markets of Investment Activity
# Cos on
Platform
Last 2 Years
$ Invested # Round
Standalone Loyalty Platforms >
Restaurants 32 $89M 6
Standalone Loyalty Platforms > Multi-
Industry > Large Enterprises >
Platforms
111 $68.4M 7
Standalone Loyalty Platforms > Multi-
Industry > SMBs > App-Based >
Points Based
170 $43.2M 11
Coalition Loyalty Programs > Payments
Card Linked > Multi-industry >
App-based
11 $28M 3
Sub Sectors
# Cos
Tracked
#
Funded
Total
Funding
Standalone Loyalty Platforms
Companies providing end-to-end loyalty management
platforms for businesses enabling them to roll out
loyalty programs of their own
628 146 $951M
Coalition Loyalty Programs
Companies providing coalition loyalty programs which
have a common loyalty "currency" and enable the
members of these programs to accrue/redeem
rewards across multiple merchant partners
161 26 $317M
Loyalty Enablers
Companies providing loyalty program enablers which
businesses can use on top of their loyalty programs to
make it more appealing to customers
85 30 $178M
Engagement Based Rewards
Companies providing engagement-based loyalty
solutions which enable businesses to reward their
customers for their engagement
110 42 $113M
Loyalty Software > Feed Summary > Summary of Key Markets
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
List of Notable Companies in Loyalty Software
Notable Companies in the Sector
9
Note: *(Founded Year, Location, Total Funding)
Loyalty Software > Feed Summary > Notable Companies in the Sector
Public
Multiplus
(2009, Sao Paulo)*
Smiles
(2013, Barueri)
Ackroo
(2012, Ottawa)
Bilendi
(1999, Paris)
Epoxy App
(2012, Las Vegas)
Points
(2000, Toronto)
Acquired
Affinion
(2005, Stamford)
Grass Roots
(1980, Tring)
Nectar
(2002, London)
Tracxn - Loyalty Software Startup Landscape
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
List of Notable Companies by Market in Loyalty Software
Notable Companies by Market (1/3)
11
Loyalty Software > Feed Summary > Notable Companies by Market
Standalone Loyalty Platforms
Multi-Industry
FiveStars (2011, San Francisco, $105M)
Customer loyalty program which integrates with
merchant POS systems
Soonicorn. Stage: Series C
HarbourVest Partners, Menlo Ventures, DCM
Ventures and 7 Other Investors
Switchfly (2003, San Francisco, $34.8M)
SaaS based travel-commerce and loyalty platform
Soonicorn. Stage: Series C
Thayer Ventures, Azure Capital Partners, StarVest
Partners and 4 Other Investors
Thanx (2012, San Francisco, $23.1M)
Card integrated Loyalty programs
Soonicorn. Stage: Series B
Sequoia Capital, Javelin Venture Partners, Icon
Ventures and 5 Other Investors
Multi-Industry
Clutch (2012, Ambler, $20.1M)
Customer management Platform
Soonicorn. Stage: Series B
Larry Stone, Safeguard Scientifics, Ben Franklin
Technology Partners and 1 Other Investors
Affinion (2005, Stamford)
Loyalty and customer engagement solutions
Stage: Acquired
Bilendi (1999, Paris)
Market Research and Loyalty Management
Platform
Stage: Public
Custom Solutions, Gimv, Odyssee Venture and 3
Other Investors
Epoxy App (2012, Las Vegas)
Gift and Loyalty card app
Stage: Public
Retail
Capillary Tech (2008, Bangalore, $100M)
Omnichannel engagement and commerce platform
for businesses
Soonicorn. Stage: Series C
Warburg Pincus, Sequoia Capital, InnoVen Capital
and 6 Other Investors
Ackroo (2012, Ottawa)
Gift card & loyalty program for businesses
Stage: Public
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
List of Notable Companies by Market in Loyalty Software
Notable Companies by Market (2/3)
12
Loyalty Software > Feed Summary > Notable Companies by Market
Standalone Loyalty Platforms
Restaurants
Paytronix (2001, Newton, $65M)
Restaurant loyalty solutions
Soonicorn. Stage: Funded
Great Hill Partners
Coalition Loyalty Programs
Reward Points Accrual
Multiplus (2009, Sao Paulo)
Brazil-based pure play coalition loyalty program
Stage: Public
Smiles (2013, Barueri)
Brazil based coalition loyalty program
Stage: Public
Nectar (2002, London)
Coalition-based loyalty program in the United
Kingdom
Stage: Acquired
Level Ventures
Payments Card Linked
Linkable Networks (2010, Boston, $46.5M)
SKU Credit Card linked offers
Soonicorn. Stage: Series C
Common Angels, Blue Chip Venture, Kepha Partners
and 6 Other Investors
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
List of Notable Companies by Market in Loyalty Software
Notable Companies by Market (3/3)
13
Loyalty Software > Feed Summary > Notable Companies by Market
Engagement Based Rewards
Referral Based Rewards
Extole (2009, San Francisco, $42.4M)
B2C and P2P referral automation platform
Soonicorn. Stage: Series C
Norwest Venture Partners, Shasta Ventures,
Redpoint Ventures and 2 Other Investors
Loyalty Enablers
Aggregators
Points (2000, Toronto)
Rewards sourcing network
Stage: Public
Rewards Fulfilment
Grass Roots (1980, Tring)
Rewards fulfillment and employee recognition
solutions for businesses
Stage: Acquired
Acorn Agri
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
List of Notable Companies in Loyalty Software in China
Notable Companies in the Sector in China
14
Loyalty Software > Feed Summary > Notable Companies in the Sector in China
Public
Moxian
(2011, Shenzhen)
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Recent News in Loyalty Software Sector
Recent News
15
Jul 2018
Global Retail Analytics Market 2018 Detailed Analysis Research
Report by 1010data, Inc., Angoss Software Corporation,
truthweek.com
Jul 2018
Cheetah Digital Acquires Stellar Loyalty to Redefine Customer
Engagement And Loyalty For B2C Marketers, Business Wire
Jul 2018
Aimia Rejects US$180 Million Aeromexico Offer to Acquire PLM
Stake, CNW
Jul 2018
Grupo Aeromexico Announces Offer to Acquire Aimia's Stake in
PLM, PR Newswire
Jul 2018
Collinson bolsters travel risk management offering, Buying Business
Travel
Jul 2018
Air Canada, banks make C$2.25 billion bid for Aeroplan loyalty
program, Reuters
Jul 2018
SessionM Announces New Strategic Funding to Fuel New
Innovation and Global Expansion, Business Wire
Jul 2018
Points raises $8M to bring blockchain and AI to credit rating,
EconoTimes
Jul 2018
Aeroplan transforming to become the best travel loyalty program in
Canada, CNW
Jul 2018
Mention Me, the referral marketing platform, raises $7M led by
Eight Roads Ventures, TechCrunch
Jul 2018 IC Group upgrades earnings forecast for FY17/18, fashionunited.uk
Jul 2018 Moxian, Inc. Releases New Version Moxian+ App, PR Newswire
Key Recent News Key Recent News
Jul 2018
Malaysia Airlines Enrich and Loylogic Announce the Launch of
Loylogic's New BUY Miles Solution, PR Newswire
Jul 2018 Flux now live on Barclays Launchpad; set for new trial, Verdict
Jul 2018
Affinion Group Enters into Agreement to Sell its Insurance Division
to Mill Point Capital, PR Newswire
Jul 2018
Capillary Technologies Leads Bata’s Omnichannel CRM Journey to
New Markets in Southeast Asia, Retail News
Jun 2018
Amer Sports completes acquisition of Peak Performance,
fashionunited.uk
Jun 2018
Warbug Pincus-backed Capillary Technologies to expand into newer
markets, Business Standard
Jun 2018
Epsilon, DCConnect deliver on SDN-based intercarrier
orchestration, Fierce Telecom
Jun 2018
Paytronix Announces ‘Change the Game’ as Theme for this Year’s
Annual User Conference, PXUX 2018, GlobeNewswire
Jun 2018
SessionM Delivers New Salesforce Integration to Transform How
Global Brands Deliver Real-Time, Personalized Experiences, Business
Wire
Jun 2018
CRM and Marketing Automation Platform Hashtag Loyalty Raises
Seed Funding, BW Businessworld
Jun 2018
Epsilon, BBIX partner to deliver on-demand connectivity to internet
exchange points across Japan, Telecompaper
Loyalty Software > Feed Summary > Recent News
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Contents
Feed Summary
Investment Trends
Market Details
Exit Outlook
Investors
News
Appendix
16
Funding Trends
Median Deal Size and Trend
New Entrants in Funding Club
Distribution of companies by Funding Range
Funding Funnel of the Sector
Top Investments and Investors
Investors in Unicorn club
Some more Sector Reports you might want to check out
Join 4000+ people taking sharper decisions with Tracxn
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Jun 2018
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
$84M
$283M
$133M $136M $134M
$172M
$41M
$253M
0
10
20
30
40
50
60
$0k
$50M
$100M
$150M
$200M
$250M
$300M
2011 2012 2013 2014 2015 2016 2017 2018*
$ Funding # Rounds
Investments ($M) and number of rounds in Loyalty Software; 2011-2018
Global Funding Trends (1/2)
18
Note: Funding excludes Grant, Debt and Post IPO rounds. Excludes all details for Chinese companies
Loyalty Software > Investment Trends > Global Funding Trends
#Rounds
$Funding
3 Year CAGR
6 Year CAGR 8% # of Rounds11% $ Funding
3% # of Rounds
33% $ Funding
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
17 28 21 18 17 27 18 5
15
20 23 14
12
10 5
6
1 7 2 3 9 5 4 4
2011 2012 2013 2014 2015 2016 2017 2018 YTD
Seed Early Stage Late Stage
33
15
Total # of Rounds
$7M $12M $8M $5M $7M $18M $20M $5M
$61M
$121M
$112M $90M
$38M
$60M
$8M
$105M
$16M
$150M
$13M $41M $89M $94M $13M $144M
2011 2012 2013 2014 2015 2016 2017 2018 YTD
Seed Early Stage Late Stage
$0K
$120M
$0K
$26M
$65M
$105M
$0K
$225M
0
1
2
3
4
5
6
7
8
9
0
50000000
100000000
150000000
200000000
250000000
2011 2012 2013 2014 2015 2016 2017 2018 YTD
$ Funding # of Rounds
19
Note: Mega Rounds = rounds with size > $20M. Funding excludes Grant, Debt and Post IPO rounds. Excludes all details for Chinese companies
Stage-wise Number of RoundsStage-wise $ Invested
New Entrants in Funded ClubMega Rounds
Global Funding Trends (2/2)
Investments ($M) and number of rounds in Loyalty Software; 2011-2018
Loyalty Software > Investment Trends > Global Funding Trends
48
26
12
15
20
9
4
134
$1.4M
$1.2M
$0.0M
$0.5M
$1.0M
$1.5M
$2.0M
$2.5M
$3.0M
$3.5M
0
20
40
60
80
100
120
140
160
2012 2013 2014 2015 2016 2017 2018 YTD Total
Entrants in Funding Club Avg. Ticket Size
- 2 - 1 2 3 - 8 $1.4M $1.1M $0.7M $0.7M $0.6M $0.9M $2.9M $1.2M
$84M
$253M
Total $ Invested
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 201820
Loyalty Software > Investment Trends > Funding Trends by Geography
Investments ($M) and number of rounds in Loyalty Software
Funding Trends by Geography
Funding Trends by Geography Top Cities of Funding
City $ Funding # Rounds
Bay Area 365M 56
Boston 149M 17
Ness Ziona 108M 3
Bangalore 99.4M 11
Seattle 66.3M 13
Newton 65M 1
Amsterdam 63.6M 4
Lexington 51.2M 10
New York City 43.8M 12
Munich 35.6M 2
Total Funding
203
75
30
7
9
12
3
3
# Rounds
$965M
$211M
$130M
$127M
$31.3M
$4.9M
$1.9M
$760k
US
Europe
India
Israel
Canada
SEA
United Arab
Emirates
Australia
Note: Excludes funding information of China companies
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 201821
Trend of Average Deal Size ($M)
$0.8
$0.6 $0.5 $0.4
$0.9 $0.9
$1.3
2011 2012 2013 2014 2015 2016 2017
$4.5
$5.7
$4.2
$3.3 $2.8 $3.3
$2.0
$5.5
$7.8 $8.2 $9.6
$6.5
$11.8
$0.0
$16.4
$21.4
$6.3
$13.7
$22.2
$18.9
$6.5
Loyalty Software > Investment Trends > Median Deal Size and Trend
Median and Average Deal Size in $M (per Stage) in Loyalty Software; 2011-2017
Median Deal Size and Trend
Note: Excludes funding information of Chinese companies. *Graph not to scale
Median Deal Size and Range
$15K* $5.5M
$427K $21M
$2.5M $26M
$1.9M $100M
$12.1M
$6.5M
$3.3M
$370K
Series C+
Series B
Series A
Seed
Stage
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Note: 103 companies with undisclosed funding amount are not included
22
<$1M
$1-10M
$10-50M
$50-100M
$100M+
Funding Range
49
56
30
5
3
No. of Companies
Loyalty Software > Investment Trends > Distribution of companies by Funding Range
No. of companies by funding range in Loyalty Software; as of Jul 2018
Distribution of companies by Funding Range
$14M
$171M
$722M
$339M
$313M
$ Investment
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Stage No. of Companies
Funding
Funnel
100%
25%
8%
4%
2%
23
Note: Numbers in the brackets show the count of companies
Time to raise
next round
20
38
79
244
984
Series C+
Series B
Series A
Funded
Founded
Next
Round
100M+
Valuation
Exits
Acqui-
Hired
Dead
Pooled
Others
25% 2%
(17)
1%
(9)
4%
(42)
11%
(106)
60%
(592)
32% 6%
(14)
2%
(6)
14%
(34)
14%
(34)
40%
(97)
48% 11%
(9)
1%
(1)
22%
(17)
9%
(7)
22%
(17)
53% 24%
(9)
3%
(1)
21%
(8)
5%
(2)
21%
(8)
- 35%
(7)
5%
(1)
15%
(3)
- 25%
(5)
Loyalty Software > Investment Trends > Funding Funnel
Number of companies progressing to subsequent funding stages in Loyalty Software
Funding Funnel
21 Months
18 Months
30 Months
Investment backedBootstrapped
8
6
3
Soonicorns
Unicorns
Acquisitions
IPOs
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 201824
Note: Seed Stage (Seed, Angel), Early Stage (Series A, Series B), Late Stage (Series C+, PE)
Loyalty Software > Investment Trends > Notable Investments in last 24 months
Major funding rounds by Stage in Loyalty Software; Jul 2016-Jul 2018
Notable Investments in last 24 months (1/2)
LATE STAGE
$65M - PE Jan 2018
Paytronix (2001, Newton, $65M)
Restaurant loyalty solutions
Great Hill Partners
$35M - Series D Sep 2016
SessionM (2011, Boston, $97.3M)
Cloud-based solutions for ad serving and data
management capabilities with integrated loyalty
marketing technology
Salesforce, Causeway Media Partners, Charles River
Ventures, Highland Capital Partners, Kleiner Perkins
$35M - Series D May 2018
Tango Card (2009, Seattle, $55.2M)
Digital gift card reward program
FTV Capital
LATE STAGE
$23.8M - Series D Jul 2018
SessionM (2011, Boston, $97.3M)
Cloud-based solutions for ad serving and data
management capabilities with integrated loyalty
marketing technology
Salesforce, Causeway Media Partners, General
Atlantic, Highland Capital Partners, Kleiner Perkins,
Charles River Ventures
$20M - Series C Feb 2018
Capillary Tech (2008, Bangalore, $100M)
Omnichannel engagement and commerce platform
for businesses
Warburg Pincus, Sequoia Capital
$3M - Series D Jun 2017
Buzz Points (2009, Austin, $34M)
Locally-Focused Customer Loyalty Program
$2.9M - Series C Nov 2016
Linkable Networks (2010, Boston, $46.5M)
SKU Credit Card linked offers
EARLY STAGE
$21M - Series A Jan 2018
Drop Loyalty (2015, Toronto, $27.3M)
Coalition-based loyalty program
New Enterprise Associates, Sierra Ventures, White
Star Capital, FF Venture Capital, Portag3 Ventures,
Silicon Valley Bank, Two Small Fish Ventures
$20M - Series B Apr 2018
Punchh (2010, Sunnyvale, $32.5M)
Mobile CRM and loyalty Software
Sapphire Ventures, Cervin Ventures
$20M - Series B Jun 2018
StocardApp (2011, Mannheim, $25.4M)
Digital loyalty card app for iOS and android
Macquarie Group, Shortcut Ventures, Alstin,
engelhorn
$20M - Series A Apr 2018
SpotOn (2010, San Rafael, $25M)
Loyalty program through app
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 201825
Note: Seed Stage (Seed, Angel), Early Stage (Series A, Series B), Late Stage (Series C+, PE)
Loyalty Software > Investment Trends > Notable Investments in last 24 months
Major funding rounds by Stage in Loyalty Software; Jul 2016-Jul 2018
Notable Investments in last 24 months (2/2)
EARLY STAGE
$17.1M - Series B Dec 2016
Thanx (2012, San Francisco, $23.1M)
Card integrated Loyalty programs
Sequoia Capital, Javelin Venture Partners, Icon
Ventures
$427k - Series A Oct 2017
Chirpify (2012, Portland, $8.8M)
Social media engagement and loyalty solution for
businesses
Series A Aug 2017
LimeTray (2013, Delhi)
Platform enabling web presence & marketing for
F&B industry
JSW Ventures
SEED STAGE
$5.3M - Angel Jan 2017
Clutch (2012, Ambler, $20.1M)
Customer management Platform
Larry Stone
$2.9M - Seed Mar 2017
FanMiles (2015, Berlin, $2.9M)
Coalition loyalty program for businesses and their
customers
Auden AG
$2.5M - Seed Oct 2016
Swipii (2012, Glasgow, $2.5M)
Mobile-based customer loyalty program
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Most Active Investors (VC, PE) by Stage in Loyalty Software; Last 5 years (Aug 2013-Jul 2018)
Most Active VC & PE Investors
26
Note: Seed Stage (Seed, Angel), Early Stage (Series A, Series B), Late Stage (Series C+, PE)
Loyalty Software > Investment Trends > Most Active VC & PE Investors
SEED STAGE
Internet Attitude(2 Investments)
Ambassify, Freedelity
1
Kepha Partners
Adored
2
White Star Capital
Drop Loyalty
3
Blume Ventures
m.Paani
4
YourNest
MoMark
5
Spark Capital
Nift
6
Sierra Ventures
Drop Loyalty
7
Wavemaker Partners
ZAPtag
8
Caixa Capital Risc
Social and loyal
9
Cherubic Ventures
Playbasis
10
EARLY STAGE
New Enterprise Associates(2 Investments)
Belly, Drop Loyalty
1
DAG Ventures(2 Investments)
Belly, Yub
2
Sequoia Capital
Thanx
3
Greylock Partners
Yub
4
Atomico
Yub
5
Foundry Group
Nift
6
Correlation Ventures
Mogl
7
Alstin
StocardApp
8
Shortcut Ventures
StocardApp
9
StarVest Partners
CrowdTwist
10
LATE STAGE
Warburg Pincus
Capillary Tech
1
Scale Venture Partners
Extole
2
General Atlantic
SessionM
3
HarbourVest Partners
FiveStars
4
Commerce Ventures
SessionM
5
KEC Ventures
Buzz Points
6
H.I.G. Growth Partners
Carlton
7
Lovell Minnick Partners
Engage People
8
Pine Tree Equity
House Advantage
9
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 201827
Loyalty Software > Investment Trends > Most Active Ecosystem Investors
Top Ecosystem Investors in Loyalty Software; Last 5 years (Aug 2013-Jul 2018)
Most Active Ecosystem Investors
INCUBATOR/ACCELERATOR
Plug and Play Tech Center(4 Investments)
Capillary Tech, Linkable Networks, Bunchball
1
500 Startups(3 Investments)
Playbasis, WooWup, Loyalty Refunds
2
Startupbootcamp(3 Investments)
Buzzoek, Stampwallet, Doboz
3
Techstars(3 Investments)
CrowdTwist, Flux, PlayFull
4
Axilor Ventures
UrbanPiper
5
Ben Franklin Technology Partners
Clutch
6
Cventures
Oktoplus
7
FasterCapital
AroundWise
8
Fast Track Malmo
Qlubo
9
FF Venture Capital
Drop Loyalty
10
OTHER NOTABLE INVESTORS
NXTP Labs(2 Investments)
WooWup, PingStamp
1
Tech Coast Angels(2 Investments)
Mogl, Social Annex
2
Wayra(2 Investments)
Swipii, Nokincard
3
Accomplice
Nift
4
Aequitas Capital
Mogl
5
Ahimsa partners
Hashtag Loyalty
6
Atlanta Technology Angels
GetOne Rewards
7
BAF Spectrum
ReferralCandy
8
Bright Station
Buyapowa
9
Causeway Media Partners
SessionM
10
DEBT INVESTORS
InnoVen Capital(2 Investments)
Capillary Tech, Loylty Rewardz
1
Silicon Valley Bank(2 Investments)
Drop Loyalty, GetOne Rewards
2
Macquarie Group
StocardApp
3
Monroe Capital
Mogl
4
Spring Capital Partners
Taggo
5
Western Technology Investment
SessionM
6
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 201828
Loyalty Software > Investment Trends > Investors in Unicorn club
Investors in Unicorn Club
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 201829
Loyalty Software > Investment Trends > Unicorn Investors in the Sector
Unicorn Investors in the Sector
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Contents
Feed Summary
Investment Trend
Market Details
Exit Outlook
Investors
News
Appendix
30
BlueBox
Key Sub Sectors
Detailed Sector Taxonomy
Top Markets of Investment Activity
Top Markets of Early Stage Investors
Other Notable Markets
Market Deep Dive
Some more Sector Reports you might want to check out
Join 4000+ people taking sharper decisions with Tracxn
Sales Force Automation
Jun 2018
Data as a Service
Jun 2018
Big Data Analytics
May 2018
Feed Report - Loyalty Software - Jul 201832 Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.
Marketmap: Loyalty Software Loyalty Software > Market Details > BlueBox
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Key Sub Sectors
33
Key Sub Sectors in Loyalty Software
Market Top Companies
# Cos
Tracked
#
Funded
Total
Funding
Standalone Loyalty Platforms
Companies providing end-to-end loyalty management platforms for businesses enabling them
to roll out loyalty programs of their own
Cartera (2005, Lexington, Acquired)
Bilendi (1999, Paris, Public)
628 146 $951M
Coalition Loyalty Programs
Companies providing coalition loyalty programs which have a common loyalty "currency" and
enable the members of these programs to accrue/redeem rewards across multiple merchant
partners
Smiles (2013, Barueri, Public)
Linkable Networks (2010, Boston, $46.5M)
161 26 $317M
Loyalty Enablers
Companies providing loyalty program enablers which businesses can use on top of their
loyalty programs to make it more appealing to customers
Bunchball (2005, Redwood City, Acquired)
Tango Card (2009, Seattle, $55.2M)
85 30 $178M
Engagement Based Rewards
Companies providing engagement-based loyalty solutions which enable businesses to reward
their customers for their engagement
Shopkick (2009, Redwood City, Acquired)
Extole (2009, San Francisco, $42.4M)
110 42 $113M
Loyalty Software > Market Details > Key Sub Sectors
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Detailed Sector Taxonomy (1/5)
34
Loyalty Software > Market Details > Detailed Sector Taxonomy
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Detailed Sector Taxonomy (2/5)
35
Loyalty Software > Market Details > Detailed Sector Taxonomy
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Detailed Sector Taxonomy (3/5)
36
Loyalty Software > Market Details > Detailed Sector Taxonomy
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Detailed Sector Taxonomy (4/5)
37
Loyalty Software > Market Details > Detailed Sector Taxonomy
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Detailed Sector Taxonomy (5/5)
38
Loyalty Software > Market Details > Detailed Sector Taxonomy
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Rank Market
Last 2 Years
$ Invested # Round Top Funded Company
1
(-)
Standalone Loyalty Platforms > Multi-Industry > Large Enterprises > Platforms
Companies providing loyalty management platform for large enterprises
(Companies covered 111 | Funded 35 | Total Funding $309M)
$68.4M
(-$165M)
7
(-30)
SessionM
(2011, Boston, $97.3M)
2
(+1)
Standalone Loyalty Platforms > Restaurants
Companies providing loyalty management platforms for restaurants
(Companies covered 32 | Funded 15 | Total Funding $107M)
$89M
(+$71.1M)
6
(-4)
Paytronix
(2001, Newton, $65M)
3
(-1)
Coalition Loyalty Programs > Payments Card Linked > Multi-industry > App-
based
Companies providing mobile-app based payments-card linked loyalty platforms to businesses
(Companies covered 11 | Funded 5 | Total Funding $58.9M)
$28M
(-$2.9M)
3
(-4)
Drop Loyalty
(2015, Toronto, $27.3M)
39
Note: The numbers in the bracket represent the change in a 2 year period.
Top Markets of Investment Activity
Top Markets by Funding in Loyalty Software in last 2 years (July 2016 - June 2018)
Loyalty Software > Market Details > Top Markets of Investment Activity
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Rank Market # Investments Key Investments
1
Coalition Loyalty Programs > Payments Card Linked > Multi-industry > App-based
Companies providing mobile-app based payments-card linked loyalty platforms to businesses
(Companies created 11 | Funded 5 | Total Funding $58.9M )
1 Drop Loyalty (2015, Toronto, $27.3M)
Note: Investors considered - Sequoia Capital, Accel Partners, Andreessen Horowitz, NEA, Greylock Partners, General Catalyst Partners, Benchmark Capital, KPCB, Khosla Ventures, Redpoint Ventures, Founders Fund, SV Angel, Index Ventures, Bessemer
Venture Partners, Lightspeed Venture Partners, Venrock, Draper Fisher Jurvetson, Institutional Venture Partners, Intel Capital, Battery Ventures
40
Top Markets of Early Stage Investors
Top Markets where Early Stage Investors are investing in last 2 years (July 2016 - June 2018)
Loyalty Software > Market Details > Top Markets of Early Stage Investors
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Incubators
Ben Franklin Technology Partners (#1), Rev1 Ventures
(#1)
Seed Mohr Davidow Ventures (#1), Rare Medium (#1)
Series A/B Benchmark Capital (#1), Yozma Group (#1)
Series C+ JPMorgan (#1), General Atlantic (#1)
Affinion Oct - 2005
Acq by Apollo Global Management for
$1.8B
Bilendi
IPO'd
$23.8M - Series D
SessionM (2011, Boston, $97.3M)
$2M - Series A
EasyTech Services (2011, Delhi,
$2M)
$699k - Seed
Mobiquest Mobile Technologies
(2008, Noida, $1.1M)
PE
Engage People (2008, Markham)
$5.3M - Angel
Clutch (2012, Ambler, $20.1M)
$1.6M - Series A
Loyalty Prime (2014, Munich, $1.6M)
$35M - Series D
SessionM (2011, Boston, $97.3M)
$4.1M - Series B
Clutch (2012, Ambler, $20.1M)
Seed
Talon One (2015, Berlin)
PE
House Advantage (2004, Las Vegas)
Dec 2017
HelloWorld: New Loyalty Report Reveals 75% of Consumers
Want To Be Rewarded Beyond Purchase, GlobeNewswire
Oct 2017
DE-CIX and Epsilon partner together on cloud integrator
offering, Capacity Media
May 2015
Clutch Raises $5.0M to Close Series B, Led By Safeguard
Scientifics, Business Wire
Dec 2017
AFFINION GROUP HOLDINGS, INC. : Change in Directors or
Principal Officers , 4-Traders
May 2012
Gamification Startup SessionM Raises $20M Led By Charles
River Ventures – TechCrunch, TechCrunch
Dec 2017
Carlton Group Receives Investment from H.I.G. Growth
Partners to Support Continued Rapid Development, VCA
Online
Nov 2017
BI WORLDWIDE Bags Gold at the HR Vendors of the Year
Awards 2017, Business Wire India
Dec 2017
Eighty-Five Percent Growth in Partner Eco-System Enhances
Annex Cloud's Ability to Serve Clients, Newswire
Aug 2017
Partnership between 2 vendors leads to all-in-one mobile
ordering and loyalty platform, Mobile Payments Today
Jul 2017
Aimia's Senior Secured Note: 8.5% Yield With Assets
Supporting 100% Recovery, Seeking Alpha
Dec 2017
Monaco Adds LoungeKey Airport Lounge Access to Monaco
Visa Platinum Rose Gold, Space Gray, and Obsidian Black
Cards, PR Newswire
May 2011
Quattro co-founder launches mobile-app tool startup Session
M | VentureBeat, VentureBeat
Aug 2017 Aimia Reports Second Quarter 2017 Results, CNW
News
0
1
2
3
4
5
6
7
$0k
$10M
$20M
$30M
$40M
$50M
2014 2015 2016 2017 2018
YoY Funding Rounds
2
8
18
35
111
M&A/IPO
Series C+
Series A+
Funded
Companies
Covered
Funding Funnel
Standalone Loyalty Platforms > Multi-Industry > Large Enterprises > Platforms: Market Factsheet
41
Exits
Most Active Investors
Recent Investments
YoY Funding and Rounds
Companies providing loyalty
management platform for large
enterprises
SessionM
(2011, Boston, $97.3M)
Clutch
(2012, Ambler, $20.1M)
SoHalo
(2011, Palo Alto, $15.9M)
CrowdTwist
(2009, New York City, $15.8M)
Top Companies
#1 Top Markets of Investment Activity
Loyalty Software > Market Details > Market: Platforms
Companies Created 111 | Funded 35 | Total Funding $309M
Market: Platforms
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 201842
Standalone Loyalty Platforms > Multi-Industry > Large Enterprises > Platforms: Top Companies
Loyalty Software > Market Details > Market: Platforms
#1 Top Markets of Investment Activity
Market: Platforms
Analyst’s Pick
Clutch (2012, Ambler, $20.1M)
Customer management Platform
Soonicorn. Stage: Series B
Larry Stone, Safeguard Scientifics, Ben Franklin
Technology Partners, NewSpring Capital
PunchTab (2011, Palo Alto, $11.5M)
Omni channel customer engagement SaaS platform
Minicorn. Stage: Acquired
Mohr Davidow Ventures, Social Capital,
CrunchFund, Milliways Ventures
BI WORLDWIDE (1950, Minneapolis)
Channel & customer loyalty and engagement
solutions
Editor's Pick. Stage: Unfunded
Bond Brand Loyalty (2009, Mississauga)
Loyalty program software provider for enterprises
Editor's Pick. Stage: Unfunded
Como (2010, Ness Ziona)
Customer management and loyalty solutions to
businesses
Editor's Pick. Stage: Unfunded
Analyst’s Pick
Excentus (1996, Dallas)
Loyalty management platform for businesses
Editor's Pick. Stage: Acquired
EXTRA (2012, Istanbul)
Loyalty management platform for businesses
Editor's Pick. Stage: Unfunded
Kobie Marketing (1990, St. Petersburg)
Customizable loyalty platform provider
Editor's Pick. Stage: Unfunded
Magneds (1999, Tilburg)
Loyalty management and engagement platform
provider
Editor's Pick. Stage: Unfunded
Maritz Motivation Solutions (2000, Saint
Louis)
Loyalty Solutions
Editor's Pick. Stage: Unfunded
PerksWW (2001, Little Rock)
Loyalty and rewards management solutions for
businesses
Editor's Pick. Stage: Funded
Z Capital Investments
Analyst’s Pick
ReactorCX (2014, Seattle)
Customer loyalty and engagement solutions for
businesses
Editor's Pick. Stage: Unfunded
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Note: Overall Rating is a combination of Funding and Team rating, along with Execution, Size and Growth metrics
43
Standalone Loyalty Platforms > Multi-Industry > Large Enterprises > Platforms: Leaderboard
Loyalty Software > Market Details > Market: Platforms
#1 Top Markets of Investment Activity
Better than Market Average
Market: Platforms
Overall
Rating
Company
Name
Foun
ded
Year
Location Stage Funding Team
Execution Quality Size Metrics 6M Growth Metrics
App
Rating
App
UX
Web
UX
News
Web
Traffic
Rank
Social
Follow
ing
Mobile
Downl
oads
# App
Revie
ws
Web Traffic
Rank
Mobile
Downloads
Social
Following
Δ % Δ % Δ %
5.0 Affinion Group 1973 Stamford Acquired - - 3 4 4 - 1.7M 227 4k 24 948k 137% - - 33 17%
5.0
BI
WORLDWIDE
1950
Minneapoli
s
Unfunded - 5 4 3 4 1 360k 3.7k 47k 167 -1.3M -78% 13 8% 26 1%
4.9 StellarLoyalty 2014 Foster City Acquired $9M - 4 - - 3 10M 230 8k 115 10M 169% - - 8 3%
4.9
Inspiring
Benefits
2010 Madrid Acquired - - 4 - - - 437k 529 3k 16 21k 5% 8 82% 11 2%
4.8 Como 2010 Ness Ziona Unfunded - - 4 - 4 5 74k 5.6k 1.8M 4.9k -2k -2% 570 12% - -
4.8 ADELYA 2005 Toulouse Funded - - 3 3 3 - 1.1M 245 4k 38 -38k -3% - - 27 12%
4.7 Qivos 2004 Athens Unfunded - - 4 - 4 - 2M 300 750 5 153k 8% 1 25% 26 9%
4.7 Webapp 2000 Pozzuoli Unfunded - - 5 - 4 - 10M 73 36k 714 7M 121% 290 62% 11 18%
4.6 OneLoyalty 2004 Bangalore Unfunded - - 5 - 4 - 6M 78 3k 11 4M 141% 20
-
355%
4 5%
4.6 Epsilon 1969 Irving Funded - - 2 - - 13 27k - 6k 52 -1k -2% 5 9% - -
4.5
Lifestyle
Rewards
1998 South Yarra Unfunded - - 1 5 4 - 2.6M - 3k 17 2M 101% 1 6% - -
4.5 HelloWorld 1999 Detroit Acquired $2M - 4 - - 9 283k 37 750 3 -26k -8% - - - -
4.4
Mobiquest
Mobile
Technologies
2008 Noida Seed $1.1M - 4 - - - 3.7M 37 68k 448 -4.1M -52% - - - -
4.4 Blue Octopus 2015 Mumbai Unfunded - - 5 - 3 - - - 135 2 - - - - - -
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Incubators Boom Startup (#1), Axilor Ventures (#1)
Seed Allied Minds (#1), 11.2 Capital (#1)
Series A/B Sapphire Ventures (#1), Cervin Ventures (#1)
Series C+ Great Hill Partners (#1)
None
$20M - Series B
Punchh (2010, Sunnyvale, $32.5M)
$4M - Seed
TableUp (2013, Boston, $4M)
Seed
UrbanPiper (2011, Bangalore)
$65M - PE
Paytronix (2001, Newton, $65M)
Series A
LimeTray (2013, Delhi)
Seed
UrbanPiper (2011, Bangalore)
$112k - Seed
LUX Rewards (2015, Bristol, $112k)
$2M - Series A
Loupe (2010, Buffalo, $3M)
$9.5M - Series A
Punchh (2010, Sunnyvale, $32.5M)
$1M - Series A
Loupe (2010, Buffalo, $3M)
Series A
LimeTray (2013, Delhi)
Jan 2018
Paytronix Research Unveils Data-Driven Path to Restaurant
Menu Design that Increases Guest Visits, GlobeNewswire
Aug 2017
LimeTray secures undisclosed amount from JSW Ventures to
expand its business, Venture Dreams
Oct 2017
Revel Systems Partners with LoyaltyPlant to Deliver a
Feature-Rich Mobile Loyalty Program, Business Wire
Oct 2017
TravelCenter America chooses Paytronix loyalty for its c-
stores, PetrolPlaza
Feb 2017
Pizza Inn Collaborates with Punchh for App-based Loyalty
Program, Mobile Marketing Magazine
Jun 2018
Paytronix Data Insights Deepens Bench As Restaurant
Industry Veterans Join Team, Citybizlist
Aug 2017
Paytronix expands integration of rewards platform, Mobile
Payments Today
Feb 2017
Paytronix Deploys its New Pay at the Table Solution to 197
California Pizza Kitchen Locations, Marketwired
News
0
1
2
3
4
5
$0k
$20M
$40M
$60M
$80M
$100M
2014 2015 2016 2017 2018
YoY Funding Rounds
-
1
5
15
32
M&A/IPO
Series C+
Series A+
Funded
Companies
Covered
Funding Funnel
Standalone Loyalty Platforms > Restaurants: Market Factsheet
44
Exits
Most Active Investors
Recent Investments
YoY Funding and Rounds
Companies providing loyalty
management platforms for
restaurants
Paytronix
(2001, Newton, $65M)
Punchh
(2010, Sunnyvale, $32.5M)
TableUp
(2013, Boston, $4M)
Klikin
(2012, Madrid, $1.9M)
Top Companies
#2 Top Markets of Investment Activity
Loyalty Software > Market Details > Market: Restaurants
Companies Created 32 | Funded 15 | Total Funding $107M
Market: Restaurants
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 201845
Standalone Loyalty Platforms > Restaurants: Top Companies
Loyalty Software > Market Details > Market: Restaurants
#2 Top Markets of Investment Activity
Market: Restaurants
Analyst’s Pick
Paytronix (2001, Newton, $65M)
Restaurant loyalty solutions
Soonicorn. Stage: Funded
Great Hill Partners
Punchh (2010, Sunnyvale, $32.5M)
Mobile CRM and loyalty Software
Minicorn. Stage: Series B
Sapphire Ventures, Cervin Ventures, VKRM Services
and 3 Other Investors
LimeTray (2013, Delhi)
Platform enabling web presence & marketing for
F&B industry
Minicorn. Stage: Series A
JSW Ventures, Matrix Partners India
UrbanPiper (2011, Bangalore)
Loyalty and rewards platform for brands,
merchants and businesses
Editor's Pick. Stage: Seed
Kumar Vembu, Axilor Ventures
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Note: Overall Rating is a combination of Funding and Team rating, along with Execution, Size and Growth metrics
46
Standalone Loyalty Platforms > Restaurants: Leaderboard
Loyalty Software > Market Details > Market: Restaurants
#2 Top Markets of Investment Activity
Better than Market Average
Market: Restaurants
Overall
Rating
Company
Name
Foun
ded
Year
Location Stage Funding Team
Execution Quality Size Metrics 6M Growth Metrics
App
Rating
App
UX
Web
UX
News
Web
Traffic
Rank
Social
Follow
ing
Mobile
Downl
oads
# App
Revie
ws
Web Traffic
Rank
Mobile
Downloads
Social
Following
Δ % Δ % Δ %
5.0 Klikin 2012 Madrid Acquired $1.9M - 4 - 5 - 2.8M 1.7k 137k 874 2M 113% 237 24% 127 8%
4.8 LoyaltyPlant 2011 Petersburg Funded - - 4 - - 1 844k 406 2.8M 24.7k 66k 8% 1.4k 6% 30 8%
4.6 Punchh 2010 Sunnyvale Series B $32.5M - 4 - - 1 66k 25k 6.8M 14.4k -76k -54% 2k 15% 300 1%
4.4 LimeTray 2013 Delhi Series A - 5 5 - - 1 292k 184 11k 136 16k 6% 28 26% 27 17%
4.2 Paytronix 2001 Newton Funded $65M - 4 - - 9 366k 889 391k 1.6k -138k -27% 369 32% 79 10%
4.0 LUX Rewards 2015 Bristol Seed $112k - 4 - - - 10M 940 750 12 7M 67% 1 9% 46 5%
3.8
Relevant
Mobile
2010 Manhattan Acquired - - 4 - - - 232k 275 1.6M 3.9k -153k -40% 520 16% 17 6%
3.5 UrbanPiper 2011 Bangalore Seed - - 4 - - - 561k 53 76k 820 -731k -56% 55 7% 10 22%
3.3 TableUp 2013 Boston Seed $4M - 3 - - - 935k - 33k 99 88k 10% 23 31% - -
3.1 Spoonity 2011 Ottawa Funded - - 3 - - - 1.3M 636 174k 631 -975k -42% 243 63% - -
2.9 Qooway 2012 Richmond Unfunded - - 4 - - - 2.9M 871 825 13 2M 89% 2 8% -19 -2%
2.7 MugClubs 2015
New York
City
Unfunded - - 4 - - - 10M 76 750 6 2M 13% - - 22 40%
2.5 Loyalty3 2000 Austin Unfunded - - 4 - - - 10M - 301k 270 - - 52 23% - -
2.3 LoyaltyDice 2011 Jordan Unfunded - - 4 - - - 10M 97 3k 12 -1.5M -8% - - - -
2.1
ScanIn
Rewards
2014 Austin Unfunded - - - 4 3 - - 3 - - - - - - - -
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Incubators FF Venture Capital (#1), HIGHLINE (#1)
Seed Sierra Ventures (#1), Portag3 Ventures (#1)
Series A/B Qualcomm Ventures (#1), American Express Ventures (#1)
Series C+ Nordea (#1), H&M (#1)
None
$21M - Series A
Drop Loyalty (2015, Toronto, $27.3M)
$5.5M - Seed
Drop Loyalty (2015, Toronto, $27.3M)
$1.5M - Seed
Flux (2016, London, $1.5M)
$776k - Seed
Drop Loyalty (2015, Toronto, $27.3M)
$4.7M - Series C
Wrapp (2011, Stockholm, $30.2M)
Series C
Wrapp (2011, Stockholm, $30.2M)
Series C
Wrapp (2011, Stockholm, $30.2M)
$15M - Series B
Wrapp (2011, Stockholm, $30.2M)
$5M - Series A
Wrapp (2011, Stockholm, $30.2M)
$5.5M - Series A
Wrapp (2011, Stockholm, $30.2M)
Jun 2013 Wrapp raises $15 million as social gifting matures, Fortune
Apr 2017
Flux Tests Service That Coverts Paper Receipts To Mobile
Data Services, PYMNTS
Jul 2018
Flux now live on Barclays Launchpad; set for new trial,
Verdict
Oct 2017
Drop, First Truly Flexible Mobile Rewards Program,
Launches in US, Closes $5.5M Seed Round, Business Wire
Apr 2017
BC Card Signs Agreement with UTU to Bring Cross-Border
Rewards to South Korea, FinTechnews
Jan 2012 Greylock invests $5M in social-gifting service, Wrapp, Vator
Nov 2017
Fintech startup Flux partners with Barclays for itemised
receipts, Tech Empire
News
0
1
2
3
$0k
$5M
$10M
$15M
$20M
$25M
2014 2015 2016 2017 2018
YoY Funding Rounds
-
1
2
5
11
M&A/IPO
Series C+
Series A+
Funded
Companies
Covered
Funding Funnel
Coalition Loyalty Programs > Payments Card Linked > Multi-industry > App-based: Market Factsheet
47
ExitsMost Active Investors
Recent Investments
YoY Funding and Rounds
Companies providing mobile-app
based payments-card linked
loyalty platforms to businesses
Wrapp
(2011, Stockholm, $30.2M)
Drop Loyalty
(2015, Toronto, $27.3M)
Flux
(2016, London, $1.5M)
CashbackApp
(2014, London)
Max Get More
(2012, Mumbai)
Top Companies
#3 Top Markets of Investment Activity
Loyalty Software > Market Details > Market: App-based
Companies Created 11 | Funded 5 | Total Funding $58.9M
Market: App-based
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 201848
Coalition Loyalty Programs > Payments Card Linked > Multi-industry > App-based: Top Companies
Loyalty Software > Market Details > Market: App-based
#3 Top Markets of Investment Activity
Market: App-based
Analyst’s Pick
Wrapp (2011, Stockholm, $30.2M)
Card linked coalition loyalty program
Minicorn. Stage: Series C
Nordea, H&M, Klarna and 6 Other Investors
Max Get More (2012, Mumbai)
India based coalition rewards program enabler
Editor's Pick. Stage: Unfunded
UTU (2015, Singapore)
Cross-border loyalty and rewards platform
Editor's Pick. Stage: Unfunded
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Note: Overall Rating is a combination of Funding and Team rating, along with Execution, Size and Growth metrics
49
Coalition Loyalty Programs > Payments Card Linked > Multi-industry > App-based: Leaderboard
Loyalty Software > Market Details > Market: App-based
#3 Top Markets of Investment Activity
Better than Market Average
Market: App-based
Overall
Rating
Company
Name
Foun
ded
Year
Location Stage Funding Team
Execution Quality Size Metrics 6M Growth Metrics
App
Rating
App
UX
Web
UX
News
Web
Traffic
Rank
Social
Follow
ing
Mobile
Downl
oads
# App
Revie
ws
Web Traffic
Rank
Mobile
Downloads
Social
Following
Δ % Δ % Δ %
5.0 Max Get More 2012 Mumbai Unfunded - - 4 5 3 - 120k 1.1k 825k 16.8k 21k 20% 1.3k 8% 21 2%
4.4 Drop Loyalty 2015 Toronto Series A $27.3M - 4 - - 1 216k 59k 750k 3.2k -29k -12% 1.2k 55% 29.2k 95%
3.9 Wrapp 2011 Stockholm Series C $30.2M - 4 - - 4 3.4M - 3M 14.6k 2M 93% 75 1% - -
3.3 CashbackApp 2014 London Unfunded - - 2 2 3 - 2.4M 577 30k 462 51k 2% 151 48% 7 1%
2.8 Flux 2016 London Seed $1.5M - - - 3 4 2M 1.4k - - 265k 15% - - 259 24%
2.2 Reloyalty 2010 Sofia Funded - - 5 - 3 - 8.4M 30 300 11 -4.6M -35% - - 2 7%
1.7 UTU 2015 Singapore Unfunded - - 4 - - 1 9.2M 4 30k 157 4M 65% 21 15% -1 -20%
1.1 Rewardwings 2016 Surry Hills Unfunded - - - 4 4 - - - - - - - - - - -
0.6 Rewardio 2016
Santa
Monica
Funded - - - - - - 10M - - - - - - - - -
0.0 Veeip Limited 2013 Pinner Unfunded - - - - - - 9.8M - - - - - - - - -
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Public Companies
Contents
Feed Summary
Investment Trend
Market Details
Exit Outlook
Investors
News
Appendix
50
Notable Acquisitions
Top Acquirers
Acqui-hires
Some more Sector Reports you might want to check out
Join 4000+ people taking sharper decisions with Tracxn
Online Retail
Jun 2018
Higher Education
Jun 2018
AgriTech
Jun 2018
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Public companies
52
Performance indicators of public companies in Loyalty Software
IPO Date Company
Current
MCap
IPO
Mcap
Revenue P/E
Exchange
Ticker
Apr 2014
Moxian (2011, Shenzhen)
Coalition-based rewards and loyalty program
$165M $21.5k NASDAQ:MOXC
Feb 2011
Points (2000, Toronto)
Rewards sourcing network
$182M $79.8M 38.8 NASDAQ:PCOM
Smiles (2013, Barueri)
Brazil based coalition loyalty program
$476M 18.88 BVMF:SMLE3
Multiplus (2009, Sao Paulo)
Brazil-based pure play coalition loyalty program
$676M 8.77 BVMF:MPLU3
Ackroo (2012, Ottawa)
Gift card & loyalty program for businesses
$1.7M CVE:AKR
Bilendi (1999, Paris)
Market Research and Loyalty Management Platform
Epoxy App (2012, Las Vegas)
Gift and Loyalty card app
Loyalty Software > Exit Outlook > Public Companies
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Notable Acquisitions (1/2)
53
Notable Acquisitions in Loyalty Software
Loyalty Software > Exit Outlook > Notable Acquisitions
2018 YTD
Acquirer: Sainsbury's Deal: $105M
Nectar (2002, London)
Coalition-based loyalty program in the United
Kingdom
2017
Acquirer: Ebates
Cartera (2005, Lexington, $51M)
Card-linked customer loyalty
2016
Acquirer: Blackhawk Network
Deal: $118M
Grass Roots (1980, Tring)
Rewards fulfillment and employee recognition
solutions for businesses
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Notable Acquisitions (2/2)
54
Notable Acquisitions in Loyalty Software
Loyalty Software > Exit Outlook > Notable Acquisitions
2014
Acquirer: SK Planet
Shopkick (2009, Redwood City, $20M)
Hyperlocal mobile-app platform offering rewards
and shopping assistance to consumers
2010
Acquirer: Scientific Games
GameLogic (2002, Waltham, $26.6M)
Provider of loyalty programs, games for casinos and
lottery programs
Before 2008
Acquirer: Apollo Global Management
Deal: $1.8B
Affinion (2005, Stamford)
Loyalty and customer engagement solutions
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Most Active Acquirers
55
Loyalty Software > Exit Outlook > Most Active Acquirers
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Date Target
Dec-13
Inspiring Benefits Acq by Springwater
Capital
Oct-13 Perka Acq by First Data
Jul-13 Smart Button Acq by Aimia
Mar-13 FunPuntos Acq by Acid Gaming
Dec-12 Stampt Acq by Mobivity
Sep-12 Key Ring App Acq by Gannett
Jan-12
Privilege Corner Acq by eYantra
Industries
Dec-11 Topguest Acq by Switchfly
Dec-10 LoyaltyLab Acq by TIBCO
Jun-05
Affinion Group Acq by Apollo Global
Management
Accentiv Acq by Accor Services France
Acqui-hires
56
List of Acqui-hires in Loyalty Software
Excludes all details for Chinese companies
Date Target
Jul-18 StellarLoyalty Acq by Cheetah Digital
Jun-18 RewardStream Acq by Buyapowa
Apr-18 Relevant Mobile Acq by Bridg
Apr-18 Excentus Acq by PDI Software
Apr-18 Bunchball Acq by BI WORLDWIDE
Jan-18 Klikin Acq by Repsol
Jan-18
HelloWorld Acq by Dentsu Aegis
Network
Nov-17 Loyalty Bay Acq by Perkbox
Feb-17 MyGravity Acq by Bink
Jan-17 Flok Acq by Wix
Jan-17 Pay with a Tweet Acq by Aklamio
Sep-16 Inloyal Acq by Hansa Cequity
Aug-16 Aimia Acq by Sigma Group
Jun-16 Ascentis Acq by Y3 Technologies
Date Target
Jun-16 BigDoor Acq by The Stage Fund
Jun-16 IncentiveLogic Acq by Augeo
May-16 Smartwards Acq by Knowlarity
Jan-16 Smartpocket Acq by Goodbox
Sep-15 PunchTab Acq by WalmartLabs
Sep-15 Dsafe Acq by Bambora
Jul-15 Red Zebra Analytics Acq by Closer
Apr-15 RewardsNOW Acq by Augeo
Mar-15
Brierley Partners Acq by Nomura
Research Institute
Nov-14 500Friends Acq by Merkle
Sep-14
Welcome Real Time Acq by Collinson
Group
Jun-14 Choose Digital Acq by Viggle
Mar-14 SMS Masterminds Acq by SpendSmart
Feb-14 ECoffeeCard Acq by Beat the Q
Loyalty Software > Exit Outlook > Acqui-hires
View all 39 Acqui-hired companies on Tracxn Platform
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Contents
Feed Summary
Investment Trend
Market Details
Exit Outlook
Investors
News
Appendix
57
Details on VC & PE Investors
Seed Stage
Early Stage
Late Stage
Details on Top Ecosystem Players
Some more Sector Reports you might want to check out
Join 4000+ people taking sharper decisions with Tracxn
Sales Force Automation
Jun 2018
Data as a Service
Jun 2018
Big Data Analytics
May 2018
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 201859
Note: Seed Stage (Seed, Angel), Early Stage (Series A, Series B), Late Stage (Series C+, PE)
Loyalty Software > Investors > Index of Most Active VC & PE Investors
Index of Top Investors (VC, PE) by Stage in Loyalty Software; Last 5 years (Jul 2013 - Jun 2018)
Index of Most Active VC & PE Investors
SEED STAGE
Internet Attitude (2 Investments)
White Star Capital
Portag3 Ventures
Sierra Ventures
Spark Capital
Kepha Partners
HOF Capital
11.2 Capital
Allied Minds
Auden AG
Cherubic Ventures
Borealis Ventures
Boston Seed Capital
Matrix Partners
Caixa Capital Risc
EARLY STAGE
New Enterprise Associates (2 Investments)
DAG Ventures (2 Investments)
Sequoia Capital
Lightspeed China Partners
Menlo Ventures
Alstin
Shortcut Ventures
Cervin Ventures
Two Small Fish Ventures
Sapphire Ventures
Correlation Ventures
Icon Ventures
Javelin Venture Partners
Foundry Group
7-Ventures
LATE STAGE
Warburg Pincus
HarbourVest Partners
General Atlantic
KEC Ventures
Scale Venture Partners
Commerce Ventures
H.I.G. Growth Partners
Lovell Minnick Partners
Pine Tree Equity
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
White Star Capital
60
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > White Star Capital
People
Investments
[Soonicorn] Freshly (2012, New York City, $107M, Series C)
Internet first restaurant in NYC
[Soonicorn] KeyMe (2012, New York City, $100M, Series D)
Cloud-based locksmith services
[Soonicorn] Mubi (2007, Palo Alto, $32.3M, Series E)
Curated online movie streaming service
[Minicorn] Clark (2015, Berlin, $45M, Series B)
Mobile insurance platform to manage insurance
[Minicorn] Mnubo (2012, Montreal, $22.5M, Series B)
A cloud platform that provides M2M vertical applications to manage a
wide range of machine-to-machine devices.
[Minicorn] Borrowell (2014, Toronto, $21.3M, Series A)
Alternative lending platform for personal and business loans
[Minicorn] Busbud (2011, Montreal, $21M, Series B)
Bus-Ticket Booking Service Aggregator
[Minicorn] Aire (2014, London, $17.3M, Series A)
Company offering credit scores to individuals using machine learning
algorithms.
[Minicorn] Echo (2015, London, $11.5M, Series A)
App for ordering prescription medicines
[Minicorn] Dice (2014, London, $9.6M, Series B)
Scalping proof ticketing
[Minicorn] Salesfloor (2012, Montreal, $3M, Series A)
Omnichannel technology platform
[Editor's Pick] The Guarantors (2014, New York City, $11.7M,
Series A)
Rental Lease Guarantee provider
Other Notable Portfolio
Top Exits
Recent News on Fund & Portfolio
Eric Martineau
Fortin
Founder & Managing
Partner
Geographical Spread Stage of Entry
Oct 2017
Drop, First Truly Flexible Mobile Rewards Program,
Launches in US, Closes $5.5M Seed Round, Business Wire
None
1 11
2013 2014 2015 2016 2017 2018
Follow On New Investments
-
-
-
-
1
Undisclosed
Series C+
Series B
Series A
Seed1
-
-
-
-
Canada
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Portag3 Ventures
61
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Portag3 Ventures
People
Investments
[Soonicorn] WealthSimple (2014, Toronto, $131M, Series C)
Online investment manager.
[Soonicorn] Wave Accounting (2009, Toronto, $86.3M, Series
D)
SaaS Accounting for SMBs and personal finance management.
[Minicorn] League (2014, Toronto, $76.2M, Series B)
Digital health platform that connects people to trusted health and
wellness providers
[Minicorn] Clark (2015, Berlin, $45M, Series B)
Mobile insurance platform to manage insurance
[Minicorn] Alan (2016, Paris, $45M, Series A)
Full stack health Insurance provider
[Minicorn] Stride Health (2013, San Francisco, $38.9M, Series B)
Health insurance advisor
[Minicorn] Hellas Direct (2011, Athens, $29M, Series B)
Online car insurance company
[Minicorn] Borrowell (2014, Toronto, $21.3M, Series A)
Alternative lending platform for personal and business loans
[Minicorn] Street Contxt (2012, Toronto, $15M, Series B)
Financial Communications Platform
[Minicorn] Seed (2014, San Francisco, $5.1M, Seed)
API Banking and apps
[Editor's Pick] Kin (2016, Chicago, $17.1M, Series B)
Tech-enabled platform for availing home insurance
[Editor's Pick] Koho (2014, Vancouver, $9M, Series B)
Mobile linked prepaid visa card
[Editor's Pick] Albert (2015, Los Angeles, $7.5M, Series A)
Automated savings platform
Other Notable Portfolio
Top Exits
Recent News on Fund & Portfolio
Adam Felesky
CEO & President
Geographical Spread Stage of Entry
Oct 2017
Drop, First Truly Flexible Mobile Rewards Program,
Launches in US, Closes $5.5M Seed Round, Business Wire
None
11
2013 2014 2015 2016 2017 2018
Follow On New Investments
-
-
-
-
1
Undisclosed
Series C+
Series B
Series A
Seed1
-
-
-
-
Canada
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Sierra Ventures
62
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Sierra Ventures
Investments
[Unicorn] Zeta (2007, New York City, $313M, Series F)
Marketing Platform Integrating Big Data, Technology and Analytics
[Soonicorn] Hired (2012, San Francisco, $133M, Series D)
Marketplace for pre-assessed candidates
[Soonicorn] Shape Security (2011, Mountain View, $131M,
Series E)
Advanced website defense using botwalls
[Soonicorn] Elastic (2012, Mountain View, $104M, Series C)
Search, analyze and visualize Data
[Soonicorn] VeriSilicon (2002, Santa Clara, $76.3M, Series D)
Silicon platform-as-a-service which provides design solutions for SOC
and SIPs
[Soonicorn] Zimperium (2010, Tel Aviv, $60M, Series C)
Behavior based Malware detection
[Soonicorn] Revionics (2002, Austin, $56.7M, Series D)
Solutions for optimization of pricing, promotions, markdown, space
and assortment
[Soonicorn] Periscope Data (2012, San Francisco, $34.5M,
Series B)
Data integration and visualisation
[Soonicorn] Vungle (2011, San Francisco, $25.5M, Series B)
In-App Video Ad Network
[Minicorn] Clip (2012, Mexico City, $47.7M, Series B)
mPoS solution provider
[Minicorn] Kinnek (2012, New York City, $33M, Series B)
Online B2B Purchasing Platform for SMBs
[Minicorn] Phenom People (2010, Horsham, $31M, Series B)
Customizable Job Search
Other Notable Portfolio
Top Exits Recent News on Fund & Portfolio
Geographical Spread Stage of Entry
Oct 2017
Drop, First Truly Flexible Mobile Rewards Program,
Launches in US, Closes $5.5M Seed Round, Business Wire
None
11
2013 2014 2015 2016 2017 2018
Follow On New Investments
-
-
-
-
1
Undisclosed
Series C+
Series B
Series A
Seed1
-
-
-
-
Canada
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Spark Capital
63
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Spark Capital
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Kepha Partners
64
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Kepha Partners
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HOF Capital
65
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > HOF Capital
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11.2 Capital
66
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > 11.2 Capital
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Allied Minds
67
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Allied Minds
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Cherubic Ventures
68
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Cherubic Ventures
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Borealis Ventures
69
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Borealis Ventures
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Boston Seed Capital
70
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Boston Seed Capital
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Matrix Partners
71
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Matrix Partners
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Caixa Capital Risc
72
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Caixa Capital Risc
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Contents
73
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
New Enterprise Associates
74
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > New Enterprise Associates
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DAG Ventures
75
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > DAG Ventures
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Sequoia Capital
76
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Sequoia Capital
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Lightspeed China Partners
77
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Lightspeed China Partners
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Menlo Ventures
78
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Menlo Ventures
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Alstin
79
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Alstin
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Shortcut Ventures
80
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Shortcut Ventures
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Cervin Ventures
81
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Cervin Ventures
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Sapphire Ventures
82
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Sapphire Ventures
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Correlation Ventures
83
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Correlation Ventures
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Icon Ventures
84
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Icon Ventures
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Javelin Venture Partners
85
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Javelin Venture Partners
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Foundry Group
86
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Foundry Group
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7-Ventures
87
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > 7-Ventures
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Contents
Feed Summary
Investment Trend
Market Details
Exit Outlook
Investors
News
Appendix
88
Details on VC & PE Investors
Seed Stage
Early Stage
Late Stage
Details on Top Ecosystem Players
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Warburg Pincus
89
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Warburg Pincus
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HarbourVest Partners
90
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > HarbourVest Partners
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General Atlantic
91
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > General Atlantic
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KEC Ventures
92
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > KEC Ventures
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Scale Venture Partners
93
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Scale Venture Partners
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Commerce Ventures
94
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Commerce Ventures
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H.I.G. Growth Partners
95
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > H.I.G. Growth Partners
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Contents
Feed Summary
Investment Trend
Market Details
Exit Outlook
Investors
News
Appendix
96
Details on VC & PE Investors
Details on Top Ecosystem Players
Incubators
Other Notable Investors
Debt Investors
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 201897
Loyalty Software > Investors > Index of Ecosystem Investors
Index of Top Ecosystem Investors in Loyalty Software; Q2 2013 - Q2 2018
Index of Ecosystem Investors
INCUBATOR
Plug and Play Tech Center (4 Investments)
500 Startups (3 Investments)
Startupbootcamp (3 Investments)
Techstars (3 Investments)
Axilor Ventures
Ben Franklin Technology Partners
Cventures
FasterCapital
Fast Track Malmo
FF Venture Capital
Fifth Era
French Accelerator
HIGHLINE
Ideabox
Nielsen Innovate Fund
OTHER NOTABLE INVESTORS
NXTP Labs (2 Investments)
Tech Coast Angels (2 Investments)
Wayra (2 Investments)
Accomplice
Aequitas Capital
Ahimsa partners
Atlanta Technology Angels
BAF Spectrum
Bright Station
Causeway Media Partners
CEWE
CIO Angel Network
Custodi di Successo
Custom Solutions
Deepbridge Capital
DEBT INVESTORS
InnoVen Capital (2 Investments)
Silicon Valley Bank (2 Investments)
Macquarie Group
Monroe Capital
Spring Capital Partners
Western Technology Investment
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Plug and Play Tech Center
98
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Plug and Play Tech Center
People
Investments
[Soonicorn] Capillary Tech (2008, Bangalore, $100M, Series C)
Omnichannel engagement and commerce platform for businesses
[Soonicorn] Linkable Networks (2010, Boston, $46.5M, Series
C)
SKU Credit Card linked offers
Loyalty Software Notable Portfolio
[Unicorn] Dropbox (2007, San Francisco, $607M, Public)
Cloud-based file sharing and synchronization software
[Unicorn] Guardant Health (2012, Redwood City, $550M, Series
E)
Cancer detection, care and treatment through Digital Sequencing
Technology
[Unicorn] Sprinklr (2008, New York City, $239M, Series F)
Social Media Presence Management Platform
[Unicorn] PayPal (1998, San Jose, $225M, Public)
Internet payment services provider
[Unicorn] Lending Club (2006, San Francisco, $162M, Public)
P2P online lending marketplace
[Soonicorn] Pindrop Security (2011, Atlanta, $122M, Series C)
Call Center Security against Phone Fraud
[Soonicorn] Artsy (2009, New York City, $107M, Series D)
Curated Art Marketplace
[Soonicorn] Streetline (2005, San Francisco, $59.3M, Series D)
Device to find empty parking spaces
[Soonicorn] NatureBox (2012, San Carlos, $58.5M, Series C)
Subscription based healthy snacks provider
[Soonicorn] Knightscope (2013, Sunnyvale, $57.9M, Series B)
Autonomous crime prevention technology robots
Other Notable Portfolio
Top Exits
Recent News on Fund & Portfolio
Saeed Amidi
Founder & CEO
Jojo Flores
Co-Founder & VP
Geographical Spread Stage of Entry
Jul 2018
Capillary Technologies Leads Bata’s Omnichannel CRM
Journey to New Markets in Southeast Asia, Retail News
Jun 2018
Warbug Pincus-backed Capillary Technologies to expand
into newer markets, Business Standard
Jun 2018
Liali Jewellery gets the Capillary Technologies boost to
enhance customer engagement, uaenews247
Jan 2018
Capillary Tech may get $30 million in fresh funds,
Indiatimes
Apr 2017
Gaining Foothold in China Market, Capillary Technologies
Appoints Tony Wang as its Director of Technology,
IndianWeb2
Apr 2017
Capillary Technologies appoints Tony Wang as Director of
Technology, Asian News International
Feb 2017
Capillary technologies: capillary products look to bring
saas to offline stores, Technology News, ETtech,
Indiatimes
Jan 2017
From Ending Up In SaaS By Accident To Facilitating $6 Bn
Retail Sales Through Its Platform: The Capillary
Technologies Story, Inc42
None
1
2013 2014 2015 2016 2017 2018
Follow On New Investments
3
-
-
-
1
Undisclosed
Series C+
Series B
Series A
Seed3
1
-
-
-
US
India
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
500 Startups
99
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > 500 Startups
People
Investments
[Unicorn] Grab (2012, Singapore, $4.4B, Series G)
Taxi Booking App
[Unicorn] Credit Karma (2007, San Francisco, $370M, Series D)
Aggregator of various consumer financial products.
[Unicorn] Twilio (2007, San Francisco, $240M, Public)
Cloud Communications API provider
[Unicorn] Canva (2012, Surry Hills, $82.6M, Series B)
Online design platform
[Soonicorn] Udemy (2010, San Francisco, $173M, Series D)
Marketplace for online courses
[Soonicorn] Carousell (2012, Singapore, $172M, Series C)
P2P mobile listing platform
[Soonicorn] Smule (2008, San Francisco, $144M, Series F)
Developer of social music-making & sharing apps
[Soonicorn] Flywire (2009, Boston, $143M, Series D)
Global money transfer in local currency
[Soonicorn] Breather (2012, Montreal, $120M, Series D)
On-demand Private Room Reservation
[Soonicorn] Ipsy (2011, San Mateo, $107M, Series B)
Subscription for beauty products
[Soonicorn] Life360 (2008, San Francisco, $89.7M, Series C)
Mobile app that connects family members and close friends
[Soonicorn] VTS (2011, New York City, $87.8M, Series C)
Leasing and asset management software for brokers, investors &
owners.
[Soonicorn] SendGrid (2009, Boulder, $80.5M, Public)
Email delivery and analytics
Other Notable Portfolio
Top Exits
Recent News on Fund & Portfolio
Dave McClure
Founder, Partner
Geographical Spread Stage of Entry
Oct 2017
Playbasis Acquires 10 millionth Player Towards Quest to
Bring Funtech to Fintech, FinTechnews
Jun 2015
Playbasis closes $1.8m Series A round led by InVent fund
- DealStreetAsia, Deal Street Asia
Oct 2012
YC-Backed Referly Raises $1M To Bring Affiliate
Commerce To Everyone, TechCrunchNone
11
2013 2014 2015 2016 2017 2018
Follow On New Investments
2
-
-
-
2
Undisclosed
Series C+
Series B
Series A
Seed2
1
1
-
-
Latam
SEA
US
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Startupbootcamp
100
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Startupbootcamp
People
Investments
[Minicorn] Bellabeat (2012, Mountain View, $18.8M, Series A)
Women health & wellness assistance
[Minicorn] BondIT (2012, Herzliya, $18.2M, Series B)
Bond portfolio management solution
[Minicorn] BabyScripts (2012, Washington D.C., $11M, Series A)
A clinical, mobile prescription for pregnancy assistance
[Minicorn] NarrativeDx (2014, Austin, $6.9M, Series A)
Provides actionable insights from patient narratives
[Minicorn] Mediconecta (2011, Miami, $4.1M, Seed)
online platform for tele-consultation
[Minicorn] Hijro (2014, Lexington, $2.5M, Seed)
Software platform for cross-border B2B trade
[Minicorn] Epiphyte (2013, London, $70.4k, Seed)
Enterprise software for integrating financial institutions with crypto-
financial networks.
[Minicorn] Kuan (2015, London, $32.6k, Seed)
P2P matching technology based money transfer service provider.
[Minicorn] Virtual Broker (2015, Sofia, Seed)
Software platform for Insurance brokers and consumers
[Minicorn] Recualizer (2015, Stockholm, Seed)
Platform to evaluate personalities and cultural values
[Minicorn] Bdeo (2016, Madrid, Seed)
Video communication platform for insurance claims and fraud
management
[Minicorn] Monuva (2016, London, Seed)
International payment service.
[Editor's Pick] Relayr (2013, Berlin, $100M, Series C)
Platform for building connected devices
Other Notable Portfolio
Top Exits
Recent News on Fund & Portfolio
Patrick De
Zeeuw
Co-Founder & CEO
Carsten Kolbek
Co-Founder
Alex Farcet
Co-Founder &
Managing Director
Philip Kiracofe
Co-Founder & CEO
Fermin Bueno
Co-Founder &
Managing Partner
Ruud Hendriks
Co Founder
Michael Dooijes
Co-Founder &
Managing Director
Steven Tong
CEO
Geographical Spread Stage of Entry
None
None
1 1 1
2013 2014 2015 2016 2017 2018
Follow On New Investments
-
-
-
-
4
Undisclosed
Series C+
Series B
Series A
Seed2
1
1
-
-
Europe
Curacao
US
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Techstars
101
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Techstars
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Axilor Ventures
102
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Axilor Ventures
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Ben Franklin Technology Partners
103
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Ben Franklin Technology Partners
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
FasterCapital
104
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > FasterCapital
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
FF Venture Capital
105
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > FF Venture Capital
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Fifth Era
106
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Fifth Era
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
HIGHLINE
107
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > HIGHLINE
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Nielsen Innovate Fund
108
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Nielsen Innovate Fund
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Contents
Feed Summary
Investment Trend
Market Details
Exit Outlook
Investors
News
Appendix
109
Details on VC & PE Investors
Details on Top Ecosystem Players
Incubators
Other Notable Investors
Debt Investors
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
NXTP Labs
110
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > NXTP Labs
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Tech Coast Angels
111
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Tech Coast Angels
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Wayra
112
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Wayra
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Accomplice
113
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Accomplice
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Atlanta Technology Angels
114
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Atlanta Technology Angels
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Causeway Media Partners
115
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Causeway Media Partners
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Custodi di Successo
116
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Custodi di Successo
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Custom Solutions
117
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Custom Solutions
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Deepbridge Capital
118
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Deepbridge Capital
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Contents
Feed Summary
Investment Trend
Market Details
Exit Outlook
Investors
News
Appendix
119
Details on VC & PE Investors
Details on Top Ecosystem Players
Incubators
Other Notable Investors
Debt Investors
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
InnoVen Capital
120
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > InnoVen Capital
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Silicon Valley Bank
121
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Silicon Valley Bank
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Macquarie Group
122
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Macquarie Group
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Western Technology Investment
123
Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter
Loyalty Software > Investors > Western Technology Investment
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Contents
Feed Summary
Investment Trend
Key Markets
Exit Outlook
Investors
News
Appendix
124
Recent News
Some more Sector Reports you might want to check out
Join 4000+ people taking sharper decisions with Tracxn
Online Retail
Jun 2018
Higher Education
Jun 2018
AgriTech
Jun 2018
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Recent News in Loyalty Software Sector
Recent News (1/2)
126
Loyalty Software > News > Recent News
Jul 2018
Global Retail Analytics Market 2018 Detailed Analysis Research
Report by 1010data, Inc., Angoss Software Corporation,
truthweek.com
Jul 2018
Cheetah Digital Acquires Stellar Loyalty to Redefine Customer
Engagement And Loyalty For B2C Marketers, Business Wire
Jul 2018
Aimia Rejects US$180 Million Aeromexico Offer to Acquire PLM
Stake, CNW
Jul 2018
Grupo Aeromexico Announces Offer to Acquire Aimia's Stake in
PLM, PR Newswire
Jul 2018
Collinson bolsters travel risk management offering, Buying Business
Travel
Jul 2018
Air Canada, banks make C$2.25 billion bid for Aeroplan loyalty
program, Reuters
Jul 2018
SessionM Announces New Strategic Funding to Fuel New
Innovation and Global Expansion, Business Wire
Jul 2018
Points raises $8M to bring blockchain and AI to credit rating,
EconoTimes
Jul 2018
Aeroplan transforming to become the best travel loyalty program in
Canada, CNW
Jul 2018
Mention Me, the referral marketing platform, raises $7M led by
Eight Roads Ventures, TechCrunch
Jul 2018 IC Group upgrades earnings forecast for FY17/18, fashionunited.uk
Jul 2018 Moxian, Inc. Releases New Version Moxian+ App, PR Newswire
Key Recent News Key Recent News
Jul 2018
Malaysia Airlines Enrich and Loylogic Announce the Launch of
Loylogic's New BUY Miles Solution, PR Newswire
Jul 2018 Flux now live on Barclays Launchpad; set for new trial, Verdict
Jul 2018
Affinion Group Enters into Agreement to Sell its Insurance Division
to Mill Point Capital, PR Newswire
Jul 2018
Capillary Technologies Leads Bata’s Omnichannel CRM Journey to
New Markets in Southeast Asia, Retail News
Jun 2018
Amer Sports completes acquisition of Peak Performance,
fashionunited.uk
Jun 2018
Warbug Pincus-backed Capillary Technologies to expand into newer
markets, Business Standard
Jun 2018
Epsilon, DCConnect deliver on SDN-based intercarrier
orchestration, Fierce Telecom
Jun 2018
Paytronix Announces ‘Change the Game’ as Theme for this Year’s
Annual User Conference, PXUX 2018, GlobeNewswire
Jun 2018
SessionM Delivers New Salesforce Integration to Transform How
Global Brands Deliver Real-Time, Personalized Experiences, Business
Wire
Jun 2018
CRM and Marketing Automation Platform Hashtag Loyalty Raises
Seed Funding, BW Businessworld
Jun 2018
Epsilon, BBIX partner to deliver on-demand connectivity to internet
exchange points across Japan, Telecompaper
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Recent News in Loyalty Software Sector
Recent News (2/2)
127
Loyalty Software > News > Recent News
Jun 2018
Epsilon Named a Leader for Email Marketing Services by
Independent Research Firm; Recognized for Unmatched Balance of
Strong Technology and Professional Services, PR Newswire
Jun 2018
Referral Marketing Leader Buyapowa Acquires RewardStream,
PRWeb
Jun 2018
Connexions Loyalty Launches New Air Travel Price Comparison
Feature, Citybizlist
Jun 2018
Points International appoints Board member David Adams as
Chairman of the Board of Directors, Talent4Boards
Jun 2018
Epsilon offers on-demand connectivity through Microsoft Azure,
Capacity Media
Jun 2018
Global Gamification Market in Corporate Training Sector 2018-
2022: Key Vendors are BUNCHBALL, Badgeville, Designing Digitally
& Gameeffective, PR Newswire
Jun 2018
Perks WW Channel's New eBook Shares Ten Ways Vendors Can
Improve Promotional Allowance Programs Without Dramatically
Increasing Spending, ePRNews
Jun 2018
iValu8 Announces VivaSpot(TM) Smart Retail POS Bundle in
Partnership with Tech Data, HITECH news articles
Jun 2018
Sweet Appoints Crypto Expert Max Keiser to Economic Advisory
Role, PR Newswire
Jun 2018
Liali Jewellery gets the Capillary Technologies boost to enhance
customer engagement, uaenews247
Key Recent News Key Recent News
Jun 2018
SWISS Miles & More and Loylogic Announce a Strategic Partnership
on PointsPay to Offer Increased Member Choice and Flexibility, PR
Newswire
Jun 2018
Tango Card Announces Integration With Qualtrics to Enhance the
Incentive Management Experience, PR Newswire
Jun 2018
Infogain collaborates with NTUC Link's on mobile app, Financial
News
Jun 2018
SpotOn Hires Chris Toney and Michael Ferguson to Lead SpotOn
Capital, PR Newswire
Jun 2018
Affinion Insurance Solutions, OnApproach Announce Strategic
Partnership, PR Newswire
Jun 2018
Brierley+Partners and GameStop Recognized at Loyalty Expo,
PRWeb
Jun 2018
Paytronix Data Insights Deepens Bench As Restaurant Industry
Veterans Join Team, Citybizlist
Jun 2018
Clutch Loyalty is Now Available on the Salesforce AppExchange, the
World's Leading Enterprise Apps Marketplace, Business Wire
Jun 2018
Tango Card and Alvin Healthcare Partner: First Pre-Paid Access to
Telehealth Doctor/Nurse Visits via Corporate Rewards/Incentive
Programs, PR Newswire
Jun 2018
Europe’s leading Digital Wallet Stocard raises $20 million Series B
led by Macquarie Capital to launch payment capability and expand
geographically, VCA Online
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Contents
Feed Summary
Investment Trend
Key Markets
Exit Outlook
Investors
News
Appendix
128
Explore more on Tracxn Platform
Index of Top companies by Market
Funded Deadpooled Companies
Some more Sector Reports you might want to check out
Join 4000+ people taking sharper decisions with Tracxn
Sales Force Automation
Jun 2018
Data as a Service
Jun 2018
Big Data Analytics
May 2018
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Explore more on Tracxn Platform
130
Companies
Companies Covered
Unicorns
Public Companies
Acquired Companies
Funded Companies
Investment Trends
Recent Investments
Mega Investments
Investment Trend
Markets
BlueBox
Taxonomy
News
Key News
Recent News
Company Stage
Angel Funded
Seed Funded
Early Stage (Series A/B)
Late Stage (Series C+)
Acqui-hires
DeadPooled
Investors Acquirers
Unicorn Investors
Most Active Investors
Most Active VC &PE Investors
Portfolio of Top Investor
Most Active Acquirer
Loyalty Software > Appendix > Explore Sector on Tracxn Platform
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Index of IPOs, Acquisitions, Unicorns, Soonicorns, Minicorns and Editor Picks in Loyalty Software
Index of Top companies by Market (1/8)
131
Loyalty Software > Appendix > Index of Top companies by Market
Standalone Loyalty Platforms
Multi-Industry
FiveStars (2011, San Francisco, $105M)
Customer loyalty program which integrates with
merchant POS systems
Soonicorn. Stage: Series C
HarbourVest Partners, Menlo Ventures, DCM
Ventures and 7 Other Investors
Cartera (2005, Lexington, $51M)
Card-linked customer loyalty
Stage: Acquired
Comvest Partners, Dace Ventures, Flybridge Capital
Partners and 3 Other Investors
Switchfly (2003, San Francisco, $34.8M)
SaaS based travel-commerce and loyalty platform
Soonicorn. Stage: Series C
Thayer Ventures, Azure Capital Partners, StarVest
Partners and 4 Other Investors
SpotOn (2010, San Rafael, $25M)
Loyalty program through app
Editor's Pick. Stage: Series A
Multi-Industry
Thanx (2012, San Francisco, $23.1M)
Card integrated Loyalty programs
Soonicorn. Stage: Series B
Sequoia Capital, Javelin Venture Partners, Icon
Ventures and 5 Other Investors
Clutch (2012, Ambler, $20.1M)
Customer management Platform
Soonicorn. Stage: Series B
Larry Stone, Safeguard Scientifics, Ben Franklin
Technology Partners and 1 Other Investors
PunchTab (2011, Palo Alto, $11.5M)
Omni channel customer engagement SaaS platform
Minicorn. Stage: Acquired
Mohr Davidow Ventures, Social Capital,
CrunchFund and 1 Other Investors
Multi-Industry
Swipii (2012, Glasgow, $2.5M)
Mobile-based customer loyalty program
Minicorn. Stage: Seed
Scottish Enterprise, Engage Invest Exploit, Scottish
EDGE and 5 Other Investors
m.Paani (2013, Mumbai, $1.9M)
Mobile app-based loyalty management platform for
retailers in the unorganized sector
Editor's Pick. Stage: Seed
IDG Ventures India, Blume Ventures, Saha Fund and
4 Other Investors
Akruu (2016, Kuesnacht)
Loyalty relationship enabler
Editor's Pick. Stage: Unfunded
BI WORLDWIDE (1950, Minneapolis)
Channel & customer loyalty and engagement
solutions
Editor's Pick. Stage: Unfunded
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Index of IPOs, Acquisitions, Unicorns, Soonicorns, Minicorns and Editor Picks in Loyalty Software
Index of Top companies by Market (2/8)
132
Loyalty Software > Appendix > Index of Top companies by Market
Standalone Loyalty Platforms
Multi-Industry
Bond Brand Loyalty (2009, Mississauga)
Loyalty program software provider for enterprises
Editor's Pick. Stage: Unfunded
Kobie Marketing (1990, St. Petersburg)
Customizable loyalty platform provider
Editor's Pick. Stage: Unfunded
Como (2010, Ness Ziona)
Customer management and loyalty solutions to
businesses
Editor's Pick. Stage: Unfunded
Excentus (1996, Dallas)
Loyalty management platform for businesses
Editor's Pick. Stage: Acquired
EXTRA (2012, Istanbul)
Loyalty management platform for businesses
Editor's Pick. Stage: Unfunded
Multi-Industry
Magneds (1999, Tilburg)
Loyalty management and engagement platform
provider
Editor's Pick. Stage: Unfunded
Maritz Motivation Solutions (2000, Saint
Louis)
Loyalty Solutions
Editor's Pick. Stage: Unfunded
PerksWW (2001, Little Rock)
Loyalty and rewards management solutions for
businesses
Editor's Pick. Stage: Funded
Z Capital Investments
ReactorCX (2014, Seattle)
Customer loyalty and engagement solutions for
businesses
Editor's Pick. Stage: Unfunded
Multi-Industry
Affinion (2005, Stamford)
Loyalty and customer engagement solutions
Stage: Acquired
Bilendi (1999, Paris)
Market Research and Loyalty Management Platform
IPO Date - Mcap -
IPO Mcap -
- - P/E -
Epoxy App (2012, Las Vegas)
Gift and Loyalty card app
IPO Date - Mcap -
IPO Mcap -
- - P/E -
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Index of IPOs, Acquisitions, Unicorns, Soonicorns, Minicorns and Editor Picks in Loyalty Software
Index of Top companies by Market (3/8)
133
Loyalty Software > Appendix > Index of Top companies by Market
Standalone Loyalty Platforms
Retail
Capillary Tech (2008, Bangalore, $100M)
Omnichannel engagement and commerce platform
for businesses
Soonicorn. Stage: Series C
Warburg Pincus, Sequoia Capital, InnoVen Capital
and 6 Other Investors
Norbit (2015, Brisbane, $400k)
App based customer loyalty platform for retailers
Editor's Pick. Stage: Seed
Sam McVay
Hatch Loyalty (2011, Chicago)
Loyalty management solutions for fuel stations and
convenience stores
Editor's Pick. Stage: Funded
Andreessen Horowitz
Retail
Ackroo (2012, Ottawa)
Gift card & loyalty program for businesses
IPO Date - Mcap -
IPO Mcap -
CVE AKR P/E -
Financial Services
Loylty Rewardz (2006, Mumbai, $24.4M)
Loyalty & relationship management company.
Minicorn. Stage: Series C
India Ideas, Canaan Partners, Ventureast and 1
Other Investors
Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018
Index of IPOs, Acquisitions, Unicorns, Soonicorns, Minicorns and Editor Picks in Loyalty Software
Index of Top companies by Market (4/8)
134
Loyalty Software > Appendix > Index of Top companies by Market
Standalone Loyalty Platforms
Restaurants
Paytronix (2001, Newton, $65M)
Restaurant loyalty solutions
Soonicorn. Stage: Funded
Great Hill Partners
Punchh (2010, Sunnyvale, $32.5M)
Mobile CRM and loyalty Software
Minicorn. Stage: Series B
Sapphire Ventures, Cervin Ventures, VKRM Services
and 3 Other Investors
LimeTray (2013, Delhi)
Platform enabling web presence & marketing for
F&B industry
Minicorn. Stage: Series A
JSW Ventures, Matrix Partners India
Restaurants
UrbanPiper (2011, Bangalore)
Loyalty and rewards platform for brands,
merchants and businesses
Editor's Pick. Stage: Seed
Kumar Vembu, Axilor Ventures
Cannabis
SpringBig (2012, West Palm Beach, $6.3M)
Loyalty and marketing solutions for cannabis
dispensaries
Editor's Pick. Stage: Series A
Green Acre Capital
Tracxn - Loyalty Software Startup Landscape
Tracxn - Loyalty Software Startup Landscape
Tracxn - Loyalty Software Startup Landscape
Tracxn - Loyalty Software Startup Landscape
Tracxn - Loyalty Software Startup Landscape
Tracxn - Loyalty Software Startup Landscape
Tracxn - Loyalty Software Startup Landscape
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Tracxn - Loyalty Software Startup Landscape

  • 2. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Contents Feed Summary Investment Trends Market Details Exit Outlook Investors News Appendix 2 TAKE SHARPER DECISIONS WITH TRACXN ✓ Analyst team Covering 250+ Sectors ✓ Proprietary Business Model tagging ✓ 6000+ On-demand Queries answered ✓ Sector Reports, Market Maps ✓ One-Click Connect with Founders Join 500+ Investors & Corporates to get the Tracxn Advantage
  • 3. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Contents Feed Summary Investment Trends Market Details Exit Outlook Investors News Appendix 3 Feed Summary Investment Trend Summary Exit Outlook Summary BlueBox Summary of Key Markets Notable Companies in the Sector Recent News
  • 4. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Note: Mega Companies includes IPO’d companies, Mega Acquisitions and Unicorn. Data is taken from Tracxn Platform as on July 31, 2018. Loyalty Software Feed Summary 4 Loyalty Software > Feed Summary Companies offering software solutions which enable businesses to run and manage customer loyalty programs. • Inclusions: Companies providing standalone customer loyalty platforms, coalition loyalty programs, engagement based rewards, and enablers solutions like loyalty card aggregators, gamification engines, and rewards fulfilment solutions. • Exclusions: Company-owned standalone loyalty programs, Employee loyalty solutions, B2B loyalty solutions, blockchain based loyalty solutions, and customer engagement solutions which do not reward customers. • Excludes funding information of Chinese companies Feed in Numbers Overview $1.6B Funding 9 Mega Companies 244984 FundedCovered on Tracxn - Unicorns 8 Soonicorns 11 Minicorns 6 IPO’d Cos 79 Late Stage Cos 20 6 Acquisitions 106 DeadPooled 39 Acquihired Series A+ Cos FiveStars (2011, San Francisco, $105M) Capillary Tech (2008, Bangalore, $100M) Paytronix (2001, Newton, $65M) Top Companies
  • 5. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Investment Trend Summary Summary of Funding Activity in Loyalty Software 5 $65M - PE Paytronix (2001, Newton, $65M) $20M - Series B Punchh (2010, Sunnyvale, $32.5M) $35M - Series D SessionM (2011, Boston, $97.3M) $20M - Series B StocardApp (2011, Mannheim, $25.4M) $35M - Series D Tango Card (2009, Seattle, $55.2M) $20M - Series A SpotOn (2010, San Rafael, $25M) $21M - Series A Drop Loyalty (2015, Toronto, $27.3M) $17.1M - Series B Thanx (2012, San Francisco, $23.1M) $20M - Series C Capillary Tech (2008, Bangalore, $100M) $6M - Series B Ifeelgoods (2010, Palo Alto, $13.6M) Top Geos of InvestmentEntrepreneurial Activity Global Funding Trend *YTD *YTD Loyalty Software > Feed Summary > Investment Trend Summary Seed Internet Attitude (#2), 11.2 Capital (#1), Allied Minds (#1) Series A/B DAG Ventures (#2), New Enterprise Associates (#2), 7-Ventures (#1) Series C+ Commerce Ventures (#1), General Atlantic (#1), HarbourVest Partners (#1) Incubators Plug and Play Tech Center (#4), 500 Startups (#3), Startupbootcamp (#3) Other Notable Investors NXTP Labs (#2), Tech Coast Angels (#2), Wayra (#2) Debt Investors InnoVen Capital (#2), Silicon Valley Bank (#2), Macquarie Group (#1) Most Active InvestorsRecent Investments 107 100 141 103 35 2013 2014 2015 2016 2017 2018* Y-o-Y # of Companies Founded 46 35 38 42 27 15 $133M $136M $134M $172M $41M $253M 2013 2014 2015 2016 2017 2018* $ Funding # Rounds $965M $211M $130M $127M $31.3M US Europe India Israel Canada $ Funding
  • 6. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Summary of exit outlook in Loyalty Software Exit Outlook Summary 66 Most Active AcquirersTop Investors in Exits Custom Solutions 1 Bilendi (1999, Paris) Acorn Agri 1 Grass Roots (1980, Tring) Expon Capital 1 Bilendi (1999, Paris) Gimv 1 Bilendi (1999, Paris) Holtzbrinck Ventures 1 Bilendi (1999, Paris) Feb 2018 Nectar Acq by Sainsbury's for $105M Jan 2017 Cartera Acq by Ebates Oct 2016 Grass Roots Acq by Blackhawk Network for $118M Sep 2014 Shopkick Acq by SK Planet Aug 2010 GameLogic Acq by Scientific Games Oct 2005 Affinion Acq by Apollo Global Management for $1.8B Loyalty Software > Feed Summary > Exit Outlook Summary Apollo Global Management 1 Affinion (Oct 2005, $1.8B) Blackhawk Network 1 Grass Roots (Oct 2016, $118M) Scientific Games 1 GameLogic (Aug 2010) Sainsbury's 1 Nectar (Feb 2018, $105M) Ebates 1 Cartera (Jan 2017) Recent IPOs Top Acquisitions Ackroo Gift card & loyalty program for businesse… IPO MCap: - Current MCap: - Bilendi Market Research and Loyalty Management Pl… IPO MCap: - Current MCap: - Epoxy App Gift and Loyalty card app IPO MCap: - Current MCap: - Points Feb 2011 Rewards sourcing network IPO MCap: - Current MCap: $182M Smiles Brazil based coalition loyalty program IPO MCap: - Current MCap: - Multiplus Brazil-based pure play coalition loyalty… IPO MCap: - Current MCap: -
  • 7. For any Feedback and Query reach out to MyAnalyst@tracxn.com. Funding data excludes Debt, Grants & Post-IPO rounds. Excludes all details for Chinese companies FACTSHEET Feed Report - Loyalty Software - Jul 20187 Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved. Overview Companies 984 Funded 244 Series A+ 79 Funding $1.6B Last 2 yrs $371M Most Active Investors Seed Internet Attitude (2) Series A/B DAG Ventures (2) Series C+ Commerce Ventures (1) Others NXTP Labs (2) Incubators Plug and Play Tech Center (4) Top Cities Bay Area 40 Cos $365M Boston 7 Cos $149M Feed in Numbers Unicorns - Soonicorns 8 Minicorns 11 Editor Picks 51 Acquihired 39 Deadpooled 106 Top Companies Paytronix (2001, Newton, $65M) FiveStars (2011, San Francisco, $105M) Capillary Tech (2008, Bangalore, $100M) Exits IPOs 6 Points, Smiles Acquisitions 6 Affinion, Grass Roots Top Acquirers Apollo Global Management, Blackhawk Network Marketmap: Loyalty Software ENGAGEMENT BASED LOYALTY ENABLERS AGGREGATORS REWARDS FULFILMENT GAMIFICATION ENGINES STANDALONE ENTERPRISE SMB COALITION REWARD POINTS ACCRUAL PAYMENTS CARD LINKED Loyalty Software > Feed Summary > BlueBox
  • 8. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Key Sub Sectors in Loyalty Software Sector Summary of Key Markets 8 Top Markets of Investment Activity # Cos on Platform Last 2 Years $ Invested # Round Standalone Loyalty Platforms > Restaurants 32 $89M 6 Standalone Loyalty Platforms > Multi- Industry > Large Enterprises > Platforms 111 $68.4M 7 Standalone Loyalty Platforms > Multi- Industry > SMBs > App-Based > Points Based 170 $43.2M 11 Coalition Loyalty Programs > Payments Card Linked > Multi-industry > App-based 11 $28M 3 Sub Sectors # Cos Tracked # Funded Total Funding Standalone Loyalty Platforms Companies providing end-to-end loyalty management platforms for businesses enabling them to roll out loyalty programs of their own 628 146 $951M Coalition Loyalty Programs Companies providing coalition loyalty programs which have a common loyalty "currency" and enable the members of these programs to accrue/redeem rewards across multiple merchant partners 161 26 $317M Loyalty Enablers Companies providing loyalty program enablers which businesses can use on top of their loyalty programs to make it more appealing to customers 85 30 $178M Engagement Based Rewards Companies providing engagement-based loyalty solutions which enable businesses to reward their customers for their engagement 110 42 $113M Loyalty Software > Feed Summary > Summary of Key Markets
  • 9. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 List of Notable Companies in Loyalty Software Notable Companies in the Sector 9 Note: *(Founded Year, Location, Total Funding) Loyalty Software > Feed Summary > Notable Companies in the Sector Public Multiplus (2009, Sao Paulo)* Smiles (2013, Barueri) Ackroo (2012, Ottawa) Bilendi (1999, Paris) Epoxy App (2012, Las Vegas) Points (2000, Toronto) Acquired Affinion (2005, Stamford) Grass Roots (1980, Tring) Nectar (2002, London)
  • 11. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 List of Notable Companies by Market in Loyalty Software Notable Companies by Market (1/3) 11 Loyalty Software > Feed Summary > Notable Companies by Market Standalone Loyalty Platforms Multi-Industry FiveStars (2011, San Francisco, $105M) Customer loyalty program which integrates with merchant POS systems Soonicorn. Stage: Series C HarbourVest Partners, Menlo Ventures, DCM Ventures and 7 Other Investors Switchfly (2003, San Francisco, $34.8M) SaaS based travel-commerce and loyalty platform Soonicorn. Stage: Series C Thayer Ventures, Azure Capital Partners, StarVest Partners and 4 Other Investors Thanx (2012, San Francisco, $23.1M) Card integrated Loyalty programs Soonicorn. Stage: Series B Sequoia Capital, Javelin Venture Partners, Icon Ventures and 5 Other Investors Multi-Industry Clutch (2012, Ambler, $20.1M) Customer management Platform Soonicorn. Stage: Series B Larry Stone, Safeguard Scientifics, Ben Franklin Technology Partners and 1 Other Investors Affinion (2005, Stamford) Loyalty and customer engagement solutions Stage: Acquired Bilendi (1999, Paris) Market Research and Loyalty Management Platform Stage: Public Custom Solutions, Gimv, Odyssee Venture and 3 Other Investors Epoxy App (2012, Las Vegas) Gift and Loyalty card app Stage: Public Retail Capillary Tech (2008, Bangalore, $100M) Omnichannel engagement and commerce platform for businesses Soonicorn. Stage: Series C Warburg Pincus, Sequoia Capital, InnoVen Capital and 6 Other Investors Ackroo (2012, Ottawa) Gift card & loyalty program for businesses Stage: Public
  • 12. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 List of Notable Companies by Market in Loyalty Software Notable Companies by Market (2/3) 12 Loyalty Software > Feed Summary > Notable Companies by Market Standalone Loyalty Platforms Restaurants Paytronix (2001, Newton, $65M) Restaurant loyalty solutions Soonicorn. Stage: Funded Great Hill Partners Coalition Loyalty Programs Reward Points Accrual Multiplus (2009, Sao Paulo) Brazil-based pure play coalition loyalty program Stage: Public Smiles (2013, Barueri) Brazil based coalition loyalty program Stage: Public Nectar (2002, London) Coalition-based loyalty program in the United Kingdom Stage: Acquired Level Ventures Payments Card Linked Linkable Networks (2010, Boston, $46.5M) SKU Credit Card linked offers Soonicorn. Stage: Series C Common Angels, Blue Chip Venture, Kepha Partners and 6 Other Investors
  • 13. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 List of Notable Companies by Market in Loyalty Software Notable Companies by Market (3/3) 13 Loyalty Software > Feed Summary > Notable Companies by Market Engagement Based Rewards Referral Based Rewards Extole (2009, San Francisco, $42.4M) B2C and P2P referral automation platform Soonicorn. Stage: Series C Norwest Venture Partners, Shasta Ventures, Redpoint Ventures and 2 Other Investors Loyalty Enablers Aggregators Points (2000, Toronto) Rewards sourcing network Stage: Public Rewards Fulfilment Grass Roots (1980, Tring) Rewards fulfillment and employee recognition solutions for businesses Stage: Acquired Acorn Agri
  • 14. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 List of Notable Companies in Loyalty Software in China Notable Companies in the Sector in China 14 Loyalty Software > Feed Summary > Notable Companies in the Sector in China Public Moxian (2011, Shenzhen)
  • 15. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Recent News in Loyalty Software Sector Recent News 15 Jul 2018 Global Retail Analytics Market 2018 Detailed Analysis Research Report by 1010data, Inc., Angoss Software Corporation, truthweek.com Jul 2018 Cheetah Digital Acquires Stellar Loyalty to Redefine Customer Engagement And Loyalty For B2C Marketers, Business Wire Jul 2018 Aimia Rejects US$180 Million Aeromexico Offer to Acquire PLM Stake, CNW Jul 2018 Grupo Aeromexico Announces Offer to Acquire Aimia's Stake in PLM, PR Newswire Jul 2018 Collinson bolsters travel risk management offering, Buying Business Travel Jul 2018 Air Canada, banks make C$2.25 billion bid for Aeroplan loyalty program, Reuters Jul 2018 SessionM Announces New Strategic Funding to Fuel New Innovation and Global Expansion, Business Wire Jul 2018 Points raises $8M to bring blockchain and AI to credit rating, EconoTimes Jul 2018 Aeroplan transforming to become the best travel loyalty program in Canada, CNW Jul 2018 Mention Me, the referral marketing platform, raises $7M led by Eight Roads Ventures, TechCrunch Jul 2018 IC Group upgrades earnings forecast for FY17/18, fashionunited.uk Jul 2018 Moxian, Inc. Releases New Version Moxian+ App, PR Newswire Key Recent News Key Recent News Jul 2018 Malaysia Airlines Enrich and Loylogic Announce the Launch of Loylogic's New BUY Miles Solution, PR Newswire Jul 2018 Flux now live on Barclays Launchpad; set for new trial, Verdict Jul 2018 Affinion Group Enters into Agreement to Sell its Insurance Division to Mill Point Capital, PR Newswire Jul 2018 Capillary Technologies Leads Bata’s Omnichannel CRM Journey to New Markets in Southeast Asia, Retail News Jun 2018 Amer Sports completes acquisition of Peak Performance, fashionunited.uk Jun 2018 Warbug Pincus-backed Capillary Technologies to expand into newer markets, Business Standard Jun 2018 Epsilon, DCConnect deliver on SDN-based intercarrier orchestration, Fierce Telecom Jun 2018 Paytronix Announces ‘Change the Game’ as Theme for this Year’s Annual User Conference, PXUX 2018, GlobeNewswire Jun 2018 SessionM Delivers New Salesforce Integration to Transform How Global Brands Deliver Real-Time, Personalized Experiences, Business Wire Jun 2018 CRM and Marketing Automation Platform Hashtag Loyalty Raises Seed Funding, BW Businessworld Jun 2018 Epsilon, BBIX partner to deliver on-demand connectivity to internet exchange points across Japan, Telecompaper Loyalty Software > Feed Summary > Recent News
  • 16. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Contents Feed Summary Investment Trends Market Details Exit Outlook Investors News Appendix 16 Funding Trends Median Deal Size and Trend New Entrants in Funding Club Distribution of companies by Funding Range Funding Funnel of the Sector Top Investments and Investors Investors in Unicorn club
  • 17. Some more Sector Reports you might want to check out Join 4000+ people taking sharper decisions with Tracxn Online Retail Jun 2018 Higher Education Jun 2018 AgriTech Jun 2018
  • 18. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 $84M $283M $133M $136M $134M $172M $41M $253M 0 10 20 30 40 50 60 $0k $50M $100M $150M $200M $250M $300M 2011 2012 2013 2014 2015 2016 2017 2018* $ Funding # Rounds Investments ($M) and number of rounds in Loyalty Software; 2011-2018 Global Funding Trends (1/2) 18 Note: Funding excludes Grant, Debt and Post IPO rounds. Excludes all details for Chinese companies Loyalty Software > Investment Trends > Global Funding Trends #Rounds $Funding 3 Year CAGR 6 Year CAGR 8% # of Rounds11% $ Funding 3% # of Rounds 33% $ Funding
  • 19. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 17 28 21 18 17 27 18 5 15 20 23 14 12 10 5 6 1 7 2 3 9 5 4 4 2011 2012 2013 2014 2015 2016 2017 2018 YTD Seed Early Stage Late Stage 33 15 Total # of Rounds $7M $12M $8M $5M $7M $18M $20M $5M $61M $121M $112M $90M $38M $60M $8M $105M $16M $150M $13M $41M $89M $94M $13M $144M 2011 2012 2013 2014 2015 2016 2017 2018 YTD Seed Early Stage Late Stage $0K $120M $0K $26M $65M $105M $0K $225M 0 1 2 3 4 5 6 7 8 9 0 50000000 100000000 150000000 200000000 250000000 2011 2012 2013 2014 2015 2016 2017 2018 YTD $ Funding # of Rounds 19 Note: Mega Rounds = rounds with size > $20M. Funding excludes Grant, Debt and Post IPO rounds. Excludes all details for Chinese companies Stage-wise Number of RoundsStage-wise $ Invested New Entrants in Funded ClubMega Rounds Global Funding Trends (2/2) Investments ($M) and number of rounds in Loyalty Software; 2011-2018 Loyalty Software > Investment Trends > Global Funding Trends 48 26 12 15 20 9 4 134 $1.4M $1.2M $0.0M $0.5M $1.0M $1.5M $2.0M $2.5M $3.0M $3.5M 0 20 40 60 80 100 120 140 160 2012 2013 2014 2015 2016 2017 2018 YTD Total Entrants in Funding Club Avg. Ticket Size - 2 - 1 2 3 - 8 $1.4M $1.1M $0.7M $0.7M $0.6M $0.9M $2.9M $1.2M $84M $253M Total $ Invested
  • 20. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 201820 Loyalty Software > Investment Trends > Funding Trends by Geography Investments ($M) and number of rounds in Loyalty Software Funding Trends by Geography Funding Trends by Geography Top Cities of Funding City $ Funding # Rounds Bay Area 365M 56 Boston 149M 17 Ness Ziona 108M 3 Bangalore 99.4M 11 Seattle 66.3M 13 Newton 65M 1 Amsterdam 63.6M 4 Lexington 51.2M 10 New York City 43.8M 12 Munich 35.6M 2 Total Funding 203 75 30 7 9 12 3 3 # Rounds $965M $211M $130M $127M $31.3M $4.9M $1.9M $760k US Europe India Israel Canada SEA United Arab Emirates Australia Note: Excludes funding information of China companies
  • 21. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 201821 Trend of Average Deal Size ($M) $0.8 $0.6 $0.5 $0.4 $0.9 $0.9 $1.3 2011 2012 2013 2014 2015 2016 2017 $4.5 $5.7 $4.2 $3.3 $2.8 $3.3 $2.0 $5.5 $7.8 $8.2 $9.6 $6.5 $11.8 $0.0 $16.4 $21.4 $6.3 $13.7 $22.2 $18.9 $6.5 Loyalty Software > Investment Trends > Median Deal Size and Trend Median and Average Deal Size in $M (per Stage) in Loyalty Software; 2011-2017 Median Deal Size and Trend Note: Excludes funding information of Chinese companies. *Graph not to scale Median Deal Size and Range $15K* $5.5M $427K $21M $2.5M $26M $1.9M $100M $12.1M $6.5M $3.3M $370K Series C+ Series B Series A Seed Stage
  • 22. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Note: 103 companies with undisclosed funding amount are not included 22 <$1M $1-10M $10-50M $50-100M $100M+ Funding Range 49 56 30 5 3 No. of Companies Loyalty Software > Investment Trends > Distribution of companies by Funding Range No. of companies by funding range in Loyalty Software; as of Jul 2018 Distribution of companies by Funding Range $14M $171M $722M $339M $313M $ Investment
  • 23. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Stage No. of Companies Funding Funnel 100% 25% 8% 4% 2% 23 Note: Numbers in the brackets show the count of companies Time to raise next round 20 38 79 244 984 Series C+ Series B Series A Funded Founded Next Round 100M+ Valuation Exits Acqui- Hired Dead Pooled Others 25% 2% (17) 1% (9) 4% (42) 11% (106) 60% (592) 32% 6% (14) 2% (6) 14% (34) 14% (34) 40% (97) 48% 11% (9) 1% (1) 22% (17) 9% (7) 22% (17) 53% 24% (9) 3% (1) 21% (8) 5% (2) 21% (8) - 35% (7) 5% (1) 15% (3) - 25% (5) Loyalty Software > Investment Trends > Funding Funnel Number of companies progressing to subsequent funding stages in Loyalty Software Funding Funnel 21 Months 18 Months 30 Months Investment backedBootstrapped 8 6 3 Soonicorns Unicorns Acquisitions IPOs
  • 24. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 201824 Note: Seed Stage (Seed, Angel), Early Stage (Series A, Series B), Late Stage (Series C+, PE) Loyalty Software > Investment Trends > Notable Investments in last 24 months Major funding rounds by Stage in Loyalty Software; Jul 2016-Jul 2018 Notable Investments in last 24 months (1/2) LATE STAGE $65M - PE Jan 2018 Paytronix (2001, Newton, $65M) Restaurant loyalty solutions Great Hill Partners $35M - Series D Sep 2016 SessionM (2011, Boston, $97.3M) Cloud-based solutions for ad serving and data management capabilities with integrated loyalty marketing technology Salesforce, Causeway Media Partners, Charles River Ventures, Highland Capital Partners, Kleiner Perkins $35M - Series D May 2018 Tango Card (2009, Seattle, $55.2M) Digital gift card reward program FTV Capital LATE STAGE $23.8M - Series D Jul 2018 SessionM (2011, Boston, $97.3M) Cloud-based solutions for ad serving and data management capabilities with integrated loyalty marketing technology Salesforce, Causeway Media Partners, General Atlantic, Highland Capital Partners, Kleiner Perkins, Charles River Ventures $20M - Series C Feb 2018 Capillary Tech (2008, Bangalore, $100M) Omnichannel engagement and commerce platform for businesses Warburg Pincus, Sequoia Capital $3M - Series D Jun 2017 Buzz Points (2009, Austin, $34M) Locally-Focused Customer Loyalty Program $2.9M - Series C Nov 2016 Linkable Networks (2010, Boston, $46.5M) SKU Credit Card linked offers EARLY STAGE $21M - Series A Jan 2018 Drop Loyalty (2015, Toronto, $27.3M) Coalition-based loyalty program New Enterprise Associates, Sierra Ventures, White Star Capital, FF Venture Capital, Portag3 Ventures, Silicon Valley Bank, Two Small Fish Ventures $20M - Series B Apr 2018 Punchh (2010, Sunnyvale, $32.5M) Mobile CRM and loyalty Software Sapphire Ventures, Cervin Ventures $20M - Series B Jun 2018 StocardApp (2011, Mannheim, $25.4M) Digital loyalty card app for iOS and android Macquarie Group, Shortcut Ventures, Alstin, engelhorn $20M - Series A Apr 2018 SpotOn (2010, San Rafael, $25M) Loyalty program through app
  • 25. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 201825 Note: Seed Stage (Seed, Angel), Early Stage (Series A, Series B), Late Stage (Series C+, PE) Loyalty Software > Investment Trends > Notable Investments in last 24 months Major funding rounds by Stage in Loyalty Software; Jul 2016-Jul 2018 Notable Investments in last 24 months (2/2) EARLY STAGE $17.1M - Series B Dec 2016 Thanx (2012, San Francisco, $23.1M) Card integrated Loyalty programs Sequoia Capital, Javelin Venture Partners, Icon Ventures $427k - Series A Oct 2017 Chirpify (2012, Portland, $8.8M) Social media engagement and loyalty solution for businesses Series A Aug 2017 LimeTray (2013, Delhi) Platform enabling web presence & marketing for F&B industry JSW Ventures SEED STAGE $5.3M - Angel Jan 2017 Clutch (2012, Ambler, $20.1M) Customer management Platform Larry Stone $2.9M - Seed Mar 2017 FanMiles (2015, Berlin, $2.9M) Coalition loyalty program for businesses and their customers Auden AG $2.5M - Seed Oct 2016 Swipii (2012, Glasgow, $2.5M) Mobile-based customer loyalty program
  • 26. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Most Active Investors (VC, PE) by Stage in Loyalty Software; Last 5 years (Aug 2013-Jul 2018) Most Active VC & PE Investors 26 Note: Seed Stage (Seed, Angel), Early Stage (Series A, Series B), Late Stage (Series C+, PE) Loyalty Software > Investment Trends > Most Active VC & PE Investors SEED STAGE Internet Attitude(2 Investments) Ambassify, Freedelity 1 Kepha Partners Adored 2 White Star Capital Drop Loyalty 3 Blume Ventures m.Paani 4 YourNest MoMark 5 Spark Capital Nift 6 Sierra Ventures Drop Loyalty 7 Wavemaker Partners ZAPtag 8 Caixa Capital Risc Social and loyal 9 Cherubic Ventures Playbasis 10 EARLY STAGE New Enterprise Associates(2 Investments) Belly, Drop Loyalty 1 DAG Ventures(2 Investments) Belly, Yub 2 Sequoia Capital Thanx 3 Greylock Partners Yub 4 Atomico Yub 5 Foundry Group Nift 6 Correlation Ventures Mogl 7 Alstin StocardApp 8 Shortcut Ventures StocardApp 9 StarVest Partners CrowdTwist 10 LATE STAGE Warburg Pincus Capillary Tech 1 Scale Venture Partners Extole 2 General Atlantic SessionM 3 HarbourVest Partners FiveStars 4 Commerce Ventures SessionM 5 KEC Ventures Buzz Points 6 H.I.G. Growth Partners Carlton 7 Lovell Minnick Partners Engage People 8 Pine Tree Equity House Advantage 9
  • 27. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 201827 Loyalty Software > Investment Trends > Most Active Ecosystem Investors Top Ecosystem Investors in Loyalty Software; Last 5 years (Aug 2013-Jul 2018) Most Active Ecosystem Investors INCUBATOR/ACCELERATOR Plug and Play Tech Center(4 Investments) Capillary Tech, Linkable Networks, Bunchball 1 500 Startups(3 Investments) Playbasis, WooWup, Loyalty Refunds 2 Startupbootcamp(3 Investments) Buzzoek, Stampwallet, Doboz 3 Techstars(3 Investments) CrowdTwist, Flux, PlayFull 4 Axilor Ventures UrbanPiper 5 Ben Franklin Technology Partners Clutch 6 Cventures Oktoplus 7 FasterCapital AroundWise 8 Fast Track Malmo Qlubo 9 FF Venture Capital Drop Loyalty 10 OTHER NOTABLE INVESTORS NXTP Labs(2 Investments) WooWup, PingStamp 1 Tech Coast Angels(2 Investments) Mogl, Social Annex 2 Wayra(2 Investments) Swipii, Nokincard 3 Accomplice Nift 4 Aequitas Capital Mogl 5 Ahimsa partners Hashtag Loyalty 6 Atlanta Technology Angels GetOne Rewards 7 BAF Spectrum ReferralCandy 8 Bright Station Buyapowa 9 Causeway Media Partners SessionM 10 DEBT INVESTORS InnoVen Capital(2 Investments) Capillary Tech, Loylty Rewardz 1 Silicon Valley Bank(2 Investments) Drop Loyalty, GetOne Rewards 2 Macquarie Group StocardApp 3 Monroe Capital Mogl 4 Spring Capital Partners Taggo 5 Western Technology Investment SessionM 6
  • 28. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 201828 Loyalty Software > Investment Trends > Investors in Unicorn club Investors in Unicorn Club
  • 29. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 201829 Loyalty Software > Investment Trends > Unicorn Investors in the Sector Unicorn Investors in the Sector
  • 30. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Contents Feed Summary Investment Trend Market Details Exit Outlook Investors News Appendix 30 BlueBox Key Sub Sectors Detailed Sector Taxonomy Top Markets of Investment Activity Top Markets of Early Stage Investors Other Notable Markets Market Deep Dive
  • 31. Some more Sector Reports you might want to check out Join 4000+ people taking sharper decisions with Tracxn Sales Force Automation Jun 2018 Data as a Service Jun 2018 Big Data Analytics May 2018
  • 32. Feed Report - Loyalty Software - Jul 201832 Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved. Marketmap: Loyalty Software Loyalty Software > Market Details > BlueBox
  • 33. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Key Sub Sectors 33 Key Sub Sectors in Loyalty Software Market Top Companies # Cos Tracked # Funded Total Funding Standalone Loyalty Platforms Companies providing end-to-end loyalty management platforms for businesses enabling them to roll out loyalty programs of their own Cartera (2005, Lexington, Acquired) Bilendi (1999, Paris, Public) 628 146 $951M Coalition Loyalty Programs Companies providing coalition loyalty programs which have a common loyalty "currency" and enable the members of these programs to accrue/redeem rewards across multiple merchant partners Smiles (2013, Barueri, Public) Linkable Networks (2010, Boston, $46.5M) 161 26 $317M Loyalty Enablers Companies providing loyalty program enablers which businesses can use on top of their loyalty programs to make it more appealing to customers Bunchball (2005, Redwood City, Acquired) Tango Card (2009, Seattle, $55.2M) 85 30 $178M Engagement Based Rewards Companies providing engagement-based loyalty solutions which enable businesses to reward their customers for their engagement Shopkick (2009, Redwood City, Acquired) Extole (2009, San Francisco, $42.4M) 110 42 $113M Loyalty Software > Market Details > Key Sub Sectors
  • 34. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Detailed Sector Taxonomy (1/5) 34 Loyalty Software > Market Details > Detailed Sector Taxonomy
  • 35. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Detailed Sector Taxonomy (2/5) 35 Loyalty Software > Market Details > Detailed Sector Taxonomy
  • 36. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Detailed Sector Taxonomy (3/5) 36 Loyalty Software > Market Details > Detailed Sector Taxonomy
  • 37. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Detailed Sector Taxonomy (4/5) 37 Loyalty Software > Market Details > Detailed Sector Taxonomy
  • 38. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Detailed Sector Taxonomy (5/5) 38 Loyalty Software > Market Details > Detailed Sector Taxonomy
  • 39. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Rank Market Last 2 Years $ Invested # Round Top Funded Company 1 (-) Standalone Loyalty Platforms > Multi-Industry > Large Enterprises > Platforms Companies providing loyalty management platform for large enterprises (Companies covered 111 | Funded 35 | Total Funding $309M) $68.4M (-$165M) 7 (-30) SessionM (2011, Boston, $97.3M) 2 (+1) Standalone Loyalty Platforms > Restaurants Companies providing loyalty management platforms for restaurants (Companies covered 32 | Funded 15 | Total Funding $107M) $89M (+$71.1M) 6 (-4) Paytronix (2001, Newton, $65M) 3 (-1) Coalition Loyalty Programs > Payments Card Linked > Multi-industry > App- based Companies providing mobile-app based payments-card linked loyalty platforms to businesses (Companies covered 11 | Funded 5 | Total Funding $58.9M) $28M (-$2.9M) 3 (-4) Drop Loyalty (2015, Toronto, $27.3M) 39 Note: The numbers in the bracket represent the change in a 2 year period. Top Markets of Investment Activity Top Markets by Funding in Loyalty Software in last 2 years (July 2016 - June 2018) Loyalty Software > Market Details > Top Markets of Investment Activity
  • 40. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Rank Market # Investments Key Investments 1 Coalition Loyalty Programs > Payments Card Linked > Multi-industry > App-based Companies providing mobile-app based payments-card linked loyalty platforms to businesses (Companies created 11 | Funded 5 | Total Funding $58.9M ) 1 Drop Loyalty (2015, Toronto, $27.3M) Note: Investors considered - Sequoia Capital, Accel Partners, Andreessen Horowitz, NEA, Greylock Partners, General Catalyst Partners, Benchmark Capital, KPCB, Khosla Ventures, Redpoint Ventures, Founders Fund, SV Angel, Index Ventures, Bessemer Venture Partners, Lightspeed Venture Partners, Venrock, Draper Fisher Jurvetson, Institutional Venture Partners, Intel Capital, Battery Ventures 40 Top Markets of Early Stage Investors Top Markets where Early Stage Investors are investing in last 2 years (July 2016 - June 2018) Loyalty Software > Market Details > Top Markets of Early Stage Investors
  • 41. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Incubators Ben Franklin Technology Partners (#1), Rev1 Ventures (#1) Seed Mohr Davidow Ventures (#1), Rare Medium (#1) Series A/B Benchmark Capital (#1), Yozma Group (#1) Series C+ JPMorgan (#1), General Atlantic (#1) Affinion Oct - 2005 Acq by Apollo Global Management for $1.8B Bilendi IPO'd $23.8M - Series D SessionM (2011, Boston, $97.3M) $2M - Series A EasyTech Services (2011, Delhi, $2M) $699k - Seed Mobiquest Mobile Technologies (2008, Noida, $1.1M) PE Engage People (2008, Markham) $5.3M - Angel Clutch (2012, Ambler, $20.1M) $1.6M - Series A Loyalty Prime (2014, Munich, $1.6M) $35M - Series D SessionM (2011, Boston, $97.3M) $4.1M - Series B Clutch (2012, Ambler, $20.1M) Seed Talon One (2015, Berlin) PE House Advantage (2004, Las Vegas) Dec 2017 HelloWorld: New Loyalty Report Reveals 75% of Consumers Want To Be Rewarded Beyond Purchase, GlobeNewswire Oct 2017 DE-CIX and Epsilon partner together on cloud integrator offering, Capacity Media May 2015 Clutch Raises $5.0M to Close Series B, Led By Safeguard Scientifics, Business Wire Dec 2017 AFFINION GROUP HOLDINGS, INC. : Change in Directors or Principal Officers , 4-Traders May 2012 Gamification Startup SessionM Raises $20M Led By Charles River Ventures – TechCrunch, TechCrunch Dec 2017 Carlton Group Receives Investment from H.I.G. Growth Partners to Support Continued Rapid Development, VCA Online Nov 2017 BI WORLDWIDE Bags Gold at the HR Vendors of the Year Awards 2017, Business Wire India Dec 2017 Eighty-Five Percent Growth in Partner Eco-System Enhances Annex Cloud's Ability to Serve Clients, Newswire Aug 2017 Partnership between 2 vendors leads to all-in-one mobile ordering and loyalty platform, Mobile Payments Today Jul 2017 Aimia's Senior Secured Note: 8.5% Yield With Assets Supporting 100% Recovery, Seeking Alpha Dec 2017 Monaco Adds LoungeKey Airport Lounge Access to Monaco Visa Platinum Rose Gold, Space Gray, and Obsidian Black Cards, PR Newswire May 2011 Quattro co-founder launches mobile-app tool startup Session M | VentureBeat, VentureBeat Aug 2017 Aimia Reports Second Quarter 2017 Results, CNW News 0 1 2 3 4 5 6 7 $0k $10M $20M $30M $40M $50M 2014 2015 2016 2017 2018 YoY Funding Rounds 2 8 18 35 111 M&A/IPO Series C+ Series A+ Funded Companies Covered Funding Funnel Standalone Loyalty Platforms > Multi-Industry > Large Enterprises > Platforms: Market Factsheet 41 Exits Most Active Investors Recent Investments YoY Funding and Rounds Companies providing loyalty management platform for large enterprises SessionM (2011, Boston, $97.3M) Clutch (2012, Ambler, $20.1M) SoHalo (2011, Palo Alto, $15.9M) CrowdTwist (2009, New York City, $15.8M) Top Companies #1 Top Markets of Investment Activity Loyalty Software > Market Details > Market: Platforms Companies Created 111 | Funded 35 | Total Funding $309M Market: Platforms
  • 42. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 201842 Standalone Loyalty Platforms > Multi-Industry > Large Enterprises > Platforms: Top Companies Loyalty Software > Market Details > Market: Platforms #1 Top Markets of Investment Activity Market: Platforms Analyst’s Pick Clutch (2012, Ambler, $20.1M) Customer management Platform Soonicorn. Stage: Series B Larry Stone, Safeguard Scientifics, Ben Franklin Technology Partners, NewSpring Capital PunchTab (2011, Palo Alto, $11.5M) Omni channel customer engagement SaaS platform Minicorn. Stage: Acquired Mohr Davidow Ventures, Social Capital, CrunchFund, Milliways Ventures BI WORLDWIDE (1950, Minneapolis) Channel & customer loyalty and engagement solutions Editor's Pick. Stage: Unfunded Bond Brand Loyalty (2009, Mississauga) Loyalty program software provider for enterprises Editor's Pick. Stage: Unfunded Como (2010, Ness Ziona) Customer management and loyalty solutions to businesses Editor's Pick. Stage: Unfunded Analyst’s Pick Excentus (1996, Dallas) Loyalty management platform for businesses Editor's Pick. Stage: Acquired EXTRA (2012, Istanbul) Loyalty management platform for businesses Editor's Pick. Stage: Unfunded Kobie Marketing (1990, St. Petersburg) Customizable loyalty platform provider Editor's Pick. Stage: Unfunded Magneds (1999, Tilburg) Loyalty management and engagement platform provider Editor's Pick. Stage: Unfunded Maritz Motivation Solutions (2000, Saint Louis) Loyalty Solutions Editor's Pick. Stage: Unfunded PerksWW (2001, Little Rock) Loyalty and rewards management solutions for businesses Editor's Pick. Stage: Funded Z Capital Investments Analyst’s Pick ReactorCX (2014, Seattle) Customer loyalty and engagement solutions for businesses Editor's Pick. Stage: Unfunded
  • 43. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Note: Overall Rating is a combination of Funding and Team rating, along with Execution, Size and Growth metrics 43 Standalone Loyalty Platforms > Multi-Industry > Large Enterprises > Platforms: Leaderboard Loyalty Software > Market Details > Market: Platforms #1 Top Markets of Investment Activity Better than Market Average Market: Platforms Overall Rating Company Name Foun ded Year Location Stage Funding Team Execution Quality Size Metrics 6M Growth Metrics App Rating App UX Web UX News Web Traffic Rank Social Follow ing Mobile Downl oads # App Revie ws Web Traffic Rank Mobile Downloads Social Following Δ % Δ % Δ % 5.0 Affinion Group 1973 Stamford Acquired - - 3 4 4 - 1.7M 227 4k 24 948k 137% - - 33 17% 5.0 BI WORLDWIDE 1950 Minneapoli s Unfunded - 5 4 3 4 1 360k 3.7k 47k 167 -1.3M -78% 13 8% 26 1% 4.9 StellarLoyalty 2014 Foster City Acquired $9M - 4 - - 3 10M 230 8k 115 10M 169% - - 8 3% 4.9 Inspiring Benefits 2010 Madrid Acquired - - 4 - - - 437k 529 3k 16 21k 5% 8 82% 11 2% 4.8 Como 2010 Ness Ziona Unfunded - - 4 - 4 5 74k 5.6k 1.8M 4.9k -2k -2% 570 12% - - 4.8 ADELYA 2005 Toulouse Funded - - 3 3 3 - 1.1M 245 4k 38 -38k -3% - - 27 12% 4.7 Qivos 2004 Athens Unfunded - - 4 - 4 - 2M 300 750 5 153k 8% 1 25% 26 9% 4.7 Webapp 2000 Pozzuoli Unfunded - - 5 - 4 - 10M 73 36k 714 7M 121% 290 62% 11 18% 4.6 OneLoyalty 2004 Bangalore Unfunded - - 5 - 4 - 6M 78 3k 11 4M 141% 20 - 355% 4 5% 4.6 Epsilon 1969 Irving Funded - - 2 - - 13 27k - 6k 52 -1k -2% 5 9% - - 4.5 Lifestyle Rewards 1998 South Yarra Unfunded - - 1 5 4 - 2.6M - 3k 17 2M 101% 1 6% - - 4.5 HelloWorld 1999 Detroit Acquired $2M - 4 - - 9 283k 37 750 3 -26k -8% - - - - 4.4 Mobiquest Mobile Technologies 2008 Noida Seed $1.1M - 4 - - - 3.7M 37 68k 448 -4.1M -52% - - - - 4.4 Blue Octopus 2015 Mumbai Unfunded - - 5 - 3 - - - 135 2 - - - - - -
  • 44. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Incubators Boom Startup (#1), Axilor Ventures (#1) Seed Allied Minds (#1), 11.2 Capital (#1) Series A/B Sapphire Ventures (#1), Cervin Ventures (#1) Series C+ Great Hill Partners (#1) None $20M - Series B Punchh (2010, Sunnyvale, $32.5M) $4M - Seed TableUp (2013, Boston, $4M) Seed UrbanPiper (2011, Bangalore) $65M - PE Paytronix (2001, Newton, $65M) Series A LimeTray (2013, Delhi) Seed UrbanPiper (2011, Bangalore) $112k - Seed LUX Rewards (2015, Bristol, $112k) $2M - Series A Loupe (2010, Buffalo, $3M) $9.5M - Series A Punchh (2010, Sunnyvale, $32.5M) $1M - Series A Loupe (2010, Buffalo, $3M) Series A LimeTray (2013, Delhi) Jan 2018 Paytronix Research Unveils Data-Driven Path to Restaurant Menu Design that Increases Guest Visits, GlobeNewswire Aug 2017 LimeTray secures undisclosed amount from JSW Ventures to expand its business, Venture Dreams Oct 2017 Revel Systems Partners with LoyaltyPlant to Deliver a Feature-Rich Mobile Loyalty Program, Business Wire Oct 2017 TravelCenter America chooses Paytronix loyalty for its c- stores, PetrolPlaza Feb 2017 Pizza Inn Collaborates with Punchh for App-based Loyalty Program, Mobile Marketing Magazine Jun 2018 Paytronix Data Insights Deepens Bench As Restaurant Industry Veterans Join Team, Citybizlist Aug 2017 Paytronix expands integration of rewards platform, Mobile Payments Today Feb 2017 Paytronix Deploys its New Pay at the Table Solution to 197 California Pizza Kitchen Locations, Marketwired News 0 1 2 3 4 5 $0k $20M $40M $60M $80M $100M 2014 2015 2016 2017 2018 YoY Funding Rounds - 1 5 15 32 M&A/IPO Series C+ Series A+ Funded Companies Covered Funding Funnel Standalone Loyalty Platforms > Restaurants: Market Factsheet 44 Exits Most Active Investors Recent Investments YoY Funding and Rounds Companies providing loyalty management platforms for restaurants Paytronix (2001, Newton, $65M) Punchh (2010, Sunnyvale, $32.5M) TableUp (2013, Boston, $4M) Klikin (2012, Madrid, $1.9M) Top Companies #2 Top Markets of Investment Activity Loyalty Software > Market Details > Market: Restaurants Companies Created 32 | Funded 15 | Total Funding $107M Market: Restaurants
  • 45. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 201845 Standalone Loyalty Platforms > Restaurants: Top Companies Loyalty Software > Market Details > Market: Restaurants #2 Top Markets of Investment Activity Market: Restaurants Analyst’s Pick Paytronix (2001, Newton, $65M) Restaurant loyalty solutions Soonicorn. Stage: Funded Great Hill Partners Punchh (2010, Sunnyvale, $32.5M) Mobile CRM and loyalty Software Minicorn. Stage: Series B Sapphire Ventures, Cervin Ventures, VKRM Services and 3 Other Investors LimeTray (2013, Delhi) Platform enabling web presence & marketing for F&B industry Minicorn. Stage: Series A JSW Ventures, Matrix Partners India UrbanPiper (2011, Bangalore) Loyalty and rewards platform for brands, merchants and businesses Editor's Pick. Stage: Seed Kumar Vembu, Axilor Ventures
  • 46. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Note: Overall Rating is a combination of Funding and Team rating, along with Execution, Size and Growth metrics 46 Standalone Loyalty Platforms > Restaurants: Leaderboard Loyalty Software > Market Details > Market: Restaurants #2 Top Markets of Investment Activity Better than Market Average Market: Restaurants Overall Rating Company Name Foun ded Year Location Stage Funding Team Execution Quality Size Metrics 6M Growth Metrics App Rating App UX Web UX News Web Traffic Rank Social Follow ing Mobile Downl oads # App Revie ws Web Traffic Rank Mobile Downloads Social Following Δ % Δ % Δ % 5.0 Klikin 2012 Madrid Acquired $1.9M - 4 - 5 - 2.8M 1.7k 137k 874 2M 113% 237 24% 127 8% 4.8 LoyaltyPlant 2011 Petersburg Funded - - 4 - - 1 844k 406 2.8M 24.7k 66k 8% 1.4k 6% 30 8% 4.6 Punchh 2010 Sunnyvale Series B $32.5M - 4 - - 1 66k 25k 6.8M 14.4k -76k -54% 2k 15% 300 1% 4.4 LimeTray 2013 Delhi Series A - 5 5 - - 1 292k 184 11k 136 16k 6% 28 26% 27 17% 4.2 Paytronix 2001 Newton Funded $65M - 4 - - 9 366k 889 391k 1.6k -138k -27% 369 32% 79 10% 4.0 LUX Rewards 2015 Bristol Seed $112k - 4 - - - 10M 940 750 12 7M 67% 1 9% 46 5% 3.8 Relevant Mobile 2010 Manhattan Acquired - - 4 - - - 232k 275 1.6M 3.9k -153k -40% 520 16% 17 6% 3.5 UrbanPiper 2011 Bangalore Seed - - 4 - - - 561k 53 76k 820 -731k -56% 55 7% 10 22% 3.3 TableUp 2013 Boston Seed $4M - 3 - - - 935k - 33k 99 88k 10% 23 31% - - 3.1 Spoonity 2011 Ottawa Funded - - 3 - - - 1.3M 636 174k 631 -975k -42% 243 63% - - 2.9 Qooway 2012 Richmond Unfunded - - 4 - - - 2.9M 871 825 13 2M 89% 2 8% -19 -2% 2.7 MugClubs 2015 New York City Unfunded - - 4 - - - 10M 76 750 6 2M 13% - - 22 40% 2.5 Loyalty3 2000 Austin Unfunded - - 4 - - - 10M - 301k 270 - - 52 23% - - 2.3 LoyaltyDice 2011 Jordan Unfunded - - 4 - - - 10M 97 3k 12 -1.5M -8% - - - - 2.1 ScanIn Rewards 2014 Austin Unfunded - - - 4 3 - - 3 - - - - - - - -
  • 47. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Incubators FF Venture Capital (#1), HIGHLINE (#1) Seed Sierra Ventures (#1), Portag3 Ventures (#1) Series A/B Qualcomm Ventures (#1), American Express Ventures (#1) Series C+ Nordea (#1), H&M (#1) None $21M - Series A Drop Loyalty (2015, Toronto, $27.3M) $5.5M - Seed Drop Loyalty (2015, Toronto, $27.3M) $1.5M - Seed Flux (2016, London, $1.5M) $776k - Seed Drop Loyalty (2015, Toronto, $27.3M) $4.7M - Series C Wrapp (2011, Stockholm, $30.2M) Series C Wrapp (2011, Stockholm, $30.2M) Series C Wrapp (2011, Stockholm, $30.2M) $15M - Series B Wrapp (2011, Stockholm, $30.2M) $5M - Series A Wrapp (2011, Stockholm, $30.2M) $5.5M - Series A Wrapp (2011, Stockholm, $30.2M) Jun 2013 Wrapp raises $15 million as social gifting matures, Fortune Apr 2017 Flux Tests Service That Coverts Paper Receipts To Mobile Data Services, PYMNTS Jul 2018 Flux now live on Barclays Launchpad; set for new trial, Verdict Oct 2017 Drop, First Truly Flexible Mobile Rewards Program, Launches in US, Closes $5.5M Seed Round, Business Wire Apr 2017 BC Card Signs Agreement with UTU to Bring Cross-Border Rewards to South Korea, FinTechnews Jan 2012 Greylock invests $5M in social-gifting service, Wrapp, Vator Nov 2017 Fintech startup Flux partners with Barclays for itemised receipts, Tech Empire News 0 1 2 3 $0k $5M $10M $15M $20M $25M 2014 2015 2016 2017 2018 YoY Funding Rounds - 1 2 5 11 M&A/IPO Series C+ Series A+ Funded Companies Covered Funding Funnel Coalition Loyalty Programs > Payments Card Linked > Multi-industry > App-based: Market Factsheet 47 ExitsMost Active Investors Recent Investments YoY Funding and Rounds Companies providing mobile-app based payments-card linked loyalty platforms to businesses Wrapp (2011, Stockholm, $30.2M) Drop Loyalty (2015, Toronto, $27.3M) Flux (2016, London, $1.5M) CashbackApp (2014, London) Max Get More (2012, Mumbai) Top Companies #3 Top Markets of Investment Activity Loyalty Software > Market Details > Market: App-based Companies Created 11 | Funded 5 | Total Funding $58.9M Market: App-based
  • 48. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 201848 Coalition Loyalty Programs > Payments Card Linked > Multi-industry > App-based: Top Companies Loyalty Software > Market Details > Market: App-based #3 Top Markets of Investment Activity Market: App-based Analyst’s Pick Wrapp (2011, Stockholm, $30.2M) Card linked coalition loyalty program Minicorn. Stage: Series C Nordea, H&M, Klarna and 6 Other Investors Max Get More (2012, Mumbai) India based coalition rewards program enabler Editor's Pick. Stage: Unfunded UTU (2015, Singapore) Cross-border loyalty and rewards platform Editor's Pick. Stage: Unfunded
  • 49. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Note: Overall Rating is a combination of Funding and Team rating, along with Execution, Size and Growth metrics 49 Coalition Loyalty Programs > Payments Card Linked > Multi-industry > App-based: Leaderboard Loyalty Software > Market Details > Market: App-based #3 Top Markets of Investment Activity Better than Market Average Market: App-based Overall Rating Company Name Foun ded Year Location Stage Funding Team Execution Quality Size Metrics 6M Growth Metrics App Rating App UX Web UX News Web Traffic Rank Social Follow ing Mobile Downl oads # App Revie ws Web Traffic Rank Mobile Downloads Social Following Δ % Δ % Δ % 5.0 Max Get More 2012 Mumbai Unfunded - - 4 5 3 - 120k 1.1k 825k 16.8k 21k 20% 1.3k 8% 21 2% 4.4 Drop Loyalty 2015 Toronto Series A $27.3M - 4 - - 1 216k 59k 750k 3.2k -29k -12% 1.2k 55% 29.2k 95% 3.9 Wrapp 2011 Stockholm Series C $30.2M - 4 - - 4 3.4M - 3M 14.6k 2M 93% 75 1% - - 3.3 CashbackApp 2014 London Unfunded - - 2 2 3 - 2.4M 577 30k 462 51k 2% 151 48% 7 1% 2.8 Flux 2016 London Seed $1.5M - - - 3 4 2M 1.4k - - 265k 15% - - 259 24% 2.2 Reloyalty 2010 Sofia Funded - - 5 - 3 - 8.4M 30 300 11 -4.6M -35% - - 2 7% 1.7 UTU 2015 Singapore Unfunded - - 4 - - 1 9.2M 4 30k 157 4M 65% 21 15% -1 -20% 1.1 Rewardwings 2016 Surry Hills Unfunded - - - 4 4 - - - - - - - - - - - 0.6 Rewardio 2016 Santa Monica Funded - - - - - - 10M - - - - - - - - - 0.0 Veeip Limited 2013 Pinner Unfunded - - - - - - 9.8M - - - - - - - - -
  • 50. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Public Companies Contents Feed Summary Investment Trend Market Details Exit Outlook Investors News Appendix 50 Notable Acquisitions Top Acquirers Acqui-hires
  • 51. Some more Sector Reports you might want to check out Join 4000+ people taking sharper decisions with Tracxn Online Retail Jun 2018 Higher Education Jun 2018 AgriTech Jun 2018
  • 52. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Public companies 52 Performance indicators of public companies in Loyalty Software IPO Date Company Current MCap IPO Mcap Revenue P/E Exchange Ticker Apr 2014 Moxian (2011, Shenzhen) Coalition-based rewards and loyalty program $165M $21.5k NASDAQ:MOXC Feb 2011 Points (2000, Toronto) Rewards sourcing network $182M $79.8M 38.8 NASDAQ:PCOM Smiles (2013, Barueri) Brazil based coalition loyalty program $476M 18.88 BVMF:SMLE3 Multiplus (2009, Sao Paulo) Brazil-based pure play coalition loyalty program $676M 8.77 BVMF:MPLU3 Ackroo (2012, Ottawa) Gift card & loyalty program for businesses $1.7M CVE:AKR Bilendi (1999, Paris) Market Research and Loyalty Management Platform Epoxy App (2012, Las Vegas) Gift and Loyalty card app Loyalty Software > Exit Outlook > Public Companies
  • 53. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Notable Acquisitions (1/2) 53 Notable Acquisitions in Loyalty Software Loyalty Software > Exit Outlook > Notable Acquisitions 2018 YTD Acquirer: Sainsbury's Deal: $105M Nectar (2002, London) Coalition-based loyalty program in the United Kingdom 2017 Acquirer: Ebates Cartera (2005, Lexington, $51M) Card-linked customer loyalty 2016 Acquirer: Blackhawk Network Deal: $118M Grass Roots (1980, Tring) Rewards fulfillment and employee recognition solutions for businesses
  • 54. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Notable Acquisitions (2/2) 54 Notable Acquisitions in Loyalty Software Loyalty Software > Exit Outlook > Notable Acquisitions 2014 Acquirer: SK Planet Shopkick (2009, Redwood City, $20M) Hyperlocal mobile-app platform offering rewards and shopping assistance to consumers 2010 Acquirer: Scientific Games GameLogic (2002, Waltham, $26.6M) Provider of loyalty programs, games for casinos and lottery programs Before 2008 Acquirer: Apollo Global Management Deal: $1.8B Affinion (2005, Stamford) Loyalty and customer engagement solutions
  • 55. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Most Active Acquirers 55 Loyalty Software > Exit Outlook > Most Active Acquirers
  • 56. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Date Target Dec-13 Inspiring Benefits Acq by Springwater Capital Oct-13 Perka Acq by First Data Jul-13 Smart Button Acq by Aimia Mar-13 FunPuntos Acq by Acid Gaming Dec-12 Stampt Acq by Mobivity Sep-12 Key Ring App Acq by Gannett Jan-12 Privilege Corner Acq by eYantra Industries Dec-11 Topguest Acq by Switchfly Dec-10 LoyaltyLab Acq by TIBCO Jun-05 Affinion Group Acq by Apollo Global Management Accentiv Acq by Accor Services France Acqui-hires 56 List of Acqui-hires in Loyalty Software Excludes all details for Chinese companies Date Target Jul-18 StellarLoyalty Acq by Cheetah Digital Jun-18 RewardStream Acq by Buyapowa Apr-18 Relevant Mobile Acq by Bridg Apr-18 Excentus Acq by PDI Software Apr-18 Bunchball Acq by BI WORLDWIDE Jan-18 Klikin Acq by Repsol Jan-18 HelloWorld Acq by Dentsu Aegis Network Nov-17 Loyalty Bay Acq by Perkbox Feb-17 MyGravity Acq by Bink Jan-17 Flok Acq by Wix Jan-17 Pay with a Tweet Acq by Aklamio Sep-16 Inloyal Acq by Hansa Cequity Aug-16 Aimia Acq by Sigma Group Jun-16 Ascentis Acq by Y3 Technologies Date Target Jun-16 BigDoor Acq by The Stage Fund Jun-16 IncentiveLogic Acq by Augeo May-16 Smartwards Acq by Knowlarity Jan-16 Smartpocket Acq by Goodbox Sep-15 PunchTab Acq by WalmartLabs Sep-15 Dsafe Acq by Bambora Jul-15 Red Zebra Analytics Acq by Closer Apr-15 RewardsNOW Acq by Augeo Mar-15 Brierley Partners Acq by Nomura Research Institute Nov-14 500Friends Acq by Merkle Sep-14 Welcome Real Time Acq by Collinson Group Jun-14 Choose Digital Acq by Viggle Mar-14 SMS Masterminds Acq by SpendSmart Feb-14 ECoffeeCard Acq by Beat the Q Loyalty Software > Exit Outlook > Acqui-hires View all 39 Acqui-hired companies on Tracxn Platform
  • 57. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Contents Feed Summary Investment Trend Market Details Exit Outlook Investors News Appendix 57 Details on VC & PE Investors Seed Stage Early Stage Late Stage Details on Top Ecosystem Players
  • 58. Some more Sector Reports you might want to check out Join 4000+ people taking sharper decisions with Tracxn Sales Force Automation Jun 2018 Data as a Service Jun 2018 Big Data Analytics May 2018
  • 59. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 201859 Note: Seed Stage (Seed, Angel), Early Stage (Series A, Series B), Late Stage (Series C+, PE) Loyalty Software > Investors > Index of Most Active VC & PE Investors Index of Top Investors (VC, PE) by Stage in Loyalty Software; Last 5 years (Jul 2013 - Jun 2018) Index of Most Active VC & PE Investors SEED STAGE Internet Attitude (2 Investments) White Star Capital Portag3 Ventures Sierra Ventures Spark Capital Kepha Partners HOF Capital 11.2 Capital Allied Minds Auden AG Cherubic Ventures Borealis Ventures Boston Seed Capital Matrix Partners Caixa Capital Risc EARLY STAGE New Enterprise Associates (2 Investments) DAG Ventures (2 Investments) Sequoia Capital Lightspeed China Partners Menlo Ventures Alstin Shortcut Ventures Cervin Ventures Two Small Fish Ventures Sapphire Ventures Correlation Ventures Icon Ventures Javelin Venture Partners Foundry Group 7-Ventures LATE STAGE Warburg Pincus HarbourVest Partners General Atlantic KEC Ventures Scale Venture Partners Commerce Ventures H.I.G. Growth Partners Lovell Minnick Partners Pine Tree Equity
  • 60. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 White Star Capital 60 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > White Star Capital People Investments [Soonicorn] Freshly (2012, New York City, $107M, Series C) Internet first restaurant in NYC [Soonicorn] KeyMe (2012, New York City, $100M, Series D) Cloud-based locksmith services [Soonicorn] Mubi (2007, Palo Alto, $32.3M, Series E) Curated online movie streaming service [Minicorn] Clark (2015, Berlin, $45M, Series B) Mobile insurance platform to manage insurance [Minicorn] Mnubo (2012, Montreal, $22.5M, Series B) A cloud platform that provides M2M vertical applications to manage a wide range of machine-to-machine devices. [Minicorn] Borrowell (2014, Toronto, $21.3M, Series A) Alternative lending platform for personal and business loans [Minicorn] Busbud (2011, Montreal, $21M, Series B) Bus-Ticket Booking Service Aggregator [Minicorn] Aire (2014, London, $17.3M, Series A) Company offering credit scores to individuals using machine learning algorithms. [Minicorn] Echo (2015, London, $11.5M, Series A) App for ordering prescription medicines [Minicorn] Dice (2014, London, $9.6M, Series B) Scalping proof ticketing [Minicorn] Salesfloor (2012, Montreal, $3M, Series A) Omnichannel technology platform [Editor's Pick] The Guarantors (2014, New York City, $11.7M, Series A) Rental Lease Guarantee provider Other Notable Portfolio Top Exits Recent News on Fund & Portfolio Eric Martineau Fortin Founder & Managing Partner Geographical Spread Stage of Entry Oct 2017 Drop, First Truly Flexible Mobile Rewards Program, Launches in US, Closes $5.5M Seed Round, Business Wire None 1 11 2013 2014 2015 2016 2017 2018 Follow On New Investments - - - - 1 Undisclosed Series C+ Series B Series A Seed1 - - - - Canada
  • 61. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Portag3 Ventures 61 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Portag3 Ventures People Investments [Soonicorn] WealthSimple (2014, Toronto, $131M, Series C) Online investment manager. [Soonicorn] Wave Accounting (2009, Toronto, $86.3M, Series D) SaaS Accounting for SMBs and personal finance management. [Minicorn] League (2014, Toronto, $76.2M, Series B) Digital health platform that connects people to trusted health and wellness providers [Minicorn] Clark (2015, Berlin, $45M, Series B) Mobile insurance platform to manage insurance [Minicorn] Alan (2016, Paris, $45M, Series A) Full stack health Insurance provider [Minicorn] Stride Health (2013, San Francisco, $38.9M, Series B) Health insurance advisor [Minicorn] Hellas Direct (2011, Athens, $29M, Series B) Online car insurance company [Minicorn] Borrowell (2014, Toronto, $21.3M, Series A) Alternative lending platform for personal and business loans [Minicorn] Street Contxt (2012, Toronto, $15M, Series B) Financial Communications Platform [Minicorn] Seed (2014, San Francisco, $5.1M, Seed) API Banking and apps [Editor's Pick] Kin (2016, Chicago, $17.1M, Series B) Tech-enabled platform for availing home insurance [Editor's Pick] Koho (2014, Vancouver, $9M, Series B) Mobile linked prepaid visa card [Editor's Pick] Albert (2015, Los Angeles, $7.5M, Series A) Automated savings platform Other Notable Portfolio Top Exits Recent News on Fund & Portfolio Adam Felesky CEO & President Geographical Spread Stage of Entry Oct 2017 Drop, First Truly Flexible Mobile Rewards Program, Launches in US, Closes $5.5M Seed Round, Business Wire None 11 2013 2014 2015 2016 2017 2018 Follow On New Investments - - - - 1 Undisclosed Series C+ Series B Series A Seed1 - - - - Canada
  • 62. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Sierra Ventures 62 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Sierra Ventures Investments [Unicorn] Zeta (2007, New York City, $313M, Series F) Marketing Platform Integrating Big Data, Technology and Analytics [Soonicorn] Hired (2012, San Francisco, $133M, Series D) Marketplace for pre-assessed candidates [Soonicorn] Shape Security (2011, Mountain View, $131M, Series E) Advanced website defense using botwalls [Soonicorn] Elastic (2012, Mountain View, $104M, Series C) Search, analyze and visualize Data [Soonicorn] VeriSilicon (2002, Santa Clara, $76.3M, Series D) Silicon platform-as-a-service which provides design solutions for SOC and SIPs [Soonicorn] Zimperium (2010, Tel Aviv, $60M, Series C) Behavior based Malware detection [Soonicorn] Revionics (2002, Austin, $56.7M, Series D) Solutions for optimization of pricing, promotions, markdown, space and assortment [Soonicorn] Periscope Data (2012, San Francisco, $34.5M, Series B) Data integration and visualisation [Soonicorn] Vungle (2011, San Francisco, $25.5M, Series B) In-App Video Ad Network [Minicorn] Clip (2012, Mexico City, $47.7M, Series B) mPoS solution provider [Minicorn] Kinnek (2012, New York City, $33M, Series B) Online B2B Purchasing Platform for SMBs [Minicorn] Phenom People (2010, Horsham, $31M, Series B) Customizable Job Search Other Notable Portfolio Top Exits Recent News on Fund & Portfolio Geographical Spread Stage of Entry Oct 2017 Drop, First Truly Flexible Mobile Rewards Program, Launches in US, Closes $5.5M Seed Round, Business Wire None 11 2013 2014 2015 2016 2017 2018 Follow On New Investments - - - - 1 Undisclosed Series C+ Series B Series A Seed1 - - - - Canada
  • 63. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Spark Capital 63 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Spark Capital
  • 64. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Kepha Partners 64 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Kepha Partners
  • 65. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 HOF Capital 65 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > HOF Capital
  • 66. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 11.2 Capital 66 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > 11.2 Capital
  • 67. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Allied Minds 67 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Allied Minds
  • 68. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Cherubic Ventures 68 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Cherubic Ventures
  • 69. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Borealis Ventures 69 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Borealis Ventures
  • 70. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Boston Seed Capital 70 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Boston Seed Capital
  • 71. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Matrix Partners 71 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Matrix Partners
  • 72. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Caixa Capital Risc 72 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Caixa Capital Risc
  • 73. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Contents 73
  • 74. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 New Enterprise Associates 74 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > New Enterprise Associates
  • 75. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 DAG Ventures 75 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > DAG Ventures
  • 76. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Sequoia Capital 76 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Sequoia Capital
  • 77. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Lightspeed China Partners 77 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Lightspeed China Partners
  • 78. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Menlo Ventures 78 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Menlo Ventures
  • 79. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Alstin 79 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Alstin
  • 80. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Shortcut Ventures 80 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Shortcut Ventures
  • 81. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Cervin Ventures 81 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Cervin Ventures
  • 82. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Sapphire Ventures 82 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Sapphire Ventures
  • 83. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Correlation Ventures 83 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Correlation Ventures
  • 84. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Icon Ventures 84 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Icon Ventures
  • 85. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Javelin Venture Partners 85 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Javelin Venture Partners
  • 86. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Foundry Group 86 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Foundry Group
  • 87. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 7-Ventures 87 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > 7-Ventures
  • 88. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Contents Feed Summary Investment Trend Market Details Exit Outlook Investors News Appendix 88 Details on VC & PE Investors Seed Stage Early Stage Late Stage Details on Top Ecosystem Players
  • 89. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Warburg Pincus 89 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Warburg Pincus
  • 90. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 HarbourVest Partners 90 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > HarbourVest Partners
  • 91. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 General Atlantic 91 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > General Atlantic
  • 92. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 KEC Ventures 92 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > KEC Ventures
  • 93. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Scale Venture Partners 93 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Scale Venture Partners
  • 94. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Commerce Ventures 94 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Commerce Ventures
  • 95. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 H.I.G. Growth Partners 95 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > H.I.G. Growth Partners
  • 96. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Contents Feed Summary Investment Trend Market Details Exit Outlook Investors News Appendix 96 Details on VC & PE Investors Details on Top Ecosystem Players Incubators Other Notable Investors Debt Investors
  • 97. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 201897 Loyalty Software > Investors > Index of Ecosystem Investors Index of Top Ecosystem Investors in Loyalty Software; Q2 2013 - Q2 2018 Index of Ecosystem Investors INCUBATOR Plug and Play Tech Center (4 Investments) 500 Startups (3 Investments) Startupbootcamp (3 Investments) Techstars (3 Investments) Axilor Ventures Ben Franklin Technology Partners Cventures FasterCapital Fast Track Malmo FF Venture Capital Fifth Era French Accelerator HIGHLINE Ideabox Nielsen Innovate Fund OTHER NOTABLE INVESTORS NXTP Labs (2 Investments) Tech Coast Angels (2 Investments) Wayra (2 Investments) Accomplice Aequitas Capital Ahimsa partners Atlanta Technology Angels BAF Spectrum Bright Station Causeway Media Partners CEWE CIO Angel Network Custodi di Successo Custom Solutions Deepbridge Capital DEBT INVESTORS InnoVen Capital (2 Investments) Silicon Valley Bank (2 Investments) Macquarie Group Monroe Capital Spring Capital Partners Western Technology Investment
  • 98. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Plug and Play Tech Center 98 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Plug and Play Tech Center People Investments [Soonicorn] Capillary Tech (2008, Bangalore, $100M, Series C) Omnichannel engagement and commerce platform for businesses [Soonicorn] Linkable Networks (2010, Boston, $46.5M, Series C) SKU Credit Card linked offers Loyalty Software Notable Portfolio [Unicorn] Dropbox (2007, San Francisco, $607M, Public) Cloud-based file sharing and synchronization software [Unicorn] Guardant Health (2012, Redwood City, $550M, Series E) Cancer detection, care and treatment through Digital Sequencing Technology [Unicorn] Sprinklr (2008, New York City, $239M, Series F) Social Media Presence Management Platform [Unicorn] PayPal (1998, San Jose, $225M, Public) Internet payment services provider [Unicorn] Lending Club (2006, San Francisco, $162M, Public) P2P online lending marketplace [Soonicorn] Pindrop Security (2011, Atlanta, $122M, Series C) Call Center Security against Phone Fraud [Soonicorn] Artsy (2009, New York City, $107M, Series D) Curated Art Marketplace [Soonicorn] Streetline (2005, San Francisco, $59.3M, Series D) Device to find empty parking spaces [Soonicorn] NatureBox (2012, San Carlos, $58.5M, Series C) Subscription based healthy snacks provider [Soonicorn] Knightscope (2013, Sunnyvale, $57.9M, Series B) Autonomous crime prevention technology robots Other Notable Portfolio Top Exits Recent News on Fund & Portfolio Saeed Amidi Founder & CEO Jojo Flores Co-Founder & VP Geographical Spread Stage of Entry Jul 2018 Capillary Technologies Leads Bata’s Omnichannel CRM Journey to New Markets in Southeast Asia, Retail News Jun 2018 Warbug Pincus-backed Capillary Technologies to expand into newer markets, Business Standard Jun 2018 Liali Jewellery gets the Capillary Technologies boost to enhance customer engagement, uaenews247 Jan 2018 Capillary Tech may get $30 million in fresh funds, Indiatimes Apr 2017 Gaining Foothold in China Market, Capillary Technologies Appoints Tony Wang as its Director of Technology, IndianWeb2 Apr 2017 Capillary Technologies appoints Tony Wang as Director of Technology, Asian News International Feb 2017 Capillary technologies: capillary products look to bring saas to offline stores, Technology News, ETtech, Indiatimes Jan 2017 From Ending Up In SaaS By Accident To Facilitating $6 Bn Retail Sales Through Its Platform: The Capillary Technologies Story, Inc42 None 1 2013 2014 2015 2016 2017 2018 Follow On New Investments 3 - - - 1 Undisclosed Series C+ Series B Series A Seed3 1 - - - US India
  • 99. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 500 Startups 99 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > 500 Startups People Investments [Unicorn] Grab (2012, Singapore, $4.4B, Series G) Taxi Booking App [Unicorn] Credit Karma (2007, San Francisco, $370M, Series D) Aggregator of various consumer financial products. [Unicorn] Twilio (2007, San Francisco, $240M, Public) Cloud Communications API provider [Unicorn] Canva (2012, Surry Hills, $82.6M, Series B) Online design platform [Soonicorn] Udemy (2010, San Francisco, $173M, Series D) Marketplace for online courses [Soonicorn] Carousell (2012, Singapore, $172M, Series C) P2P mobile listing platform [Soonicorn] Smule (2008, San Francisco, $144M, Series F) Developer of social music-making & sharing apps [Soonicorn] Flywire (2009, Boston, $143M, Series D) Global money transfer in local currency [Soonicorn] Breather (2012, Montreal, $120M, Series D) On-demand Private Room Reservation [Soonicorn] Ipsy (2011, San Mateo, $107M, Series B) Subscription for beauty products [Soonicorn] Life360 (2008, San Francisco, $89.7M, Series C) Mobile app that connects family members and close friends [Soonicorn] VTS (2011, New York City, $87.8M, Series C) Leasing and asset management software for brokers, investors & owners. [Soonicorn] SendGrid (2009, Boulder, $80.5M, Public) Email delivery and analytics Other Notable Portfolio Top Exits Recent News on Fund & Portfolio Dave McClure Founder, Partner Geographical Spread Stage of Entry Oct 2017 Playbasis Acquires 10 millionth Player Towards Quest to Bring Funtech to Fintech, FinTechnews Jun 2015 Playbasis closes $1.8m Series A round led by InVent fund - DealStreetAsia, Deal Street Asia Oct 2012 YC-Backed Referly Raises $1M To Bring Affiliate Commerce To Everyone, TechCrunchNone 11 2013 2014 2015 2016 2017 2018 Follow On New Investments 2 - - - 2 Undisclosed Series C+ Series B Series A Seed2 1 1 - - Latam SEA US
  • 100. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Startupbootcamp 100 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Startupbootcamp People Investments [Minicorn] Bellabeat (2012, Mountain View, $18.8M, Series A) Women health & wellness assistance [Minicorn] BondIT (2012, Herzliya, $18.2M, Series B) Bond portfolio management solution [Minicorn] BabyScripts (2012, Washington D.C., $11M, Series A) A clinical, mobile prescription for pregnancy assistance [Minicorn] NarrativeDx (2014, Austin, $6.9M, Series A) Provides actionable insights from patient narratives [Minicorn] Mediconecta (2011, Miami, $4.1M, Seed) online platform for tele-consultation [Minicorn] Hijro (2014, Lexington, $2.5M, Seed) Software platform for cross-border B2B trade [Minicorn] Epiphyte (2013, London, $70.4k, Seed) Enterprise software for integrating financial institutions with crypto- financial networks. [Minicorn] Kuan (2015, London, $32.6k, Seed) P2P matching technology based money transfer service provider. [Minicorn] Virtual Broker (2015, Sofia, Seed) Software platform for Insurance brokers and consumers [Minicorn] Recualizer (2015, Stockholm, Seed) Platform to evaluate personalities and cultural values [Minicorn] Bdeo (2016, Madrid, Seed) Video communication platform for insurance claims and fraud management [Minicorn] Monuva (2016, London, Seed) International payment service. [Editor's Pick] Relayr (2013, Berlin, $100M, Series C) Platform for building connected devices Other Notable Portfolio Top Exits Recent News on Fund & Portfolio Patrick De Zeeuw Co-Founder & CEO Carsten Kolbek Co-Founder Alex Farcet Co-Founder & Managing Director Philip Kiracofe Co-Founder & CEO Fermin Bueno Co-Founder & Managing Partner Ruud Hendriks Co Founder Michael Dooijes Co-Founder & Managing Director Steven Tong CEO Geographical Spread Stage of Entry None None 1 1 1 2013 2014 2015 2016 2017 2018 Follow On New Investments - - - - 4 Undisclosed Series C+ Series B Series A Seed2 1 1 - - Europe Curacao US
  • 101. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Techstars 101 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Techstars
  • 102. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Axilor Ventures 102 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Axilor Ventures
  • 103. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Ben Franklin Technology Partners 103 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Ben Franklin Technology Partners
  • 104. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 FasterCapital 104 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > FasterCapital
  • 105. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 FF Venture Capital 105 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > FF Venture Capital
  • 106. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Fifth Era 106 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Fifth Era
  • 107. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 HIGHLINE 107 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > HIGHLINE
  • 108. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Nielsen Innovate Fund 108 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Nielsen Innovate Fund
  • 109. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Contents Feed Summary Investment Trend Market Details Exit Outlook Investors News Appendix 109 Details on VC & PE Investors Details on Top Ecosystem Players Incubators Other Notable Investors Debt Investors
  • 110. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 NXTP Labs 110 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > NXTP Labs
  • 111. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Tech Coast Angels 111 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Tech Coast Angels
  • 112. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Wayra 112 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Wayra
  • 113. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Accomplice 113 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Accomplice
  • 114. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Atlanta Technology Angels 114 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Atlanta Technology Angels
  • 115. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Causeway Media Partners 115 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Causeway Media Partners
  • 116. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Custodi di Successo 116 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Custodi di Successo
  • 117. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Custom Solutions 117 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Custom Solutions
  • 118. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Deepbridge Capital 118 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Deepbridge Capital
  • 119. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Contents Feed Summary Investment Trend Market Details Exit Outlook Investors News Appendix 119 Details on VC & PE Investors Details on Top Ecosystem Players Incubators Other Notable Investors Debt Investors
  • 120. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 InnoVen Capital 120 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > InnoVen Capital
  • 121. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Silicon Valley Bank 121 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Silicon Valley Bank
  • 122. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Macquarie Group 122 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Macquarie Group
  • 123. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Western Technology Investment 123 Portfolio in Loyalty Software | Exits | Funds Link | Website | LinkedIn | Twitter Loyalty Software > Investors > Western Technology Investment
  • 124. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Contents Feed Summary Investment Trend Key Markets Exit Outlook Investors News Appendix 124 Recent News
  • 125. Some more Sector Reports you might want to check out Join 4000+ people taking sharper decisions with Tracxn Online Retail Jun 2018 Higher Education Jun 2018 AgriTech Jun 2018
  • 126. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Recent News in Loyalty Software Sector Recent News (1/2) 126 Loyalty Software > News > Recent News Jul 2018 Global Retail Analytics Market 2018 Detailed Analysis Research Report by 1010data, Inc., Angoss Software Corporation, truthweek.com Jul 2018 Cheetah Digital Acquires Stellar Loyalty to Redefine Customer Engagement And Loyalty For B2C Marketers, Business Wire Jul 2018 Aimia Rejects US$180 Million Aeromexico Offer to Acquire PLM Stake, CNW Jul 2018 Grupo Aeromexico Announces Offer to Acquire Aimia's Stake in PLM, PR Newswire Jul 2018 Collinson bolsters travel risk management offering, Buying Business Travel Jul 2018 Air Canada, banks make C$2.25 billion bid for Aeroplan loyalty program, Reuters Jul 2018 SessionM Announces New Strategic Funding to Fuel New Innovation and Global Expansion, Business Wire Jul 2018 Points raises $8M to bring blockchain and AI to credit rating, EconoTimes Jul 2018 Aeroplan transforming to become the best travel loyalty program in Canada, CNW Jul 2018 Mention Me, the referral marketing platform, raises $7M led by Eight Roads Ventures, TechCrunch Jul 2018 IC Group upgrades earnings forecast for FY17/18, fashionunited.uk Jul 2018 Moxian, Inc. Releases New Version Moxian+ App, PR Newswire Key Recent News Key Recent News Jul 2018 Malaysia Airlines Enrich and Loylogic Announce the Launch of Loylogic's New BUY Miles Solution, PR Newswire Jul 2018 Flux now live on Barclays Launchpad; set for new trial, Verdict Jul 2018 Affinion Group Enters into Agreement to Sell its Insurance Division to Mill Point Capital, PR Newswire Jul 2018 Capillary Technologies Leads Bata’s Omnichannel CRM Journey to New Markets in Southeast Asia, Retail News Jun 2018 Amer Sports completes acquisition of Peak Performance, fashionunited.uk Jun 2018 Warbug Pincus-backed Capillary Technologies to expand into newer markets, Business Standard Jun 2018 Epsilon, DCConnect deliver on SDN-based intercarrier orchestration, Fierce Telecom Jun 2018 Paytronix Announces ‘Change the Game’ as Theme for this Year’s Annual User Conference, PXUX 2018, GlobeNewswire Jun 2018 SessionM Delivers New Salesforce Integration to Transform How Global Brands Deliver Real-Time, Personalized Experiences, Business Wire Jun 2018 CRM and Marketing Automation Platform Hashtag Loyalty Raises Seed Funding, BW Businessworld Jun 2018 Epsilon, BBIX partner to deliver on-demand connectivity to internet exchange points across Japan, Telecompaper
  • 127. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Recent News in Loyalty Software Sector Recent News (2/2) 127 Loyalty Software > News > Recent News Jun 2018 Epsilon Named a Leader for Email Marketing Services by Independent Research Firm; Recognized for Unmatched Balance of Strong Technology and Professional Services, PR Newswire Jun 2018 Referral Marketing Leader Buyapowa Acquires RewardStream, PRWeb Jun 2018 Connexions Loyalty Launches New Air Travel Price Comparison Feature, Citybizlist Jun 2018 Points International appoints Board member David Adams as Chairman of the Board of Directors, Talent4Boards Jun 2018 Epsilon offers on-demand connectivity through Microsoft Azure, Capacity Media Jun 2018 Global Gamification Market in Corporate Training Sector 2018- 2022: Key Vendors are BUNCHBALL, Badgeville, Designing Digitally & Gameeffective, PR Newswire Jun 2018 Perks WW Channel's New eBook Shares Ten Ways Vendors Can Improve Promotional Allowance Programs Without Dramatically Increasing Spending, ePRNews Jun 2018 iValu8 Announces VivaSpot(TM) Smart Retail POS Bundle in Partnership with Tech Data, HITECH news articles Jun 2018 Sweet Appoints Crypto Expert Max Keiser to Economic Advisory Role, PR Newswire Jun 2018 Liali Jewellery gets the Capillary Technologies boost to enhance customer engagement, uaenews247 Key Recent News Key Recent News Jun 2018 SWISS Miles & More and Loylogic Announce a Strategic Partnership on PointsPay to Offer Increased Member Choice and Flexibility, PR Newswire Jun 2018 Tango Card Announces Integration With Qualtrics to Enhance the Incentive Management Experience, PR Newswire Jun 2018 Infogain collaborates with NTUC Link's on mobile app, Financial News Jun 2018 SpotOn Hires Chris Toney and Michael Ferguson to Lead SpotOn Capital, PR Newswire Jun 2018 Affinion Insurance Solutions, OnApproach Announce Strategic Partnership, PR Newswire Jun 2018 Brierley+Partners and GameStop Recognized at Loyalty Expo, PRWeb Jun 2018 Paytronix Data Insights Deepens Bench As Restaurant Industry Veterans Join Team, Citybizlist Jun 2018 Clutch Loyalty is Now Available on the Salesforce AppExchange, the World's Leading Enterprise Apps Marketplace, Business Wire Jun 2018 Tango Card and Alvin Healthcare Partner: First Pre-Paid Access to Telehealth Doctor/Nurse Visits via Corporate Rewards/Incentive Programs, PR Newswire Jun 2018 Europe’s leading Digital Wallet Stocard raises $20 million Series B led by Macquarie Capital to launch payment capability and expand geographically, VCA Online
  • 128. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Contents Feed Summary Investment Trend Key Markets Exit Outlook Investors News Appendix 128 Explore more on Tracxn Platform Index of Top companies by Market Funded Deadpooled Companies
  • 129. Some more Sector Reports you might want to check out Join 4000+ people taking sharper decisions with Tracxn Sales Force Automation Jun 2018 Data as a Service Jun 2018 Big Data Analytics May 2018
  • 130. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Explore more on Tracxn Platform 130 Companies Companies Covered Unicorns Public Companies Acquired Companies Funded Companies Investment Trends Recent Investments Mega Investments Investment Trend Markets BlueBox Taxonomy News Key News Recent News Company Stage Angel Funded Seed Funded Early Stage (Series A/B) Late Stage (Series C+) Acqui-hires DeadPooled Investors Acquirers Unicorn Investors Most Active Investors Most Active VC &PE Investors Portfolio of Top Investor Most Active Acquirer Loyalty Software > Appendix > Explore Sector on Tracxn Platform
  • 131. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Index of IPOs, Acquisitions, Unicorns, Soonicorns, Minicorns and Editor Picks in Loyalty Software Index of Top companies by Market (1/8) 131 Loyalty Software > Appendix > Index of Top companies by Market Standalone Loyalty Platforms Multi-Industry FiveStars (2011, San Francisco, $105M) Customer loyalty program which integrates with merchant POS systems Soonicorn. Stage: Series C HarbourVest Partners, Menlo Ventures, DCM Ventures and 7 Other Investors Cartera (2005, Lexington, $51M) Card-linked customer loyalty Stage: Acquired Comvest Partners, Dace Ventures, Flybridge Capital Partners and 3 Other Investors Switchfly (2003, San Francisco, $34.8M) SaaS based travel-commerce and loyalty platform Soonicorn. Stage: Series C Thayer Ventures, Azure Capital Partners, StarVest Partners and 4 Other Investors SpotOn (2010, San Rafael, $25M) Loyalty program through app Editor's Pick. Stage: Series A Multi-Industry Thanx (2012, San Francisco, $23.1M) Card integrated Loyalty programs Soonicorn. Stage: Series B Sequoia Capital, Javelin Venture Partners, Icon Ventures and 5 Other Investors Clutch (2012, Ambler, $20.1M) Customer management Platform Soonicorn. Stage: Series B Larry Stone, Safeguard Scientifics, Ben Franklin Technology Partners and 1 Other Investors PunchTab (2011, Palo Alto, $11.5M) Omni channel customer engagement SaaS platform Minicorn. Stage: Acquired Mohr Davidow Ventures, Social Capital, CrunchFund and 1 Other Investors Multi-Industry Swipii (2012, Glasgow, $2.5M) Mobile-based customer loyalty program Minicorn. Stage: Seed Scottish Enterprise, Engage Invest Exploit, Scottish EDGE and 5 Other Investors m.Paani (2013, Mumbai, $1.9M) Mobile app-based loyalty management platform for retailers in the unorganized sector Editor's Pick. Stage: Seed IDG Ventures India, Blume Ventures, Saha Fund and 4 Other Investors Akruu (2016, Kuesnacht) Loyalty relationship enabler Editor's Pick. Stage: Unfunded BI WORLDWIDE (1950, Minneapolis) Channel & customer loyalty and engagement solutions Editor's Pick. Stage: Unfunded
  • 132. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Index of IPOs, Acquisitions, Unicorns, Soonicorns, Minicorns and Editor Picks in Loyalty Software Index of Top companies by Market (2/8) 132 Loyalty Software > Appendix > Index of Top companies by Market Standalone Loyalty Platforms Multi-Industry Bond Brand Loyalty (2009, Mississauga) Loyalty program software provider for enterprises Editor's Pick. Stage: Unfunded Kobie Marketing (1990, St. Petersburg) Customizable loyalty platform provider Editor's Pick. Stage: Unfunded Como (2010, Ness Ziona) Customer management and loyalty solutions to businesses Editor's Pick. Stage: Unfunded Excentus (1996, Dallas) Loyalty management platform for businesses Editor's Pick. Stage: Acquired EXTRA (2012, Istanbul) Loyalty management platform for businesses Editor's Pick. Stage: Unfunded Multi-Industry Magneds (1999, Tilburg) Loyalty management and engagement platform provider Editor's Pick. Stage: Unfunded Maritz Motivation Solutions (2000, Saint Louis) Loyalty Solutions Editor's Pick. Stage: Unfunded PerksWW (2001, Little Rock) Loyalty and rewards management solutions for businesses Editor's Pick. Stage: Funded Z Capital Investments ReactorCX (2014, Seattle) Customer loyalty and engagement solutions for businesses Editor's Pick. Stage: Unfunded Multi-Industry Affinion (2005, Stamford) Loyalty and customer engagement solutions Stage: Acquired Bilendi (1999, Paris) Market Research and Loyalty Management Platform IPO Date - Mcap - IPO Mcap - - - P/E - Epoxy App (2012, Las Vegas) Gift and Loyalty card app IPO Date - Mcap - IPO Mcap - - - P/E -
  • 133. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Index of IPOs, Acquisitions, Unicorns, Soonicorns, Minicorns and Editor Picks in Loyalty Software Index of Top companies by Market (3/8) 133 Loyalty Software > Appendix > Index of Top companies by Market Standalone Loyalty Platforms Retail Capillary Tech (2008, Bangalore, $100M) Omnichannel engagement and commerce platform for businesses Soonicorn. Stage: Series C Warburg Pincus, Sequoia Capital, InnoVen Capital and 6 Other Investors Norbit (2015, Brisbane, $400k) App based customer loyalty platform for retailers Editor's Pick. Stage: Seed Sam McVay Hatch Loyalty (2011, Chicago) Loyalty management solutions for fuel stations and convenience stores Editor's Pick. Stage: Funded Andreessen Horowitz Retail Ackroo (2012, Ottawa) Gift card & loyalty program for businesses IPO Date - Mcap - IPO Mcap - CVE AKR P/E - Financial Services Loylty Rewardz (2006, Mumbai, $24.4M) Loyalty & relationship management company. Minicorn. Stage: Series C India Ideas, Canaan Partners, Ventureast and 1 Other Investors
  • 134. Copyright © 2018, Tracxn Technologies Private Limited. All rights reserved.Feed Report - Loyalty Software - Jul 2018 Index of IPOs, Acquisitions, Unicorns, Soonicorns, Minicorns and Editor Picks in Loyalty Software Index of Top companies by Market (4/8) 134 Loyalty Software > Appendix > Index of Top companies by Market Standalone Loyalty Platforms Restaurants Paytronix (2001, Newton, $65M) Restaurant loyalty solutions Soonicorn. Stage: Funded Great Hill Partners Punchh (2010, Sunnyvale, $32.5M) Mobile CRM and loyalty Software Minicorn. Stage: Series B Sapphire Ventures, Cervin Ventures, VKRM Services and 3 Other Investors LimeTray (2013, Delhi) Platform enabling web presence & marketing for F&B industry Minicorn. Stage: Series A JSW Ventures, Matrix Partners India Restaurants UrbanPiper (2011, Bangalore) Loyalty and rewards platform for brands, merchants and businesses Editor's Pick. Stage: Seed Kumar Vembu, Axilor Ventures Cannabis SpringBig (2012, West Palm Beach, $6.3M) Loyalty and marketing solutions for cannabis dispensaries Editor's Pick. Stage: Series A Green Acre Capital