4. Travel Counsellors Group
Background
• Established in 1994 by David Speakman
• The largest home based travel agency in
the World, operating in UK, Ireland,
Netherlands, Australia, South Africa,
Canada and United Arab Emirates
• Founded on integrity, honesty and
professionalism
5. Travel Counsellors Group
Credentials
• Independently owned company
• Turnover of EUR 400m in 2011/12
• Over 1,200 Travel Counsellors worldwide
• ‘Best Travel Agent’ - Guardian and Observer
Travel Awards 2006, 2007, 2009 & 2010
• Queen’s Award (2003-2008)
6. Travel Counsellors
Service
• Highly experienced travel advisor
• Available at a time to suit the
client
• One-to-one personal service
• The widest choice of holidays
available to any destination
• Completely impartial advice
16. Travel Counsellors Nederland
• In 8 yrs from 4 to 124 franchisees
• 28M turnover
• 14 support staff: admin, IT, Business Development,
Marketing, IATA, PR
• 3 Zoover awards
• Highest customer satisfaction
• Outperforming the market
17. Over the last 2 years:
•40% more in house tour operating
•Doubled sales in IATA en low cost
18. • Network of DMC’s (preferably Dutch speaking)
• Helpdesk
• IATA
• Health & Safety
• Calamiteitenfonds
• In House Dynamic Packaging System: Phenix
• 600 hotels directly contracted (aim for 2000)
• Travel Counsellors recommendations
• 22 bed banks with over 180,000 hotels
• Car hire, transfers, attractions, entertainment……
19. • In house knowledge, experience and exchange
• Time and care for the client
• Shorter and faster communication lines with
suppliers
• Tailormade
• Attaching the customer
• Generates recommendations
20. • Increase in direct relations with hotels, DMC’s and
tourist boards
• Increase in need for training, destination
educationals, share of knowledge, product
marketing
• Travel Agent becoming inspirator, advisor, operator,
marketeer, networker …………trusted friend ;
Travel Counsellor
21. What can we do together?
• Educationals
• Social Media
• We Love Travel Magazine
• Sales competitions
• TCTV
• Workshops
• TCNL Conference
• Joint marketing
• Consumer events
• Masters of LXRY Fair and LXRY TV
22.
23.
24.
25.
26. Aruba example
• Annual educational for 20 TC’s
• Aruba in Style
• Social Media
• Workshops
• Sales Incentives
• Social Events
• TCNL Conference
• Brainstorming and assistance with bookings when
needed