Around the year 2008, all social media websites had a combined viewership of approximately 2.1 trillion page views. However, this statistic soon increased to mind-boggling numbers. Social media has begun to play a huge role – for individuals as well as businesses and organizations – because it helps them to come closer to each other and provides them with a direct channel to interact with each other. Originally shared on: http://tts.com/en/blog/why-and-how-travel-agents-should-use-social-media