2. Invest in People
(trΛst): Reliance on the integrity, strength, ability, surety, etc., of a person or thing; confidence
WHAT IS FRANCHISING ?
“A franchise operation is a contractual relationship between the
franchisor and franchisee in which the franchisor offers or is
obliged to maintain a continuing interest in the business of the
franchisee in such areas as know-how and training; wherein the
franchisee operates under a common trade name, format
and/or procedure owned or controlled by the franchisor, and
in which the franchisee has or will make a substantial capital
investment in his business from his own resources.”
- Definition by International Franchise Association
“Are You Ready to Re-shape Yourself and Your Job?”
3. Invest in People
(trΛst): Reliance on the integrity, strength, ability, surety, etc., of a person or thing; confidence
WHY FRANCHISING FOR SME’S ?
• Leveraging on a recognized brand name
• Enhancing business image
• Ensuring consistent quality
• Attaining higher productivity/better motivated staff
• Access to good locations
• Economies of scale
• Reducing risks of failure
• Extends to an entire operation or method of business
• Greater assistance, control and longer duration
• Distributor merely re-sells products to retailers or
customers
Trust can help you develop your franchising strategy from scratch wheter you
are a Turkish company or a foreign investor who’s seeking help to invest in
Turkey on franchise. For more information how to cooperate please contact
us.
4. Invest in People
(trΛst): Reliance on the integrity, strength, ability, surety, etc., of a person or thing; confidence
ECONOMIC IMPACT OF FRANCHISED BUSINESSES
5. Invest in People
(trΛst): Reliance on the integrity, strength, ability, surety, etc., of a person or thing; confidence
ECONOMIC IMPACT OF FRANCHISED BUSINESSES
Strong Desire for Foreign Franchises Today
• Brazil – Strong growth, high level of franchising
• China – Focused on 1st and 2nd Tier Cities
• India – Strong desire for food and retail brands
Hot Markets For Franchising in 2011:
• South Africa,
• Turkey and
• Vietnam
Strong Desire for Foreign Franchises Today
• Brazil – Strong growth, high level of franchising
• China – Focused on 1st and 2nd Tier Cities
• India – Strong desire for food and retail brands
Hot Markets For Franchising in 2011:
• South Africa,
• Turkey and
• Vietnam
Hot Franchise Markets for 2010/2011
6. Istanbul-Turkiye
(trΛst): Reliance on the integrity, strength, ability, surety, etc., of a person or thing; confidence
Contact Us
For more information about how Trust’s services can
help you on Franchising, achieve high efficiency and
increased performance, please send us an e-mail to:
info@trust-consult.net
or visit
http://www.trust-consult.net
Invest in People
