1. T. Scott Plutchak
University of Alabama at Birmingham
UKSG
April 10, 2013

4. Technological
Cultural and social

6. Librarians are a group of talented
professionals fiercely dedicated to the
notion that the effective exchange of
information among people is absolutely
essential to the welfare and well-being of
modern civil society.
They believe that market forces create
barriers to achieving that end.

7. Publishers are a group of talented
professionals fiercely dedicated to the
notion that the effective exchange of
information among people is absolutely
essential to the welfare and well-being of
modern civil society.
They believe that market forces are the
means to achieving that end.

8. Publishers only care about the
money
Librarians are hopelessly, willfully
naïve

11. Publishers want to lock
information up
Librarians don’t care about quality

18. Negotiators
Partners
Collaborators

19. We Still Will Not Agree

20. Cool it with the emotions
Attend some publisher conferences
Be educated by your knowledgeable
faculty
Buy a publisher a drink

21. You are lousy at telling your own
story
Be more transparent
Be more open about your mission
and your decision making
Sit in on some of the sessions at the
conferences you attend

23. tscott@uab.edu
tscott.typepad.com
beardedpigs.net