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SMA’s
  SMA
            Full Program:          DEALER     Full Program:
DELIVERS:
            Average 400 to 600     RESULTS:   Average 80 to 120
            leads per month                   appointments per
            Includes: phone ups,              month
            email leads & credit              Average 20 to 30 units
            applications                      delivered per month
            Average 1000 website              Average 50 – 75K
            views per month                   Gross per month
Average Cost        Average Gross        Average Return
  per Sale              Profit            on Investment
•! Per Unit: $250   •! Per Unit: $2500     •! Per Month:
                                               1000%
Creating 50 unique templates for EVERY CAR in your inventory, presenting
different offers for different shoppers!


Manually posting these ads to the Most Popular Classified Websites as well
as feeding the Dealer Inventory to 160 Top Local Classified websites.
(Where ALL the Shoppers are actively looking for vehicles)


The ads move the customer into ACTION…they pick up the phone, apply for
credit online and click through to your website.
•!FACT #1: These sites
            attract 99% of all car
3 FACTS




            shoppers everyday

          •!FACT #2: SMA Alliance
            Dealer Members
            Dominate these sites

          •!FACT #3: Buyers find the
            car they want… discover
            YOU OWN IT… THEN
            CALL YOU TO BUY IT
SMA Alliance Advertises Each Dealer with   EXCLUSIVITY
SMA Offers Additional Services including:




DealerCentric Instant Credit                SMA builds a valuable             We blast promotional         Where else can you get a
Approval                                database of timely and local        messages from your Sales             better source of
•!Dealer sets the credit criteria and   emails from your from online        Department to these local       In-Market Buyers to send
  each ad posted on our 160             shoppers for your Dealership      market ready buyers weekly.     your marketing message to?
  websites comes with an opportunity     to continually market to. The    We keep you in front of these   These Buyers are not only in
  to                                     average “Internet Shopper”        consumers until they “Buy or      the market but they have
                                         starts their research a full 9               Die”.                shown interest in a car that
•!“Get Pre-approved In Seconds!”
                                          months before they plan to                                       you actually have in stock.
•!The premier package of
                                                   purchase.
  application approvals through
  DealerCentric is available on all
  SMA Alliance Classified Posting
  Programs
SMA METRICS
 SMA Provides Daily and Monthly reports of all:
                   Phone Leads
                    Generated
                 With support, recorded
                phone calls & training for
                 phone lead conversion




  Credit
Applications                           Email Leads
 Received                           Specific to the vehicle in
                                        your inventory
 •! For participating
DealerCentric Dealers

  Sent to your preferred email(s) & CRM …Daily
As tracked via dealer’s CallBright service for the month of June, 2010.
Total for all other web services (Autotrader.com, Dealer.com, Cars.com and eBay Motors) was 262 combined!
Average Dealer’s Website Hits DOUBLE   & KEEP GROWING!
                           Weekly Web
       7000
       6000
       5000
       4000
       3000
       2000
       1000
          0
              July July July July Aug Aug Aug Aug
              4-10 11-17 18-24 25-31 1-7 8-14 15-21 22-28
“Faxed Source Analysis”
from Boerne Dodge Chrysler Jeep
“Faxed Source Analysis” from Boerne Dodge Chrysler Jeep
“Testimonial” in Auto Success Magazine Bob Hook Chevrolet VP
“Testimonial” from Boerne Dodge Chrysler Jeep General Sales Manager
“Testimonial” from Planet Ford 59 General Manager
“Testimonial” from Legacy Ford Lincoln Mercury General Manager
“Testimonial” from Skyline Mitsubishi General Manager
Other Member’s Experience
Call Tracking Results
Call Tracking Results
Call Tracking Results
Call Tracking Results
JOIN SMA Alliance and WIN!
Toll Free: 888.330.6623 Fax: 615.691.7373
E-mail: info@SMAAlliance.com


              David Wojcik
              Vice President / COO
            davidw@smaalliance.com
                 (615) 972-5868

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Smawojcikprint 1307728092142 Phpapp02 110610125747 Phpapp02

  • 1.
  • 2. SMA’s SMA Full Program: DEALER Full Program: DELIVERS: Average 400 to 600 RESULTS: Average 80 to 120 leads per month appointments per Includes: phone ups, month email leads & credit Average 20 to 30 units applications delivered per month Average 1000 website Average 50 – 75K views per month Gross per month
  • 3. Average Cost Average Gross Average Return per Sale Profit on Investment •! Per Unit: $250 •! Per Unit: $2500 •! Per Month: 1000%
  • 4. Creating 50 unique templates for EVERY CAR in your inventory, presenting different offers for different shoppers! Manually posting these ads to the Most Popular Classified Websites as well as feeding the Dealer Inventory to 160 Top Local Classified websites. (Where ALL the Shoppers are actively looking for vehicles) The ads move the customer into ACTION…they pick up the phone, apply for credit online and click through to your website.
  • 5. •!FACT #1: These sites attract 99% of all car 3 FACTS shoppers everyday •!FACT #2: SMA Alliance Dealer Members Dominate these sites •!FACT #3: Buyers find the car they want… discover YOU OWN IT… THEN CALL YOU TO BUY IT
  • 6. SMA Alliance Advertises Each Dealer with EXCLUSIVITY
  • 7. SMA Offers Additional Services including: DealerCentric Instant Credit SMA builds a valuable We blast promotional Where else can you get a Approval database of timely and local messages from your Sales better source of •!Dealer sets the credit criteria and emails from your from online Department to these local In-Market Buyers to send each ad posted on our 160 shoppers for your Dealership market ready buyers weekly. your marketing message to? websites comes with an opportunity to continually market to. The We keep you in front of these These Buyers are not only in to average “Internet Shopper” consumers until they “Buy or the market but they have starts their research a full 9 Die”. shown interest in a car that •!“Get Pre-approved In Seconds!” months before they plan to you actually have in stock. •!The premier package of purchase. application approvals through DealerCentric is available on all SMA Alliance Classified Posting Programs
  • 8. SMA METRICS SMA Provides Daily and Monthly reports of all: Phone Leads Generated With support, recorded phone calls & training for phone lead conversion Credit Applications Email Leads Received Specific to the vehicle in your inventory •! For participating DealerCentric Dealers Sent to your preferred email(s) & CRM …Daily
  • 9.
  • 10. As tracked via dealer’s CallBright service for the month of June, 2010. Total for all other web services (Autotrader.com, Dealer.com, Cars.com and eBay Motors) was 262 combined!
  • 11. Average Dealer’s Website Hits DOUBLE & KEEP GROWING! Weekly Web 7000 6000 5000 4000 3000 2000 1000 0 July July July July Aug Aug Aug Aug 4-10 11-17 18-24 25-31 1-7 8-14 15-21 22-28
  • 12. “Faxed Source Analysis” from Boerne Dodge Chrysler Jeep
  • 13. “Faxed Source Analysis” from Boerne Dodge Chrysler Jeep
  • 14. “Testimonial” in Auto Success Magazine Bob Hook Chevrolet VP
  • 15. “Testimonial” from Boerne Dodge Chrysler Jeep General Sales Manager
  • 16. “Testimonial” from Planet Ford 59 General Manager
  • 17. “Testimonial” from Legacy Ford Lincoln Mercury General Manager
  • 18. “Testimonial” from Skyline Mitsubishi General Manager
  • 20.
  • 22.
  • 23.
  • 25.
  • 26.
  • 28.
  • 29.
  • 31.
  • 32. JOIN SMA Alliance and WIN! Toll Free: 888.330.6623 Fax: 615.691.7373 E-mail: info@SMAAlliance.com David Wojcik Vice President / COO davidw@smaalliance.com (615) 972-5868