1.
The action or business of promoting and
selling products or services, including
market research and advertising.

2.
Decide on a Target
Audience
The first step toward
developing an
appropriate marketing
strategy is to know
your audience.

3.
Create a Psychological Buying Process
Profile
Secondly, you should create a
hypothetical psychological
process a buyer of your
product will take as a result of
your marketing efforts

4.
.
Connect with the Marketing
Strategy
Based on your understanding of the
target audience and the process you
wish to take them through, choose a
type of marketing strategy that you
believe will have the greatest positive
impact.

5.
Assess- Repeat or Adjust
With whatever data is available
through your marketing
methods, assess whether your
assumptions were correct and
react accordingly.

6.
TYPES OF MARKETING
E-COMMERCE
ONLINE MARKETING
DIGITAL MARKETING
VISUAL MARKETING
OFFLINE MARKETING

7.
E-commerce is a transaction of buying or selling online.
Electronic commerce draws on technologies such as mobile
commerce, electronic fund transfer ,supply chain
management, Internet marketing, online transaction processing
,electronic data interchange(EDI), inventory
management systems.

8.
Digital marketing (also known as data-
driven marketing) is an umbrella term for
the marketing of products or services
using digital technologies, mainly on
the Internet, but also including mobile
phones, display advertising, and any other
digital medium.

9.
Offline marketing strategies
utilize offline media channels to
create awareness of a company's
products and services.
These campaigns can include radio and print
advertising – including billboards, signs and
pamphlets – telemarketing, and television ads.

10.
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