Ideating for creatives (print, outdoor,electronic, digital, etc.) Headlines and Copy for Ads, brochures, emailers, digital and other collaterals Proof reading of all creative material going from the agency Experience of handling B2B and B2C clients Understanding the brief and brainstorming with the creative team.

1. Viola Lewis
+91 8000733526
Indian (Roman Catholic)
violalewis03@gmail.com
Graduated in English literature from St. Xavier's College in 2012
Completed Masters in Mass Communication from Gujarat University in 2014
Words.the most powerful drug for me
Education
rd
Date of Birth : 3 August 1991 | Gender : Female
Details
Other than music, writing clears my confusion. But then there are
times when amongst the chaos I find my creativity working at its
fastest speed. I don’t dream (because seeing my work published is a
dream for me. ) because seeing my work publish is dream for me. I
have discovered that with the power of words, time can be bought,
love can be chased, numbers can be achieved. Words can be cold
but then it can also take you to a new high. it can be cold but it can
also take you to a new high. And at that height is where I want my
words to cast a spell of magic.

2. Times of India:
October - November, 2012
A month of internship that gave me the feel of “a journalist on process.”
Reporting for the ‘Times Festival’ and ‘Times Food Festival’ which was an
experience in itself, gorging on to words and food and being awed by
celebrities and awing people with my words.
Experience
Good knowledge in computer operating
MS Office (Word, Excel & E-mail)
Typing speed 40-50 wpm.
Technical Qualifications
English (Speak, Read & Write)
Hindi (Speak, Read & Write)
Gujarati (Speak)
Konkani (Speak)
Language
Fluent
Fluent
Fluent
Fluent
Radio One:
June - August, 2013
The love for old songs inherited from Papa was one of the reason that
I zeroed down on Radio One. Early morning show content, writing radio spots,
managing the winner list to having fun moments made the experience a
memorable one.
Triton Communications :
September, 2013 - April, 2014
And this is where I fell in love with writing, actually creative writing.
it should be. Brainstorming, briefs, crazy researches, 100 rejections,
scary deadlines and everything related to an ad agency helped me decide
my career. *crystal clear*

3. Zero Gravity Communications:
May, 2014 - January, 2015
st
1 ..... masters. The place where I made mistakes, learned and excelled. It was just not a usual job with
early morning starts to over times, it was more of a fun filled work.
Marshmellow:
February, 2015 – September, 2015
An agency where I got an exposure to work for the city’s topmost firms,
organizations and restaurants. The thrills of pitching, the expert inputs of the
seniors, the deadline daggers, taught me to work under pressure and brought
out the best of me.
Janrise Advertising:
October 2015 - May 2016
In the quest of experimenting with my creativity, I zeroed down on the city of
awabs. A new city is always a challenge. At Janrise the challenge of learning a
new language, knowing a new tradition and meeting new people not only
pushed me to learn new things but it taught me that creativity is always in
ync no matter what place you are at. And here, I not only I explored my
creativity but learnt a lot many things.

4. Portfolio
Viola Lewis

5. MYBYK
MYBYK is a bicycle that gives user the convenience of both a
PRIVATE BICYCLE* that can be used for point to point transport,
and a PUBLIC BICYCLE that can be
‘Dropped Anywhere and Picked from Anywhere’
Employing the concept of bicycle riding, MYBYK wanted to
connect the joy of riding during the season of monsoon. So,
keeping in mind the simple things that we do during the season
of monsoon and connecting it to childhood memories where
owning a 2 wheeler was like a luxury and owning a bicycle was
our basic means of commuting.
Monsoon campaign concept

7. KP Sanghvi Jewels
A celebrated name in the diamond world, KP Sanghvi saw a vision in the beauty of
stones. With a deep passion for diamonds, KP Sanghvi gloriously carried on the
legacy guided by their insights and values, making a mark with their exceptional
beauty cuts. Over the years, KP Sanghvi has been valued all over the diamond world
for their brilliant quality, marvellous innovation and superior services.
Gurupushya Nakshatra an auspicious hour when shopping for gold is considered favourable. The
visuals show a clock with jewelleries placed instead of numbers, which conveys the message of
celebrating Gurupushya Nakshatra.
Diwali a grand festival celebrated in India and when it comes to festivals shopping is definitely on the
list. Keeping it sophisticated yet elegant since it’s a jewellery company, a pendant is used as a diya
and a flame with a simple copy wishing and inviting customers for Diwali jewellery shopping.
Dhanteras is specific day when gold is bought and this is the day to attract the customers with an
uncomplicated yet creative visual. A pot filled gold coins is a direct communication and a supporting
copy that just made it simply perfect.

8. KP Sanghvi Infra
Because every Space
has a Story to tell
KP Sanghvi, added another endeavour and ventured into the world of Infrastructure.
And the road that was constructed to venture into infrastructure proved fruitfully
sweet. Other than being exemplary at a global scale, KP Sanghvi has been creating
value and wealth in consumer lives with their enterprise in the field of infrastructure.
With a strong faith in values and ethics KP Sanghvi firmly believes in the power of
people by investing, protecting and drawing opportunities for their excellence. And
with their gems of values, KP Sanghvi plans to overtake the world of construction
and real-estate.
KP Infra company profile
Building homes is not only building infrastructures but building lives as
well. And hence the profile is narrated it in a story format bonded with
sentiments.

10. BAKERI
Bakeri Group is the oldest and most trusted real estate companies in Gujarat. It has been
at the forefront in fusing traditional values and modern architecture.The Group has
developed properties that are noteworthy.
Copy
Neighborhood is an important aspect of housing in India. Unknowingly we get
accustomed to the culture and traditions of our neighbors. Bringing forth the thought
of “Unity in Diversity” for the project Swareet by Bakeri Group.

11. BAKERI
Radisson is a chain of restaurants in 73 countries. Well known for its cuisines and five
star hospitality, Radisson Blu has restaurants like Timpani an all day dining, The Great
Kebab Factory and The Cake Place.
Copy
Radisson Blu’s much talked about Sunday Brunch serves 51 types of delicacies,from
starters to desserts. The following ads are to bring forth to catch up on
friends and family over a sumptuous brunch.

12. NARAYANI HEIGHTS
Narayani Heights is a classic convergence of a Hotel & a Resort with a convergence
of entertainment and luxury under one roof. Narayani Heights is an amalgamation of
architecture, structure, décor, complemented with impeccable services.
Copy
The USP of Narayani Heights was its proximity to the airport. A most comfortably
convenient place for a regular traveler. Following are SpiceJet Magazine ad.

13. ZYDUS HOSPITALS
Zydus Hospitals had launched its hospital in Ahmedabad with a mission to extend
world-class healthcare solutions to the community through advances in medical
technology and research.
Copy
Following is a teaser-reveal campaign for the launch based on the positioning of ‘Get
Well Soon’. The campaign highlights the USPs of the hospital.

15. CONTINENTAL HOSPITALS
From providing accurate diagnoses to administering safe, time-tested medical
treatment, Continental Hospitals pledges to deliver the highest standard of
personalized care to its patients so that they can lead healthy and happy lives.
Pitch
The brief to rebrand the hospital as it had collaborated with Singapore’s Parkway
Pantai. The challenge was to introduce the new logo of Continental Hospitals in an
effective way and the idea was a success.

17. World Cancer Day
World Cancer Day is a global event that takes place every year on 4th of February.
Continental Hospital with its advanced department of Oncology aimed to spread
awareness about the disease, across the city.

19. World No Tobacco Day
Celebrated by World Health Organization, World No Tobacco Day is a day to make
people aware of the health problems that tobacco use can cause. The aim was to not
raise the fear factor by creating a clichéd ad with cigarettes on it but to encourage
the audience to quit

21. VANTO
VANTO is a chain of Italian furniture showrooms in Hyderabad, with an exclusive
collection of premium Italian brands.
Vow Magazine & Air Costa Magazine
Women have always been an important part of each one’s life and to celebrate the
journey of womanhood VANTO published the Women’s Day Ad.
Comfort is what makes you feel at ease. And taking it a step ahead, this ad
exaggerates the heavenly feel of VANTO’s furniture.

23. TELANGANA TOURISM
Pitch for Telangana Tourism:
As an outsider for me Telangana was all about Hyderabad. The much talked about
biryani and the famous Charminar. So the thought was to educate the tourists that
there is much more to explore in Telangana.

25. D.S. Reserch Centre
D. S. Research Centre has endeavored to bring back several deathbed cancer
patients back to life. And with this campaign they wanted to bring awareness and
bestow hope, health and happiness to the breast cancer patients.