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EDGE




Viva Auto Group
5550 N. Desert Blvd.
El Paso, TX 79912
I-10 at Redd Rd.
Sales : 915-834-2810
http://www.vivaautogroup.com/



fordvehicles.com
Thank you for your interest in the 2011 Ford Edge. Included in this brochure you’ll find information about:
DESIGN: From the bold grille through the smooth and fluid lines, aerodynamic shape and commanding profile, the new Ford Edge looks
like nothing else on the road.
TECHNOLOGY: Edge introduces MyFord Touch™ technology. This milestone approach to interacting with your vehicle is one of 11
exclusive features in the class of mid-size crossovers.
VERSATILITY: Edge adapts easily to your active and varied lifestyle, with an interior you can configure to you particular needs. Storage space
is plentiful as well as flexible.
PERFORMANCE: Experience the power of the new 3.5L Ti-VCT V6 engine with advanced Twin Variable Cam Timing technology. Or up
the performance ante with the new 3.7L Ti-VCT V6 in the exciting Edge Sport.


Dealer Information
Find up-to-date contact information for your local Ford dealer. To visit a local dealer Web site and view a map of their location,
click on one of the links below.




 Don Chalmers Ford                                       2500 Rio Rancho Blvd, S.E.                        (505) 897-2500
                                                         Rio Rancho, NM 87124
 Bob Turner's Ford Country                               1101 Montano N.E.                                 (505) 766-6600
                                                         Albuquerque, NM 87107
 Rich Ford Sales, Inc.                                   8601 Lomas Blvd. NE                               (505) 292-0000
                                                         Albuquerque, NM 87112
 Brad Francis Ford                                       499 Emilio Lopez Road NW                          (505) 866-3147
                                                         Los Lunas, NM 87031



EXPERIENCED MY FORD YET? Get an inside look at the benefits of Ford ownership at the My Ford owner Web site. It’s a one-
stop spot for managing important vehicle information – 24/7, whenever you need it. It’s free to register for personalized
maintenance schedules, incentives and offers, and much more. You can even access your Ford Credit information and online
bill payment services. Log on to www.myford.fordvehicles.com to get started.
Striking new look.
Smart new engines.
Revolutionary new technologies.

An entirely new take on NEW.




EDGE LIMITED. BORDEAUX RESERVE RED METALLIC. AVAILABLE EQUIPMENT.




The New 2011 Edge
Behind the fresh face, a new 3.5L Ti-VCT V6 engine delivers 285 horsepower – the best standard horsepower in the class.1
It also gives you 27 mpg hwy2 – maximum V6 mileage no one else can beat.1 Available all-new, industry-first MyFord TouchTM
driver connect technology fully integrates your digital world with your vehicle. And the available new BLIS® (Blind Spot
Information System) and class-exclusive adaptive cruise control help you maneuver smarter. A crossover that does all this –
with inspiring handling and sportier looks than ever? Must be the new Ford Edge.

1
    Class is Midsize Crossovers. 2 EPA-estimated 19 city/27 hwy/22 combined mpg, FWD with 6-speed SelectShift Automatic.
                                                                                                                       TM




                                  EDGE                                                                                      fordvehicles.com
UNBEATEN MAX.
   IN ITS CLASS   27MPG HWY




EDGE LIMITED. KONA BLUE METALLIC. AVAILABLE EQUIPMENT.




 Thrills with more power and mpg.
 Twin independent variable camshaft timing (Ti-VCT) on the new standard 3.5L Ti-VCT V6 engine
 helps Edge deliver maximum V6 efficiency and power no one in the class can beat. We’re
 talking 27 mpg hwy and best-in-class 285 horsepower, not to mention 253 lb.-ft. of torque. On
 top of all that, every Edge is equipped with a fully independent suspension that’s been retuned
 for even sharper handling. The available new 6-speed SelectShift AutomaticTM transmission is
 engineered to hold your manually selected gears for a truly engaging drive. Of course, you can
 also allow it to choose the best gear for you. Either way, you’re in for an exhilarating experience.




                          EDGE                                                                          fordvehicles.com
Introducing MyFord Touch
First-of-its-kind technology — only from Ford.
Introducing revolutionary all-new MyFord TouchTM driver connect technology – powered by the
latest version of our award-winning Ford SYNC® system. The 2011 Edge is the first and only vehicle
to bring you anything like it. Vibrant LCD screens. Intuitive controls. Voice activation. Together, they
make it easy to access your entertainment, phone, navigation and more. Available MyFord Touch
features two 4.2-in screens in the gauge cluster, 5-way controls on the steering wheel, an 8-in. touch
screen and an extensive media hub. It’s an innovative new way of interacting with your vehicle that
allows you to keep your hands on the wheel and your eyes on the road.
                MyFord Touch features correct at time of release.
                Certain functions require compatible mobile devices.



                                      Centrally located
                                       4.2-in. screens                                                      Vibrant 8-in.
                                                                                                            LCD touch screen




     Easy 5-way controls
                                                                       More direct, faster
                                                                       voice commands




EDGE LIMITED. CHARCOAL BLACK. AVAILABLE EQUIPMENT.




                           EDGE                                                                      fordvehicles.com
MyFord Touch
Connects your worlds with your drive.
Touch to activate. Touch again to dive deeper. It’s as easy as that. The available MyFord TouchTM
system’s 4 main categories – Entertainment | Phone | Navigation | Climate – are color coded
and instantly accessible by touching a corner from any screen. From placing a call to browsing music,
MyFord Touch follows your lead.1 The fun begins at home          – where you can choose to display your
favorite snapshot or fill the screen with hot-button shortcuts to the features you use most. You set it up
however you want it to work. Here are just a few of the ways you can make it all yours.
                        1
                            Driving while distracted can result in loss of vehicle control. Only use mobile phones/MyFord Touch/other devices,
                            even with voice commands, when it is safe to do so. Some features may be locked out while the vehicle is in gear.




Plays your music. CDs.                                      Brings your phone                             Displays landmarks in                           Saves your setting.
USBs. MP3s. SYNC works with lots of                         book to life. Voice-activated                 3D. The available Navigation System             One touch of the MyTemp button
sources to play tunes using easy voice                      hands-free calling now lets you               is a convenient SD-card upgrade that            on the climate screen recalls
commands.                                                   “see” who’s calling when MyFord               provides voice-guided turn-by-turn              your specific temperature setting.
                                                            Touch displays your phone book                directions as well as colorful maps that        Fan speed, optional heated seats,
Displays album art. Browse                                  contact photos.                               you can zoom and scroll with more               and other climate-related features
the contents of your MP3 player by                                                                        accurate visual information including           are easily accessible from the
album in a cool 3D carousel with                            Tracks your interests.                        new 3D landmarks.3                              same screen.
MyFord Touch.2                                              Local movie times, today’s                    3
                                                                                                              Some features are only available when the
2
                                                            horoscopes, stock quotes                          vehicle is in Park.
    Only available when the vehicle is in Park or
    moving less than 3 mph.                                 and more – it’s all just a call away
                                                            with exclusive Ford SYNC® Traffic,
                                                            Directions and Information (i ).




MyFord Touch features correct at time of release. Certain functions require compatible mobile devices.




                                      EDGE                                                                                                        fordvehicles.com
MyFord Touch
Pulls it all together.




       Set it up your way.                                                                                                             Touch, talk, drive.
       The 5-way controls on the left side of your steering wheel                                        The most frequently used features of the available
       operate the vibrant LCD screen to the left of the speedometer.                     MyFord Touch system are repeated on the LCD screen to the right
       It’s where you go to choose your display language, check                               of the speedometer. So you can use the 5-way controls on the
       your distance to empty and set numerous system preferences.                         right side of the steering wheel, or voice commands if you prefer,
       All with your hands on the wheel.                                                    to make adjustments while keeping your eyes on the road.
       MyFord Touch features correct at time of release. Certain functions require
       compatible mobile devices.




Share your music, photos, videos and more.                                           Know where you’re going with bold new graphics.
                                   TM
The available MyFord Touch system includes 2 USB ports, an SD card                        The latest version of our exclusive Ford SYNC® Traffic, Directions and
reader and audio/video input jacks. Use them to access your music, photos                 Information services allows you to listen to turn-by-turn directions and
and video on compatible portable devices like thumb drives, media and DVD               follow along on-screen with new graphic arrows, street names and distance
players, camcorders, hard drives and more.1 You can even plug in your video                  markers. You can also get personalized traffic reports on demand,
game console or use your air card to turn Edge into a mobile Wi-Fi® hot-spot                  and set up customized text-message alerts to help you plan ahead.2
for your passengers.                                                                                    Visit SyncMyRide.com for the latest features and details.
1
    Some features are only available when the vehicle is in Park.                                       2
                                                                                                         Traffic alerts and turn-by-turn directions available in select markets.
                                                                                                                                Standard text messaging and data rates apply.




                                    EDGE                                                                          fordvehicles.com
25 305
MPG HWY 1         BEST-IN-CLASS HP




 EDGE SPORT. RED CANDY METALLIC TINTED CLEARCOAT. AVAILABLE EQUIPMENT.




 Outperforms the rest while turning heads.
 Best-in-class 305 horsepower and 280 lb.-ft. of torque come courtesy of its all-new 3.7L Ti-VCT V6 engine.
 Racing-style paddle shifters provide ultimate control of its standard new 6-speed SelectShift AutomaticTM
 transmission. A sport-tuned suspension helps it deliver the engaging steering and spirited handling you crave
 in the corners, while maintaining a comfortable ride overall. Outside, aggressive front and rear fascias combine with
 a bold Tuxedo Black Metallic grille, jaw-dropping 22-in. aluminum wheels, oval-shaped chrome exhaust tips
 and more to give Edge Sport a look that backs it all up.


 1
     EPA-estimated 18 city/25 hwy/20 combined mpg.




                                 EDGE                                                                 fordvehicles.com
Keeps your distance.
Available adaptive cruise control and collision warning with brake support are smart new radar-based
technologies no other vehicle in the class offers. Adaptive cruise control uses forward radar to monitor traffic and
can adjust your cruising speed to maintain a preset “headway” distance to the vehicle in front of you. Collision
warning with brake support is designed to alert you if its sensors detect a potential collision with the car in
front of you by flashing a warning across the windshield and sounding an alarm. Since early warning is key to helping
prevent an accident, the alert can provide 1.5 to 2.5 seconds for you to hit the brakes. If you don’t react in time, it
pre-charges the brakes and increases brake-assist sensitivity to provide full responsiveness when you brake.




                                                                                                   EDGE LIMITED. TUXEDO BLACK METALLIC. AVAILABLE EQUIPMENT.




                                                                29 yards – Sporty Driving
                                                                                            44 or 56 yards – Normal Driving
                                                                                                             66 yards – Comfort Driving
                                                                                                                                      g
                                                                                                              Based on a speed of 60 mph.




                        EDGE                                                                                     fordvehicles.com
EDGE LIMITED. BORDEAUX RESERVE RED METALLIC. AVAILABLE EQUIPMENT.




Senses traffic you may not see.
The available new BLIS® (Blind Spot Information System) with cross-traffic alert uses
sophisticated radar-based technology to detect vehicles in the surrounding lanes while you’re
driving. If BLIS detects a vehicle in your blind-spot zones, a warning light appears in the
appropriate sideview mirror. Cross-traffic alert uses similar technology to watch for traffic
behind you while you’re slowly backing up. When it detects vehicles up to 15 yards away
(about 5 parking spaces), it sends an audible warning, a message center alert, and a
visual display in the corresponding mirror. New technology to help prevent a bad day.




                         EDGE                                                                   fordvehicles.com
EDGE LIMITED. CHARCOAL BLACK. AVAILABLE EQUIPMENT.




Surrounds you with new luxuries.
Graceful new lines effortlessly guide your eye along the dashboard and down the flow-through center console,
merging into a singularly inviting interface. The new Edge is designed to comfort like never before with supple leathers,
new seat fabrics, softer trim materials and more padding at essential touch points. And for your ears: a new 390-watt
Audio System from Sony is standard on Limited and Sport. Its unique Sony-designed finish panel features touch-
sensitive switches and is completely flat except for the multifunction dial. This system includes new HD RadioTM technology
to deliver your favorite AM and FM channels, plus new local FM channels, in crystal-clear digital sound. With HD Radio,
you can even use the “TAG” button on the touch screen to tag songs for purchase at the iTunes Store.




                         EDGE                                                                           fordvehicles.com
EDGE LIMITED. CHARCOAL BLACK. AVAILABLE EQUIPMENT.




Broadens your view of everything.
With a daylight opening that encompasses nearly 40% of the top, the available panoramic
Vista Roof TM gives you and your passengers access to lots of sunshine and fresh air, not to
mention the amazing new scenes you’ll be inspired to seek out. Enjoy it all from the comfort
of the available new 10-way power, heated, leather-trimmed driver’s seat – standard on
Limited and Sport. It includes power-adjustable lumbar support for a precise fit and a memory
feature that makes it easy to share with another driver. To personalize your Edge, there’s customizable
ambient lighting (also standard on Limited and Sport) with 7 different hues. And on the practical
side, every Edge gets a 60/40 split reclining rear seat that folds flat, with an EasyFold® rear seat
back release on SEL, Limited and Sport that enables you to adapt in a snap.




                         EDGE                                                                             fordvehicles.com
EDGE LIMITED. BORDEAUX RESERVE RED METALLIC. AVAILABLE EQUIPMENT.




Protects with state-of-the-art safety.
Bumper-to-bumper flow-through rails. Side-intrusion door beams. Energy-absorbing door-trim
panels. All standard. AdvanceTrac® with RSC® (Roll Stability ControlTM) works automatically to
help keep all 4 wheels firmly planted.1 It’s the only brake-based electronic stability control system
in the class to utilize a roll-rate sensor, monitoring the vehicle’s roll motion at least 100 times per
second. You also get 6 standard airbags and the SOS Post-Crash Alert System.TM Optional
all-wheel drive (AWD) helps keep you moving even if only one wheel maintains traction. It provides
more peace of mind in all kinds of weather, and greater handling finesse even on dry pavement.


1
    Remember that even advanced technology cannot overcome the laws of physics.
    It’s always possible to lose control of a vehicle due to inappropriate driver input for the conditions.




                                     EDGE                                                                     fordvehicles.com
Standard Features
Mechanical                                                           Safety & Security                                              New Vehicle Limited Warranty. We want your Ford Edge
                                                                                                                                    ownership experience to be the best it can be. So under this warranty,
4-wheel disc Anti-Lock Brake System (ABS)                            Personal Safety SystemTM for driver and front                  your new vehicle comes with 3-year/36,000-mile bumper-to-bumper
17-in. spare tire                                                    passenger includes dual-stage front airbags,1 safety           coverage, 5-year/60,000-mile Powertrain Warranty coverage, 5-year/
Easy Fuel® capless fuel filler                                       belt pretensioners, safety belt energy-management              50,000-mile safety restraint coverage, and 5-year/unlimited-mile
                                                                     retractors, safety belt usage sensors, driver’s seat           corrosion (perforation) coverage – all with no deductible. Please ask
Front-wheel drive (FWD)                                                                                                             your Ford Dealer for a copy of this limited warranty.
                                                                     position sensor, crash severity sensor, restraint control
Hill start assist                                                    module and Front-Passenger Sensing System                      Roadside Assistance. Covers your vehicle for 5 years or 60,000
Independent front and rear suspension                                AdvanceTrac® with RSC® (Roll Stability ControlTM)              miles, so you have the security of knowing that help may be only a
                                                                                                                                    phone call away should you run out of fuel, lock yourself out of the
Power rack-and-pinion steering                                       Autolock                                                       vehicle or need towing. Your Ford Dealer can provide complete
                                                                     Battery saver with headlamps-off delay                         details on all of these advantages.
Seating
                                                                     Belt-Minder® front safety belt reminder                        Ford Credit. Get the ride you want. Whether you plan to lease or
Front bucket seats                                                                                                                  finance, you’ll find the choices that are right for you at Ford Credit.
                                                                     Child-safety rear door locks                                   Ask your Ford Dealer for details or check us out at fordcredit.com.
Rear 60/40 split fold-flat seat with manually reclining
seat backs and folding center armrest                                Front-seat side airbags1
                                                                                                                                    Ford Extended Service Plan. For a purchase or lease, the Ford
                                                                     Front height-adjustable shoulder safety belts                  Extended Service Plan (ESP) gives you “Peace-of-Mind” protection
Interior                                                             Illuminated Entry System                                       designed to cover key vehicle components and protect you from the
                                                                                                                                    cost of unexpected repairs. Ask your dealer for a Ford ESP, the only
4 12-volt powerpoints (1 each in center console bin,                 LATCH – Lower anchors and tether anchors                       service contract backed exclusively by Ford and honored at all Ford
passenger side footwell, rear seat and cargo area)                   for child-safety seats (2 in rear)                             Lincoln Mercury dealerships.
Accessory delay for power features                                   MyKey® owner controls feature                                  Insurance Services. Get Ford Motor Company quality in your
Adjustable driver and front-passenger sun visors                     Safety Canopy® System with side-curtain airbags1               auto insurance. Our program offers industry-leading benefits and
                                                                     and rollover sensor                                            competitive rates. Call 1-877-367-3847, or visit us at fordvip.com for
Air conditioning with rear-seat vents                                                                                               a no-obligation quote. Insurance offered by American Road Services
Cargo area hooks and net                                             SecuriLock® Passive Anti-Theft System                          Company (in CA, American Road Insurance Agency), a licensed
Center console with deep-bin armrest, dividers,                      SOS Post-Crash Alert SystemTM2 unlocks doors, flashes          agency and subsidiary of Ford Motor Company.
powerpoint and 2 cupholders                                          hazard lights and sounds horn after airbag deployment          Comparisons based on 2010/2011 competitive models (class is
                                                                     or safety belt pretensioner activation in certain collisions   Midsize Crossovers), publicly available information and Ford certification
Coat hooks (2)
                                                                     Tire Pressure Monitoring System (excludes spare)               data at time of release. Some features discussed may be optional.
Cupholders/beverage holders (8)                                                                                                     Vehicles shown may contain optional equipment. Features shown
Front and rear carpeted floor mats                                                                                                  may be offered only in combination with other options or subject to
                                                                     Horsepower, Torque &                                           additional ordering requirements or limitations. Dimensions shown
Front and rear dome/map lights                                       EPA-Estimated Fuel Economy                                     may vary due to optional features and/or production variability.
Front-passenger (1) and B-pillar (2) assist handles                  3.5L Ti-VCT V6 Engine                                          Following release of the PDF, certain changes in standard
                                                                                                                                    equipment, options and the like, or product delays may have
Instrumentation (tachometer, lamp outage, low fuel                   Horsepower                       285 @ 6,500 rpm
                                                                                                                                    occurred which would not be included in these pages. Your Ford
warning, low washer fluid, low oil pressure, door ajar,              Torque (lb.-ft.)                 253 @ 4,000 rpm               Dealer is the best source for up-to-date information. Ford Division
liftgate ajar and coolant temperature indicator)                     6-speed automatic                                              reserves the right to change product specifications at any time
Map pockets in driver and front-passenger seat backs                                                                                without incurring obligations.
                                                                        FWD             19 city/26 hwy/21 combined mpg
and in all 4 door panels, with beverage holders in front             6-speed SelectShift Automatic TM                               Microsoft is a registered trademark of Microsoft Corporation.
and rear door panels                                                    FWD            19 city/27 hwy/22 combined mpg               The term Wi-Fi® is a registered trademark of the Wi-Fi Alliance.®
Overhead console with sunglasses holder                                 AWD             18 city/25 hwy/20 combined mpg              Sony is a registered trademark of the Sony Corporation.
Power door locks
                                                                     3.7L Ti-VCT V6 Engine                                          HD Radio is a proprietary trademark of iBiquity Digital Corp.
Power windows with one-touch-up/-down driver’s side
window feature                                                       Horsepower                       305 @ 6,500 rpm               Subscriptions governed by SIRIUS Terms and Conditions available
                                                                     Torque (lb.-ft.)                 280 @ 4,000 rpm               at sirius.com. Service available in the 48 contiguous United States
Rear-seat fold-down armrest with 2 cupholders                                                                                       and D.C. SIRIUS, XM and all related marks and logos are trademarks
Rear-window defroster                                                6-speed SelectShift Automatic                                  of SIRIUS XM Radio Inc. and its subsidiaries.
                                                                        FWD             18 city/25 hwy/20 combined mpg
Steering wheel-mounted cruise, audio and                                                                                            iPod and iTunes are registered trademarks of Apple, Inc. All
5-way MyFordTM controls (2)                                             AWD             17 city/23 hwy/19 combined mpg              Rights Reserved.
Tilt and telescoping steering column                                 Dimensions & Capacities
                                                                     Exterior
Exterior                                                             Wheelbase                                     111.2"
Bi-functional projector-beam halogen headlamps
                                                                     Length                                        184.2"
Power sideview mirrors with integrated blind spot
                                                                     Height                                         67.0"
mirrors and manual fold-away design
                                                                     Width – Excluding mirrors                      76.0"
Privacy glass (rear doors, rear quarter windows and
liftgate window)                                                     Width – Including mirrors                      87.5"
Rear spoiler                                                         Width – Mirrors folded                         79.1"
Remote Keyless Entry System with 2 integrated                        Liftover height                                30.8"
keyhead transmitter remotes                                          Interior                                   Front/Rear
Rocker moldings                                                      Head room                                  40.0"/39.3"
Roof-mounted antenna                                                 Shoulder room                              58.9"/58.7"
Windshield wipers – Front: variable-intermittent with                Hip room                                   54.8"/56.1"
washer; rear: 2-speed with washer                                    Leg room                                   40.7"/39.6"
                                                                     Capacities
                                                                     Passenger volume (cu. ft.)                     108.4
                                                                     Cargo volume behind front seats (cu. ft.)      68.9
                                                                     Cargo volume behind rear seats (cu. ft.)        32.2
                                                                     Fuel capacity (gal.)
                                                                       FWD                                           18.0
1
                                                                       AWD                                           19.0
Always wear your safety belt and secure children in the rear seat.
2
SOS hardware may become damaged or the battery may lose              Dimensions may vary by trim level. Cargo and load capacity
power in a crash, which could prevent operation. Not all crashes     limited by weight and weight distribution.
will activate an airbag or safety belt pretensioner.
                                                                                                                                                        © 2010 Ford Motor Company 11EDGWEBPDF




                                      EDGE                                                                                                fordvehicles.com
SE                                                                                      SEL
                                       Rapid Spec 100A                                                                         Rapid Spec 200A
                                       Includes all standard features, plus:                                                   Includes select SE features, plus:
Mechanical                                                                             Mechanical
3.5L Ti-VCT V6 engine with 6-speed automatic transmission                              6-speed SelectShift Automatic transmission
17-in. painted aluminum wheels                                                         18-in. painted aluminum wheels
Seating                                                                                Seating
Cloth seats                                                                            6-way power driver’s seat
Front bucket seats with driver’s manual lumbar                                         EasyFold® rear seat back release
                                                                                       Unique cloth seats
Interior
AM/FM stereo/single-CD player with MP3 capability and 6 speakers                       Interior
Dark Slate Metallic center stack finish                                                Auto-dimming rearview mirror
MyFord with 4.2-in. color LCD displays in instrument cluster and center stack, media   Below-floor Cargo Management System
hub with auxiliary audio input jack, and steering wheel-mounted 5-way controls (2)     Compass
Textured Black instrument panel appliqués                                              Dual-zone electronic automatic temperature control with particulate air filter
Exterior                                                                               Illuminated visor vanity mirrors
Black door handles, sideview mirrors, rear spoiler and rocker moldings                 Leather-wrapped steering wheel and shift knob
Bright, round exhaust tips                                                             Pewter instrument panel appliqués
Chrome grille                                                                          SIRIUS® Satellite Radio with introductory 6-month subscription
                                                                                       Exterior
                                                                                       Automatic headlamps with wiper activation
                                                                                       Body-color rear spoiler and heated sideview mirrors with security approach lamps
                                                                                       Chrome door handles
                                                                                       Reverse Sensing System
                                                                                       SecuriCodeTM keyless entry keypad
                                                                                       “SEL” badge
                                                                                       Supplemental park lamps




                                       LIMITED                                                                                 SPORT
                                       Rapid Spec 300A                                                                         Rapid Spec 400A
                                       Includes select SEL features, plus:                                                     Includes select SEL features, plus:
Mechanical                                                                             Mechanical
18-in. chrome-clad aluminum wheels                                                     3.7L Ti-VCT V6 engine
                                                                                       6-speed SelectShift Automatic transmission with paddle activation
Seating
                                                                                       22-in. polished aluminum wheels with Tuxedo Black spoke accents
Heated front buckets with 10-way power driver’s seat with memory feature and
6-way power, fold-flat front-passenger seat                                            Sport-tuned suspension
Leather-trimmed seating surfaces                                                       Seating
Interior                                                                               Charcoal Black leather-trimmed seating surfaces with Silver Smoke Metallic inserts
                                                                                       and contrast stitching
Ambient lighting
                                                                                       Heated front bucket seats with 10-way power driver’s seat with memory feature and
Audio System from Sony with 12 speakers and HD RadioTM technology                      6-way power, fold-flat front-passenger seat
Brushed-aluminum finish on front door-sill scuff plates
Ford SYNC® voice-activated, in-vehicle connectivity system                             Interior
High-gloss Black center stack finish                                                   Aluminum brake and accelerator pedal covers
MyFord TouchTM with 2 configurable displays in cluster; 8-in. LCD touch screen in      Ambient lighting
center stack; media hub with 2 USB ports, SD card reader and audio/video input         Audio System from Sony with 12 speakers and HD Radio technology
jacks; and steering wheel-mounted 5-way controls (2)                                   Brushed-aluminum finish on front door-sill scuff plates
Unique wood appearance instrument panel appliqués                                      High-gloss Black center stack finish
Universal garage door opener                                                           Liquid Silver Smoke appearance instrument panel appliqués
Exterior                                                                               MyFord Touch with 2 configurable displays in cluster; 8-in. LCD touch screen in center
                                                                                       stack; media hub with 2 USB ports, SD card reader and audio/video input jacks; and
Body-color door handles and keypad surround                                            steering wheel-mounted 5-way controls (2)
Bright beltline moldings                                                               SYNC voice-activated, in-vehicle connectivity system
Heated, body-color sideview mirrors with security approach lamps and memory
“LIMITED” badge                                                                        Exterior
Rear view camera                                                                       Body-color door cladding, side-skirt rocker moldings and keypad surround
                                                                                       Chrome oval exhaust tips
                                                                                       Heated, body-color sideview mirrors with security approach lamps and memory
                                                                                       Painted Tuxedo Black Metallic grille
                                                                                       Rear view camera
                                                                                       “SPORT” badge
                                                                                       Unique body-color front and rear lower fascias
                                                                                       Unique headlamp and taillamp treatment




                                EDGE                                                                                    fordvehicles.com
SE & SEL




EDGE SEL. CHARCOAL BLACK. MYFORD TOUCH TM AND OTHER AVAILABLE EQUIPMENT.




EDGE SEL. TUXEDO BLACK METALLIC. AVAILABLE EQUIPMENT.




                        EDGE                                               fordvehicles.com
SE & SEL
OPTIONAL FEATURES
SE Available Rapid Spec                                                                                   INTERIOR           EXTERIOR
Rapid Spec 101A – SIRIUS Satellite Radio with introductory
6-month subscription + Convenience Package includes
auto-dimming rearview mirror, automatic headlamps,
SecuriCodeTM keyless entry keypad, compass, Reverse
Sensing System and below-floor Cargo Management System

SE Available Options                                                                         Medium Light Stone Cloth        White Suede
All-weather floor mats                                                                                Standard on SE
Roof rack

                                                     Interior
SE Exterior Colors                                   Colors
White Suede
Bordeaux Reserve Red Metallic                                                                                                Bordeaux Reserve Red Metallic
                                                                                                  Charcoal Black Cloth
Kona Blue Metallic                                                                                     Standard on SE
Ingot Silver Metallic
Tuxedo Black Metallic
Interiors:   Medium Light Stone Cloth   Charcoal Black Cloth



                                                                                     Unique Medium Light Stone Cloth         Kona Blue Metallic
SEL Available Rapid Spec
                                                       ®
                                                                                                    Standard on SEL
Rapid Spec 201A – MyFord Touch with Ford SYNC voice-
activated, in-vehicle connectivity system, which includes
2 configurable displays in cluster; 8-in. LCD touch screen in
center stack; media hub with 2 USB ports, SD card reader
and audio/video input jacks; steering wheel-mounted
5-way controls (2); and Dark Copper center stack finish
+ rear view camera                                                                                                           Earth Metallic
                                                                                          Unique Charcoal Black Cloth
Rapid Spec 202A – Includes all content of Rapid Spec                                                 Standard on SEL
201A + ambient lighting + Leather Comfort Package
includes leather-trimmed seating surfaces, heated front
seats, 10-way power driver’s seat and 6-way power, fold-flat
front-passenger seat

SEL Available Options & Packages
18-in. chrome-clad aluminum wheels (requires Rapid                                          Medium Light Stone Leather       Mediterranean Blue Metallic
Spec 201A or 202A)                                                    Available on SEL (requires Leather Comfort Package)
All-weather floor mats
All-wheel drive (AWD)
Class II Trailer Tow Package includes hitch receiver, larger
radiator, upgraded cooling fans, wiring harness with 4-pin
connector and trailer sway control (3,500 lbs. max.)
Panoramic Vista Roof TM (requires Rapid Spec 201A or 202A)                                        Charcoal Black Leather     Red Candy Metallic Tinted Clearcoat
Roof rack (n/a with Vista Roof)                                       Available on SEL (requires Leather Comfort Package)
Vision Package includes BLIS® (Blind Spot Information
System) with cross-traffic alert and rain-sensing wipers
(requires Rapid Spec 202A)
Voice-activated Navigation System with SD card reader
for map and POI storage, and integrated SIRIUS Traffic TM and
SIRIUS Travel LinkTM with introductory 6-month subscription                                                                  White Platinum Metallic Tri-coat
(requires Rapid Spec 202A)

                                                 Interior
SEL Exterior Colors                              Colors
White Suede                                                                      17-in. Painted
Bordeaux Reserve                                                               Aluminum Wheels
                                                                                Standard on SE
Red Metallic
Kona Blue Metallic                                                                                                           I
                                                                                                                             Ingot Silver Metallic
Earth Metallic
Mediterranean Blue Metallic
Red Candy Metallic Tinted Clearcoat1
White Platinum Metallic Tri-coat1
Ingot Silver Metallic
Tuxedo Black Metallic
                                                                                                                             T
                                                                                                                             Tuxedo Black Metallic
Interiors:    Unique Medium Light Stone Cloth
   Unique Charcoal Black Cloth   Medium Light Stone Leather
                                                                  18-in. Painted                18-in. Chrome-Clad           C
                                                                                                                             Colors are representative only.
   Charcoal Black Leather                                                                                                    S
                                                                                                                             See your dealer for actual paint/trim options.
                                                                Aluminum Wheels                  Aluminum Wheels
                                                                Standard on SEL                   Available on SEL           1
                                                                                                                                 Additional charge.




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LIMITED




CHARCOAL BLACK. AVAILABLE EQUIPMENT.




 KONA BLUE METALLIC. AVAILABLE EQUIPMENT.




                        EDGE                fordvehicles.com
LIMITED
OPTIONAL FEATURES
Available Rapid Spec                                                                              INTERIOR          EXTERIOR
Rapid Spec 301A – Panoramic Vista Roof TM + HID
headlamps + voice-activated Navigation System with
single-CD/MP3 player, SD card for map and POI storage,
and integrated SIRIUS Traffic and SIRIUS Travel Link with
introductory 6-month subscription + Driver Entry Package
includes anti-theft perimeter alarm, Intelligent Access with
push-button start, power liftgate and Remote Start System                            Charcoal Black Leather with    Bordeaux Reserve Red Metallic
Rapid Spec 302A – Includes all content of Rapid                               Sienna Seating Surfaces – Standard
Spec 301A + adaptive cruise control and collision
warning with brake support + Vision Package includes
BLIS® (Blind Spot Information System) with cross-traffic
alert and rain-sensing wipers

Available Options & Packages
                                                                                     Medium Light Stone Leather     Kona Blue Metallic
20-in. chrome-clad aluminum wheels
                                                                                                      Standard
All-weather floor mats
All-wheel drive (AWD)
Class II Trailer Tow Package includes hitch receiver, larger
radiator, upgraded cooling fans, wiring harness with 4-pin
connector and trailer sway control (3,500 lbs. max.)
Driver Entry Package
                                                                                          Charcoal Black Leather    Earth Metallic
Panoramic Vista Roof
                                                                                                       Standard
Roof rack (n/a with Vista Roof)
Vision Package
Voice-activated Navigation System with SD card for map
and POI storage, and integrated SIRIUS Traffic and SIRIUS
Travel Link with introductory 6-month subscription

                                                     Interior                                                       Red Candy Metallic Tinted Clearcoat
Exterior Colors                                      Colors
Bordeaux Reserve Red Metallic
Kona Blue Metallic
Earth Metallic
Red Candy Metallic Tinted Clearcoat1
White Platinum Metallic Tri-coat1
Ingot Silver Metallic                                                                                               White Platinum Metallic Tri-coat
Tuxedo Black Metallic
Interiors:   Charcoal Black Leather with Sienna seating surfaces
   Medium Light Stone Leather    Charcoal Black Leather
                                                                   18-in. Chrome-Clad Aluminum Wheels
                                                                                 Standard


                                                                                                                    Ingot Silver Metallic




                                                                                                                    Tuxedo Black Metallic




                                                                   20-in. Chrome-Clad Aluminum Wheels
                                                                                 Available




                                                                                                                    Colors are representative only.
                                                                                                                    See your dealer for actual paint/trim options.
                                                                                                                    1
                                                                                                                        Additional charge.




                                   EDGE                                                                            fordvehicles.com
SPORT




CHARCOAL BLACK. AVAILABLE EQUIPMENT.




RED CANDY METALLIC TINTED CLEARCOAT. AVAILABLE EQUIPMENT.




                        EDGE                                fordvehicles.com
SPORT
OPTIONAL FEATURES
Available Options & Packages                                                                 INTERIOR          EXTERIOR
All-weather floor mats
All-wheel drive (AWD)
Driver Entry Package includes anti-theft perimeter alarm,
Intelligent Access with push-button start, power liftgate
and Remote Start System
Vision Package includes BLIS® (Blind Spot Information
                                                                   Charcoal Black Leather with Silver Smoke    Kona Blue Metallic
System) with cross-traffic alert and rain-sensing wipers
                                                                       Metallic Seating Surfaces – Standard
Panoramic Vista Roof TM
Voice-activated Navigation System with SD card for map
and POI storage, and integrated SIRIUS Traffic and SIRIUS
Travel Link with introductory 6-month subscription

                                                        Interior
Exterior Colors                                          Color                                                 Red Candy Metallic Tinted Clearcoat
Kona Blue Metallic
Red Candy Metallic Tinted Clearcoat1
White Platinum Metallic Tri-coat1
Ingot Silver Metallic
Tuxedo Black Metallic
Interior:    Charcoal Black Leather with Silver Smoke Metallic
seating surfaces                                                                                               White Platinum Metallic Tri-coat




                                                                                                               Ingot Silver Metallic




                                                                   22-in. Polished Aluminum Wheels
                                                                   with Tuxedo Black Spoke Accents
                                                                                Standard

                                                                                                               Tuxedo Black Metallic




                                                                                                               Colors are representative only.
                                                                                                               See your dealer for actual paint/trim options.
                                                                                                               1
                                                                                                                   Additional charge.




                                    EDGE                                                                      fordvehicles.com
Available Technologies Enhance Your Experience




AUDIO SYSTEM FROM SONY WITH HD RADIO TM TECHNOLOGY




DUAL HEADREST DVD BY INVISION TM1        REMOTE START




                                                        REAR VIEW CAMERA




                                                        INTELLIGENT ACCESS
MYKEY® OWNER CONTROLS (STANDARD)                        WITH PUSH-BUTTON START        HID HEADLAMPS




                           EDGE                                                  fordvehicles.com
Ford Custom Accessories



ALSO AVAILABLE:

APPEARANCE
Ford Custom Graphics by Original Wraps,TM Inc.1
Paintable Grille Insert

ELECTRONICS
GPS Tracking and Recovery by SmartAlert TM1                  SPORT PEDALS                                                               PORTABLE NAVIGATION SYSTEMS BY GARMIN®1
Remote Start Systems
Vehicle Security System
Wiper De-Icer and Debris Cleaner
  by Wiper Shaker 1
HitchScanTM Rear Park Assist Sensor
  and Hitch Step by EchoMaster®1
Forward or Reverse Bumper-Mounted
  Parking Assist System by EchoMaster 1
Dual Headrest DVD by INVISIONTM1

EXTERIOR
Roof Cross Bars
Roof Rails
Locking Fuel Plug                                            ILLUMINATED DOOR SILL PLATES

Hood Deflector
Splash Guards
Rear Bumper Protector
Trailer Hitch Balls/Drawbars
Trailer Hitch Wiring Harness
Trailer Hitch Assembly
Sportz® SUV Tents by Napier1

INTERIOR
Leather-Trimmed Interior Seating by Katzkin®1
Soft Cargo Organizers
   (Large and Standard Sizes)
Soft Cargo Cooler Bag
Cargo Security Shade
Cargo Area Protector
Ash Cup/Coin Holder
Auto-Dimming Rearview Mirror
All-Weather Floor Mats
Interior Light Kit
Cargo Net                                                    RACKS AND CARRIERS BY THULE®1

WHEELS
Wheel Lock Kit


1
    Ford Licensed Accessories.
Garmin is a registered trademark of Garmin Ltd.
Cargo-Logic is a registered trademark of Lund, Inc.
THULE is a registered trademark of Thule Sweden AB.
SmartAlert is a registered trademark of Inilex, Inc.
INVISION is a trademark of Audiovox Corporation.
Katzkin is a registered trademark of Katzkin Leather, Inc.

                                                             SIDE WINDOW DEFLECTORS                                                     CARGO-LOGIC® SYSTEM

To learn more about Ford Custom Accessories and to shop online, visit fordaccessories.com.
        Genuine Ford Accessories will be warranted for whichever provides you the greatest benefit: 12 months or 12,000 miles (whichever occurs first), or the remainder of your Bumper-to-Bumper 3-year/
        36,000-mile New Vehicle Limited Warranty. Contact your local Ford Dealer for details and a copy of the limited warranty. Ford Licensed Accessories (FLA) are warranted by the accessory manufacturer’s
        warranty. Ford Licensed Accessories are fully designed and developed by the accessory manufacturer and have not been designed or tested to Ford Motor Company engineering requirements. Contact
        your Ford Dealer for details regarding the manufacturer’s limited warranty and/or a copy of the FLA product limited warranty offered by the accessory manufacturer.




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2011 Ford Edge Ford of Viva Auto Group El Paso TX

  • 1. EDGE Viva Auto Group 5550 N. Desert Blvd. El Paso, TX 79912 I-10 at Redd Rd. Sales : 915-834-2810 http://www.vivaautogroup.com/ fordvehicles.com
  • 2. Thank you for your interest in the 2011 Ford Edge. Included in this brochure you’ll find information about: DESIGN: From the bold grille through the smooth and fluid lines, aerodynamic shape and commanding profile, the new Ford Edge looks like nothing else on the road. TECHNOLOGY: Edge introduces MyFord Touch™ technology. This milestone approach to interacting with your vehicle is one of 11 exclusive features in the class of mid-size crossovers. VERSATILITY: Edge adapts easily to your active and varied lifestyle, with an interior you can configure to you particular needs. Storage space is plentiful as well as flexible. PERFORMANCE: Experience the power of the new 3.5L Ti-VCT V6 engine with advanced Twin Variable Cam Timing technology. Or up the performance ante with the new 3.7L Ti-VCT V6 in the exciting Edge Sport. Dealer Information Find up-to-date contact information for your local Ford dealer. To visit a local dealer Web site and view a map of their location, click on one of the links below. Don Chalmers Ford 2500 Rio Rancho Blvd, S.E. (505) 897-2500 Rio Rancho, NM 87124 Bob Turner's Ford Country 1101 Montano N.E. (505) 766-6600 Albuquerque, NM 87107 Rich Ford Sales, Inc. 8601 Lomas Blvd. NE (505) 292-0000 Albuquerque, NM 87112 Brad Francis Ford 499 Emilio Lopez Road NW (505) 866-3147 Los Lunas, NM 87031 EXPERIENCED MY FORD YET? Get an inside look at the benefits of Ford ownership at the My Ford owner Web site. It’s a one- stop spot for managing important vehicle information – 24/7, whenever you need it. It’s free to register for personalized maintenance schedules, incentives and offers, and much more. You can even access your Ford Credit information and online bill payment services. Log on to www.myford.fordvehicles.com to get started.
  • 3. Striking new look. Smart new engines. Revolutionary new technologies. An entirely new take on NEW. EDGE LIMITED. BORDEAUX RESERVE RED METALLIC. AVAILABLE EQUIPMENT. The New 2011 Edge Behind the fresh face, a new 3.5L Ti-VCT V6 engine delivers 285 horsepower – the best standard horsepower in the class.1 It also gives you 27 mpg hwy2 – maximum V6 mileage no one else can beat.1 Available all-new, industry-first MyFord TouchTM driver connect technology fully integrates your digital world with your vehicle. And the available new BLIS® (Blind Spot Information System) and class-exclusive adaptive cruise control help you maneuver smarter. A crossover that does all this – with inspiring handling and sportier looks than ever? Must be the new Ford Edge. 1 Class is Midsize Crossovers. 2 EPA-estimated 19 city/27 hwy/22 combined mpg, FWD with 6-speed SelectShift Automatic. TM EDGE fordvehicles.com
  • 4. UNBEATEN MAX. IN ITS CLASS 27MPG HWY EDGE LIMITED. KONA BLUE METALLIC. AVAILABLE EQUIPMENT. Thrills with more power and mpg. Twin independent variable camshaft timing (Ti-VCT) on the new standard 3.5L Ti-VCT V6 engine helps Edge deliver maximum V6 efficiency and power no one in the class can beat. We’re talking 27 mpg hwy and best-in-class 285 horsepower, not to mention 253 lb.-ft. of torque. On top of all that, every Edge is equipped with a fully independent suspension that’s been retuned for even sharper handling. The available new 6-speed SelectShift AutomaticTM transmission is engineered to hold your manually selected gears for a truly engaging drive. Of course, you can also allow it to choose the best gear for you. Either way, you’re in for an exhilarating experience. EDGE fordvehicles.com
  • 5. Introducing MyFord Touch First-of-its-kind technology — only from Ford. Introducing revolutionary all-new MyFord TouchTM driver connect technology – powered by the latest version of our award-winning Ford SYNC® system. The 2011 Edge is the first and only vehicle to bring you anything like it. Vibrant LCD screens. Intuitive controls. Voice activation. Together, they make it easy to access your entertainment, phone, navigation and more. Available MyFord Touch features two 4.2-in screens in the gauge cluster, 5-way controls on the steering wheel, an 8-in. touch screen and an extensive media hub. It’s an innovative new way of interacting with your vehicle that allows you to keep your hands on the wheel and your eyes on the road. MyFord Touch features correct at time of release. Certain functions require compatible mobile devices. Centrally located 4.2-in. screens Vibrant 8-in. LCD touch screen Easy 5-way controls More direct, faster voice commands EDGE LIMITED. CHARCOAL BLACK. AVAILABLE EQUIPMENT. EDGE fordvehicles.com
  • 6. MyFord Touch Connects your worlds with your drive. Touch to activate. Touch again to dive deeper. It’s as easy as that. The available MyFord TouchTM system’s 4 main categories – Entertainment | Phone | Navigation | Climate – are color coded and instantly accessible by touching a corner from any screen. From placing a call to browsing music, MyFord Touch follows your lead.1 The fun begins at home – where you can choose to display your favorite snapshot or fill the screen with hot-button shortcuts to the features you use most. You set it up however you want it to work. Here are just a few of the ways you can make it all yours. 1 Driving while distracted can result in loss of vehicle control. Only use mobile phones/MyFord Touch/other devices, even with voice commands, when it is safe to do so. Some features may be locked out while the vehicle is in gear. Plays your music. CDs. Brings your phone Displays landmarks in Saves your setting. USBs. MP3s. SYNC works with lots of book to life. Voice-activated 3D. The available Navigation System One touch of the MyTemp button sources to play tunes using easy voice hands-free calling now lets you is a convenient SD-card upgrade that on the climate screen recalls commands. “see” who’s calling when MyFord provides voice-guided turn-by-turn your specific temperature setting. Touch displays your phone book directions as well as colorful maps that Fan speed, optional heated seats, Displays album art. Browse contact photos. you can zoom and scroll with more and other climate-related features the contents of your MP3 player by accurate visual information including are easily accessible from the album in a cool 3D carousel with Tracks your interests. new 3D landmarks.3 same screen. MyFord Touch.2 Local movie times, today’s 3 Some features are only available when the 2 horoscopes, stock quotes vehicle is in Park. Only available when the vehicle is in Park or moving less than 3 mph. and more – it’s all just a call away with exclusive Ford SYNC® Traffic, Directions and Information (i ). MyFord Touch features correct at time of release. Certain functions require compatible mobile devices. EDGE fordvehicles.com
  • 7. MyFord Touch Pulls it all together. Set it up your way. Touch, talk, drive. The 5-way controls on the left side of your steering wheel The most frequently used features of the available operate the vibrant LCD screen to the left of the speedometer. MyFord Touch system are repeated on the LCD screen to the right It’s where you go to choose your display language, check of the speedometer. So you can use the 5-way controls on the your distance to empty and set numerous system preferences. right side of the steering wheel, or voice commands if you prefer, All with your hands on the wheel. to make adjustments while keeping your eyes on the road. MyFord Touch features correct at time of release. Certain functions require compatible mobile devices. Share your music, photos, videos and more. Know where you’re going with bold new graphics. TM The available MyFord Touch system includes 2 USB ports, an SD card The latest version of our exclusive Ford SYNC® Traffic, Directions and reader and audio/video input jacks. Use them to access your music, photos Information services allows you to listen to turn-by-turn directions and and video on compatible portable devices like thumb drives, media and DVD follow along on-screen with new graphic arrows, street names and distance players, camcorders, hard drives and more.1 You can even plug in your video markers. You can also get personalized traffic reports on demand, game console or use your air card to turn Edge into a mobile Wi-Fi® hot-spot and set up customized text-message alerts to help you plan ahead.2 for your passengers. Visit SyncMyRide.com for the latest features and details. 1 Some features are only available when the vehicle is in Park. 2 Traffic alerts and turn-by-turn directions available in select markets. Standard text messaging and data rates apply. EDGE fordvehicles.com
  • 8. 25 305 MPG HWY 1 BEST-IN-CLASS HP EDGE SPORT. RED CANDY METALLIC TINTED CLEARCOAT. AVAILABLE EQUIPMENT. Outperforms the rest while turning heads. Best-in-class 305 horsepower and 280 lb.-ft. of torque come courtesy of its all-new 3.7L Ti-VCT V6 engine. Racing-style paddle shifters provide ultimate control of its standard new 6-speed SelectShift AutomaticTM transmission. A sport-tuned suspension helps it deliver the engaging steering and spirited handling you crave in the corners, while maintaining a comfortable ride overall. Outside, aggressive front and rear fascias combine with a bold Tuxedo Black Metallic grille, jaw-dropping 22-in. aluminum wheels, oval-shaped chrome exhaust tips and more to give Edge Sport a look that backs it all up. 1 EPA-estimated 18 city/25 hwy/20 combined mpg. EDGE fordvehicles.com
  • 9. Keeps your distance. Available adaptive cruise control and collision warning with brake support are smart new radar-based technologies no other vehicle in the class offers. Adaptive cruise control uses forward radar to monitor traffic and can adjust your cruising speed to maintain a preset “headway” distance to the vehicle in front of you. Collision warning with brake support is designed to alert you if its sensors detect a potential collision with the car in front of you by flashing a warning across the windshield and sounding an alarm. Since early warning is key to helping prevent an accident, the alert can provide 1.5 to 2.5 seconds for you to hit the brakes. If you don’t react in time, it pre-charges the brakes and increases brake-assist sensitivity to provide full responsiveness when you brake. EDGE LIMITED. TUXEDO BLACK METALLIC. AVAILABLE EQUIPMENT. 29 yards – Sporty Driving 44 or 56 yards – Normal Driving 66 yards – Comfort Driving g Based on a speed of 60 mph. EDGE fordvehicles.com
  • 10. EDGE LIMITED. BORDEAUX RESERVE RED METALLIC. AVAILABLE EQUIPMENT. Senses traffic you may not see. The available new BLIS® (Blind Spot Information System) with cross-traffic alert uses sophisticated radar-based technology to detect vehicles in the surrounding lanes while you’re driving. If BLIS detects a vehicle in your blind-spot zones, a warning light appears in the appropriate sideview mirror. Cross-traffic alert uses similar technology to watch for traffic behind you while you’re slowly backing up. When it detects vehicles up to 15 yards away (about 5 parking spaces), it sends an audible warning, a message center alert, and a visual display in the corresponding mirror. New technology to help prevent a bad day. EDGE fordvehicles.com
  • 11. EDGE LIMITED. CHARCOAL BLACK. AVAILABLE EQUIPMENT. Surrounds you with new luxuries. Graceful new lines effortlessly guide your eye along the dashboard and down the flow-through center console, merging into a singularly inviting interface. The new Edge is designed to comfort like never before with supple leathers, new seat fabrics, softer trim materials and more padding at essential touch points. And for your ears: a new 390-watt Audio System from Sony is standard on Limited and Sport. Its unique Sony-designed finish panel features touch- sensitive switches and is completely flat except for the multifunction dial. This system includes new HD RadioTM technology to deliver your favorite AM and FM channels, plus new local FM channels, in crystal-clear digital sound. With HD Radio, you can even use the “TAG” button on the touch screen to tag songs for purchase at the iTunes Store. EDGE fordvehicles.com
  • 12. EDGE LIMITED. CHARCOAL BLACK. AVAILABLE EQUIPMENT. Broadens your view of everything. With a daylight opening that encompasses nearly 40% of the top, the available panoramic Vista Roof TM gives you and your passengers access to lots of sunshine and fresh air, not to mention the amazing new scenes you’ll be inspired to seek out. Enjoy it all from the comfort of the available new 10-way power, heated, leather-trimmed driver’s seat – standard on Limited and Sport. It includes power-adjustable lumbar support for a precise fit and a memory feature that makes it easy to share with another driver. To personalize your Edge, there’s customizable ambient lighting (also standard on Limited and Sport) with 7 different hues. And on the practical side, every Edge gets a 60/40 split reclining rear seat that folds flat, with an EasyFold® rear seat back release on SEL, Limited and Sport that enables you to adapt in a snap. EDGE fordvehicles.com
  • 13. EDGE LIMITED. BORDEAUX RESERVE RED METALLIC. AVAILABLE EQUIPMENT. Protects with state-of-the-art safety. Bumper-to-bumper flow-through rails. Side-intrusion door beams. Energy-absorbing door-trim panels. All standard. AdvanceTrac® with RSC® (Roll Stability ControlTM) works automatically to help keep all 4 wheels firmly planted.1 It’s the only brake-based electronic stability control system in the class to utilize a roll-rate sensor, monitoring the vehicle’s roll motion at least 100 times per second. You also get 6 standard airbags and the SOS Post-Crash Alert System.TM Optional all-wheel drive (AWD) helps keep you moving even if only one wheel maintains traction. It provides more peace of mind in all kinds of weather, and greater handling finesse even on dry pavement. 1 Remember that even advanced technology cannot overcome the laws of physics. It’s always possible to lose control of a vehicle due to inappropriate driver input for the conditions. EDGE fordvehicles.com
  • 14. Standard Features Mechanical Safety & Security New Vehicle Limited Warranty. We want your Ford Edge ownership experience to be the best it can be. So under this warranty, 4-wheel disc Anti-Lock Brake System (ABS) Personal Safety SystemTM for driver and front your new vehicle comes with 3-year/36,000-mile bumper-to-bumper 17-in. spare tire passenger includes dual-stage front airbags,1 safety coverage, 5-year/60,000-mile Powertrain Warranty coverage, 5-year/ Easy Fuel® capless fuel filler belt pretensioners, safety belt energy-management 50,000-mile safety restraint coverage, and 5-year/unlimited-mile retractors, safety belt usage sensors, driver’s seat corrosion (perforation) coverage – all with no deductible. Please ask Front-wheel drive (FWD) your Ford Dealer for a copy of this limited warranty. position sensor, crash severity sensor, restraint control Hill start assist module and Front-Passenger Sensing System Roadside Assistance. Covers your vehicle for 5 years or 60,000 Independent front and rear suspension AdvanceTrac® with RSC® (Roll Stability ControlTM) miles, so you have the security of knowing that help may be only a phone call away should you run out of fuel, lock yourself out of the Power rack-and-pinion steering Autolock vehicle or need towing. Your Ford Dealer can provide complete Battery saver with headlamps-off delay details on all of these advantages. Seating Belt-Minder® front safety belt reminder Ford Credit. Get the ride you want. Whether you plan to lease or Front bucket seats finance, you’ll find the choices that are right for you at Ford Credit. Child-safety rear door locks Ask your Ford Dealer for details or check us out at fordcredit.com. Rear 60/40 split fold-flat seat with manually reclining seat backs and folding center armrest Front-seat side airbags1 Ford Extended Service Plan. For a purchase or lease, the Ford Front height-adjustable shoulder safety belts Extended Service Plan (ESP) gives you “Peace-of-Mind” protection Interior Illuminated Entry System designed to cover key vehicle components and protect you from the cost of unexpected repairs. Ask your dealer for a Ford ESP, the only 4 12-volt powerpoints (1 each in center console bin, LATCH – Lower anchors and tether anchors service contract backed exclusively by Ford and honored at all Ford passenger side footwell, rear seat and cargo area) for child-safety seats (2 in rear) Lincoln Mercury dealerships. Accessory delay for power features MyKey® owner controls feature Insurance Services. Get Ford Motor Company quality in your Adjustable driver and front-passenger sun visors Safety Canopy® System with side-curtain airbags1 auto insurance. Our program offers industry-leading benefits and and rollover sensor competitive rates. Call 1-877-367-3847, or visit us at fordvip.com for Air conditioning with rear-seat vents a no-obligation quote. Insurance offered by American Road Services Cargo area hooks and net SecuriLock® Passive Anti-Theft System Company (in CA, American Road Insurance Agency), a licensed Center console with deep-bin armrest, dividers, SOS Post-Crash Alert SystemTM2 unlocks doors, flashes agency and subsidiary of Ford Motor Company. powerpoint and 2 cupholders hazard lights and sounds horn after airbag deployment Comparisons based on 2010/2011 competitive models (class is or safety belt pretensioner activation in certain collisions Midsize Crossovers), publicly available information and Ford certification Coat hooks (2) Tire Pressure Monitoring System (excludes spare) data at time of release. Some features discussed may be optional. Cupholders/beverage holders (8) Vehicles shown may contain optional equipment. Features shown Front and rear carpeted floor mats may be offered only in combination with other options or subject to Horsepower, Torque & additional ordering requirements or limitations. Dimensions shown Front and rear dome/map lights EPA-Estimated Fuel Economy may vary due to optional features and/or production variability. Front-passenger (1) and B-pillar (2) assist handles 3.5L Ti-VCT V6 Engine Following release of the PDF, certain changes in standard equipment, options and the like, or product delays may have Instrumentation (tachometer, lamp outage, low fuel Horsepower 285 @ 6,500 rpm occurred which would not be included in these pages. Your Ford warning, low washer fluid, low oil pressure, door ajar, Torque (lb.-ft.) 253 @ 4,000 rpm Dealer is the best source for up-to-date information. Ford Division liftgate ajar and coolant temperature indicator) 6-speed automatic reserves the right to change product specifications at any time Map pockets in driver and front-passenger seat backs without incurring obligations. FWD 19 city/26 hwy/21 combined mpg and in all 4 door panels, with beverage holders in front 6-speed SelectShift Automatic TM Microsoft is a registered trademark of Microsoft Corporation. and rear door panels FWD 19 city/27 hwy/22 combined mpg The term Wi-Fi® is a registered trademark of the Wi-Fi Alliance.® Overhead console with sunglasses holder AWD 18 city/25 hwy/20 combined mpg Sony is a registered trademark of the Sony Corporation. Power door locks 3.7L Ti-VCT V6 Engine HD Radio is a proprietary trademark of iBiquity Digital Corp. Power windows with one-touch-up/-down driver’s side window feature Horsepower 305 @ 6,500 rpm Subscriptions governed by SIRIUS Terms and Conditions available Torque (lb.-ft.) 280 @ 4,000 rpm at sirius.com. Service available in the 48 contiguous United States Rear-seat fold-down armrest with 2 cupholders and D.C. SIRIUS, XM and all related marks and logos are trademarks Rear-window defroster 6-speed SelectShift Automatic of SIRIUS XM Radio Inc. and its subsidiaries. FWD 18 city/25 hwy/20 combined mpg Steering wheel-mounted cruise, audio and iPod and iTunes are registered trademarks of Apple, Inc. All 5-way MyFordTM controls (2) AWD 17 city/23 hwy/19 combined mpg Rights Reserved. Tilt and telescoping steering column Dimensions & Capacities Exterior Exterior Wheelbase 111.2" Bi-functional projector-beam halogen headlamps Length 184.2" Power sideview mirrors with integrated blind spot Height 67.0" mirrors and manual fold-away design Width – Excluding mirrors 76.0" Privacy glass (rear doors, rear quarter windows and liftgate window) Width – Including mirrors 87.5" Rear spoiler Width – Mirrors folded 79.1" Remote Keyless Entry System with 2 integrated Liftover height 30.8" keyhead transmitter remotes Interior Front/Rear Rocker moldings Head room 40.0"/39.3" Roof-mounted antenna Shoulder room 58.9"/58.7" Windshield wipers – Front: variable-intermittent with Hip room 54.8"/56.1" washer; rear: 2-speed with washer Leg room 40.7"/39.6" Capacities Passenger volume (cu. ft.) 108.4 Cargo volume behind front seats (cu. ft.) 68.9 Cargo volume behind rear seats (cu. ft.) 32.2 Fuel capacity (gal.) FWD 18.0 1 AWD 19.0 Always wear your safety belt and secure children in the rear seat. 2 SOS hardware may become damaged or the battery may lose Dimensions may vary by trim level. Cargo and load capacity power in a crash, which could prevent operation. Not all crashes limited by weight and weight distribution. will activate an airbag or safety belt pretensioner. © 2010 Ford Motor Company 11EDGWEBPDF EDGE fordvehicles.com
  • 15. SE SEL Rapid Spec 100A Rapid Spec 200A Includes all standard features, plus: Includes select SE features, plus: Mechanical Mechanical 3.5L Ti-VCT V6 engine with 6-speed automatic transmission 6-speed SelectShift Automatic transmission 17-in. painted aluminum wheels 18-in. painted aluminum wheels Seating Seating Cloth seats 6-way power driver’s seat Front bucket seats with driver’s manual lumbar EasyFold® rear seat back release Unique cloth seats Interior AM/FM stereo/single-CD player with MP3 capability and 6 speakers Interior Dark Slate Metallic center stack finish Auto-dimming rearview mirror MyFord with 4.2-in. color LCD displays in instrument cluster and center stack, media Below-floor Cargo Management System hub with auxiliary audio input jack, and steering wheel-mounted 5-way controls (2) Compass Textured Black instrument panel appliqués Dual-zone electronic automatic temperature control with particulate air filter Exterior Illuminated visor vanity mirrors Black door handles, sideview mirrors, rear spoiler and rocker moldings Leather-wrapped steering wheel and shift knob Bright, round exhaust tips Pewter instrument panel appliqués Chrome grille SIRIUS® Satellite Radio with introductory 6-month subscription Exterior Automatic headlamps with wiper activation Body-color rear spoiler and heated sideview mirrors with security approach lamps Chrome door handles Reverse Sensing System SecuriCodeTM keyless entry keypad “SEL” badge Supplemental park lamps LIMITED SPORT Rapid Spec 300A Rapid Spec 400A Includes select SEL features, plus: Includes select SEL features, plus: Mechanical Mechanical 18-in. chrome-clad aluminum wheels 3.7L Ti-VCT V6 engine 6-speed SelectShift Automatic transmission with paddle activation Seating 22-in. polished aluminum wheels with Tuxedo Black spoke accents Heated front buckets with 10-way power driver’s seat with memory feature and 6-way power, fold-flat front-passenger seat Sport-tuned suspension Leather-trimmed seating surfaces Seating Interior Charcoal Black leather-trimmed seating surfaces with Silver Smoke Metallic inserts and contrast stitching Ambient lighting Heated front bucket seats with 10-way power driver’s seat with memory feature and Audio System from Sony with 12 speakers and HD RadioTM technology 6-way power, fold-flat front-passenger seat Brushed-aluminum finish on front door-sill scuff plates Ford SYNC® voice-activated, in-vehicle connectivity system Interior High-gloss Black center stack finish Aluminum brake and accelerator pedal covers MyFord TouchTM with 2 configurable displays in cluster; 8-in. LCD touch screen in Ambient lighting center stack; media hub with 2 USB ports, SD card reader and audio/video input Audio System from Sony with 12 speakers and HD Radio technology jacks; and steering wheel-mounted 5-way controls (2) Brushed-aluminum finish on front door-sill scuff plates Unique wood appearance instrument panel appliqués High-gloss Black center stack finish Universal garage door opener Liquid Silver Smoke appearance instrument panel appliqués Exterior MyFord Touch with 2 configurable displays in cluster; 8-in. LCD touch screen in center stack; media hub with 2 USB ports, SD card reader and audio/video input jacks; and Body-color door handles and keypad surround steering wheel-mounted 5-way controls (2) Bright beltline moldings SYNC voice-activated, in-vehicle connectivity system Heated, body-color sideview mirrors with security approach lamps and memory “LIMITED” badge Exterior Rear view camera Body-color door cladding, side-skirt rocker moldings and keypad surround Chrome oval exhaust tips Heated, body-color sideview mirrors with security approach lamps and memory Painted Tuxedo Black Metallic grille Rear view camera “SPORT” badge Unique body-color front and rear lower fascias Unique headlamp and taillamp treatment EDGE fordvehicles.com
  • 16. SE & SEL EDGE SEL. CHARCOAL BLACK. MYFORD TOUCH TM AND OTHER AVAILABLE EQUIPMENT. EDGE SEL. TUXEDO BLACK METALLIC. AVAILABLE EQUIPMENT. EDGE fordvehicles.com
  • 17. SE & SEL OPTIONAL FEATURES SE Available Rapid Spec INTERIOR EXTERIOR Rapid Spec 101A – SIRIUS Satellite Radio with introductory 6-month subscription + Convenience Package includes auto-dimming rearview mirror, automatic headlamps, SecuriCodeTM keyless entry keypad, compass, Reverse Sensing System and below-floor Cargo Management System SE Available Options Medium Light Stone Cloth White Suede All-weather floor mats Standard on SE Roof rack Interior SE Exterior Colors Colors White Suede Bordeaux Reserve Red Metallic Bordeaux Reserve Red Metallic Charcoal Black Cloth Kona Blue Metallic Standard on SE Ingot Silver Metallic Tuxedo Black Metallic Interiors: Medium Light Stone Cloth Charcoal Black Cloth Unique Medium Light Stone Cloth Kona Blue Metallic SEL Available Rapid Spec ® Standard on SEL Rapid Spec 201A – MyFord Touch with Ford SYNC voice- activated, in-vehicle connectivity system, which includes 2 configurable displays in cluster; 8-in. LCD touch screen in center stack; media hub with 2 USB ports, SD card reader and audio/video input jacks; steering wheel-mounted 5-way controls (2); and Dark Copper center stack finish + rear view camera Earth Metallic Unique Charcoal Black Cloth Rapid Spec 202A – Includes all content of Rapid Spec Standard on SEL 201A + ambient lighting + Leather Comfort Package includes leather-trimmed seating surfaces, heated front seats, 10-way power driver’s seat and 6-way power, fold-flat front-passenger seat SEL Available Options & Packages 18-in. chrome-clad aluminum wheels (requires Rapid Medium Light Stone Leather Mediterranean Blue Metallic Spec 201A or 202A) Available on SEL (requires Leather Comfort Package) All-weather floor mats All-wheel drive (AWD) Class II Trailer Tow Package includes hitch receiver, larger radiator, upgraded cooling fans, wiring harness with 4-pin connector and trailer sway control (3,500 lbs. max.) Panoramic Vista Roof TM (requires Rapid Spec 201A or 202A) Charcoal Black Leather Red Candy Metallic Tinted Clearcoat Roof rack (n/a with Vista Roof) Available on SEL (requires Leather Comfort Package) Vision Package includes BLIS® (Blind Spot Information System) with cross-traffic alert and rain-sensing wipers (requires Rapid Spec 202A) Voice-activated Navigation System with SD card reader for map and POI storage, and integrated SIRIUS Traffic TM and SIRIUS Travel LinkTM with introductory 6-month subscription White Platinum Metallic Tri-coat (requires Rapid Spec 202A) Interior SEL Exterior Colors Colors White Suede 17-in. Painted Bordeaux Reserve Aluminum Wheels Standard on SE Red Metallic Kona Blue Metallic I Ingot Silver Metallic Earth Metallic Mediterranean Blue Metallic Red Candy Metallic Tinted Clearcoat1 White Platinum Metallic Tri-coat1 Ingot Silver Metallic Tuxedo Black Metallic T Tuxedo Black Metallic Interiors: Unique Medium Light Stone Cloth Unique Charcoal Black Cloth Medium Light Stone Leather 18-in. Painted 18-in. Chrome-Clad C Colors are representative only. Charcoal Black Leather S See your dealer for actual paint/trim options. Aluminum Wheels Aluminum Wheels Standard on SEL Available on SEL 1 Additional charge. EDGE fordvehicles.com
  • 18. LIMITED CHARCOAL BLACK. AVAILABLE EQUIPMENT. KONA BLUE METALLIC. AVAILABLE EQUIPMENT. EDGE fordvehicles.com
  • 19. LIMITED OPTIONAL FEATURES Available Rapid Spec INTERIOR EXTERIOR Rapid Spec 301A – Panoramic Vista Roof TM + HID headlamps + voice-activated Navigation System with single-CD/MP3 player, SD card for map and POI storage, and integrated SIRIUS Traffic and SIRIUS Travel Link with introductory 6-month subscription + Driver Entry Package includes anti-theft perimeter alarm, Intelligent Access with push-button start, power liftgate and Remote Start System Charcoal Black Leather with Bordeaux Reserve Red Metallic Rapid Spec 302A – Includes all content of Rapid Sienna Seating Surfaces – Standard Spec 301A + adaptive cruise control and collision warning with brake support + Vision Package includes BLIS® (Blind Spot Information System) with cross-traffic alert and rain-sensing wipers Available Options & Packages Medium Light Stone Leather Kona Blue Metallic 20-in. chrome-clad aluminum wheels Standard All-weather floor mats All-wheel drive (AWD) Class II Trailer Tow Package includes hitch receiver, larger radiator, upgraded cooling fans, wiring harness with 4-pin connector and trailer sway control (3,500 lbs. max.) Driver Entry Package Charcoal Black Leather Earth Metallic Panoramic Vista Roof Standard Roof rack (n/a with Vista Roof) Vision Package Voice-activated Navigation System with SD card for map and POI storage, and integrated SIRIUS Traffic and SIRIUS Travel Link with introductory 6-month subscription Interior Red Candy Metallic Tinted Clearcoat Exterior Colors Colors Bordeaux Reserve Red Metallic Kona Blue Metallic Earth Metallic Red Candy Metallic Tinted Clearcoat1 White Platinum Metallic Tri-coat1 Ingot Silver Metallic White Platinum Metallic Tri-coat Tuxedo Black Metallic Interiors: Charcoal Black Leather with Sienna seating surfaces Medium Light Stone Leather Charcoal Black Leather 18-in. Chrome-Clad Aluminum Wheels Standard Ingot Silver Metallic Tuxedo Black Metallic 20-in. Chrome-Clad Aluminum Wheels Available Colors are representative only. See your dealer for actual paint/trim options. 1 Additional charge. EDGE fordvehicles.com
  • 20. SPORT CHARCOAL BLACK. AVAILABLE EQUIPMENT. RED CANDY METALLIC TINTED CLEARCOAT. AVAILABLE EQUIPMENT. EDGE fordvehicles.com
  • 21. SPORT OPTIONAL FEATURES Available Options & Packages INTERIOR EXTERIOR All-weather floor mats All-wheel drive (AWD) Driver Entry Package includes anti-theft perimeter alarm, Intelligent Access with push-button start, power liftgate and Remote Start System Vision Package includes BLIS® (Blind Spot Information Charcoal Black Leather with Silver Smoke Kona Blue Metallic System) with cross-traffic alert and rain-sensing wipers Metallic Seating Surfaces – Standard Panoramic Vista Roof TM Voice-activated Navigation System with SD card for map and POI storage, and integrated SIRIUS Traffic and SIRIUS Travel Link with introductory 6-month subscription Interior Exterior Colors Color Red Candy Metallic Tinted Clearcoat Kona Blue Metallic Red Candy Metallic Tinted Clearcoat1 White Platinum Metallic Tri-coat1 Ingot Silver Metallic Tuxedo Black Metallic Interior: Charcoal Black Leather with Silver Smoke Metallic seating surfaces White Platinum Metallic Tri-coat Ingot Silver Metallic 22-in. Polished Aluminum Wheels with Tuxedo Black Spoke Accents Standard Tuxedo Black Metallic Colors are representative only. See your dealer for actual paint/trim options. 1 Additional charge. EDGE fordvehicles.com
  • 22. Available Technologies Enhance Your Experience AUDIO SYSTEM FROM SONY WITH HD RADIO TM TECHNOLOGY DUAL HEADREST DVD BY INVISION TM1 REMOTE START REAR VIEW CAMERA INTELLIGENT ACCESS MYKEY® OWNER CONTROLS (STANDARD) WITH PUSH-BUTTON START HID HEADLAMPS EDGE fordvehicles.com
  • 23. Ford Custom Accessories ALSO AVAILABLE: APPEARANCE Ford Custom Graphics by Original Wraps,TM Inc.1 Paintable Grille Insert ELECTRONICS GPS Tracking and Recovery by SmartAlert TM1 SPORT PEDALS PORTABLE NAVIGATION SYSTEMS BY GARMIN®1 Remote Start Systems Vehicle Security System Wiper De-Icer and Debris Cleaner by Wiper Shaker 1 HitchScanTM Rear Park Assist Sensor and Hitch Step by EchoMaster®1 Forward or Reverse Bumper-Mounted Parking Assist System by EchoMaster 1 Dual Headrest DVD by INVISIONTM1 EXTERIOR Roof Cross Bars Roof Rails Locking Fuel Plug ILLUMINATED DOOR SILL PLATES Hood Deflector Splash Guards Rear Bumper Protector Trailer Hitch Balls/Drawbars Trailer Hitch Wiring Harness Trailer Hitch Assembly Sportz® SUV Tents by Napier1 INTERIOR Leather-Trimmed Interior Seating by Katzkin®1 Soft Cargo Organizers (Large and Standard Sizes) Soft Cargo Cooler Bag Cargo Security Shade Cargo Area Protector Ash Cup/Coin Holder Auto-Dimming Rearview Mirror All-Weather Floor Mats Interior Light Kit Cargo Net RACKS AND CARRIERS BY THULE®1 WHEELS Wheel Lock Kit 1 Ford Licensed Accessories. Garmin is a registered trademark of Garmin Ltd. Cargo-Logic is a registered trademark of Lund, Inc. THULE is a registered trademark of Thule Sweden AB. SmartAlert is a registered trademark of Inilex, Inc. INVISION is a trademark of Audiovox Corporation. Katzkin is a registered trademark of Katzkin Leather, Inc. SIDE WINDOW DEFLECTORS CARGO-LOGIC® SYSTEM To learn more about Ford Custom Accessories and to shop online, visit fordaccessories.com. Genuine Ford Accessories will be warranted for whichever provides you the greatest benefit: 12 months or 12,000 miles (whichever occurs first), or the remainder of your Bumper-to-Bumper 3-year/ 36,000-mile New Vehicle Limited Warranty. Contact your local Ford Dealer for details and a copy of the limited warranty. Ford Licensed Accessories (FLA) are warranted by the accessory manufacturer’s warranty. Ford Licensed Accessories are fully designed and developed by the accessory manufacturer and have not been designed or tested to Ford Motor Company engineering requirements. Contact your Ford Dealer for details regarding the manufacturer’s limited warranty and/or a copy of the FLA product limited warranty offered by the accessory manufacturer. EDGE fordvehicles.com