Want to turn an amazingly innovative idea into reality? We’ll help share techniques with you to make your dream a reality. AGENDA TOPICS - From idea development to innovation design - Brain power “Deep Innovation”, working in a team - The difference between an original idea and a copy - Prepare for the extreme innovative solution - Back in reality and the first compromise - Keeping the vision - Market leader through innovative thinking

1. Deep Innovation
Design
Founded Feb 2019 as the
global exchange for innovative minds
It all started 2014 in Silicon Valley.

2. THE TEAM
A group of extraordinary people for a grand vision:
“Prosperity for all nations”

3. Deep Innovation Design
Knowledge Transfer
#5 | Sep, 2020
Accelerating Innovation & Entrepreneurship

4. The source of ideas is here
But we don’t even know how, when, why, can we influence it………..

5. Surprising realization
Homo Sapiens is not able to ‘create’ anything
“New ideas” are compositions from previous
impressions and experiences.
And – there is no center of creativity

6. Rethinking
Innovation

7. ❑ When experience is the key driver for innovation, innovating without
customers has no chance to work – hence “Open Innovation”.
❑ Only by understanding the biggest problems of our market, we can
begin with strategic innovation.
❑ With a team of only experts, we lack the diversity of experiences
and will not get very far with even the best idea.
❑ Without knowing the dreams of our customers we can never get to
groundbreaking innovation.
❑ Brainstorming gets us to new ideas fast – but those ideas are the
obvious ideas only – never groundbreaking.
❑ ….
What we learned:

8. The Complete IIMS
Innovation & Ideation Management System
10 methods – 10 modules
6 weeks to 9 months to market

9. Industry specific support & multiple innovation types
The most advanced innovation design software
• Currently available for 10 major
industries
• Plus EDU and GOV specific design
• Supports the complete Deep Innovation
Design method
• Standard and extended Design Thinking

10. Ready for
groundbreaking
innovation?

11. Let’s get methodical

12. Innovation Journey Map
Starting with an opportunity discovery – finishing with a continuum

13. 1) Innovation Opportunity Discovery week
Exploring innovation opportunities - understanding Open Innovation
• You will learn how innovation
opportunities can be discovered.
• Discovering those opportunities are far
more obvious than most people think.
• You will learn about the open innovation
process and how the “innovation
stakeholder” support your effort to
innovate – for them.
• Some words about the legal aspects in
public companies.

14. 2) Strategy Development
Stop experimenting – start getting strategic
• The Strategy Hexagon is an easy to
apply strategy model covering the key
aspects of an innovation strategy.
• You can send strategy information to
any episode so the team can verify if
the work is in alignment with the
strategy.
• The strategy is typically done by the
core team and should not take longer
than a few days.

15. 3) Dream Team Assembly
Get the best possible talents of every business segment in your team
• The Dream Team composition obviously
varies by industry and innovation type.
• The most important aspect is diversity –
experience diversity. Add specialists,
business experts, finance, marketing,
sales all to your team.
• A mediocre team can never develop a
top of class solution. Not even by
accident.

16. 4) Needs & Dreams Discovery
Most customer related experiences is hold by the customer – open innovation
• It takes teamwork to make a dream
work! Include your customers and
partners
• We must involve key experience owners
(customers and business partners) ***
• You cannot succeed in a ground
braking innovation without the
participation of the customers
• This method helps you find the needs
and more importantly the dreams of
your audience

17. 5) Neuro Ideation Method
Mastering the idea composition process
• Going far beyond brainstorming ***
• Analogous experience collection
method ***
• Brain stimulating for openness ***
removing energy blockage, ever
deeper going ideation sessions
• The phases of the mind
- Initial stimulation
- Experience collection
- Analogous thinking
- Callum Burst

18. 6) Idea Validation
Getting a feel for the validity of you idea
• Defining the MVP (Minimum Viable
Product)
• Validating the idea with the original
audience
• Asking only 3 questions:
a) What problem will you solve with our
solution?
b) If we would discontinue what would
you loose?
c) If you would be my advisor, what
pricing would you suggest?

19. 7) Innovation Financing
Getting funding is always a challenge – it takes know how to get it done
• Creating a rock solid and utmost
professional finance presentation
• Your research, ideation process, idea
validation is key
• Seek funding from the CFO – it will cost
millions of not billions
• In the past 25 years, no highly disruptive
startup has ever risen to IPO with less
than 50 Million in funding.

20. 8) Building, Implementing & Going to Market
Innovation is always a long term engagement of 5+ years
• Key aspects of building the initial version
of the innovation
• The target audience is absolute key –
teams fail by not finding their early
adopters
• Implementing an organizational
innovation
• Finding a disruptive business model
• Going to market with new ways,
techniques and experiences.

21. BlueCallum™
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22. Expected Outcome
You can create a ground breaking innovation within six weeks
• You learned the most important steps to
get to innovation
• You will experience yourself how open
innovation shapes your entire process
• You will experience yourself the act of
ideation and how creative you can get
• You will experience yourself how idea
validation gives you a profound backing
for your team work’s concept
• You will experience yourself how and
why you get funded and others don’t.

23. Customer Insights
Knowledge Transfer
#6 | Oct, 2020
#7 | Nov 2, 2020 – Successful Fundraising
#8 | Dec 7, 2020 – Dream Team Builder
Every first Monday In the month
Accelerating Innovation & Entrepreneurship

24. ❑ If you want to transition from a simple copycat to a real innovative
business, we all, assist you developing a truly innovative company.
❑ If you can’t get market traction - we help you spread the word.
❑ If you need more revenue - we will introduce you to markets that
may be attractive for you (4 continents).
❑ If you need an investor - we help you become investment ready
and make introductions (900 investors).
❑ If you have any problem, any challenge - we will assist you and
work with you.
❑ All YOU need to do is join the membership and ASK!
And once you are successful, you help the next generation like we
help you - and we were helped by the generation before us.
How we help our members in general

25. What’s on the horizon
Activities this summer
❑ Become a WIForum member now
❑ Innovation Management Academy 2021
Register now to have a foot in the door
❑ Local meetups – still online
❑ Everybody will learn collaborating online