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Similaire à WIP Back To School Webinar - Appstores with Nexva
Similaire à WIP Back To School Webinar - Appstores with Nexva (20)
WIP Back To School Webinar - Appstores with Nexva
- 2. What can neXva do for YOU ?
Confidential - © neXva 2011
Wednesday, August 31, 2011
- 3. neXva is different
neXva is the only company focused on creating tools that solve the issues confronting APP
developers. We created technology and services that makes it easy for consumers to find
your app(s).
We give developers the
tools to succeed.
Your needs: At neXva, we take your ideas seriously. Several of our tools were specifically
created to respond to requests that developer partners brought to us.
Your IP: We know that app developers create the content that make the whole ecosystem
work. As the saying goes “Content Is King”.
Your success: Our tools and services help you successfully get your apps distributed,
marketed and generating revenue.
Confidential - © neXva 2011
Wednesday, August 31, 2011
- 4. neXva tools & services
A suite of robust cloud-based technology solutions and services:
neXlinker - a patent pending solution that delivers apps from any media (website,
Facebook, Twitter, print, etc.) to the end user’s mobile
neXsharer - a patent pending SDK that allows you to make your multi OS apps viral by
sharing between customers and up-selling
neXpager - a simple to set-up mobile landing page for app developers to distribute
their apps from mobile ad campaigns and make their apps viral
neXpayer - mobile web, web2mobile and in app payments
neXpush - a tool that allows you to push builds directly to our CMS - no manual
intervention
neXpublisher - a revolutionary publishing service that saves you money and marketing
headaches by managing your app store placement world wide and helps you monetize
premium and free apps
Confidential - © neXva 2011
Wednesday, August 31, 2011
- 5. Some examples of our tools & services
Confidential - © neXva 2011
Wednesday, August 31, 2011
- 6. neXpager ™
Using neXva’s unique, simple and easy to use marketing tool, Nimbuzz! created a
customizable mobile landing page in a few clicks.
Can be used in advertising campaigns
Ad traffic from many sources
can come to ONE page.
neXpager recognizes the device
and displays the compatible
builds.
In-app payment is part of the
service.
This is great !
- ONE url for all OSs.
- Multilingual support
Confidential - © neXva 2011
Wednesday, August 31, 2011
- 7. neXpayer ™
Our payment solution can initiate payments either at point of download (mobile web)
or in-app for unlocking levels, full versions or ad free versions of your app. Presently the
in-app SDK is in Android only but we are working on other OSs.
Traffic from
neXva or your Payment at point
own sources : Monetize your traffic with of download :
website, mobile payouts up to 85 % Mobile internet
ad campaign, version of
Facebook neXpayer
Traffic from other At point of
app stores or Monetize your traffic with download coupled
distribution payouts up to 85 % with neXpager
channels or In-app
Confidential - © neXva 2011
Wednesday, August 31, 2011
- 8. 1
neXlinker ™
Using neXva’s neXlinker creation tool, Kayak is able to create a single QR and short link to deliver all
OS versions of their mobile app
Get Kayak on your mobile
See what happens when
user clicks on this on the
next page
Confidential - © neXva 2011
Wednesday, August 31, 2011
- 9. 2
neXlinker : web to mobile delivery ™
Moving users from any medium to the mobile for consistent content delivery from
one source
User shoots QR code
You download this app using one of the following ways : The neXngin™ CMS
recognizes the device and
1. Scan QR code using your phone to be taken directly to the installation file :
delivers the correct page.
User points mobile browser
Don't have a QR code reader on your phone? Get one free
User links to mobile
2. Point your mobile browser to the following link :
nexva.mobi/7630
Your email address
3. Get link by email : Logo
HP Zeen C510 (not?)
Your phone number
4. Get link by SMS :
Now tell
me why
didn’t anyone
else do
this ?
Confidential - © neXva 2011
Wednesday, August 31, 2011
- 10. neXsharer : viral marketing
™
Patent pending SDK for creating a viral sharing snowball effect. Easy to integrate tool that is totally
customizable and lets your happy users share the app with their friends.
When the user clicks
“Share this App” a
screen lets them
✓Like
✓Tweet or
✓Share
The recipient hits our
CMS, we deliver the proper
build to download or buy
Simple viral marketing
Making my
apps viral is
Share
this App that simple ?
Confidential - © neXva 2011
Wednesday, August 31, 2011
- 11. Payouts on our app stores
and using our tools
Your traffic
Using our tools:
neXlinker payouts of
neXpager 75% - or more
neXsharer
neXpayer
neXva’s channels
payouts of
Across neXva’s
white label channels 70% - or more
Confidential - © neXva 2011
Wednesday, August 31, 2011
- 12. 1
Publishing : The traditional model
You manage many app stores.
Different rules.
Different terms.
Different upload processes.
Different marketing elements.
Different payouts.
Different payback terms.
!?!?
Telco Hand
stores set
stores
Confidential - © neXva 2011
Wednesday, August 31, 2011
- 13. 2
neXpublisher : a disruptive model™
You work with ONE partner.
We publish your apps on our channels and a large variety of other stores.
neXva ™
Telco Hand
stores set
neXva stores
Now I can
focus only on
making great
apps !!
Confidential - © neXva 2011
Wednesday, August 31, 2011
- 14. neXpublisher business model ™
for premium apps
neXva handles everything for you including app store placement, updates, publishing all stats in one
place and aggregating disparate payouts. We can work closely with you to target specific markets or
regions.
Premium
Publishing 10 to 20% of list
Unlimited app stores. price - depending
Unlimited updates. Multiple
languages. on volume
10 to 20% of list
Lite/Premium price
Publishing
or
Unlimited app stores.
Unlimited updates. Multiple 85% payouts if
languages.
lite version points
back to neXva
Confidential - © neXva 2011
Wednesday, August 31, 2011
- 15. neXpublisher business model ™
for free apps
Performance
0.05 $/€ per
Unlimited stores/channels.
Unlimited Languages, 2 download
updates per month. Geo
targeting. Capping on demand.
Flat fee Gold
500 $/€ per
5 Languages, 2 updates
per month. Geo targeting. month
10 apps. 20 app stores.
5000 $/€ for a year
Flat fee Silver
200 $/€ per
2 Languages, 1 update per month
month. Geo targeting. 3
apps. 10 app stores.
2000 $/€ for a year
Confidential - © neXva 2011
Wednesday, August 31, 2011
- 16. How to get us the apps ?
neXva provides several tools to get us the apps, with their marketing material and compatibilities.
neXpush
An XML tool that enables automatic push of apps and updates from your dev team directly to our app store.
This service works with neXpublisher as well. Once set up this can be a huge time saver for developers.
To find out please visit our Wiki : http://developers.nexva.com/wiki/Cp/NeXpush
FTP
If you have only few updates you can simply dump your apps on our FTP. You should include all your marketing
material with the listing of the compatible devices and any other information associated with your content/
application (ask for a datasheet on this) so that our team can upload in the fastest possible time.
Our FTP is
http://ftp.nexva.com Please notify us via e-mail contact@nexva.com when you
Log in
anonymous upload your content so that we may attend to it as soon as
Pass Word
your e-mail possible.
Confidential - © neXva 2011
Wednesday, August 31, 2011
- 17. Channels and publishing
Our white label channels :
App stores we publish your apps on (and growing):
Confidential - © neXva 2011
Wednesday, August 31, 2011
- 18. Some of our developers
Confidential - © neXva 2011
Wednesday, August 31, 2011
- 19. For further information:
go to cp.nexva.com or
email us at info@nexva.com
your mobile.reloaded
™
Wednesday, August 31, 2011