Social Network Sites Subpanel

1. 1,920 1,837 65 15 3
100.0% 95.7% 3.4% 0.8% 0.2%
1,920 747 623 402 148
100.0% 38.9% 32.4% 20.9% 7.7%
1,920 557 572 540 251
100.0% 29.0% 29.8% 28.1% 13.1%
1,920 99 306 1,043 472
100.0% 5.2% 15.9% 54.3% 24.6%
1,920 39 215 727 939
100.0% 2.0% 11.2% 37.9% 48.9%
1,920 19 193 679 1,029
100.0% 1.0% 10.1% 35.4% 53.6%
1,920 30 174 448 1,268
100.0% 1.6% 9.1% 23.3% 66.0%
1,920 77 224 817 802
100.0% 4.0% 11.7% 42.6% 41.8%
1,920 9 128 265 1,518
100.0% 0.5% 6.7% 13.8% 79.1%
1,920 8 125 238 1,549
100.0% 0.4% 6.5% 12.4% 80.7%
1,920 8 129 269 1,514
100.0% 0.4% 6.7% 14.0% 78.9%
1,920 17 147 329 1,427
100.0% 0.9% 7.7% 17.1% 74.3%
1,920 29 184 389 1,318
100.0% 1.5% 9.6% 20.3% 68.6%
1,920 13 153 547 1,207
100.0% 0.7% 8.0% 28.5% 62.9%
1,920 16 124 262 1,518
100.0% 0.8% 6.5% 13.6% 79.1%
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Facebook
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Google+
Twitter
Flickr
Tamtay
Linkedin
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1. Level of awareness towards social network sites [Matrix SA] (n=1,920)
1. Level of awareness towards social network sites
2. Login frequency on social network sites
3. Avatar using in social network sites
4. Regular activities on social network sites
5. Provided information when joining social network sites
6. Devices used to access social network sites
Total
I know very
well and
using
currently
I know but
rarely used
I know but
don't use
My.go.vn
W&S Company Limited is one of the top online market research service providers in Vietnam. In 2011, we established our
actively managed panel named "Vinaresearch" and it has reached number of over 105,000 members since January 2013.
This sub-panel is based on Single-choice and Multi-choice question type with a total of 1,920 respondents from Vinaresearch Panel. Statistical result includes tables in
following content:
I totally
don't know
Foursquare
Friendster
SOCIAL NETWORT SITES SUB-PANEL (May 2013)

2. Total Daily
5 - 6 times /
week
3 - 4 times /
week
1 - 2 times /
week
2 - 3 times /
month
Once a
month
Less than
once a month
Do not use
this site
1,920 1,665 103 69 40 11 8 6 18
100.0% 86.7% 5.4% 3.6% 2.1% 0.6% 0.4% 0.3% 0.9%
1,920 459 161 153 150 87 97 214 599
100.0% 23.9% 8.4% 8.0% 7.8% 4.5% 5.1% 11.1% 31.2%
1,920 401 94 86 136 81 85 163 874
100.0% 20.9% 4.9% 4.5% 7.1% 4.2% 4.4% 8.5% 45.5%
1,920 52 41 41 44 34 33 86 1,589
100.0% 2.7% 2.1% 2.1% 2.3% 1.8% 1.7% 4.5% 82.8%
1,920 19 31 20 20 21 26 53 1,730
100.0% 1.0% 1.6% 1.0% 1.0% 1.1% 1.4% 2.8% 90.1%
1,920 12 25 18 15 14 21 47 1,768
100.0% 0.6% 1.3% 0.9% 0.8% 0.7% 1.1% 2.4% 92.1%
1,920 14 29 19 21 15 19 54 1,749
100.0% 0.7% 1.5% 1.0% 1.1% 0.8% 1.0% 2.8% 91.1%
1,920 49 31 22 24 20 27 61 1,686
100.0% 2.6% 1.6% 1.1% 1.3% 1.0% 1.4% 3.2% 87.8%
1,920 2 23 19 5 16 15 35 1,805
100.0% 0.1% 1.2% 1.0% 0.3% 0.8% 0.8% 1.8% 94.0%
1,920 2 20 22 4 15 17 34 1,806
100.0% 0.1% 1.0% 1.1% 0.2% 0.8% 0.9% 1.8% 94.1%
1,920 2 23 18 4 17 16 37 1,803
100.0% 0.1% 1.2% 0.9% 0.2% 0.9% 0.8% 1.9% 93.9%
1,920 3 25 20 10 18 18 44 1,782
100.0% 0.2% 1.3% 1.0% 0.5% 0.9% 0.9% 2.3% 92.8%
1,920 10 27 19 11 23 17 78 1,735
100.0% 0.5% 1.4% 1.0% 0.6% 1.2% 0.9% 4.1% 90.4%
1,920 2 23 22 4 19 13 47 1,790
100.0% 0.1% 1.2% 1.1% 0.2% 1.0% 0.7% 2.4% 93.2%
1,920 10 19 21 5 15 11 38 1,801
100.0% 0.5% 1.0% 1.1% 0.3% 0.8% 0.6% 2.0% 93.8%
Total True picture
Picture
singer /
actor
Photos
available on
social
network
Other
images
No avatar
Do not use
this site
1,920 1,388 55 26 391 42 18
100.0% 72.3% 2.9% 1.4% 20.4% 2.2% 0.9%
1,920 622 111 118 298 172 599
100.0% 32.4% 5.8% 6.1% 15.5% 9.0% 31.2%
1,920 476 49 93 182 246 874
100.0% 24.8% 2.6% 4.8% 9.5% 12.8% 45.5%
1,920 86 39 42 80 84 1,589
100.0% 4.5% 2.0% 2.2% 4.2% 4.4% 82.8%
1,920 37 21 26 51 54 1,730
100.0% 1.9% 1.1% 1.4% 2.7% 2.8% 90.1%
1,920 23 18 27 35 49 1,768
100.0% 1.2% 0.9% 1.4% 1.8% 2.6% 92.1%
1,920 34 18 27 35 57 1,749
100.0% 1.8% 0.9% 1.4% 1.8% 3.0% 91.1%
1,920 47 22 29 45 91 1,686
100.0% 2.4% 1.1% 1.5% 2.3% 4.7% 87.8%
1,920 9 19 24 27 36 1,805
100.0% 0.5% 1.0% 1.3% 1.4% 1.9% 94.0%
1,920 6 20 24 26 38 1,806
100.0% 0.3% 1.0% 1.3% 1.4% 2.0% 94.1%
1,920 9 18 25 24 41 1,803
100.0% 0.5% 0.9% 1.3% 1.3% 2.1% 93.9%
1,920 10 24 29 32 43 1,782
100.0% 0.5% 1.3% 1.5% 1.7% 2.2% 92.8%
1,920 39 17 35 37 57 1,735
100.0% 2.0% 0.9% 1.8% 1.9% 3.0% 90.4%
1,920 14 17 29 26 44 1,790
100.0% 0.7% 0.9% 1.5% 1.4% 2.3% 93.2%
1,920 6 21 25 29 38 1,801
100.0% 0.3% 1.1% 1.3% 1.5% 2.0% 93.8%
Netlog
Hi5
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Linkedin
My Opera
Multiply
Foursquare
Friendster
My.go.vn
Facebook
Zing Me
Google+
Twitter
Flickr
Tamtay
Foursquare
Friendster
My.go.vn
Netlog
Hi5
Gooline.vn
Twitter
Flickr
Tamtay
Linkedin
My Opera
Multiply
Facebook
Zing Me
Google+
2. Login frequency on social network sites [Matrix SA] (n=1,920)
3. Avatar using in social network sites [Matrix SA] (n=1,920)

3. Total
Search and
contact
partners
Contact
with
friends
Information
sharing
Contact
with family
Make new
friends
Looking for
love
Read the
news
1,920 679 1,619 1,254 628 898 198 802
100.0% 35.4% 84.3% 65.3% 32.7% 46.8% 10.3% 41.8%
1,920 179 465 372 128 304 74 293
100.0% 9.3% 24.2% 19.4% 6.7% 15.8% 3.9% 15.3%
1,920 316 388 317 104 174 29 265
100.0% 16.5% 20.2% 16.5% 5.4% 9.1% 1.5% 13.8%
1,920 47 86 101 22 49 4 65
100.0% 2.4% 4.5% 5.3% 1.1% 2.6% 0.2% 3.4%
1,920 17 23 57 8 14 8 14
100.0% 0.9% 1.2% 3.0% 0.4% 0.7% 0.4% 0.7%
1,920 11 20 19 5 10 9 18
100.0% 0.6% 1.0% 1.0% 0.3% 0.5% 0.5% 0.9%
1,920 20 23 29 2 9 5 20
100.0% 1.0% 1.2% 1.5% 0.1% 0.5% 0.3% 1.0%
1,920 23 32 44 11 14 4 43
100.0% 1.2% 1.7% 2.3% 0.6% 0.7% 0.2% 2.2%
1,920 6 16 19 2 9 4 10
100.0% 0.3% 0.8% 1.0% 0.1% 0.5% 0.2% 0.5%
1,920 4 13 19 4 7 2 13
100.0% 0.2% 0.7% 1.0% 0.2% 0.4% 0.1% 0.7%
1,920.00 4.00 14.00 18.00 9.00 9.00 6.00 11.00
100.0% 0.2% 0.7% 0.9% 0.5% 0.5% 0.3% 0.6%
1,920 9 17 26 8 13 4 14
100.0% 0.5% 0.9% 1.4% 0.4% 0.7% 0.2% 0.7%
1,920 6 46 42 10 31 13 13
100.0% 0.3% 2.4% 2.2% 0.5% 1.6% 0.7% 0.7%
1,920 7 19 21 2 11 5 19
100.0% 0.4% 1.0% 1.1% 0.1% 0.6% 0.3% 1.0%
1,920 6 14 18 5 8 4 13
100.0% 0.3% 0.7% 0.9% 0.3% 0.4% 0.2% 0.7%
Play game
Watch
movie
Listen to
music
Find jobs Others
Do not use
this site
380 119 148 193 226 18
19.8% 6.2% 7.7% 10.1% 11.8% 0.9%
646 131 376 34 106 599
33.6% 6.8% 19.6% 1.8% 5.5% 31.2%
63 74 67 113 213 874
3.3% 3.9% 3.5% 5.9% 11.1% 45.5%
7 7 8 3 94 1589
0.4% 0.4% 0.4% 0.2% 4.9% 82.7%
3 2 1 1 70 1730
0.2% 0.1% 0.1% 0.1% 3.6% 90.1%
5 4 2 0 57 1768
0.3% 0.2% 0.1% 0.0% 3.0% 92.1%
5 1 3 13 59 1749
0.3% 0.1% 0.2% 0.7% 3.1% 91.1%
13 6 10 4 71 1686
0.7% 0.3% 0.5% 0.2% 3.7% 87.8%
4 1 3 0 46 1805
0.2% 0.1% 0.2% 0.0% 2.4% 94.0%
5 0 3 2 46 1806
0.3% 0.0% 0.2% 0.1% 2.4% 94.1%
5 2 2 1 43 1803
0.3% 0.1% 0.1% 0.1% 2.2% 93.9%
13 3 7 2 47 1782
0.7% 0.2% 0.4% 0.1% 2.4% 92.8%
7 2 2 1 55 1735
0.4% 0.1% 0.1% 0.1% 2.9% 90.4%
4 3 2 1 46 1790
0.2% 0.2% 0.1% 0.1% 2.4% 93.2%
8 0 5 0 41 1801
0.4% 0.0% 0.3% 0.0% 2.1% 93.8%
My.go.vn
Netlog
Hi5
Gooline.vn
Tamtay
Linkedin
My Opera
Multiply
Foursquare
Friendster
Gooline.vn
Facebook
Zing Me
Google+
Twitter
Flickr
Multiply
Foursquare
Friendster
My.go.vn
Netlog
Hi5
Google+
Twitter
Flickr
Tamtay
Linkedin
My Opera
Facebook
Zing Me
4. Regular activities on social network sites [Matrix SA] (n=1,920)
4. Regular activities on social network sites [Matrix SA] (n=1,920) cont

4. Total Full name
Date of
birth
Phone
number
Home
address
Workplace
Marital
status
1,920 1,558 1,361 864 562 858 1,043
100.0% 81.1% 70.9% 45.0% 29.3% 44.7% 54.3%
1,920 790 762 355 262 297 385
100.0% 41.1% 39.7% 18.5% 13.6% 15.5% 20.1%
1,920 696 550 325 205 253 244
100.0% 36.3% 28.6% 16.9% 10.7% 13.2% 12.7%
1,920 138 127 48 21 36 44
100.0% 7.2% 6.6% 2.5% 1.1% 1.9% 2.3%
1,920 52 44 13 8 8 11
100.0% 2.7% 2.3% 0.7% 0.4% 0.4% 0.6%
1,920 34 21 10 6 15 8
100.0% 1.8% 1.1% 0.5% 0.3% 0.8% 0.4%
1,920 54 38 16 13 28 13
100.0% 2.8% 2.0% 0.8% 0.7% 1.5% 0.7%
1,920 73 51 26 18 19 16
100.0% 3.8% 2.7% 1.4% 0.9% 1.0% 0.8%
1,920 17 17 11 7 6 5
100.0% 0.9% 0.9% 0.6% 0.4% 0.3% 0.3%
1,920 15 14 12 9 4 5
100.0% 0.8% 0.7% 0.6% 0.5% 0.2% 0.3%
1,920 16 21 5 9 6 9
100.0% 0.8% 1.1% 0.3% 0.5% 0.3% 0.5%
1,920 25 34 16 13 14 14
100.0% 1.3% 1.8% 0.8% 0.7% 0.7% 0.7%
1,920 64 62 16 20 25 23
100.0% 3.3% 3.2% 0.8% 1.0% 1.3% 1.2%
1,920 30 26 9 14 7 5
100.0% 1.6% 1.4% 0.5% 0.7% 0.4% 0.3%
1,920 18 18 10 9 6 5
100.0% 0.9% 0.9% 0.5% 0.5% 0.3% 0.3%
Others
information
Do not use
my personal
information
to register
Do not use
this site
651 40 18
33.9% 2.1% 0.9%
345 165 599
18.0% 8.6% 31.2%
274 99 874
14.3% 5.2% 45.5%
92 50 1,589
4.8% 2.6% 82.8%
48 42 1,730
2.5% 2.2% 90.1%
39 36 1,768
2.0% 1.9% 92.1%
51 36 1,749
2.7% 1.9% 91.1%
51 57 1,686
2.7% 3.0% 87.8%
32 26 1,805
1.7% 1.4% 94.0%
33 26 1,806
1.7% 1.4% 94.1%
36 24 1,803
1.9% 1.3% 93.9%
39 30 1,782
2% 2% 93%
46 30 1,735
2.4% 1.6% 90.4%
36 26 1,790
1.9% 1.4% 93.2%
34 26 1,801
1.8% 1.4% 93.8%
My.go.vn
Netlog
Hi5
Gooline.vn
Tamtay
Linkedin
My Opera
Multiply
Foursquare
Friendster
Gooline.vn
Facebook
Zing Me
Google+
Twitter
Flickr
Multiply
Foursquare
Friendster
My.go.vn
Netlog
Hi5
Google+
Twitter
Flickr
Tamtay
Linkedin
My Opera
Facebook
Zing Me
5. Provided information when joining social network sites [Matrix MA] (n=1,920) cont
5. Provided information when joining social network sites [Matrix MA] (n=1,920)

5. Total Desktop Laptop Phone Tablet Others
Do not use
this site
1,920 661 930 272 37 2 18
100.0% 34.4% 48.4% 14.2% 1.9% 0.1% 0.9%
1,920 562 676 61 16 6 599
100.0% 29.3% 35.2% 3.2% 0.8% 0.3% 31.2%
1,920 441 520 60 20 5 874
100.0% 23.0% 27.1% 3.1% 1.0% 0.3% 45.5%
1,920 123 149 43 6 10 1,589
100.0% 6.4% 7.8% 2.2% 0.3% 0.5% 82.8%
1,920 76 77 18 7 12 1,730
100.0% 4.0% 4.0% 0.9% 0.4% 0.6% 90.1%
1,920 59 57 14 8 14 1,768
100.0% 3.1% 3.0% 0.7% 0.4% 0.7% 92.1%
1,920 64 64 21 8 14 1,749
100.0% 3.3% 3.3% 1.1% 0.4% 0.7% 91.1%
1,920 65 70 75 6 18 1,686
100.0% 3.4% 3.6% 3.9% 0.3% 0.9% 87.8%
1,920 46 41 11 6 11 1,805
100.0% 2.4% 2.1% 0.6% 0.3% 0.6% 94.0%
1,920 43 40 15 4 12 1,806
100.0% 2.2% 2.1% 0.8% 0.2% 0.6% 94.1%
1,920 46 41 15 5 10 1,803
100.0% 2.4% 2.1% 0.8% 0.3% 0.5% 93.9%
1,920 54 55 10 7 12 1,782
100.0% 2.8% 2.9% 0.5% 0.4% 0.6% 92.8%
1,920 76 80 9 7 13 1,735
100.0% 4.0% 4.2% 0.5% 0.4% 0.7% 90.4%
1,920 51 51 13 5 10 1,790
100.0% 2.7% 2.7% 0.7% 0.3% 0.5% 93.2%
1,920 42 49 14 3 11 1,801
100.0% 2.2% 2.6% 0.7% 0.2% 0.6% 93.8%
Hi5
Gooline.vn
Facebook
Zing Me
Google+
Twitter
Flickr
Tamtay
Linkedin
My Opera
Multiply
Foursquare
Friendster
My.go.vn
Netlog
6. Devices used to access social network sites [Matrix SA] (n=1,920)

6. 1. Gender (n=1,920) 2. Age (n=1,920)
W&S Company Limited
Address: Floor 10, 40 Pham Ngoc Thach St., District 3, HCMC.
Office phone: (08) 38 223 215 Fax: (08) 38 223 216
E-mail: info@vinaresearch.jp
http://vinaresearch.jp/
CONTACT INFORMATION
3. Household family income (n=1,920)
Respondent's Profile
The copyright of this report belongs to W&S Company Limited. The results (anlyzing, wording, data, tables and graphs) of
this survey can be publicly used, but must be cited and sourced from W&S Company Limited (also include its website
address http://vinaresearch.jp).
Unit:%
29.9
19.3 19.3
12.9 11.6
2.9
1.4
2.9
Under 7 millions
VND
7 - 10 millions
VND
10 - 15 millions
VND
15 - 20 millions
VND
20 - 30 millions
VND
30 - 40 millions
VND
40 - 50 millions
VND
Over 50 millions
VND
53.0
47.0 Male
Female 9.2
68.9
16.7
3.7 1.5
16 - 19 years
old
20 - 29 yearls
old
30 - 39 years
old
40 - 49 years
old
50 years old
and over
Unit:%
Unit:%
Unit:%