Why wearables? Why Google Glass? Presented by Alissia Iljaitsch, Executive Director EMEA, Vectorform

1. Google Glass
Experience Report
Presented by:
Alissia Iljaitsch | Executive Director EMEA| Vectorform
@Vectorform @ailjaitsch #wearables #GoogleGlass

2. Google Glass
Experience Report

4. Vectorform
Company Facts
– Vectorform is headquartered in Detroit with four global offices in Seattle,
New York, Hyderabad and Munich.
– Founded in 1999, Vectorform has been in business for 14 years and has seen
steady growth of over 10% for the last five years.
– Vectorform has 120 full-time, in house team members worldwide

6. Why Wearables
A Fad or the Next Revolution in Human-computer Interaction?

7. Why Wearables?
Wearable computing is essentially what we have been working
towards since the introduction of the computer itself

8. Why Wearables?
Desktop PC
+ Allowed personal access to these digital tools.
– Only availablein home, in front of screen.

9. Why Wearables?
Desktop PC
+ Allowed access to these digital information anywhere in the world.
– They still require a transition from the physical to the digital world.

11. Why Wearables?
Scenario: What is 1,741 x 36/98?
+ Smartphone.
– They still require a transition
– Turn on device
– Enter pin code
– Search for calculator app
– Load app
– Type in equation
– Reverse process when finished
+ Google Glass.
– Solve the problem by voice command.

12. Why Wearables?
Wearable computing allows us to blend our physical and digital
worlds together in one seamlessly cohesive experience

13. Google Glass
From Specs to UX

14. Google Glass
Hardware
– Comfortable
– Lightweight
– Durable

15. Google Glass
The display...is unlike anything you have ever experienced

17. Google Glass
User Interface
Touch Voice

18. Google Glass
The Display
+ Specifications:
– Move left (swipe backward)
– Move right (swipe forward)
– Go back (swipe downward)
– Enter (tap)

19. Google Glass
Card System
+ Each experience is built around the
concept of cards.
– Cards are displayed in a horizontal
list called the “timeline”
– Swipe forward/backto navigate the timeline
– Cards can bundle additional cards
for more functionality

20. Google Glass
Voice Input
+ Card interaction.
– Each card can have a list of “menu items”
that allow the user to perform default
or custom actions

21. Google Glass
Voice Input
+ A completely hands free experience:
– Google…
– take a picture
– record a video
– get directions to…
– send a message to…
– make a call to…
– make a video call to…

22. Google Glass
Voice Input
+ “ok glass, google…”
– ”When is the next tiger’s game.”
– ”what is 1,400 x 354”
– ”how do you say ‘I’m having a great time
in Germany’ in German?”

23. Living With Glass
Experience Report

24. Living With Glass
Wearing it in public
+ Unsurprisingly, people notice you.
– 3 reactions…
Excitement. Concern. Confusion

25. Living With Glass
“This is Google Glass. It’s the first wearable computer, and
allows me to do many of the things I can with my
smartphone nearly instantly and completely hands-free.”

26. Living With Glass
The Camera
+ Recording a video.
– Hands-free recording that allows you to capture tasks like
cooking, sports, playing music, etc effortlessly.

27. Living With Glass
Wearing it in public
+ Two different input methods.
– allows you to capture moments from your perspective…

31. Living With Glass
General use
Content Consumption

32. Living With Glass
General use
Screen on time before glass
~ 3 hours
Screen on time after glass
~ 1.5 hours

33. Living With Glass
“By keeping me in sync with my updates, Glass eliminated the
need for me to constantly check the smartphone and risk
being lured into other tasks and activities that it offers.“

34. Living With Glass
Battery Life
+ Experiences
– Battery lasts about 5 hours of “normal use”
– functions like recording a video or viewing turn
by turn directions drain the device to empty in
less than one hour
– higher usage of battery when enabling GPS and
mobile data: no own cellular or GPS radios,
necessary Bluetooth connection to the phone

35. Living With Glass
Phone Calls & Video Calls
+ Bone conduction audio technology
– Transmitting sound to the inner ear by vibration skull
instead of using a traditional speaker.
+ Receiving calls
– Appearing caller information in the glass display
– Ability to decide if you want to take the call or not
+ Experiences
– Simple Google hangout session
– The participant doesn’t see the Glass users face but what his
perspective is

36. Designing for Glass
365 Approach

37. Use Cases
Ghost Trace
+ Social Competitions
Run, bike or snowboard against your ghost,
or the ghost of your friends, celebrities or athletes.
You beat your
friend by +8.56
seconds

38. Use Cases
Tourism & Entertainment
+ Waypoints and Achievements
Experience guided tours with waypoints and
additionalinformation for your location.
SydneyOpera House
TheSydney Opera
Houseis multi-venue
performingarts
centre.

39. Future Vision
Vectorform‘s Vision on Wearable Technology

40. Wearable Technology
Wearables are already here

41. Wearable Technology
Next Wave...

42. Wearable Technology
And beyond...

43. Wearable Technology
And beyond...

44. Wearable Technology
And beyond...

47. Wearable Technology
And beyond...

48. Thank You
Presented by:
Alissia Iljaitsch | Executive Director EMEA | Vectorform
www.vectorform.com
ailjaitsch@vectorform.com
www.vectorform.com