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Target Audience for my film
What is my filmabout: My film is a crime thriller film which shows the triumphs and
pitfalls and the psychological feelings a crime provokes to the audience who will see:
Michael Fisher is the top detective of the street, with his intellectual skills second to
none with his skills resulting in crime in the town diminishing. But when a murder is
discovered which is linked to Michael, his world turns upside down as he attempts to
discover the mystery of the murder, which will lead him to discover who he truly is and
will drive him to the depths of despair.
Who my TargetAudience willbe:Mytarget audience will be forpeopleof ages15-30 yearsold,
withbothgenders – male andfemale – beingtargetedforthe film, meaningitismore of a mass
audience type film.Intermsof the ABC scale,myfilmwill be forpeople of middle scale,asthatis
the general social classwhichthe maincharacter isin,thustheyare able to understandhis
situationmore.Aswell asthis,Ifeel thatpeople withinthatclassearna goodenoughpay,or have
a solidintelligence,meaningthattheywill be able todecode the cluesandquestionsposed
towardstheminthe film,whichsuitsthe type of filmIampresentingtowardsthem.
The reasonwhy I have chosentofocusmore onboth gendersisbecause maleswill be interested
inthe waythe filmisrepresentingthemasa leadcharacter,whichiscommonlysomethingwhich
attracts themto crime thrillerfilms,astheyenjoybeinginthe role of the personincharge.Aswell
as this,crime thrillersare alsoveryactionpackedwithalot of tensionanddrama whichwill
interestandintrigue them, makingthemnervousthroughoutthe filmof the eventshappening.
Withfemales,Ifeel thatthe emotionalandmore impactful andrelatablesectionsof the filmwill
be able to attract them,as I feel theywill be engagedandfeel more empathytowardsthe main
character as he goesthrougha path of self-discoveryandtheywill be able torelate tothe
situationshe findshimself in.Theywillalsoenjoythe filmconfrontingthe audience’sfearsand
nerves,asitwill allowthemtofeel aninteractive partof the film, andthattheyare a keyplayer
and part to the eventsof the film,andthattheyare there withthe characterswhichwill attract
themto the film.
Why will mytargetaudience be engagedinthe film:One of the waysmytargetaudience will be
engagedwiththe filmisthroughthe mysteryandpsychologicaldramaof the overall film.Thisis
because theywill be constantlyengagedandintriguedbythe filmsastheywaitforthe filmtodevelop,
as well asbeingonthe edge of theirseatsas theybecome more tense andnervousforthe safetyof all
the characters inthe film,andtheirmental state,alsothe filmwill tapintotheirpsychological fears
makingthemmore scaredbut intriguedasthe filmsexplore the fearsandthemeswhichtheyhave
beenconcernedabout.
As well asthis,theywill be engagedbythe mysteryastheywill constantlybe observingall the scenesin
the film,a commontrope of crime thrillergenres,astheykeepaneye outforany cluesand
developmentswhichwill revealthe bigquestionof the film.
Theywill alsobe interestedinthe maincharacterof the filmastheywill be able torelate tohisfears
and character arc throughout the filmandwill sympathisewithhim, aswell asrelate tohimastheywill
have had momentsintheirliveswhere theyfeel like the whole worldisagainstthem, aswell ashave
hisfearsthat everythingtheyknow andlike anddomayactuallybe a lie.
The action of the filmwill alsoengagethemastheywill be constantlyonthe edge of the seatsasthey
feel involvedandthusfeelnervousforthe character’ssurvival,thusrootingthe charactersonto
survive andconquertheiroverall demonsasthe filmsmanytwistsandturnsoccur.
One particularscene hasMichael discoverthe truthabout hislife,withthe soundtrackfadingoutand
the camera zoominginquicklyintoaclose-upshot,showingthe quickimpactandthe heavyimpactit
has on him,showing the importance of the scene,withthe lackof musicand the use of cameraangles
showingthe intensityof the scene,withall of Michael’sdeductionsandeverythingburstingopenand
becomingclear,withthe audience relatingtothose momentsastheycan relate tothe character of
momentswhentheyfeelthe lackof importance andlackof worththeyhave inthe grandscheme of
things,andtheywill be curioustofindouthow he intendstocome back fromthis.
How hasmy target audience evolved?One of the interestingthingsaboutmytargetaudience isthatthey
haven’tinvolvedtoomuchoverthe yearsof the genre existing,withonlysubtle refinements.These subtle
refinementsrefertothe fearsthe target audience has,withfearschangingtofocus more onterrorism,
money,climate change andthe fearof losingeverything –whichmyfilmtapsinto.Besidesthat,the target
audience hasmostlyremainedthe same,astheybecome excitedwiththe crimesandthe mysteries
performedandthe overall excitementof tryingtoworkoutthe cluesandthe overall over-archingmysteryof
the film.Theyare alsoexcitedwiththe actionandthe sense of forebodingtensionandnerveswhichthe
genre produces,astheybecome scaredoverthe eventswhichmayhappeninthe film, leavingthemonthe
edge of theirseats.Finally,the targetaudience forthe genre generallyenjoysbutisintriguedbythe genre
tappingintotheiroverall fearsandworries,makingtheminterestedintohow the filmapproaches.
How will myfilmproductionsuitthe needsof the audience andthe genre:One of the waysmy
filmproductionwillsuitthe genre isthroughthe atmosphere andsettingthe filmhas,which
suitsthe overall themesof the filmof beingdarkandverytense andforeboding,aswell asvery
intense.Forexample,myopeningscene issetinanabandonedforest,foreshadowingand
settingthe overridingtheme of the film, whichrelatestoabandonmentwiththe maincharacter
and othercharacters feelingabandoned andlostintheirownworld. The coloursof the filmwill
alsobe ratherdark and intense,creatingasense of panicand overall fear.The directionof the
filmwill alsobe reflective of the film, asthe cameraanglesandsceneswill be quite slowand
long,reflectingthe sense of tension,keepingthe audience ontheirtoestosee whether
somethingwillhappenineachscene,aswell ashavingsome fastpacedscenestoshockthe
audience andmake themunsure of the developmentsof the film.
The fashionwill alsobe usedtosuitthe needsof both,as the fashionwill be veryinterestingand
attract the more feminineside of myaudience,aswell asreflectingthe overallcharacter
progressioninthe film.Forexample,inthe film,the maincharacterwill wear more detective like
clothing,reflectingthe highstatusandimportance he feelshe has.But,as the revelationsoccur
and the filmprogresses,the clothingMichael beginstowearbecomesmore tatteredandbroken,
as he becomestornby the eventsinthe film.Atthe ending,hisclothingbecomesmore normal,
while maintaininghistrilbee,suggestinghe hasfinallyfoundhimselfandthathe has to lose
some of himself inordertodefeatthe villainof the film.

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Target audience

  • 1. Target Audience for my film What is my filmabout: My film is a crime thriller film which shows the triumphs and pitfalls and the psychological feelings a crime provokes to the audience who will see: Michael Fisher is the top detective of the street, with his intellectual skills second to none with his skills resulting in crime in the town diminishing. But when a murder is discovered which is linked to Michael, his world turns upside down as he attempts to discover the mystery of the murder, which will lead him to discover who he truly is and will drive him to the depths of despair. Who my TargetAudience willbe:Mytarget audience will be forpeopleof ages15-30 yearsold, withbothgenders – male andfemale – beingtargetedforthe film, meaningitismore of a mass audience type film.Intermsof the ABC scale,myfilmwill be forpeople of middle scale,asthatis the general social classwhichthe maincharacter isin,thustheyare able to understandhis situationmore.Aswell asthis,Ifeel thatpeople withinthatclassearna goodenoughpay,or have a solidintelligence,meaningthattheywill be able todecode the cluesandquestionsposed towardstheminthe film,whichsuitsthe type of filmIampresentingtowardsthem. The reasonwhy I have chosentofocusmore onboth gendersisbecause maleswill be interested inthe waythe filmisrepresentingthemasa leadcharacter,whichiscommonlysomethingwhich attracts themto crime thrillerfilms,astheyenjoybeinginthe role of the personincharge.Aswell as this,crime thrillersare alsoveryactionpackedwithalot of tensionanddrama whichwill interestandintrigue them, makingthemnervousthroughoutthe filmof the eventshappening. Withfemales,Ifeel thatthe emotionalandmore impactful andrelatablesectionsof the filmwill be able to attract them,as I feel theywill be engagedandfeel more empathytowardsthe main character as he goesthrougha path of self-discoveryandtheywill be able torelate tothe situationshe findshimself in.Theywillalsoenjoythe filmconfrontingthe audience’sfearsand nerves,asitwill allowthemtofeel aninteractive partof the film, andthattheyare a keyplayer and part to the eventsof the film,andthattheyare there withthe characterswhichwill attract themto the film.
  • 2. Why will mytargetaudience be engagedinthe film:One of the waysmytargetaudience will be engagedwiththe filmisthroughthe mysteryandpsychologicaldramaof the overall film.Thisis because theywill be constantlyengagedandintriguedbythe filmsastheywaitforthe filmtodevelop, as well asbeingonthe edge of theirseatsas theybecome more tense andnervousforthe safetyof all the characters inthe film,andtheirmental state,alsothe filmwill tapintotheirpsychological fears makingthemmore scaredbut intriguedasthe filmsexplore the fearsandthemeswhichtheyhave beenconcernedabout. As well asthis,theywill be engagedbythe mysteryastheywill constantlybe observingall the scenesin the film,a commontrope of crime thrillergenres,astheykeepaneye outforany cluesand developmentswhichwill revealthe bigquestionof the film. Theywill alsobe interestedinthe maincharacterof the filmastheywill be able torelate tohisfears and character arc throughout the filmandwill sympathisewithhim, aswell asrelate tohimastheywill have had momentsintheirliveswhere theyfeel like the whole worldisagainstthem, aswell ashave hisfearsthat everythingtheyknow andlike anddomayactuallybe a lie. The action of the filmwill alsoengagethemastheywill be constantlyonthe edge of the seatsasthey feel involvedandthusfeelnervousforthe character’ssurvival,thusrootingthe charactersonto survive andconquertheiroverall demonsasthe filmsmanytwistsandturnsoccur. One particularscene hasMichael discoverthe truthabout hislife,withthe soundtrackfadingoutand the camera zoominginquicklyintoaclose-upshot,showingthe quickimpactandthe heavyimpactit has on him,showing the importance of the scene,withthe lackof musicand the use of cameraangles showingthe intensityof the scene,withall of Michael’sdeductionsandeverythingburstingopenand becomingclear,withthe audience relatingtothose momentsastheycan relate tothe character of momentswhentheyfeelthe lackof importance andlackof worththeyhave inthe grandscheme of things,andtheywill be curioustofindouthow he intendstocome back fromthis. How hasmy target audience evolved?One of the interestingthingsaboutmytargetaudience isthatthey haven’tinvolvedtoomuchoverthe yearsof the genre existing,withonlysubtle refinements.These subtle refinementsrefertothe fearsthe target audience has,withfearschangingtofocus more onterrorism, money,climate change andthe fearof losingeverything –whichmyfilmtapsinto.Besidesthat,the target audience hasmostlyremainedthe same,astheybecome excitedwiththe crimesandthe mysteries performedandthe overall excitementof tryingtoworkoutthe cluesandthe overall over-archingmysteryof the film.Theyare alsoexcitedwiththe actionandthe sense of forebodingtensionandnerveswhichthe genre produces,astheybecome scaredoverthe eventswhichmayhappeninthe film, leavingthemonthe edge of theirseats.Finally,the targetaudience forthe genre generallyenjoysbutisintriguedbythe genre tappingintotheiroverall fearsandworries,makingtheminterestedintohow the filmapproaches.
  • 3. How will myfilmproductionsuitthe needsof the audience andthe genre:One of the waysmy filmproductionwillsuitthe genre isthroughthe atmosphere andsettingthe filmhas,which suitsthe overall themesof the filmof beingdarkandverytense andforeboding,aswell asvery intense.Forexample,myopeningscene issetinanabandonedforest,foreshadowingand settingthe overridingtheme of the film, whichrelatestoabandonmentwiththe maincharacter and othercharacters feelingabandoned andlostintheirownworld. The coloursof the filmwill alsobe ratherdark and intense,creatingasense of panicand overall fear.The directionof the filmwill alsobe reflective of the film, asthe cameraanglesandsceneswill be quite slowand long,reflectingthe sense of tension,keepingthe audience ontheirtoestosee whether somethingwillhappenineachscene,aswell ashavingsome fastpacedscenestoshockthe audience andmake themunsure of the developmentsof the film. The fashionwill alsobe usedtosuitthe needsof both,as the fashionwill be veryinterestingand attract the more feminineside of myaudience,aswell asreflectingthe overallcharacter progressioninthe film.Forexample,inthe film,the maincharacterwill wear more detective like clothing,reflectingthe highstatusandimportance he feelshe has.But,as the revelationsoccur and the filmprogresses,the clothingMichael beginstowearbecomesmore tatteredandbroken, as he becomestornby the eventsinthe film.Atthe ending,hisclothingbecomesmore normal, while maintaininghistrilbee,suggestinghe hasfinallyfoundhimselfandthathe has to lose some of himself inordertodefeatthe villainof the film.